ITcotation

What ITcotation does

ITcotation is a French private limited company (SARL) headquartered in Sarreguemines (Moselle), founded and managed by Fabrice Ulrich, that operates as a systems integrator and regional distributor for physical access control, ticketing, video surveillance, alarm, and cybersecurity solutions in France, Belgium, and Luxembourg. The company's flagship proprietary technology is the ITBOX/ITconsole middleware server, which bridges third-party ticketing software platforms (SmartAccess, Awoo, Ingénie, AchetezA, Crisalid) with physical hardware including iDTRONIC and PERCo turnstiles (for which ITcotation holds official distribution rights in the Benelux-French corridor), biometric QR/RFID readers, stereoscopic 3D people-counting cameras, and AI-powered connected counting mats, communicating via MQTT IoT protocol and SQL/MongoDB databases. ITcotation also resells and integrates complementary platforms: NX Witness, Bosch, Dahua, Uniview, VIVOTEK, SeeTec, and Genetec for video management; EDEN Optima for access-control software; Jablotron for intrusion alarms; Doratec for EAS anti-theft; F-Secure for cybersecurity; AGS for time-and-attendance; and MD Finance for equipment leasing.

The company generates revenue through four streams: (1) hardware resale (turnstiles, readers, RFID cards/wristbands, cameras); (2) software licensing and recurring SaaS subscriptions via SmartAccess and partner ticketing platforms; (3) integration, installation, commissioning, and training professional services, including French public-procurement support (CCTP drafting, appels d'offres); and (4) referral commissions from MD Finance financial leasing. Go-to-market combines direct enterprise field sales to municipalities and large accounts, a certified partner network of integrators/installers/resellers, a B2B e-commerce shop gated behind KBIS/SIRET validation, and a tender-response motion for public-sector buyers. Primary customer segments are municipal aquatic centers, museums and cultural sites, fitness clubs, universities, industrial sites, and municipalities, with a documented portfolio of 50+ installations including Piscines de la Métropole de Nîmes, Université Paris 2 Panthéon-Assas, Kronospan Luxembourg, Renault Sarreguemines, Musée Champollion, and Nestlé France.

Name

ITcotation

Legal name

ITCOTATION

Website

https://itcotation.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

ITcotation is a French systems integrator and regional distributor in Sarreguemines that designs, distributes, and installs physical access control, ticketing, video surveillance, alarm, and cybersecurity solutions for municipalities, museums, aquatic centers, fitness clubs, universities, and industrial sites in France, Belgium, and Luxembourg.

Ownership category

akta.pro rank

Product category

Physical Access Control Systems Integration

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

Enterprise Architecture & Technology Roadmapping (BPAEAAAC)

Keywords

• Physical access control
• Turnstile distribution
• Ticketing integration
• People counting systems
• Videoprotection integration

Headquarters

HQ city

Sarreguemines

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Hardware Sales — Turnstiles, Readers, and Accessories: One-time sale of physical access control equipment: tripode turnstiles, full-height gates, swing gates, speed gates, RFID cards and wristbands, QRCode/RFID readers, and counting cameras. Prices available upon account approval for B2B clients.
2. Software Licensing and Subscriptions: Cloud-based ticketing software (SmartAccess, Awoo, AchetezA, Ingénie) generating recurring SaaS revenue. Professional Access 360 platform (EDEN Optima) provides modular supervision software. NX Witness VMS licensed per camera IP address with perpetual licences.
3. Integration, Installation, and Professional Services: On-site installation, system integration, commissioning, configuration, and training services. Includes site audits, technical studies for public procurement (CCTP), cabling, and infrastructure setup for turnstiles and CCTV.
4. Financial Services / Leasing: Partnership with MD Finance for financial leasing of equipment and software, generating referral or commission revenue. Allows customers to spread costs over the usage period rather than upfront capital expenditure.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

ITcotation is a French B2B systems integrator and value-added distributor that designs, distributes, and integrates physical access control, ticketing, videoprotection, alarm, and people-counting solutions. Its proprietary ITBOX/ITconsole middleware connects iDTRONIC and PERCo turnstiles, QR/RFID readers, and 3D counting cameras to ticketing SaaS platforms (SmartAccess, Awoo, IngénIe, AchetezA) in real time. The company delivers turnkey projects from site audit and CCTP drafting through installation, commissioning, and maintenance for aquatic centers, museums, fitness clubs, universities, industrial sites, and municipalities across France, Belgium, and Luxembourg.

