What Greenmove does

Greenmove SAS is a Paris-based private company operating as the only specialist in certified used electric vehicles in the French market. Founded in 2018–2019 by Gilles Debuchy through Engie-affiliated startup studio Wefound and led by CEO Aurélien Tardieu, the company sells and rents second-hand EVs to individual consumers and small-to-mid-market businesses through three core commercial products: Location Longue Durée (LLD) long-term rentals of 12 to 48 months at €209–€498/month, Location Moyenne Durée (LMD) trial rentals of 3 to 6 months at €262–€479/month, and direct purchases ranging from €8,990 to €27,000. Underlying each transaction is a 95-point inspection process covering ten categories and a battery State-of-Health (SOH) certification via partner La Belle Batterie, with a contractual minimum of 95% SOH on every vehicle sold or rented, alongside a 6-month / 7,500 km SAFEMOVE warranty.

Greenmove's revenue model is hybrid: one-time revenue from vehicle sales and recurring monthly revenue from LLD, LMD, and the optional EASYMOVE maintenance contract (from €25/month). Ancillary revenue is generated via charging-infrastructure referral and subsidy-administration services (ADVENIR, CITE, prime à la conversion), with delivery outsourced to Hiflow nationwide. The company monetizes through a digital-first, direct-to-consumer motion (website catalog + callback forms) complemented by a sales-led advisory approach delivered by phone, and an enterprise sales motion for B2B fleet electrification.

The business is built around a partner-orchestrated ecosystem rather than owned infrastructure: home/workplace charging solutions are sourced from Evbox, Chargeguru, and Securecharge; maintenance is delivered through a network of more than 1,000 partner garages across France; energy supply and charging infrastructure are co-developed with Engie. The headcount of 1–10 employees, single Paris headquarters, and absence of disclosed funding rounds indicate a small-scale operation with a France-only footprint, differentiated primarily by domain specialization, battery-certification rigor, and a turnkey EV-adoption value chain rather than by technology depth or scale economics.

Name

Greenmove

Legal name

GREENMOVE

Website

https://greenmove.fr

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Greenmove is a French specialist in certified used electric vehicles, offering long-term rental (LLD), medium-term rental (LMD), direct purchase, and battery-certified advisory services to individual consumers and small-to-mid-market businesses across metropolitan France.

Ownership category

akta.pro rank

Product category

Used Electric Vehicle Sales and Rental

NAICS

Automotive Equipment Rental and Leasing (5321), Passenger Car Rental and Leasing (53211)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Long-Term / Fixed-Term Car Subscriptions (6–36 months) (THADACAD)

Keywords

• Used electric vehicles
• Electric vehicle leasing
• Medium-term EV rental
• Fleet electrification services
• Battery certified pre-owned

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Used Electric Vehicle Sales: One-time sale of certified used electric vehicles to individuals and businesses. Vehicles are sourced, inspected (95-point check), battery-certified, and resold with 6-month/7500km SAFEMOVE warranty. Purchase prices range from 8,990€ to 27,000€ depending on model and condition.
2. Long-Term Rental (LLD - Location Longue Durée): Monthly rental contracts for 12 to 48 months targeting both individuals and businesses. Includes vehicle, maintenance services, and battery guarantee. Rentals range from 209€ to 498€/month depending on vehicle, duration, mileage, and upfront contribution.
3. Medium-Term Rental (LMD - Location Moyenne Durée): Short-term rental contracts of 3 to 6 months for customers wanting to trial electric vehicles before committing. Rentals from 262€ to 479€/month. Lower commitment but higher monthly cost to account for administrative overhead.
4. EASYMOVE Maintenance Contract: Optional monthly maintenance contract bundled with rental offers. Covers wear parts, scheduled maintenance, and battery traction check. Starting at 25€/month for 7,500km/year, with optional tire maintenance add-on at 9€/month.
5. Charging Infrastructure Services: Greenmove facilitates installation of home charging solutions (wallboxes, Green'up reinforced outlets) through partner networks. Also provides energy contract renegotiation support and ADVENIR subsidy management for home and workplace charging installations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Greenmove provides certified used electric vehicles in France through three core commercial offerings: long-term rental (LLD) of 12-48 months, medium-term test rental (LMD) of 3-6 months, and direct purchase, each accompanied by a 95-point inspection, certified battery State-of-Health diagnostics, and a SAFEMOVE warranty. Vehicles are delivered nationwide to the customer's chosen location, with optional EASYMOVE maintenance contracts, charging infrastructure advisory, and dedicated fleet services for SMEs and mid-market enterprises.

Product overview

Greenmove is a French platform specializing in the sale and rental of used electric vehicles, offering three core products: Location Longue Durée (LLD) — fixed-monthly long-term rental from 12 to 48 months; Location Moyenne Durée (Test) — short-term trial rentals of 3 to 6 months; and Achat (Purchase) — direct vehicle acquisition with a SAFEMOVE warranty. These are supported by a suite of add-on services including a 95-point vehicle inspection, certified battery diagnostic via La Belle Batterie, an online autonomy simulator, an optional EASYMOVE maintenance contract, home delivery, and a library of advice sheets covering EV charging, subsidies, and eco-driving.

