What Gweedo Memorial Foundation does

Gweedo Memorial Foundation is a 501(c)(3) nonprofit founded in 2019 by Tammy McGee following the death of her 16-year-old son Conner Guido ('Gweedo') in an October 26, 2019 automobile crash caused by an unlicensed driver. Headquartered in Virginia with 1-10 employees, the foundation's mission is to educate new teenage drivers and their parents on the dangers of destructive driving decisions. The foundation operates as a human-delivered advocacy and education organization with no proprietary technology stack, delivering its impact through free speaking engagements at schools and organizations locally and nationwide, an annual Keys to the Future fundraising event in Williamsburg, Virginia, two annual Gweedo Scholarships awarded to graduating seniors, and an anonymous tip reporting platform (ifyouseesomethingsaysomething.org) for community safety concerns.

The foundation's measurable policy footprint is one of its most distinctive outputs: five Virginia legislative bills are tied to the foundation, including 2021's House Bill 1918 ('Conner's Law') requiring proof of a valid driver's license for school parking permits, 2022's Senate Bill 78 requiring a parent/teen driver education component, 2025's Senate Bill 750 and House Bill 1549 strengthening accountability for allowing unlicensed minors to drive, and 2026's Senate Bills 396, 399, and 720 addressing licensing requirements, driver training school oversight, and instructor identification. The foundation partners with a national network of safety organizations including the Governors Highway Safety Association (GHSA), National Road Safety Foundation, Safe Kids Worldwide, YOVASO (Youth of Virginia Speak Out), Virginia Tech Transportation Institute (VTTI), Chesapeake Region Safety Council, Project IMPACT, and the Virginia Highway Safety Office.

The foundation's revenue model is donation-based, with a website (connergweedo.com) offering preset donation tiers of $500, $100, $50, $20, or custom amounts, supplemented by annual fundraising events. Services are provided free of charge; the foundation does not sell products or charge for speaking engagements. Distribution relies on direct outreach via phone (757-812-4455) and email ([email protected]), event partnerships (e.g., LifeSafer ISA at Keys to the Future), and earned media across regional and national outlets. The customer base is a hybrid of two primary personas — teen drivers and parents of teen drivers — served through a secondary channel of schools and educational organizations.

Name

Gweedo Memorial Foundation

Legal name

Gweedo Memorial Foundation

Website

https://connergweedo.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Virginia-based 501(c)(3) nonprofit founded in 2019 by Tammy McGee that educates teen drivers and parents on the dangers of destructive driving through free speaking engagements, scholarships, and legislative advocacy, following the death of her son Conner.

Ownership category

akta.pro rank

Headquarters

HQ city

Virginia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The foundation operates on donations from supporters. The donation page offers preset amounts ($500, $100, $50, $20) and custom amounts. Donations are used to educate upcoming teenage drivers and their parents on safe driving practices.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Gweedo Memorial Foundation is a nonprofit advocacy organization that educates new teenage drivers and their parents about the dangers of destructive driving decisions. Its primary offerings are free in-person speaking engagements at schools and organizations nationwide led by founder Tammy McGee, complemented by two annual scholarships for graduating seniors, an anonymous community tip platform, and educational resources including legislative updates and safety videos.

Product overview

Gweedo Memorial Foundation is a nonprofit organization founded in 2019 by Tammy McGee following the tragic loss of her 16-year-old son Conner Guido. The foundation operates as a single, unified mission-driven nonprofit offering speaking engagements where Tammy shares Conner's story at schools nationwide, annual scholarships for graduating seniors, an anonymous tip reporting platform for community safety, and educational resources including legislative advocacy and driver safety materials. The foundation does not operate as a technology platform but rather as an advocacy and education organization.

Differentiator

Problem solved

Functional benefit

Products and services

• Speaking Engagements Free speaking engagements delivered by founder Tammy McGee to schools and organizations locally and nationally, sharing Conner's story to educate teenage drivers and their parents about safe driving practices and the dangers of destructive driving decisions.
• Gweedo Scholarships Two annual scholarships awarded to graduating high school seniors in honor of Conner Guido to support continuing education and safe driving awareness.
• Anonymous Tip Platform A community reporting platform that allows teens and community members to anonymously submit tips about reckless driving, bullying, drug use, or other dangerous activities to help prevent tragedies.
• Keys to the Future Event Annual fundraising and educational event in Williamsburg, Virginia, featuring hands-on demonstrations of driver safety technology (including Intelligent Speed Assistance test drives) for teens, parents, driving schools, and safety advocates.
• Educational Resources and Materials Online library of videos, legislative information (Virginia bills), safety materials, and educational content supporting teen driver education and parent awareness.

