Everyone's A Player Inc

What Everyone's A Player Inc does

Everyone's A Player Inc is a 501(c)(3) nonprofit organization headquartered in North Andover, Massachusetts, that delivers youth sports access and leadership programming to children in Lawrence, Massachusetts and the broader Merrimack Valley. The organization was established in 2014 by four co-founders (Michelle Adamic, Janine Ceraso, Nancy Phillips, and Tracy Sportelli) and remains entirely volunteer-run with no paid staff. Its core offerings include the All Star Scholarships program, which underwrites youth participation in organized sports; Sports Organizations Support, which provides equipment and infrastructure to partner programs; the Lawrence Sports Leadership Academy, a structured leadership-development track for students; Serving Stars, which extends programming across the Merrimack Valley; and the Lawrence Sports Alliance, a coalition model that coordinates citywide sport access in partnership with the Lawrence Mayor's Health Task Force.

The organization's platform consists of program operations rather than technology products: scholarship administration, equipment logistics, volunteer coordination, and coalition management. Underlying technical components are limited to standard nonprofit administration tools; there is no proprietary software platform or technology architecture described in the available data.

The business model is a donation-funded nonprofit. Revenue sources are individual donations, corporate sponsorships, and in-kind equipment contributions. The organization reports a sponsor base of more than 30 corporate partners including KPMG, Gemline, and US Foods, alongside in-kind support from groups such as USTA, Beyond Soccer, and Spark Fitness & Tennis. There is no paid product, subscription, or fee-for-service revenue stream, and no disclosed financials. The absence of paid staff means overhead is minimal and effectively all contributions are channeled into program delivery, but it also constrains scalability and revenue diversification.

Name

Everyone's A Player Inc

Legal name

Everyone's A Player

Website

https://everyonesaplayer.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Everyone's A Player Inc is a volunteer-run 501(c)(3) nonprofit based in North Andover, Massachusetts that provides youth sports scholarships, equipment, and leadership programming to underserved children in Lawrence and the broader Merrimack Valley.

Ownership category

akta.pro rank

Product category

Youth Sports Nonprofit / Community Youth Development

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Arts, Entertainment, and Recreation (71)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)

Keywords

• Youth sports access
• Sports scholarship programs
• Community youth development
• Athletic equipment donations
• Nonprofit volunteer programs

Headquarters

HQ city

North Andover

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Individual donors contribute money to support youth sports programming, scholarships, equipment, and operational costs. As a 100% volunteer organization, donations are prioritized for direct youth impact.
2. Corporate Sponsorships: Companies and organizations sponsor EAP through financial contributions, equipment donations, and event support. Multiple corporate sponsors listed including KPMG, Gemline, US Foods, and local businesses.
3. Corporate Giving Programs: EAP accepts corporate giving contributions and employee matching program donations to maximize impact.
4. Equipment Donations: Accepts donations of new or gently used sports equipment from individuals and organizations, providing gear to youth who cannot afford proper equipment.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Everyone's A Player provides equitable access to sports and physical activity for youth in under-resourced communities of Lawrence, MA and the Merrimack Valley through sports scholarships, equipment and uniform donations, transportation support, multi-sport summer camps, tennis programming, and advocacy. The organization is a 100% volunteer-run 501(c)(3) nonprofit that distributes donated funds, gear, and program opportunities directly to young athletes and the local sports organizations and schools that serve them.

Product overview

Everyone's A Player is a 501(c)(3) non-profit organization that operates as a platform of youth sports and development programs rather than a single product. The core offerings include the All Star Sports Scholarship Program for youth scholarships, the Lawrence Sports Leadership Academy multi-sport camp, the Lawrence Sports Alliance collaborative network, and the Serving Stars tennis program. Additional services include equipment donations, volunteer coordination, corporate sponsorship opportunities, and advocacy initiatives. All programs are designed to provide equitable access to sports and physical activity for youth in under-resourced communities in the Merrimack Valley, with primary focus on Lawrence, MA.

Differentiator

Problem solved

Functional benefit

Brands

• Lawrence Sports Leadership Academy: Multi-sport leadership summer camp for Lawrence youth co-founded with Beyond Soccer, providing high-level sports experiences on par with peers in surrounding towns
• Lawrence Sports Alliance
• Serving Stars
• EAP All Star Scholarship Fund

Products and services

• EAP All Star Sports Scholarship Program Scholarship program that provides opportunities for Lawrence youth to attend sports camps, clinics, local, regional and national events, and college showcases. Awards are based on academic performance, coach and teacher recommendations, personal statements, commitment level to sport, and community engagement.
• Sports Organizations Support Program Partnership program that supports sports and youth-serving organizations and schools that serve Lawrence youth by providing equipment, uniforms, youth development programming, transportation, and scholarships for high-level programs.
• Lawrence Sports Leadership Academy Multi-sport leadership summer camp for Lawrence youth co-founded with Beyond Soccer, providing a high-level athletic experience on par with peers in surrounding towns, featuring expert trainers, motivational speakers, nutritional educators, and activities including yoga, functional training, and Zumba.
• Lawrence Sports Alliance Sports collaborative that brings together sports organizations to foster resource-sharing, exchange of best practices, and collective advocacy for increased funding for youth sports, while also serving as a community resource center for families.
• Serving Stars First formalized tennis and enrichment program for Lawrence youth, co-founded with Spark Fitness & Tennis and the USTA, operating as a chapter of the USTA National Junior Tennis and Learning Network and offering tennis training, fitness, enrichment, and academic support.
• Donation Program Monetary donation program enabling supporters to contribute directly to youth sports and physical activity programming, with 100% of funding allocated to programs benefiting young individuals.
• Equipment Donation Program Program that accepts donations of new or gently used sports equipment from individuals and organizations to provide youth with proper gear needed to participate in sports programs.
• Volunteer Program Program offering community members volunteer opportunities including event organizing, program assistance, fundraising, equipment collections, community service projects, social media management, coaching, and administrative support.
• Advocacy Program Local and national advocacy initiative that amplifies voices and champions equitable opportunities for youth through sports and physical activity, addressing systemic inequities in youth sports access.

Quantifiable outcome

• Over 6,300 youth served and impacted in Merrimack Valley communities
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered flagship, core and supporting.

• Beyond SoccerflagshipStrategic or Co-development PartnerCo-founded Lawrence Sports Leadership Academy, a multi-sport leadership summer camp for Lawrence youth. Also co-established Lawrence Sports Alliance, a sports collaborative bringing together sports organizations for resource-sharing and collective advocacy.
• Lawrence Sports AllianceflagshipStrategic or Co-development PartnerSports collaborative bringing together sports organizations, fostering resource-sharing, exchange of best practices, and collective advocacy for increased funding for youth sports. Serves as community resource center for families.
• Spark Fitness & TenniscoreStrategic or Co-development PartnerPartnered to launch Serving Stars, the city's first formalized tennis and enrichment programming for Lawrence youth, serving as a chapter of the USTA National Junior Tennis and Learning Network.
• United States Tennis Association (USTA)coreStrategic or Co-development PartnerPartnered through Serving Stars program, which operates as a chapter of the USTA National Junior Tennis and Learning Network, providing tennis training, fitness, enrichment, and academic support.
• KPMGsupportingGTM or Marketing PartnerCorporate sponsor supporting EAP through employee participation in events and sponsorship contributions.
• GemlinesupportingGTM or Marketing PartnerCorporate sponsor providing support for EAP programs and events.
• US FoodssupportingGTM or Marketing PartnerCorporate sponsor contributing to EAP youth sports programs.
• Lawrence Mayors Health Task ForcecoreStrategic or Co-development PartnerEAP Executive Director is an active member, advocating for equitable access for youth to sports and physical activity programming.
• Coalitions for Sport EquitycoreStrategic or Co-development PartnerEAP actively participates in advocating for the importance of equitable access for youth to sports and physical activity programming.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The First Tee: National youth-development nonprofit that, like EAP's Serving Stars program, uses a sport (golf) as a vehicle to teach life skills and provide access to under-resourced youth. Operates through a chapter network directly analogous to EAP's USTA-affiliated chapter structure.
• Beyond Soccer: Direct program partner that co-founded the Lawrence Sports Leadership Academy and Lawrence Sports Alliance with EAP. Operates sport-based youth development in the same Lawrence, MA geography with highly overlapping mission.
• Up2Us Sports: National nonprofit that trains coaches and supports sport-based youth development programs in under-resourced communities. Directly comparable in mission to use sports as a vehicle for youth development outcomes.
• Good Sports (Donate Equipment): Nonprofit that donates sports equipment to youth in need, mirroring EAP's Equipment Donation Program. Directly comparable in mission and operating model.
• Laureus Sport for Good Foundation USA: Global nonprofit funding sport-for-development programs targeting under-resourced youth. Directly comparable in mission and uses sport as a tool for youth development and social equity.
• YMCA (Merrimack Valley YMCA): Regional YMCA already identified as an EAP sponsor; operates youth sports, recreation, and physical-activity programming in the same Merrimack Valley footprint. Directly comparable in youth sports access mission and geographic reach.

Broad incumbents

• USTA Foundation / National Junior Tennis & Learning Network: National umbrella that EAP's Serving Stars program is a chapter of. Provides tennis and enrichment programming to underserved youth; directly comparable to Serving Stars' mission and target population.
• Boys & Girls Clubs of America: National youth-development nonprofit offering sports and recreational programming among other services. Far larger and broader, but directly comparable in mission of providing sports access to under-resourced youth through local club affiliates.
• Police Athletic League (PAL): National nonprofit providing youth sports and recreational programs to under-resourced communities. Directly comparable in mission of using sports to create opportunity for youth; broader in scale and presence.

Emerging players

• Coalitions for Sport Equity: Direct advocacy partner of EAP focused on equitable access to youth sports. Comparable in mission around equity in youth sports access, though focused more on policy/advocacy versus direct program delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/everyonesaplayer

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Everyone's A Player Inc