CYBELE VACANCES

What CYBELE VACANCES does

Cybele Vacances is a French operator of a portfolio of star-rated campsites (3★ to 5★) headquartered in Saint-Mathurin, Vendée, owned by the diversified industrial Groupe Gustave Rideau (manufacturer of pool enclosures, verandas and mobile homes, 750+ employees). The group runs five wholly-owned campsites across three French regions: Le Bel Air and L'Océan (5★, Vendée Atlantic coast), Les Albères (4★, Pyrénées-Orientales Mediterranean), Les Brillas (3★, Loire-Atlantique) and the newly opened La Dive (Sud Vendée, July 2026). Each site offers a mix of mobile homes, chalets, atypical lodgings, studios/duplexes and traditional pitches, supported by on-site heated water parks, restaurants, entertainment programming delivered in part by the in-house 'Cybèle Artistes' troupe, and event hosting under the proprietary 'Happying' hospitality philosophy.

The core commercial engine is a direct-to-consumer model: a 7-day central reservation centre at headquarters, individual branded campsite websites (e.g., campingdubelair.com, campingdelocean.fr, campinglesbrillas.com, camping-des-alberes.com, campingdeladive.fr), a dedicated iOS/Android mobile application for pre-stay planning and on-stay activity schedules, and email/social marketing. A B2B sales motion targets corporate seminars, associations and private groups at the two 5★ sites with meeting rooms, catering, and team-building packages; a cross-sell loyalty programme offers Gustave Rideau product customers up to 30% discount on stays. Revenue streams are predominantly accommodation-led (mobile homes, chalets, pitches on nightly/weekly/seasonal stays), supplemented by ancillaries (water-park access, F&B, bike rentals) and group-event contracts.

Technology backbone consists of integrated booking engines per campsite, the proprietary mobile app, and capital-intensive aquatic infrastructure (heated pools, slides, wellness areas). Recognition includes the Camping Préféré des Français 2026 award in the Animations et services category for Camping L'Océan. The business is private, SIRET-registered in France with €683,330 registered capital, with no disclosed funding rounds or public listing.

Name

CYBELE VACANCES

Legal name

CYBELE VACANCES

Website

https://cybelevacances.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Cybele Vacances is a French operator of five 3-5★ campsites across Vendée, Loire-Atlantique and Pyrénées-Orientales, offering mobile-home and pitch rentals, water parks, entertainment and group-event services under the 'Happying' brand, owned by Groupe Gustave Rideau.

Ownership category

akta.pro rank

Product category

Outdoor Hospitality & Campsite Resorts

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB)

Keywords

• Outdoor hospitality
• Campsite rentals
• Family camping holidays
• Water park resorts
• Group event venues

Headquarters

HQ city

Saint-mathurin

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Holiday Accommodation Rentals: Rental of mobile homes, chalets, atypical accommodations, studios, duplexes, and traditional camping pitches across 5 campsites. Revenue generated through nightly, weekly, and seasonal bookings.
2. Group Events & Seminars: Corporate event hosting, team building activities, seminars, and private celebrations. Includes rental of meeting rooms, catering services, and activity packages.
3. On-site Services: Water park access, restaurants, bars, mini-markets, bike rentals, and entertainment activities offered as additional services to accommodation guests.
4. Customer Loyalty Program: Gustave Rideau customer discount program offering 10-30% discounts on stays for existing customers who have purchased pool covers, verandas, or other products.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels8 records

Core offering

Cybele Vacances operates a portfolio of 3 to 5-star campsites across France (Vendée, Loire-Atlantique, and Pyrénées-Orientales) offering holiday accommodations including mobile homes, chalets, atypical lodgings, studios/duplex, and traditional camping pitches. Each campsite provides on-site services such as heated water parks, restaurants, bars, entertainment, children's clubs, and bike rentals, complemented by a mobile application for trip planning and real-time activity updates.

Product overview

Cybele Vacances operates a portfolio of 5 camping destinations across France (Loire-Atlantique, Vendée, and Pyrénées-Orientales), featuring star ratings from 3 to 5. The core offering consists of campsite properties (Le Bel Air, L'Océan, Les Albères, Les Brillas, and La Dive) providing diverse accommodations including mobile homes, chalets, atypical lodgings, studios/duplex, and traditional pitches. Supporting services include heated aquatic parks with slides and wellness facilities, restaurants, entertainment programming, and group/seminar hosting. The portfolio is unified under the 'Le Happying' hospitality philosophy and a dedicated mobile application for trip planning.

