What Excite Audio Visual Limited does

Excite Audio Visual Limited (trading as Excite AV / Excite Technology) is a London-based commercial audio visual integrator founded in 2003, designing, installing, programming, and maintaining bespoke AV systems for clients across London and the South East of England. The company operates two offices — a headquarters in Bishops Stortford, Hertfordshire, and a London office on Great Portland Street — supported by an in-house engineering team and vetted sub-contractors for specialist or remote work. Its core offering spans video conferencing (Microsoft Teams Rooms, Zoom, Google Meet, Cisco Webex), multi-zone commercial audio, digital signage, LED video walls, room control systems (Crestron, AMX, Extron), wireless presentation (Barco ClickShare, AirMedia), and AV-over-IP, with vertical-specific solutions for hospitality, corporate, education, and places of worship.

The business model is project-based, with each engagement beginning with a free site survey and culminating in a bespoke quote. Project economics split roughly 40% equipment supply, 40% installation labour, and 20% commissioning and programming, with project tickets ranging from approximately £1,500 for a single-zone pub sound system to £150,000+ for a large executive boardroom. The company is CEDIA-certified, holds ISO 9001:2015 and ISO 14001:2015 accreditations, is an authorised Bose Professional partner, and maintains £10 million in public liability cover. Distribution is exclusively direct — enterprise field sales with no resellers or third-party channel — and the company maintains a multi-channel marketing presence including SEO-optimised sector pages, Google Reviews, Campaign Monitor email, Instagram, YouTube project showcases, and a WhatsApp Business contact channel. Recurring revenue is generated through maintenance contracts, SLA packages, and embedded music content partnerships (notably a 15-year relationship with Startle International), while client financing is offered through a partnership with Kennet Equipment Finance.

Name

Excite Audio Visual Limited

Legal name

Excite Technology Ltd

Website

https://exciteav.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Excite Audio Visual Limited is a London-based commercial AV integrator (founded 2003) that designs, installs, and maintains bespoke audio, video conferencing, and control systems for hospitality, corporate, education, and worship clients across London and the South East of England.

Ownership category

akta.pro rank

Product category

Commercial Audio Visual Installation Services

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663)

akta.pro primary industry

Video Conferencing & Meetings (HDAIAHAI)

Keywords

• Commercial AV installation
• Video conferencing systems
• Boardroom audio visual
• Background music systems
• Worship audio visual

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. AV Equipment Supply & Installation: Supply of commercial-grade AV equipment (speakers, displays, amplifiers, microphones, control systems) combined with professional installation, programming, commissioning, and testing. Pricing is project-specific, quoted following free site survey. Equipment supply accounts for approximately 40% of project cost, installation 40%, and commissioning/programming 20%.
2. AV Consultancy & Design: Independent AV consultancy providing guidance on optimal solutions for client spaces and budgets. Includes professional CAD drawings, equipment specifications, and integration planning. Provided as a free service to initiate customer relationships.
3. Support, Maintenance & Managed Services: Ongoing maintenance contracts, remote monitoring, emergency call-outs, software updates, system upgrades, and SLA packages with quarterly, 6-monthly, or yearly checks. 24/7 emergency support available. Post-installation support and service call packages offered.
4. Equipment Finance & Leasing: Financing and leasing options through partner Kennet, allowing customers to spread costs of AV installations over time. Operating leases, finance leases, and hire purchase options available. Supports multiple AV projects combined into a single finance agreement.
5. AV Relocation Services: Specialist AV equipment moving and reinstallation services for offices relocating across London and the South East.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Excite Audio Visual Limited designs, supplies, installs, programs, and maintains commercial audio-visual systems for businesses, hospitality venues, places of worship, and educational institutions across London and the South East of England. The company delivers bespoke solutions spanning video conferencing (Microsoft Teams Rooms, Zoom, Google Meet, Webex), background music systems, LED video walls, digital signage, and room control systems (Crestron, AMX, Extron), backed by CEDIA-certified in-house engineers and ongoing maintenance contracts.

