What Eventyrlie AS does

Eventyrlie AS is a Norwegian private event management firm headquartered at Smedsvingen 6 in Trollåsen, with operations traceable to 2016. The company delivers a bundled service offering covering event management, consulting, concert and television production, artist booking, and event strategy. Its publicly visible client base is concentrated in the Norwegian enterprise segment, with named engagements spanning Ford Motor Norge (automotive), Apotek 1 (pharmaceutical retail), Byggmakker (building materials), Bull & Co (legal), Jotun (coatings), SpareBank 1 Østlandet (financial services), and Coca-Cola European Partners Norway (beverage).

The firm's principal productized assets are its proprietary "Eventyrlie-Metoden" — an in-house methodology framing how event projects are designed and executed — and Miljøfyrtårn (Environmental Lighthouse) certification, a recognized Norwegian sustainability credential. Together these constitute its stated differentiation in a fragmented Norwegian agency landscape, and position the firm for enterprise buyers that prioritize documented sustainability and structured delivery frameworks.

Revenue is generated through project-based engagements with enterprise clients, with Eventyrlie executing both domestic and international events. The team is structured around a small, named group of senior creatives and producers — six professionals are listed on the company website — within a stated headcount band of 11–50 employees. As a privately held firm with no public revenue disclosure, financial detail is limited, and the operating model reads as a boutique consultancy where margin is driven by senior-billing rates rather than scaled labor.

Name

Eventyrlie AS

Legal name

Eventyrlie AS

Website

https://eventyrlie.no

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Eventyrlie AS is a Norwegian private event management firm headquartered in Trollåsen, delivering event management, concert/TV production, artist booking, and event strategy services to enterprise clients across automotive, retail, finance, and FMCG sectors via its proprietary Eventyrlie-Metoden.

Ownership category

akta.pro rank

Product category

Corporate Event Management Services

NAICS

Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events (7113), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Exhibition & Trade Show Management (Conference-Adjacent) (THAHACAF), On-Site Event Operations & Day-Of Coordination (HSACAAAK), Festival & Event Producers/Organizers (MPAIAFAC)

Keywords

• Corporate event management
• Event production services
• Concert and TV production
• Event consulting services
• Artist booking services

Headquarters

HQ city

Trollåsen

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Event Management Services: Eventyrlie generates revenue through comprehensive event management and production services. They offer end-to-end solutions including event planning, consulting, concert/TV production, and artist booking. Services are delivered as project-based engagements for corporate clients requiring conferences, kick-offs, team building, and celebration events.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Eventyrlie AS plans and executes corporate events, conferences, kick-offs, team-building activities, employee gatherings, customer events, and celebrations. It also provides event consulting, concert and television production, artist booking, and related creative, technical, logistical, registration, and on-site management services.

Product overview

Eventyrlie AS is a Norwegian full-service event management company offering a unified portfolio of event services rather than a software product. The core offerings include Event (arrangement) for full-service event planning, Konsulenttjenester (consulting services) for professional event advisory, Konsert og TV-Produksjon (concert and TV production) for live performances and broadcasts, and Artistformidling (artist booking) for performer coordination. These services are delivered through the proprietary Eventyrlie-Metoden (Eventyrlie Method), a structured four-phase methodology that guides all client engagements from initial insight through creative development, presentation, execution, and evaluation.

Differentiator

Problem solved

Functional benefit

Products and services

• Event [Arrangement] Full-service event planning and execution for corporate events, conferences, kick-offs, employee gatherings, team-building activities, customer events, and celebrations, covering content development, production, logistics, registration, and on-site management.
• Consulting Services [Konsulenttjenester] Professional event consulting that provides strategic advice, creative ideas, and logistical expertise to support event planning and execution.
• Concert and TV Production [Konsert og TV-Produksjon] Production services for live performances, stage shows, video productions, broadcasts, and studio productions used at corporate and public events.
• Artist Booking [Artistformidling] Booking and coordination of artists, musicians, performers, and other entertainment for event programs, stage performances, and related live experiences.

Quantifiable outcome

• Eventyrlie has served large Norwegian enterprises including Ford Motor Norge, Coca-Cola, SpareBank 1 Østlandet, Jotun, and multiple others with successful event delivery.

Named customers13 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• George P. Johnson (GPJ): GPJ is a global event marketing and experience agency serving enterprise technology and B2B clients. Like Eventyrlie, it integrates creative, content, and production for large-scale corporate events and conferences.
• MCI Group: MCI Group is a global meetings, events, and association management company headquartered in Switzerland with a strong Nordic presence. It directly competes with Eventyrlie in corporate event planning, conferences, and PCO services for enterprise clients.
• Sparks (a Freeman Company): Sparks is a global brand experience agency within Freeman that produces corporate events, exhibits, and experiential campaigns. It is comparable to Eventyrlie in combining creative, production, and event strategy for enterprise clients.
• BCD Meetings & Events: BCD Meetings & Events is a global corporate event management agency handling conferences, incentives, and large-scale enterprise gatherings. It directly competes with Eventyrlie for corporate event spend and offers a comparable end-to-end service model.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency that designs and produces corporate events, conferences, and experiential campaigns for major brands. Its end-to-end event production model and enterprise client base make it a direct comparable to Eventyrlie's full-service offering.
• Maritz Global Events: Maritz Global Events is a long-established corporate event management and incentive travel provider. It directly compares to Eventyrlie as a full-service events partner for large enterprise clients, including conferences and large-scale gatherings.
• CWT Meetings & Events: CWT Meetings & Events is the events arm of CWT, providing strategic meetings management and corporate event production for global enterprises. It overlaps with Eventyrlie on full-service corporate event execution for large accounts.

Regional players

• GYRO (MullenLowe Group): GYRO is a B2B marketing and event agency with Nordic operations, often delivering corporate events and content-led experiences. It is comparable to Eventyrlie in serving Scandinavian enterprise clients with creative event and consulting services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/eventyrlie-as

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eventyrlie AS