Differentiator

Problem solved

Functional benefit

Brands

• Cybele Artistes: In-house entertainment troupe producing exclusive live shows and evening spectacles at Le Bel Air and L'Océan campings.
• Happying

Products and services

• Camping Le Bel Air 5-star campsite located in Les Sables d'Olonne, Vendée, featuring large heated aquatic complexes with slides, wild river, wellness area with hammam and sauna, entertainment, children's clubs, and various accommodation types. Targeted at families seeking premium coastal holidays.
• Camping L'Océan 5-star campsite in Brem sur Mer, Vendée, offering heated aquatic areas with covered and outdoor pools, slides, aqua-ludic spaces, wellness facilities, daily entertainment, and beach access. Awarded 'Camping Préféré des Français 2026' in the Animations et services category.
• Camping Les Albères 4-star campsite in Laroque-des-Albères, Pyrénées-Orientales, offering heated aquatic park, entertainment, children's club, and Mediterranean mountain setting between sea and mountains. Targeted at families seeking mid-premium holiday experiences in southern France.
• Camping Les Brillas 3-star family campsite in Les Moutiers-en-Retz, Loire-Atlantique, featuring covered heated pool, entertainment, bike rentals, and quick access to Côte de Jade beaches. Positioned as value-tier family holiday option.
• Camping La Dive New campsite in Saint-Michel-en-l'Herm, southern Vendée, featuring preserved nature, ocean proximity, and a convivial atmosphere. First campers welcomed July 6, 2026.
• Groups & Seminars B2B event hosting service at Le Bel Air and L'Océan 5-star campsites, including modular meeting rooms, catering, team-building activities, and group accommodations. Targeted at associations, businesses, and private groups hosting seminars, corporate retreats, and celebrations.

Quantifiable outcome

• L'Océan awarded 'Camping Préféré des Français 2026' in category Animations et services
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Groupe Gustave RideaucoreStrategic or Co-development PartnerGroupe Gustave Rideau is the parent company of Cybele Vacances. Founded 45+ years ago, Gustave Rideau designs, manufactures, installs, and sells pool covers (Abris Piscine Gustave Rideau), verandas (Véranda Gustave Rideau), and mobile homes (Mobil-home Rideau). The group employs over 750 people, providing Cybele Vacances with financial stability, cross-selling synergies, and operational resources.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Tohapi: French campsite operator focused on coastal and family-oriented 3★–5★ sites with mobile-home rentals and on-site amenities; directly overlaps with Cybele Vacances on geography, customer base (French families), and product mix (multi-tier star-rated campgrounds).
• Huttopia: French-founded nature-focused campsite and cabin operator with sites across France and internationally; comparable to Cybele Vacances as a French multi-site branded campsite operator, though positioned more on nature/ecotourism versus Cybele's aquatic-park-led family resort model.
• Eurocamp: Pan-European family camping operator (part of the same Homair group) offering mobile-home holidays at partner campsites across France and Europe; comparable on product (family camping holidays), geography (France-led), and customer (predominantly British and northern European family travelers).
• Sandaya: Large French/European campsite group running dozens of 4★ and 5★ sites with aquatic complexes and family entertainment programs; comparable to Cybele Vacances in core offering (premium mobile-home campsites with water parks) and target segment (French family holidaymakers).
• Camping Paradis: French premium campsite chain with multiple 4★–5★ sites featuring aquatic complexes, themed entertainment, and family programming; comparable to Cybele Vacances in star-tier portfolio, family-focused positioning, and entertainment-driven differentiation.
• Vacansoleil: European camping holidays specialist offering mobile-home and tent accommodations at partner campsites across France, Italy, Spain, and Croatia; comparable to Cybele Vacances in core offering (family camping holidays with on-site amenities) though operating as a tour operator/distributor rather than campsite owner.
• Homair Vacances: Major French mobile-home holiday operator (part of Homair/Eurocamp group) running large 4★–5★ campsites with water parks and entertainment, serving the same French family holiday segment and competing head-to-head for premium bookings on the Atlantic and Mediterranean coasts.
• Yelloh! Village: Major French upmarket campsite chain operating a portfolio of 4★ and 5★ destinations with water parks, mobile-home rentals, and kids' clubs — directly comparable to Cybele Vacances on tier (premium family camping), geography (France-led), and operating model (multi-site resort campsites).

Others

• Camping-and-Co: Third-party French campsite booking platform and comparison site that runs the 'Camping Préféré des Français' awards program; relevant as a distribution channel and marketing partner where Cybele Vacances' L'Océan won the 2026 award, and as an industry data source (2,887 listed establishments).

Broad incumbents

• Pierre & Vacances (Center Parcs): Large French-listed vacation-resorts operator (including Center Parcs and maeva brands) with a broader holiday-park portfolio across France and Europe; relevant broader incumbent in French family short-stay accommodations, though operating apartment/holiday-park formats rather than campsites specifically.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CYBELE VACANCES