Cardea Healthcare
- Company typePrivate
- Founded2017
- HeadquartersAscot, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
Cardea Healthcare firmographics
Firmographics- Name
- Cardea Healthcare
- Legal name
- Cardea Healthcare LTD
- Website
- https://cardeahealthcare.co.uk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Cardea Healthcare industry classification
Industry- Product category
- Home Healthcare Services
- NAICS
- Home Health Care Services (621610), Home Health Care Services (6216), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Home Health Care Services (8082)
- akta.pro primary industry
- End-of-Life Emotional & Spiritual Support (Chaplaincy/Counseling) In-Home (HSABAFAH)
Keywords
Where Cardea Healthcare is headquartered
LocationHeadquarters
- HQ city
- Ascot
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Cardea Healthcare business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Home Care Services: Domiciliary home care services delivered through scheduled visits, providing personal care, companionship, medication assistance, and daily living support to individuals in their own homes.
- Live In Care Services: 24-hour live-in care where professional carers reside in the client's home, providing continuous support including personal care, domestic duties, companionship, and day activities.
- Supported Living Services: Person-centred supported living services helping individuals live independently in their own homes with tailored daily support, life skills development, and community engagement assistance.
- End of Life Care at Home: Compassionate palliative and end of life care services provided at home, complementing hospice and palliative care services with 24-hour support, pain management, and family assistance.
- Social Care Recruitment Agency: Recruitment services supplying qualified social care workers, support workers, care assistants, and social workers to care homes, supported living services, and local authorities. Provides both temporary and permanent placements.
- Compliance Services: Compliance training and auditing services including mandatory training for care workers, specialist training for complex needs, and regular compliance checks to meet CQC requirements.
- Franchise Fees: Revenue from franchise partners who pay for the right to operate a Cardea Healthcare franchise location, receiving training, support, and access to the proven business model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Home Care Services - Visit-based pricing |
| Usage-based | Pay-as-you-go | Live In Care Services - 24-hour residential care |
| Usage-based | Pay-as-you-go | Supported Living Services - Flexible hourly support |
| Usage-based | Pay-as-you-go | End of Life Care - Palliative care at home |
| Transaction based/ take rate | Pay-as-you-go | Social Care Recruitment - Temporary and permanent placements |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Cardea Healthcare product offering
Product offeringCore offering
Cardea Healthcare provides person-centred care services in clients' own homes, including Supported Living, Home Care (domiciliary visits), 24-hour Live-In Care, End Of Life Care At Home, and Hospital to Home transition care. The company also operates a Social Care Recruitment Agency supplying vetted care staff to care homes and local authorities, supported by a Compliance Services function, and a Franchise Programme enabling partner-operated branches across the UK.
Product overview
Cardea Healthcare is a UK-based healthcare services provider offering a portfolio of integrated care and recruitment services. The core offering comprises Supported Living, Home Care Services, Live In Care Services, End Of Life Care At Home, Hospital to Home Care, and a Social Care Recruitment Agency. These services are supported by Compliance management and complemented by a Franchise Programme for business expansion. The company operates across multiple UK regions (Bedford, Manchester, Northamptonshire, Berkshire/West London) and is regulated by the Care Quality Commission (CQC).
Differentiator
Problem solved
Functional benefit
Products and services
- Supported Living Person-centred supported living service helping individuals with learning disabilities, mental health needs, or other conditions live independently in their own homes with tailored daily support, life skills development, and community engagement.
- Home Care Services Domiciliary home care service providing flexible, professional support through scheduled visits from qualified carers who assist with personal care, medication, meals, companionship, and day-to-day living needs.
- Live In Care Services 24-hour live-in care where a professional carer resides in the client's home to provide continuous support with personal care, domestic duties, companionship, and specialist assistance as an alternative to residential care.
- End Of Life Care At Home Compassionate palliative and end-of-life care delivered at home, complementing hospice and palliative care teams with symptom management, emotional support, and family assistance for individuals with terminal illnesses.
- Social Care Recruitment Agency Recruitment service sourcing qualified social care workers, support workers, care assistants, and social workers for care homes, supported living services, and local authorities, with full CQC-compliant vetting and flexible permanent or temporary placements.
- Hospital to Home Care Transition care assisting patients with basic needs such as getting out of bed, walking, bathing, and dressing following hospital discharge, enabling recovery in familiar surroundings.
- Compliance Services Robust recruitment and compliance management including staff vetting, mandatory training, specialist training for complex needs, and regular audits ensuring adherence to CQC requirements.
- Franchise Programme Healthcare franchise opportunity offering a proven business model for prospective franchisees to operate Cardea Healthcare-branded home care, recruitment, and complex support services within local UK communities.