Quantifiable outcome

• 5 bills secured in Virginia including Conner's Law requiring proof of valid driver's license for school parking permits
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• Virginia Tech Transportation Institute (VTTI)coreStrategic or Co-development PartnerVTTI conducts research to save lives, time, and money and protect the environment. As one of seven premier research institutes created by Virginia Tech, VTTI advances transportation through innovation and has affected public policy nationally and internationally. The foundation partners with VTTI to support their mission of road safety research.
• Chesapeake Region Safety Council (CRSC)coreStrategic or Co-development PartnerEstablished in 1923, CRSC is a private nonprofit that provides safety training and education to reduce disabling injuries and save lives. The foundation partners with CRSC to deliver safety education resources.
• YOVASO (Youth of Virginia Speak Out)coreStrategic or Co-development PartnerYOVASO is a statewide peer-to-peer education and leadership program that empowers teenagers to work towards prevention of motor vehicle crashes - their number one health concern. The foundation collaborates with YOVASO for youth-led safety initiatives.
• Collision CorrectionminorStrategic or Co-development PartnerCollision Correction is a full-service collision repair facility serving Greater Williamsburg. The partnership supports the foundation's mission by providing resources for the fight against unsafe driving.
• Project IMPACTcoreStrategic or Co-development PartnerProject IMPACT reduces and prevents unintentional injuries through a student-targeted injury and violence prevention program providing education and awareness about trauma realities. The foundation partners on this multidisciplinary initiative.
• Safe Kids WorldwidecoreStrategic or Co-development PartnerSafe Kids Worldwide is a nonprofit working to reduce preventable injuries to children ages 0-19 and building sustainable systems to protect all families. The foundation partners with Safe Kids to extend reach in child safety.
• The National Road Safety FoundationcoreStrategic or Co-development PartnerNRSF is a 501(c)(3) nonprofit dedicated to reducing crashes, deaths and injuries on highways by promoting safe driving behavior through greater public awareness for over 60 years.
• Governors Highway Safety Association (GHSA)coreStrategic or Co-development PartnerGHSA is the national nonprofit representing state highway safety agencies. The foundation works with GHSA CEO Jonathan Adkins on the 100 Safest Days of Summer coalition, promoting teen and parent safety during the traditionally dangerous summer driving period.
• Jonathan Adkins, CEO of GHSAcoreStrategic or Co-development PartnerJonathan Adkins serves as CEO of Governors Highway Safety Association (since 2023, previously Executive Director since 2014). He collaborates with the foundation on the 100 Safest Days of Summer campaign to save teen lives.
• LifeSafer ISAcoreStrategic or Co-development PartnerLifeSafer ISA participated in the foundation's annual Keys to the Future fundraising event, giving teens, parents, driving schools, and local safety advocates the opportunity to test drive vehicles equipped with Intelligent Speed Assistance technology. The event aimed to educate young drivers on how active, real-time speed limiters can help reduce injuries and deaths from excessive speeding.
• We Save LivescoreStrategic or Co-development PartnerWe Save Lives changes dangerous driving choices and saves lives by promoting realistic solutions through education, advocacy and partnerships. The foundation is listed as a partner alongside other victim advocates including Christopher King Foundation, Trooper Branden Sisca Foundation, and Kurt Keilhofer Foundation.
• Christopher King FoundationminorStrategic or Co-development PartnerFounded in memory of Christopher Lee King, this foundation saves lives through seat belt awareness. Listed as a victim advocate partner.
• The Trooper Branden Sisca FoundationminorStrategic or Co-development PartnerHonors the life of fallen hero Trooper Branden Sisca who lost his life in the line of duty. Listed as a victim advocate partner.
• Kurt Keilhofer FoundationminorStrategic or Co-development PartnerSupports fire and EMS departments in their mission to protect and serve. Listed as a victim advocate partner.

Scale indicators4 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• YOVASO (Youth of Virginia Speak Out): Virginia statewide peer-to-peer youth program empowering teens to prevent motor vehicle crashes. Highly comparable target audience (teen drivers), geography (Virginia), and education-channel approach; active Gweedo partner.
• Impact Teen Drivers: Nonprofit dedicated to reducing teen driving deaths through education and awareness programs targeting teens, parents, and schools. Directly comparable mission, audience, and school-based delivery model to Gweedo Memorial Foundation.
• National Road Safety Foundation (NRSF): 501(c)(3) nonprofit dedicated to reducing crashes, deaths, and injuries by promoting safe driving behavior through public awareness. Direct peer: NRSF is an active Gweedo partner and serves the same teen and general-driver safety audience.
• We Save Lives: Coalition promoting realistic solutions to dangerous driving through education, advocacy, and partnerships. Directly comparable victim-advocacy framing and traffic-safety mission; listed as a Gweedo partner organization.
• RADD (Roads Against Dangerous Drivers): Nonprofit dedicated to eliminating impaired and reckless driving through public awareness campaigns. Comparable victim-advocacy framing and traffic-safety education mission.
• Christopher King Foundation: Memorial foundation promoting seat belt awareness in memory of Christopher Lee King. Closely comparable single-incident victim-advocacy model; listed alongside Gweedo as a We Save Lives victim-advocate partner.

Broad incumbents

• Mothers Against Drunk Driving (MADD): Large victim-advocacy nonprofit that turned personal tragedy into national traffic-safety legislation. Comparable as the canonical victim-advocacy template Gweedo follows, though MADD operates at much greater scale and scope.
• Safe Kids Worldwide: Global nonprofit preventing preventable childhood injuries, including those from traffic. Overlapping audience (teens and parents) and safety-education mission; active Gweedo partner providing broader reach.
• Governors Highway Safety Association (GHSA): National nonprofit representing state highway safety agencies. Gweedo collaborates with GHSA CEO Jonathan Adkins on the 100 Safest Days of Summer campaign — comparable as a policy/advocacy counterpart rather than direct competitor.

Emerging players

• ADTSEA (American Driver & Traffic Safety Education Association): Professional association for driver and traffic safety educators. Comparable in addressing teen driver education curriculum and instructor standards — overlapping with several Gweedo-advocated Virginia bills on driver training oversight.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/connergweedo
• LinkedInlinkedin.com/company/gweedo-memorial-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Gweedo Memorial Foundation