Product overview

Excite Audio Visual Limited (trading as Excite Technology / Excite AV) is a commercial audio visual installation company serving London and the South East. It operates as a single integrated service offering rather than a modular software platform. The core offering encompasses bespoke design, supply, installation, programming, and ongoing support of commercial AV systems. The product portfolio spans Audio Visual Installation Services as the primary service, supported by Commercial Sound Systems (including Background Music Systems), Video Conferencing Solutions (for Teams, Zoom, Google Meet, Webex), Digital Signage, Room Control Systems, and Boardroom AV Solutions. Vertical-specific solutions include Church Audio Visual Systems, Restaurant Audio Systems, Bar & Pub AV Systems, Corporate AV Solutions, Conference Centre AV, Hotel AV Solutions, Education AV Solutions, Garden Centre AV Systems, Wedding Function Room Audio Systems, Mosque Audio Systems, and Warehouse & Industrial PA Systems. Ancillary services include Free AV Consultancy, AV Design Services, Support & Maintenance, Office Relocation Services, and Finance & Leasing Options. The company distributes equipment and music content from branded partners including Bose Professional, Ecler, Cloud Electronics, Martin Audio, QSC, Shure, Sennheiser, Allen & Heath, Yealink, Logitech, Biamp, Crestron, Barco, Samsung, and LG.

Differentiator

Problem solved

Functional benefit

Products and services

• Audio Visual Installation Services End-to-end commercial AV installation service for businesses across London and the South East, covering consultation, bespoke system design, certified installation, custom programming, training and ongoing support.
• Commercial Sound Systems Fixed-installation commercial audio systems including background music, foreground audio, live music and PA/tannoy systems for retail, hospitality, worship and public venue environments.
• Video Conferencing Solutions Professional video conferencing system installations supporting Microsoft Teams Rooms, Zoom Rooms, Google Meet and Cisco Webex, including cameras, ceiling microphone arrays, displays and room control.
• Boardroom AV Solutions Bespoke boardroom AV installations including 4K displays, advanced video conferencing, discreet microphone arrays, wireless presentation and Crestron control systems for executive boardrooms and hybrid meeting rooms.
• Church Audio Visual Systems Specialist AV systems for worship spaces including church sound systems, visual displays, multi-camera livestream setups, hearing loop systems and PA systems designed for volunteer-operated environments.
• Mosque Audio Systems Specialised audio systems for mosques including multi-zone PA, microphones for imams and prayer areas, minaret speakers for the adhan, live streaming and digital signage, with discreet cabling infrastructure.
• Restaurant Audio Systems Multi-zone restaurant audio systems featuring background music, ambient audio and video displays, with commercial streaming integration and independent zone volume controls, using Bose Professional, Ecler, Cloud Electronics and Martin Audio equipment.
• Bar and Pub AV Systems Commercial sound systems for bars and pubs including distributed speaker arrays, multi-zone audio control, commercial TV and IPTV systems, digital signage and integrated bar AV control interfaces with minimal-disruption installation scheduling.
• Hotel AV Solutions Complete hotel AV installations including background music systems for lobbies, bars and restaurants, conference and meeting room AV, guest room entertainment via commercial TVs and IPTV, and digital signage for lobbies and wayfinding.
• Education AV Solutions AV systems for educational institutions including interactive flat panel displays, lecture capture technology, wireless presentation systems, classroom audio distribution, document cameras and campus-wide digital signage following BESA guidelines.
• Garden Centre AV Systems Multi-zone audio systems for garden centres with background music, PA/tannoy announcements for opening times and marketing messages, staff communication, and weatherproof outdoor speakers rated IP55 or higher.
• Conference Centre AV Fixed-installation audio systems for conference rooms and council chambers including microphones for speeches and presentations, high-definition audio playback and multi-zone distribution using Bose, Cloud Electronics, Ecler, Martin Audio and QSC equipment.
• Corporate AV Solutions Integrated corporate AV solutions for offices covering executive boardrooms, huddle spaces, reception digital signage, training room AV and enterprise-wide multi-site rollouts with centralised management.
• Wedding Function Room Audio Systems Permanent fixed-installation audio systems for wedding venues including speech microphones, multi-zone audio distribution and professional-grade speaker systems from Bose, Ecler, Martin Audio and QSC, as an alternative to DJ hire.
• Warehouse and Industrial PA Systems PA systems for warehouse and distribution environments including indoor and outdoor speaker systems, user-friendly controls, and clear audio for staff communication, safety announcements and operational briefings.
• LED Video Walls LED video wall installation and configuration for corporate lobbies, hospitality venues, retail environments and public spaces, including content distribution and professional finishing.
• Cinema Systems Professional cinema system installations for commercial venues including projection, surround sound audio, screen installations and display solutions.
• Golf and Multi-Sport Simulators AV integration for golf clubs and multi-sport simulator facilities including audio systems, display installations and entertainment technology for clubhouses, bars and simulator bays.
• Digital Signage Commercial digital signage networks using display screens, video walls and wayfinding displays for corporate lobbies, retail environments and hospitality venues, controllable from a single interface.
• Room Control Systems Touch panel and tablet-based room automation integrating audio, video, lighting and environmental controls for boardrooms, conference rooms and multi-room commercial deployments using Crestron, AMX and Extron platforms.
• AV Design Services Professional AV system design service including CAD drawings, equipment specifications, acoustic analysis and integration planning for seamless system operation across commercial installations.
• Support and Maintenance Ongoing maintenance, remote monitoring, emergency call-outs, software updates, system upgrades and SLA packages (quarterly, 6-monthly or yearly checks) to maintain operational AV systems, including 24/7 emergency support.
• Office Relocation Services Specialist AV equipment moving, reinstallation and relocation services for offices across London, including disconnection, transport and recommissioning of AV systems at new premises.

