PLACE DES PROS

What PLACE DES PROS does

PLACE DES PROS is a French online marketplace headquartered in La Souterraine (Creuse) that operates as a two-sided platform for the trade and resale of agricultural machinery, motoculture/green-space equipment, utility quads, microcars, and associated spare parts. Founded in 2023 and registered as a single-member SAS (RCS Guéret 921 929 246) under Président Rémy Ricard, the company runs placedespros.com, a browsable catalog aggregating 50+ branded manufacturers (Kubota, Lovol, Riquet, SMA, Gianni Ferrari, Deutz-Fahr, Polaris, Goes, CF Moto, Aixam, Alpina, Altrad, etc.) across new equipment, used equipment ("Occasions"), promotional quick-deals ("Bonnes Affaires"), and spare-parts categories. The platform serves both professional agricultural and green-space operators (its primary segments) and individual consumers seeking equipment, attachments, or aftermarket parts, with fulfilment via home delivery and an in-store pickup option at La Souterraine.

The underlying technology is a conventional e-commerce marketplace rather than a custom-engineered system: the website is hosted on OVHcloud and all concluded sales are processed through AGORAPAY, which also handles automated commission deduction on payouts to third-party sellers. PLACE DES PROS applies a seller-vetting model — ads ("annonces") are reviewed and approved before going live — and charges the vendor a commission whose amount is defined per seller and deducted from the sale price. The company monetizes through two streams: (i) marketplace commissions on sales concluded by third-party sellers (AGORAPAY-processed), and (ii) direct, one-time sales of its own inventory of new and used machinery and parts, priced per unit with promotional SKUs. Marketing is organic-search- and newsletter-led, with no disclosed paid channels.

The customer base is broadly horizontal: professional farmers and agricultural contractors, professional green-space/property-maintenance operators, and individual consumers. Commercial partners disclosed include local agricultural dealer Agri23 and SARL RICARD ET FILS (whose terms govern certain platform sales), alongside technology providers AGORAPAY (payments) and OVHcloud (hosting). The firm operates exclusively within France under a closely held, bootstrapped ownership structure (€1,000 share capital, 1–10 reported employee range), with no disclosed institutional investors, M&A activity, or publicly reported financial metrics.

Name

PLACE DES PROS

Legal name

PLACE DES PROS

Website

https://placedespros.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

PLACE DES PROS is a French online marketplace headquartered in La Souterraine, operating a two-sided platform for buying and selling new and used agricultural machinery, motoculture equipment, quads, microcars, and spare parts from 50+ brands to professional operators and individual buyers across France.

Ownership category

akta.pro rank

Headquarters

HQ city

La Souterraine

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Commission on marketplace sales: When a sale is concluded through the platform (Service), PLACE DES PROS charges the vendor a commission whose payment is triggered by the completion of the sale. The commission amount is defined between the seller and PLACE DES PROS and is deducted directly from the sale price before payout to the seller.
2. Direct product sales: PLACE DES PROS also acts as a direct vendor on the platform, selling its own inventory of new and used agricultural machinery, quads, and green space equipment directly to buyers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

PLACE DES PROS operates a two-sided online marketplace for agricultural machinery, motoculture equipment, quads, microcars, and associated spare parts. Professional third-party sellers publish product listings on placedespros.com, which PLACE DES PROS reviews and approves before going live, while the company also sells its own inventory of new and used equipment directly on the platform. Payments are processed through AGORAPAY, and PLACE DES PROS charges a commission to sellers on each completed transaction, deducted directly from sale proceeds.

