What Flow Forward NJ does

Flow Forward NJ is a Marlton, New Jersey-based nonprofit corporation founded in January 2022 and operating under the tagline "#FREEDOMTOBLEED." It was originally launched as "Project Period" by Sarah McClure and Logan Johnson at Rowan University after they observed gaps in campus access to menstrual products, and was later rebranded and incorporated as a statewide nonprofit dedicated to menstrual equity in New Jersey. The organization pursues its mission through three core offerings: (1) "Flow Kits" — free packages of menstrual products (pads, tampons, liners) distributed to individuals experiencing period poverty; (2) Education Programs — virtual and in-person workshops including Girl Scout badge classes and first-period education; and (3) Advocacy — most visibly through its "#FREEDOMTOBLEED" movement and the work of its Policy Director. Supplemental programs include college volunteer chapters at Rowan and Rutgers, "The Flow Forum" educational blog, and a recurring annual art exhibition.

The organization's go-to-market is community-led and event-driven. Distribution relies on grassroots channels — Flow Kits mailed or handed out directly, college volunteer teams, and an ecosystem of community partners including Cathedral Kitchen (Camden), the Burlington County Library System (BCLS), Zufall Health, MAIN KIND, and CSPNJ. Awareness and donor engagement are driven by a Squarespace-hosted website, a monthly email newsletter ("Monthly Cycle"), organic social media, educational workshops, and the annual art exhibition. No proprietary technology platform underpins operations; the website, PayPal donation button, and Squarespace content tools are the primary digital infrastructure.

As a 501(c)-style NJ Nonprofit Corporation, Flow Forward NJ has no commercial revenue model. It is funded entirely by individual monetary donations (via PayPal), in-kind product donations, and grants — the only disclosed institutional grant to date is a $500 "Leap of Faith" award from The Pad Project in December 2024 used to stock the Cathedral Kitchen partnership. All products and programs are provided free of charge to recipients. The operational team is small and largely volunteer-driven, with co-founders McClure and Johnson continuing in Executive Director and Marketing Director roles, respectively, alongside a Board of Trustees chaired by Yuval Saar.

Name

Flow Forward NJ

Legal name

Flow Forward NJ A NJ Nonprofit Corporation

Website

https://flowforwardnj.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Flow Forward NJ is a New Jersey nonprofit founded in 2022 that distributes free menstrual products, runs menstrual health education workshops, and advocates for period poverty policy reform statewide.

Ownership category

akta.pro rank

Headquarters

HQ city

Marlton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

Offering type

Services

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Donations: Accepts monetary donations through PayPal on the organization's website. Donations directly fund programs including providing access to menstrual products, running educational programs, and conducting research on menstrual health.
2. Grants: Receives grant funding from organizations such as The Pad Project's Leap of Faith grant ($500 for menstrual products distribution).

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Flow Forward NJ is a New Jersey nonprofit that distributes free menstrual products (Flow Kits) to individuals experiencing period poverty and delivers menstrual health education programs (virtual and in-person workshops, Girl Scout badge workshops, first-period classes). The organization also runs college volunteer chapters at Rowan and Rutgers universities and conducts advocacy around menstrual equity under the "#FREEDOMTOBLEED" movement. All products and educational services are provided free of charge, funded by donations and grants.

Product overview

Flow Forward NJ is a nonprofit organization dedicated to bringing menstrual equity to New Jersey. The organization operates primarily through two core offerings: Flow Kits (menstrual product distribution to those in need) and Education Programs (virtual and in-person workshops on menstrual education). Additional programs include College Volunteering chapters at Rowan and Rutgers universities, The Flow Forum blog platform, and an annual art exhibition. The organization started as 'Project Period' at Rowan University in January 2022 and was later developed into the nonprofit Flow Forward NJ.

Differentiator

Problem solved

Functional benefit

Products and services

• Flow Kits Personalized kits filled with menstrual products (day pads, regular tampons, super tampons, and liners) distributed free of charge to individuals in need throughout New Jersey to address period poverty. Recipients can request specific product types and quantities, with refill capability on subsequent visits through partner sites such as Cathedral Kitchen in Camden.
• Education Programs Virtual and in-person workshops on menstrual education, including Girl Scout badge workshops and classes on getting your first period. Programs are developed to meet community needs and are offered free of charge to schools, Girl Scout troops, and community groups.
• College Volunteering Program Existing volunteer teams at Rowan and Rutgers universities that distribute products and organize donation drives on campus. The program also supports starting new college volunteer chapters at other universities, including service events and donation drives.

Quantifiable outcome

• Partnership with Cathedral Kitchen distributing $500 worth of menstrual products monthly to patrons in Camden
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Cathedral KitchencoreStrategic or Co-development Partner · 3 December 2024Partnership to distribute personalized amounts of menstrual products to those in need in Camden. Flow Forward NJ provides $500 worth of period products (day pads, regular tampons, super tampons, and liners) monthly through Cathedral Kitchen's personal care program. Patrons receive makeup bags filled with their requested product types and quantities, with refill capability on subsequent visits.
• BCLS (Burlington County Library System)minorStrategic or Co-development PartnerPartner organization supporting menstrual equity initiatives in Burlington County through library resources and community outreach.
• MAIN KINDminorStrategic or Co-development PartnerSupporting partner organization for Flow Forward NJ's menstrual equity mission.
• Zufall HealthminorStrategic or Co-development PartnerHealth organization partner providing support for menstrual health initiatives and community health programs.
• CSPNJ (Community Soup Kitchen)minorStrategic or Co-development PartnerCommunity partner organization supporting Flow Forward NJ's mission to address period poverty.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Support the Girls: Nonprofit that distributes menstrual products, bras, and personal care items to women and girls experiencing homelessness and poverty—comparable product distribution mission targeting overlapping low-income female populations.
• Days for Girls: Global nonprofit producing and distributing reusable menstrual products and health education to those in need; directly comparable as a peer operating in the same menstrual product distribution + education space, though at much larger international scale.
• Alliance for Period Supplies: National network organization that distributes period products through member food banks, shelters, and community organizations—directly comparable to FFNJ's Cathedral Kitchen partnership channel and to its broader food bank/library distribution strategy.
• PERIOD. Youth-led national menstrual equity nonprofit that organizes product drives, education, and advocacy chapters on college campuses—the same core operating model Flow Forward NJ runs at Rowan and Rutgers, making it the closest national peer for organizational structure and chapter-based scaling.
• Aunt Flow: Social enterprise that installs and stocks free menstrual product dispensers in schools, universities, and public bathrooms—a more productized version of the campus free-product-machine model Flow Forward NJ successfully pushed through at Rowan.
• The Pad Project: National nonprofit dedicated to ending period poverty through product distribution, education, and the 'Leap of Faith' grant program—directly comparable to Flow Forward NJ as both operate the same model of distributing free menstrual products and funding grassroots partners; The Pad Project is also FFNJ's disclosed funder.
• #HappyPeriod: Volunteer-led nonprofit that collects and distributes menstrual products directly to individuals experiencing homelessness and period poverty—comparable grassroots volunteer model with similar direct-to-recipient product distribution.

Emerging players

• Carmela's Wish: Smaller grassroots nonprofit focused on period product access in select US regions; comparable volunteer-driven distribution model but with narrower geographic and operational scope than FFNJ.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flow Forward NJ