Quantifiable outcome

• Small meeting room (4-6 people): £3,000-£9,000; Medium (8-12 people): £8,000-£20,000; Large boardrooms: £25,000-£150,000+
• +2 more outcomes

Named customers24 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature5 records

Partnerships

17 partnerships are on record, tiered core.

• Startle InternationalcoreTechnology or IntegrationMusic content provider partnership for background music systems. Startle provides fully licensed, professionally curated music playlists with automatic monthly updates via ethernet connectivity. 15-year strategic partnership referenced. Used across Pizza Pilgrims, ATIS, and Domino's Pizza installations.
• CEDIAcoreStrategic or Co-development PartnerCEDIA (Custom Electronic Design and Installation Association) certified engineers. Commercial AV installations follow CEDIA commercial AV standards, ensuring high-quality design and installation practices.
• AVIXAcoreStrategic or Co-development PartnerAVIXA (Audiovisual and Integrated Experience Association) best practices followed for professional audiovisual integration. Engineers hold AVIXA CTS (Certified Technology Specialist) credentials.
• Microsoft (Teams)coreTechnology or IntegrationMicrosoft Teams certified installations. Designs and installs Microsoft Teams Rooms certified systems integrating with Office 365 environment. Engineers hold Microsoft manufacturer certifications.
• Zoom Video CommunicationscoreTechnology or IntegrationZoom-certified video conferencing installations. Extensive experience with Zoom Rooms certifications for optimal platform performance. Multi-platform systems offered for clients using both Teams and Zoom.
• CrestroncoreTechnology or IntegrationCertified Crestron programming and installation. Crestron control systems used in executive boardroom environments. Custom programming for Crestron, AMX, Extron delivering intuitive interfaces and automation workflows.
• Bose ProfessionalcoreTechnology or IntegrationAuthorised Bose Professional partner. Products used include DesignMax loudspeakers, FreeSpace amplifiers, ArenaMatch Utility speakers, PowerSpace amplifiers, and L1 Pro portable range. Bose partner logo displayed on brand partners section.
• EclercoreTechnology or IntegrationPreferred audio brand used extensively in restaurant, bar, and worship installations. Products include MIMO88SG Digital Audio Matrix DSP, eGPA8-150 amplifiers, eMOTUS5OD outdoor speakers, Sub15i subwoofers, and 112i loudspeakers. Engineers hold Ecler Vida certification.
• BiampcoreTechnology or IntegrationCeiling microphone arrays and audio processing equipment supplier. Biamp Tesira and ceiling arrays used in boardroom and conference installations. Engineer holds Biamp certification.
• ShurecoreTechnology or IntegrationProfessional microphone solutions including Shure SM58 dynamic vocal microphones and MXA910 ceiling microphone arrays used in corporate and worship installations.
• LogitechcoreTechnology or IntegrationBusiness collaboration and video conferencing hardware including Rally cameras and MeetUp systems used in meeting room and boardroom installations. Logitech certified.
• BarcocoreTechnology or IntegrationProfessional presentation and collaboration technology including Barco ClickShare wireless presentation systems used in corporate and conference environments.
• Cloud ElectronicscoreTechnology or IntegrationZone mixers, amplifiers, and paging equipment supplier. Products include Z4MK4 and Z8MK4 zone mixers, RSL6x4 remote controls. Used in restaurant, bar, and mosque installations across London.