Quantifiable outcome
- 95% of people prefer to stay in their own home for as long as possible with live-in care
Companies that use Cardea Healthcare
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles3 records
Cardea Healthcare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cardea Healthcare partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Franchise PartnerscoreCardea Healthcare operates a franchise model where independent franchise owners operate their own Cardea Healthcare businesses. Franchise partners receive comprehensive training, ongoing operational support, compliance guidance, and access to the proven business model. The model is designed for individuals seeking a long-term, values-led venture in the healthcare sector.
Scale indicators2 records
Recent moves4 records
Expansion highlights6 records
Cardea Healthcare competitors and assessment
Company assessmentDirect peers
- Total Community Care: UK specialist provider of live-in and complex home care, including support for people with acquired brain injuries and neurological conditions. Overlaps with Cardea's live-in and complex-needs service lines.
- Voyage Care: UK specialist provider of supported living and home care for people with learning disabilities, autism, and complex needs. Directly comparable to Cardea's Supported Living segment and shared learning-disability customer segment.
- Caremark: Established UK home care franchise offering domiciliary care, live-in care, and supported living. Comparable to Cardea across service portfolio and franchise model, and a direct competitor for franchisees.
- Helping Hands Home Care: UK-wide home care provider offering visiting care, live-in care, and complex condition support. Comparable to Cardea in core home care services, though operates a direct (non-franchise) delivery model.
- Bluebird Care: National UK home care franchise providing personal care, companionship, dementia support and live-in care. Closely comparable to Cardea's home care and live-in service lines and its franchise-based growth strategy.
- Prestige Nursing + Care: UK provider of home care, live-in care, and complex care services. Overlaps with Cardea's clinical home care, live-in care, and end-of-life support offerings, serving a similar elderly and disabled client base.
- Home Instead Senior Care UK: UK's largest home care franchise network, offering domiciliary care and live-in care to elderly clients. Directly comparable to Cardea in service mix, franchise-led distribution model, and target customer (older adults wishing to remain at home).
Emerging players
- Dimensions UK: UK not-for-profit providing personalised support for people with learning disabilities and autism, including supported living and home-based care. Closely overlaps Cardea's supported living and learning disability segment.
- Hft (Home Farm Trust): UK charity supporting people with learning disabilities through supported living and personalised services. Comparable to Cardea's supported living segment, though operates primarily in the third sector.
Broad incumbents
- Agincare: Established UK family-run care provider offering home care, live-in care, and residential services across multiple regions. A larger incumbent in the same care categories as Cardea, with broader geographic coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cardea Healthcare social profiles
Digital presenceCardea Healthcare compliance and trust
Trust signalCompliance1 record
Cardea Healthcare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cardea Healthcare leadership team
Management profileNumber of profiles
Profiles2 records
Cardea Healthcare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cardea Healthcare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cardea Healthcare
What does Cardea Healthcare do?
Cardea Healthcare provides person-centred care services in clients' own homes, including Supported Living, Home Care (domiciliary visits), 24-hour Live-In Care, End Of Life Care At Home, and Hospital to Home transition care. The company also operates a Social Care Recruitment Agency supplying vetted care staff to care homes and local authorities, supported by a Compliance Services function, and a Franchise Programme enabling partner-operated branches across the UK.
Is Cardea Healthcare a public or private company?
Cardea Healthcare is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cardea Healthcare founded?
Cardea Healthcare was founded in 2017. It employs 1 to 10 people.
Where is Cardea Healthcare based?
Cardea Healthcare is headquartered in Ascot, United Kingdom, in the Europe region.
How does Cardea Healthcare make money?
Seven revenue lines are on record. Home Care Services are the primary driver. The others are live In Care Services, supported Living Services, end of Life Care at Home, social Care Recruitment Agency, compliance Services and franchise Fees.
Who are Cardea Healthcare's main competitors?
Direct peers on record are Total Community Care, Voyage Care, Caremark, Helping Hands Home Care, Bluebird Care, Prestige Nursing + Care and Home Instead Senior Care UK. Emerging players are Dimensions UK and Hft (Home Farm Trust). Agincare is listed as a broad incumbent.
Does Cardea Healthcare have an API?
No public API is recorded for Cardea Healthcare.
What industry is Cardea Healthcare in?
Cardea Healthcare's product category is Home Healthcare Services. Its primary akta.pro industry code is HSABAFAH, End-of-Life Emotional & Spiritual Support (Chaplaincy/Counseling) In-Home. Its NAICS code is 621610 and its SIC code is 8082.