Product overview

ITcotation is a French systems integrator and distributor offering a modular hardware-software platform for physical access control, ticketing, videoprotection, alarm, cybersecurity, and people counting. The core product is the ITBOX/ITconsole gateway server, which connects IDtronic and PERCo turnstiles, biometric readers (QR code/RFID), and 3D counting cameras to third-party ticketing software platforms (SmartAccess, Awoo, Ingénie, AchetezA) via sockets and web services. Supporting verticals include NX Witness/Bosch/Seetec/Dahua videoprotection, EDEN OPTIMA access control software, Jablotron alarm systems, F-Secure cybersecurity, Doratec EAS retail security, PME Pléiades time management, and AI-powered counting cameras and connected mats. The company serves pools, museums, fitness centers, industrial sites, universities, and municipalities primarily in France, Luxembourg, and Belgium.

Differentiator

Problem solved

Functional benefit

Brands

• ITBOX: Embedded intelligence server and software for managing turnstiles, people-counting cameras, and access control readers (QR Code, RFID). Connects to ticketing software such as SmartAccess.
• SmartAccess

Products and services

• ITBOX / ITconsole Embedded intelligence server managing turnstiles, people-counting cameras, and access readers (QRCode, RFID). Connects to ticketing software via MQTT IoT protocol and SQL/MongoDB databases. Coordinates real-time FMI (instantaneous maximum occupancy) and interlock with third-party ticketing systems. Supports SmartAccess SaaS linkage.
• Tourniquets et couloirs IDtronic Full range of iDTRONIC turnstiles, tripods, full-height gates, speed gates, and swing gates (ID6200, ID7700, ID9200, Speed Gates 5600/5800/8700, Swing Gates 1600/2400/2600) for physical access control in pools, museums, fitness centers, universities, factories, and public facilities. Chlorine-resistant and CE-certified.
• Tourniquets PERCo PERCo tripods, full-height turnstiles (tambours), speed gates, and motorized swing gates distributed by ITcotation for outdoor and indoor use in sports venues, universities, industrial sites, and public facilities. Includes RTD-15 and RTD-20 full-height models.
• Lecteurs QR Code et RFID Bi-technological access readers (ID1500, ID2000, ID4000) reading QR codes from tickets, wristbands, cards, and smartphone screens, alongside RFID MIFARE Classic 1K/4K and MIFARE Ultralight. Integrated into IDtronic and PERCo turnstiles, with stainless steel housings for wall installation at VIP zones, saunas, and controlled doors. Image sensor: 640x480 CMOS.
• Cartes et bracelets RFID RFID cards (MIFARE 1K, lots of 500) and silicone wristbands (MIFARE 1K, lots of 250, waterproof, multiple colors) used as membership badges and access tokens in fitness centers, pools, and museums.
• SmartAccess Cloud-based ticketing and access control SaaS software for pools, museums, stadiums, and sports venues. Manages ticket sales, subscriptions, reservations, group bookings, multi-channel sales, and activity planning. Built on MongoDB, SQL, and MQTT IoT protocol. Linked to turnstiles via ITBOX.
• Awoo (Cloud) Full-web fitness club management software by PartnerTalent for subscription management, scheduling, member management, reservations, CRM, and accounting exports. Cloud-based with offline ITBOX fallback for continued access control during internet outages.
• IngénIe Billetterie Musée Full-web ticketing and reservation platform for museums, monuments, and cultural sites. Covers placed ticketing on venue floor plans, group and school bookings, guide management, MICE/congress module, city passes, e-commerce, multi-point-of-sale boutique, and CRM. Serves 320+ destinations and 400+ clients.
• AchetezA Billetterie 360 Ticketing solution for pools and public facilities. Features online sales 24/7, touchscreen box office, self-service kiosks, public accounting compliance (no commission on sales), France Connect integration, GDPR-compliant user accounts, virtual wallet, subscription and territory pass management. Connected to ITBOX for physical access control.
• Vidéoprotection NX Witness End-to-end videoprotection and VMS solutions using NX Witness software by Network Optix. ITcotation designs, installs, and maintains systems for enterprises, municipalities, industrial sites, and residential properties. Features include multisite management, failover redundancy, AI search, and cybersecurity. NX Witness is deployed with 3+ million cameras globally.
• EDEN OPTIMA 360 Modular access control software suite for buildings, factories, and enterprises by EDEN Innovations. Modules include ONE View (video integration with HIKVISION and Dahua), ONE Safe (alarm), ONE Lock (electronic locking with LIGUARD), ONE Way (ANPR), ONE Face (facial recognition), ONE Soft (API), and ONE Time (time and attendance). OPTIMA 360 provides unified supervision.
• Jablotron 100 Bus and/or wireless anti-intrusion alarm system for residential, commercial, and industrial buildings. Features intrusion, fire, health, and aggression detection; GSM and IP redundant connectivity; smartphone-based remote control; home automation integration (lighting, gate, garage door, heating); 7-year warranty.
• Doratec EAS Electronic article surveillance (EAS) system for retail shops, boutiques, and museum stores. RF (8.2 MHz) and AM (58 KHz) antenna systems, hard tags, and adhesive labels. Features automatic self-tuning to minimize false alarms and maintenance costs. Integrated at museum exit points.
• Caméras de comptage 3D Stereoscopic 3D people-counting cameras that distinguish humans from objects (carts, strollers) and provide real-time occupancy data with approximately 98% accuracy. Used for FMI (maximum instantaneous attendance) management in pools, museums, retail, universities, and event venues. Managed by ITBOX with push to central databases.
• Tapis de comptage connectés AI-powered connected floor mats with embedded sensors identifying individuals by footstep patterns and tracking entry/exit, dwell time, and zone transitions without turnstiles. Modular tiles (56cm x 83.5cm) covering up to 10m wide entrances. Real-time reporting dashboard, push notifications, API access. Deployed at Tour de France 2020 Nice, Nestlé HQ, industrial clean rooms.
• F-Secure EDR & SOC EDR and SOC cybersecurity service deployed for SMEs, local authorities, and enterprises. Protects endpoints including videoprotection servers against phishing, ransomware, brute force, DDoS, and malware attacks. Features automated threat detection, incident response, and monthly security updates.
• PME Pléiades (AGS) Full-web cloud-based time and attendance management solution for SMEs and PMI. Features wireless badge readers, geolocation, absence management, overtime calculation, payroll variable export, and remote badge-in via smartphone. 24/7 access with GDPR-compliant cloud data security.
• Caisses POS complètes Complete point-of-sale terminals for pools and museums comprising HP or AURES touchscreen PC (23" Full HD), thermal ticket printer (with QR code), cash drawer, customer display, and banking card reader (TPE). Integrated with Awoo and SmartAccess ticketing software.
• Alarme vidéo Videofied Wireless video/alarm integrated system for residential, commercial, and vacant site security. Combines motion detection with instant remote video verification via smartphone. Used for dwellings, TPEs, boutiques, warehouses, construction sites, and car dealerships.

