TENTE ROUGE
Association Tentes Rouges is a French non-profit that organizes women's sharing circles (tentes rouges) on femininity, menstruation, and life transitions, serving individual women across France and French-speaking regions through a network of 100+ volunteer facilitators and an annual festival.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What TENTE ROUGE does
Association Tentes Rouges (TENTE ROUGE) is a French non-profit association (loi 1901) founded in February 2018 by Daliborka Milovanovic (Dali) and Yanick to organize and promote women's sharing circles called 'tentes rouges' — confidential, ritualized gatherings covering topics such as menstruation, pregnancy, childbirth, sexuality, relationships, and menopause. The association serves individual women across France and French-speaking regions, providing access to a decentralized network of over 100 volunteer facilitators through a WordPress-based website (tentesrouges.fr) that combines a national facilitator directory, an event agenda, and an annual Festival des Tentes Rouges. The technology stack is intentionally lightweight: WordPress for the website, MailChimp for newsletters, and HelloAsso for membership payments and festival registration, all hosted in Europe where possible to comply with GDPR.
The business model is a non-profit subscription model with optional membership fees starting at €1 via HelloAsso. Participation in tentes rouges is typically free or low-cost, with facilitators covering minimal expenses (venue, refreshments, materials) on a voluntary basis. The association generates no transactional revenue from core programming and relies on its two core volunteers plus a distributed facilitator network for operations. Its go-to-market is community-led: women discover tentes rouges through the website agenda, the facilitator directory, word of mouth, media coverage in outlets like Yoga Journal and Kaizen, and the annual festival. The organization originated from a partnership with Doulas de France (dating to the first French red tent in May 2008) and participates in the global red tent movement through annual International Red Tent Day events.
TENTE ROUGE firmographics
Firmographics- Name
- TENTE ROUGE
- Legal name
- Association Tentes Rouges
- Website
- https://tentesrouges.fr
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Short description
- Association Tentes Rouges is a French non-profit that organizes women's sharing circles (tentes rouges) on femininity, menstruation, and life transitions, serving individual women across France and French-speaking regions through a network of 100+ volunteer facilitators and an annual festival.
- Ownership category
- akta.pro rank
TENTE ROUGE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership fees: The association generates revenue through voluntary membership fees (starting from 1€ via HelloAsso platform). Participation in tentes rouges is typically free or at affordable prices set by individual facilitators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free or donation-based participation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
TENTE ROUGE product offering
Product offeringCore offering
TENTE ROUGE (Association Tentes Rouges) is a French non-profit association that organizes women's sharing circles known as "tentes rouges" (red tents), inspired by the ancient tradition of women gathering in safe spaces. The association runs an annual Festival des Tentes Rouges, provides an online facilitator training program (Formation Facilitatrice en Ligne), and maintains a community website at tentesrouges.fr to connect women across the French-speaking world.
Product overview
TENTE ROUGE (Association Tentes Rouges) is a French non-profit organization that promotes and coordinates women's circles called 'tentes rouges'. The organization operates primarily through its website tentesrouges.fr, which functions as a directory connecting women seeking tentes rouges with certified facilitatrices across France and French-speaking regions. The product portfolio includes the core directory and calendar platform, the annual Festival des Tentes Rouges event, online resources for aspiring facilitatrices, and a governance charter ensuring quality standards. The website also provides historical context, practical guidance, and a testimonials section to support the community.
Differentiator
Problem solved
Functional benefit
Brands
- Festival des Tentes Rouges: Annual festival event dedicated to red tents, featuring workshops, circles, and gatherings for women.
Products and services
- Festival des Tentes Rouges
Companies that use TENTE ROUGE
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
TENTE ROUGE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TENTE ROUGE partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Doulas de FrancecoreThe organization originated from the Doulas de France association. The first tente rouge in France was created during the Journées des Doulas in May 2008. Doulas de France introduced the concept inspired by Anita Diamant's novel and remains a key partner in promoting women's circles.
- HelloAssominorHelloAsso provides the platform for membership payments and festival registrations. Their service is hosted in Europe and complies with GDPR requirements.
- MailChimpminorMailChimp hosts the internal newsletter for facilitators and site subscribers. Although based in the US, they comply with GDPR through the EU-Swiss Privacy Shield framework.
- Red Tent DirectoryminorInternational directory linking French tente rouge facilitators with the global red tent movement network.
- Red Tent MovieminorUS-based documentary and resource about the international red tent movement, referenced as a partner resource.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
TENTE ROUGE competitors and assessment
Company assessmentEmerging players
- Association Maman Blues: French non-profit focused on maternal mental health and perinatal women's support; competes for a closely overlapping French-speaking audience of women navigating life transitions and emotional support needs.
- Femmes Sauvages: Co-founded by Dali (Tentes Rouges' cofondatrice), this French association operates in adjacent women's circles/rites-of-passage territory and could either feed into or compete with Tentes Rouges for volunteer and participant mindshare.
- Naissance (nayane.fr): Yanick's doula practice and web business, structurally connected to Tentes Rouges through its cofondatrice; shares the doula/women's-wellness audience and offers comparable intimate gathering experiences at a regional scale.
Broad incumbents
- Collectif Féministe contre le Viol (CFCV): Established French women's advocacy organization covering a much broader mandate (violence against women, gender equality); overlaps tangentially with Tentes Rouges on the need for safe, women-only spaces for personal sharing.
Others
- World Wide Women (Festival): International women's empowerment event series; overlaps thematically with the Festival des Tentes Rouges as a recurring women-focused gathering platform, though at much larger scale and broader mandate.
Regional players
- Red Tent Movie: US-based documentary and resource promoting the international red tent movement; overlaps with Tentes Rouges in mission and audience but operates primarily in the English-speaking North American market.
Direct peers
- Red Tent Directory: International directory linking red tent facilitators globally; offers essentially the same discovery service as the Annuaire des facilitatrices on tentesrouges.fr and is the principal English-language counterpart to the French network.
- Doulas de France: French association of doulas from which Tentes Rouges originated in 2008; operates in the same women's wellness/birth-support space in France and remains a core strategic partner, sharing audiences of women interested in feminine life transitions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
TENTE ROUGE social profiles
Digital presenceTENTE ROUGE financial estimates
Financial estimateRevenue estimate
Valuation estimate
TENTE ROUGE leadership team
Management profileNumber of profiles
Profiles2 records
TENTE ROUGE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TENTE ROUGE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TENTE ROUGE
What does TENTE ROUGE do?
TENTE ROUGE (Association Tentes Rouges) is a French non-profit association that organizes women's sharing circles known as "tentes rouges" (red tents), inspired by the ancient tradition of women gathering in safe spaces. The association runs an annual Festival des Tentes Rouges, provides an online facilitator training program (Formation Facilitatrice en Ligne), and maintains a community website at tentesrouges.fr to connect women across the French-speaking world.
Is TENTE ROUGE a public or private company?
TENTE ROUGE is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was TENTE ROUGE founded?
TENTE ROUGE was founded in 2018.
How does TENTE ROUGE make money?
One revenue line is on record: membership fees.
Who are TENTE ROUGE's main competitors?
Emerging players on record are Association Maman Blues, Femmes Sauvages and Naissance (nayane.fr). Collectif Féministe contre le Viol (CFCV) is listed as a broad incumbent. World Wide Women (Festival) is listed as an others. Red Tent Movie is listed as a regional player. Direct peers are Red Tent Directory and Doulas de France.
Does TENTE ROUGE have an API?
No public API is recorded for TENTE ROUGE.