Differentiator

Problem solved

Functional benefit

Products and services

• Location Longue Durée (LLD) - Long-Term Rental Long-term rental of certified used electric vehicles for 12 to 48 months, with fixed monthly payments including the battery, maintenance, roadside assistance and guaranteed vehicle condition. Targeted at both individuals and businesses, with monthly rates from 209 € to 498 € depending on model, duration, mileage and upfront contribution.
• Location Moyenne Durée (Test) - Medium-Term Rental Medium-term rental of certified used electric vehicles for 3 to 6 months, intended to let customers test electric mobility before committing to a longer rental or purchase. Monthly rates from 262 € to 479 €, with upfront contributions of 300 € (3 months) to 500 € (6 months).
• Achat - Used EV Purchase Direct purchase of certified used electric vehicles from the Greenmove catalog, with prices from 8,990 € to 27,000 € depending on model and condition, including a 6-month/7,500 km SAFEMOVE warranty and certified battery diagnostics.
• EASYMOVE Maintenance Contract Optional monthly maintenance contract starting at 25 €/month for 7,500 km/year, covering wear parts, scheduled maintenance and battery traction check, with an optional tire maintenance add-on from 9 €/month.
• Home / Workplace Vehicle Delivery Vehicle delivery service to a customer-specified address anywhere in metropolitan France, free in the Île-de-France region, with delivery within approximately 10 days of contract finalization.
• Battery Diagnostic (La Belle Batterie SOH Certification) Comprehensive battery health assessment covering State of Health (SOH) percentage, energy available in kWh and post-reset range estimates, carried out by partner La Belle Batterie for every Greenmove vehicle before sale or rental.
• 95-Point Vehicle Inspection Rigorous inspection of every used electric vehicle across 95 control points in ten categories (vehicle info, documents, under-the-hood, wheels, interior, front, rear, sides, battery/charging, road test) before being offered for sale or rental.
• SAFEMOVE Warranty 6-month or 7,500 km warranty bundled with every used EV sold or rented by Greenmove, covering mechanical and electrical components, with a separate traction-battery warranty of a minimum 2 years or 30,000 km.
• Greenmove Enterprise (B2B Fleet Solutions) Dedicated fleet-electrification offer for TPE-PME, artisans, liberal professionals and mid-market enterprises, providing personalized fleet consulting, charging-infrastructure deployment, energy-contract renegotiation, automated fleet reporting and dedicated account management across long-term rental, medium-term rental or cash purchase.

Quantifiable outcome

• Battery SOH minimum threshold of 95% on all certified vehicles
• +9 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• HiflowcoreChannel Partner/ Reseller/ Distributor · 1 March 2021Hiflow delivers all Greenmove vehicles to customers at their location of choice throughout metropolitan France. The partnership offers scheduled time-slot delivery and vehicle handover with explanations on EV specifics. Hiflow aims for 10% electric vehicle deliveries across its entire business by end of 2021.
• EngiecoreStrategic or Co-development Partner · 1 March 2021Greenmove partnered with Engie to create a dedicated 'Green Mobility' website, facilitating access to electric mobility for a broader audience. Engie, as a major energy transition player in France, supports Greenmove in installation of charging infrastructure and energy supply optimization for EV owners.
• SecurechargecoreTechnology or Integration · 10 June 2020Securecharge developed a virtual assistant to help users identify the right charging solution for their needs. The partnership ensures that Greenmove customers receive a complete recharging infrastructure recommendation when they purchase or lease a vehicle, covering home, workplace, and public charging. This complements Greenmove's full-service EV offering.
• La Belle BatteriecoreTechnology or Integration · 1 March 2019La Belle Batterie performs complete battery diagnostics for all Greenmove vehicles, including State of Health (SOH) certification, energy available (kWh), and range estimates. Greenmove requires a minimum 95% SOH for all certified vehicles. This partnership is central to Greenmove's value proposition of battery transparency.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Reezocar: French online retailer specializing in used vehicles, including used EVs, with delivery across France. Competes directly with Greenmove on the used car e-commerce customer experience and nationwide logistics.
• Aramis Auto: French online used car retailer (owned by Stellantis) offering used vehicles with home delivery and warranty. Directly comparable in business model to Greenmove's purchase offer, though broader (not EV-specialized).
• Beev: French specialist in electric vehicle leasing for individuals and businesses. Direct head-to-head competitor with Greenmove on the EV subscription/value proposition in the French market.
• Auto1 Group: Pan-European online used car platform operating across multiple markets including France. Comparable as a tech-enabled used car retailer with logistics and reconditioning infrastructure, though not EV-specialized.

Broad incumbents

• LeasePlan: Major global automotive leasing and fleet management company with significant European presence and growing EV fleet business. Comparable in long-term rental/leasing model, though it is a diversified incumbent rather than an EV specialist.
• ALD Automotive: One of Europe's largest automotive leasing and fleet management companies (Société Générale group), now expanding electric fleet offerings. Comparable in operating leases and fleet management, with much broader scope and balance sheet.
• Spoticar (Stellantis): Stellantis' certified used vehicle program in France offering used EVs (Peugeot e-208, Opel Corsa-e, Fiat 500e) with manufacturer warranty. Comparable as a competitive used EV channel with OEM backing and warranty strength.
• Renault (Used Car Programs): OEM with a used vehicle program (Renault Occasions) covering ZOE and other EVs with manufacturer warranty and certified pre-owned processes. Comparable on the used EV supply side and could expand into Greenmove's specialty niche.

Emerging players

• La Centrale: Leading French used car classifieds platform with broad inventory including used EVs. Comparable as a French used car marketplace aggregating private and dealer listings, though lacking EV-specific certification.
• Moba (Used EV marketplace): Dutch online marketplace specializing in used electric vehicles with battery health reporting. Comparable in EV-specialist positioning and battery transparency emphasis, though focused on Benelux rather than France.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/greenmove.fr
• LinkedInlinkedin.com/company/12993040

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenmove