cns vintage
- Company typePrivate
- Founded2012
- HeadquartersStockholm, Sweden
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
cns vintage firmographics
Firmographics- Name
- cns vintage
- Legal name
- CNS & Watch Bands AB
- Website
- https://cnswatchbands.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Ownership category
- akta.pro rank
cns vintage industry classification
Industry- Product category
- Watch Bands and Straps
- NAICS
- Leather and Allied Product Manufacturing (316), Other Leather and Allied Product Manufacturing (3169)
- SIC
- Leather & Leather Products (3100)
- akta.pro primary industry
- Watch Parts & Components (Straps/Bracelets, Crystals, Hands, Buckles) (CRAKADAK)
- akta.pro secondary industry
- Tech & Utility Accessories (Phone Cases, Watch Bands, Key Holders) (CRAAAJAK)
Keywords
Where cns vintage is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
cns vintage business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct E-Commerce Product Sales: CNS Watch Bands sells watch bands and straps directly to consumers through its e-commerce storefront at cnswatchbands.com. All sales are one-time unit transactions — customers purchase individual straps at listed prices with no recurring subscription component. The company stocks thousands of watch bands ready to ship, enabling immediate dispatch upon purchase. Global shipping is available worldwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Leather Watch Bands — from $12.95 |
| Unit Pricing | Pay-as-you-go | Marine Nationale and Fabric Straps — from $1.95 |
| Unit Pricing | Pay-as-you-go | Rubber Watch Bands — various price points |
| Unit Pricing | Pay-as-you-go | Shark Leather Watch Bands — from $79.95 |
| Unit Pricing | Pay-as-you-go | Sale / Clearance — up to 80% off |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
cns vintage product offering
Product offeringCore offering
CNS Watch Bands designs and supplies premium replacement watch bands and straps — leather (full-grain calfskin, suede, exotic embossed, genuine shark), fabric (Marine Nationale, NATO, canvas, perlon, paratrooper, sailcloth), and rubber (FKM, silicone, tropical-style) — sold directly to consumers worldwide through its e-commerce platform with thousands of SKUs in stock. Products are available in lug widths from 14mm to 24mm with integrated quick-release spring bars for tool-free changes.
Product overview
CNS Watch Bands is an online specialty retailer of watch bands and straps, operating since 2012 from Stockholm, Sweden. The product portfolio is organized into three primary material categories: Leather (full-grain calfskin and suede in various constructions including classic, padded, vintage, bund, racing, non-stitch, single-pass, and exotic embossed patterns), Fabric (nylon, canvas, cotton straps including military-style Marine Nationale and NATO designs), and Rubber (silicone, FKM, tropical style, and hybrid options). The leather collection includes both embossed calfskin exotic patterns (alligator, crocodile, ostrich, lizard) and genuine shark leather as the only true exotic option. Products are available in lug widths from 14mm to 24mm, featuring quick-release spring bars for tool-free installation. The company ships worldwide from Sweden with thousands of straps in stock.
Differentiator
Problem solved
Functional benefit
Products and services
- Leather Watch Bands Full-grain calfskin and suede leather watch straps in multiple constructions including classic flat, padded, vintage two-stitch, bund, racing/rally, suede, non-stitch, single-pass, and exotic embossed patterns, available in lug widths from 16mm to 24mm.
- Fabric Watch Bands Nylon and fabric watch straps including Marine Nationale, canvas, cotton, premium, ribbed, paratrooper, Perlon, RAF, SEAL, Moonwatch, NASA, and original style straps, featuring slip-thru design for tool-free changing.
- Rubber Watch Bands Rubber watch straps including silicone, FKM (Fluoroelastomer), tropical style, cut-to-size, and hybrid rubber-leather combinations, with some vintage designs replicated from 1960s-1970s moulds.
- Shark Leather Watch Bands
Companies that use cns vintage
Customer profileSegments3 records
Ideal customer profiles3 records
cns vintage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
cns vintage partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
cns vintage competitors and assessment
Company assessmentEmerging players
- Rubber B: Premium integrated rubber strap maker positioned in the luxury tool-watch segment. Comparable as a rubber strap specialist serving high-end watch owners, though narrower in material focus than CNS.
- Worn & Wound: Watch publication and content-driven e-commerce retailer that also sells aftermarket straps. Comparable on the content-to-commerce model and audience overlap, even though straps are only one part of the business.
Direct peers
- Delugs: Singapore-based DTC brand of premium handcrafted leather watch straps targeting collectors. Comparable position in the premium leather strap segment, particularly with embossed exotic patterns.
- Strapcode: Specialist online retailer of premium aftermarket watch straps and bracelets with strong emphasis on OEM-style fit for popular watch models. Direct peer competing for the same watch-collector segment via DTC e-commerce.
- WatchGecko: UK-based DTC retailer of leather, rubber, NATO, and bracelet watch straps plus watch content. Directly comparable offering and customer base, with a similar content-driven SEO marketing strategy.
- Everest Watch Bands: Premium rubber and leather strap maker with strong brand in the tool-watch community (Rolex, Tudor, Panerai). Direct peer in premium replacement straps with DTC e-commerce as primary channel.
- Barton Watch Bands: One of the largest US-based DTC watch band retailers offering nylon, leather, rubber, and metal bands with quick-release spring bars. Directly competes with CNS in the same mass-market and enthusiast replacement strap category through similar e-commerce mechanics.
- BluShark Straps: Specialist retailer focused on nylon, NATO, and rubber watch straps for enthusiasts. Directly overlaps CNS's fabric/nylon and Marine Nationale segments with a similar online-only model.
- Holbens Fine Watch Bands: Specialty retailer of premium leather and exotic watch straps. Comparable offering in the collector-focused premium leather band category with similar DTC mechanics.
Broad incumbents
- Hirsch Watch Straps: Established Austrian manufacturer of watch straps with a wide range of leather and rubber models. Comparable product category and material focus; broader established incumbent versus CNS's pure-play DTC focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
cns vintage financial estimates
Financial estimateRevenue estimate
Valuation estimate
cns vintage leadership team
Management profileNumber of profiles
cns vintage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
cns vintage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about cns vintage
What does cns vintage do?
CNS Watch Bands designs and supplies premium replacement watch bands and straps — leather (full-grain calfskin, suede, exotic embossed, genuine shark), fabric (Marine Nationale, NATO, canvas, perlon, paratrooper, sailcloth), and rubber (FKM, silicone, tropical-style) — sold directly to consumers worldwide through its e-commerce platform with thousands of SKUs in stock. Products are available in lug widths from 14mm to 24mm with integrated quick-release spring bars for tool-free changes.
Is cns vintage a public or private company?
cns vintage is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was cns vintage founded?
cns vintage was founded in 2012.
Where is cns vintage based?
cns vintage is headquartered in Stockholm, Sweden, in the Europe region.
How does cns vintage make money?
One revenue line is on record: direct E-Commerce Product Sales.
Who are cns vintage's main competitors?
Emerging players on record are Rubber B and Worn & Wound. Direct peers are Delugs, Strapcode, WatchGecko, Everest Watch Bands, Barton Watch Bands, BluShark Straps and Holbens Fine Watch Bands. Hirsch Watch Straps is listed as a broad incumbent.
Does cns vintage have an API?
No public API is recorded for cns vintage.
What industry is cns vintage in?
cns vintage's product category is Watch Bands and Straps. Its primary akta.pro industry code is CRAKADAK, Watch Parts & Components (Straps/Bracelets, Crystals, Hands, Buckles), with a secondary code of CRAAAJAK, Tech & Utility Accessories (Phone Cases, Watch Bands, Key Holders). Its NAICS code is 316 and its SIC code is 3100.