• SennheisercoreTechnology or IntegrationProfessional microphone equipment supplier. e835 dynamic vocal microphones and wireless microphone systems used in corporate and worship installations.
• Martin AudiocoreTechnology or IntegrationPremium loudspeaker systems used in worship and entertainment venues. Products include DJ performance systems and architectural speakers installed in EMCA Mosque and Skew Restaurant.
• Allen & HeathcoreTechnology or IntegrationDigital mixing consoles used in worship and entertainment installations. Products include Soundcraft Ui24R 24-channel digital mixing system used in EMCA Mosque and Mayfair Islamic Centre projects.
• HIKVISIONcoreTechnology or IntegrationCCTV and security camera systems integrated into hospitality installations. 9-camera CCTV systems with 16-channel NVR and 30-day retention used in Pizza Pilgrims restaurant installations.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pure AV: UK commercial AV integrator serving corporate, education and public-sector clients with design, integration and managed services. Comparable in end-market mix, project-based delivery and emphasis on certified vendor partnerships.
• Universal AV Services: UK commercial AV integrator providing design, installation and managed services across corporate, education and public sector. Similar project profile, multi-vendor approach and recurring maintenance offering.
• Tateside: London-based commercial AV integrator of similar size, specialising in corporate boardroom, meeting room and workplace AV design, installation and managed services. Closely aligned in geography, customer mix (corporate, hospitality, education) and project-based delivery model.
• Cinos: UK-based AV integrator and UC specialist delivering video conferencing (Microsoft Teams, Zoom, Webex), meeting room and boardroom deployments. Comparable in UC platform certifications, boardroom focus and managed services positioning.
• Focus 21 Visual Communications: UK commercial AV integration company offering design, supply, installation and support for boardrooms, meeting spaces and collaborative environments — directly comparable in service scope, vendor partnerships (Crestron, Extron, Biamp) and enterprise customer base.
• AVEX International: UK-based AV integration company delivering design, installation and managed services for corporate, education and hospitality environments — comparable customer mix and tier-1 vendor (Crestron, Biamp, Shure) partnerships.
• ProAV: UK commercial AV integration and managed-services provider serving corporate, retail and hospitality clients. Directly comparable in service scope (design, install, support) and customer vertical mix.
• Imago Group: UK multi-disciplinary AV, video and broadcast technology provider working across corporate, worship and education verticals. Comparable in church/worship AV expertise and integrated multi-zone audio deployments.

Broad incumbents

• AVI-SPL: Global AV integrator with UK presence providing enterprise collaboration, video conferencing and managed services. Overlaps with Excite on corporate boardroom and UC deployments but operates at far larger scale across multiple geographies.
• Kinly: Large UK-headquartered AV/UC integrator (formed from Saville, Whitwam and VideoCentric) offering enterprise-wide collaboration, video conferencing and managed services globally. Significantly larger than Excite but operates in the same video-conferencing integration space and competes for enterprise boardroom RFPs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/exciteav.co.uk
• LinkedInlinkedin.com/company/exciteavltd

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Excite Audio Visual Limited