Product overview

PLACE DES PROS operates as a B2B and B2C e-commerce marketplace for agricultural and garden equipment. The platform offers a unified catalog combining new and used machinery (tractors, mowers, trailers, attachments) alongside spare parts from over 50 branded manufacturers. The ecosystem includes the main equipment catalog, a dedicated used equipment section (Occasions), promotional quick deals (Bonnes Affaires), and spare parts ordering. All transactions are processed through the integrated AGORAPAY payment system, with options for in-store pickup or home delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Agricultural Equipment Marketplace Catalog Comprehensive online catalog of new and used agricultural machinery — including tractors, micro-tractors, mowers, forestry equipment, mini-excavators, brush cutters, and material handling equipment — drawn from 50+ branded manufacturers and offered by professional third-party sellers alongside PLACE DES PROS' own inventory. Designed for professional agricultural buyers, landscapers, and individual consumers.
• Spare Parts Catalog of original and compatible spare parts for agricultural and garden equipment, covering multiple manufacturers (SMA, Gianni Ferrari, Deutz-Fahr, and others). Available to professional buyers and individual consumers for maintenance and repair of equipment purchased through the platform.
• Used Equipment (Occasions) Pre-owned agricultural and garden equipment — including tractors, mowers, trailers, and specialized machinery — sold at reduced prices through a dedicated used equipment section on the marketplace. Targets buyers seeking lower-cost professional equipment with verified platform transaction processing.
• Quick Deals (Bonnes Affaires) Promotional and discounted equipment offerings featuring special pricing ("Promo") on selected new items. Available to professional and individual buyers for time-limited purchases of catalog items at reduced prices.
• Quads and All-Terrain Vehicles Utility quads and transport vehicles, including models from Polaris, Goes, CF MOTO, and Aixam. Sold through the marketplace for professional property maintenance, agricultural, and individual recreational use, with related accessories such as universal storage boxes.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Agri23minorChannel Partner/ Reseller/ DistributorAgri23 is listed as a commercial partner of PLACE DES PROS. Agri23 is a local agricultural equipment dealer.
• RicardminorChannel Partner/ Reseller/ DistributorListed as a commercial partner of PLACE DES PROS. Ricard (Société SARL RICARD ET FILS) appears in the CGV annexes as a seller whose conditions govern certain sales on the platform.
• AGORAPAYcoreTechnology or IntegrationAGORAPAY is the payment processing system used on placedespros.com for handling buyer payments for all concluded sales on the platform.
• OVHcloudcoreTechnology or IntegrationOVHcloud provides web hosting services for the placedespros.com website.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mascus: European online marketplace specializing in used agricultural machinery, construction equipment, and forestry machines. Mascus operates across multiple European countries and is a direct competitor in the used farm equipment listings space.
• Agriaffaires: France's leading online marketplace for new and used agricultural equipment, machinery, and livestock. Agriaffaires is the most direct competitor to PLACE DES PROS in the French agricultural equipment classifieds space, with a significantly larger catalog and stronger brand recognition.
• MachineryZone: European online marketplace for new and used construction and agricultural machinery, operated by Leboncoin Group. MachineryZone competes directly with PLACE DES PROS in the online agricultural machinery listings category across multiple European markets.
• Autoline: International marketplace for new and used commercial vehicles, agricultural machinery, construction equipment, and spare parts. Autoline serves sellers across Europe and overlaps with PLACE DES PROS in the multi-category machinery listings segment.
• TractorHouse: North American online marketplace for new and used tractors, farm equipment, and agricultural machinery. TractorHouse operates an identical multi-category, multi-brand marketplace model serving agricultural professionals, providing a strong model peer for PLACE DES PROS.

Emerging players

• Truck1: European online marketplace for trucks, trailers, agricultural machinery, construction equipment, and forestry vehicles. Truck1 overlaps with PLACE DES PROS particularly around utility vehicles and light agricultural equipment categories.

Broad incumbents

• Leboncoin: France's largest general classifieds platform, with a substantial agricultural and motoculture equipment section. Leboncoin provides PLACE DES PROS with significant indirect competition through free listings and dominant organic traffic among French consumers and professionals.

Regional players

• Farm Machinery Locator: UK-focused online marketplace for new and used agricultural machinery and farm equipment. Operates a similar classifieds model targeting British farmers and agricultural professionals, serving as a useful regional peer comparison for PLACE DES PROS.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/place-des-pros

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PLACE DES PROS