Quantifiable outcome

• People-counting accuracy of 98% with stereoscopic 3D cameras
• +3 more outcomes

Named customers21 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

AI capability13 records

Feature6 records

Partnerships

13 partnerships are on record, tiered core, major and minor.

• iDTRONICcoreChannel Partner/ Reseller/ DistributorOfficial French distributor of iDTRONIC turnstiles, tripodes, full-height gates, swing gates, speed gates, and RFID/QRCode readers for France, Luxembourg, and Belgium. Products are CE-certified and adapted for swimming pool environments (chlorine-resistant). ITcotation provides technical support, integration, and installation for iDTRONIC products.
• PERCocoreChannel Partner/ Reseller/ DistributorAuthorized distributor and integrator of PERCo turnstiles, full-height gates, and corridor systems in France and Luxembourg. PERCo products include tripodes, tambours, motorized swing gates, and couloirs rapides. ITcotation integrates PERCo hardware with ITBOX and third-party ticketing software.
• NX Witness (Network Optix)coreTechnology or IntegrationNX Witness is an American VMS (Video Management Software) platform deployed globally with 3+ million cameras. ITcotation resells, installs, and supports NX Witness in France and Luxembourg as part of its video surveillance offering. Single-licence-per-IP model with free major/minor updates.
• SmartAccesscoreTechnology or IntegrationSmartAccess is a cloud-based ticketing and access control platform developed by ITcotation for swimming pools, museums, and fitness centers. Built on MongoDB and SQL databases with MQTT IoT protocol. ITBOX provides the hardware bridge between SmartAccess and turnstiles, readers, and cameras.
• Awoo (PartnerTalent)majorTechnology or IntegrationAwoo is a full-web fitness and pool management SaaS platform by PartnerTalent. ITcotation has developed a dedicated interface between Awoo and the ITBOX, enabling Awoo to manage turnstiles, readers, and people-counting systems. Awoo manages subscriptions, online reservations, and CRM for fitness clubs and pools.
• IngéniemajorTechnology or IntegrationIngénie is a ticketing and reservation platform for museums, tourism, and cultural sites (320+ destinations served). ITcotation connects Ingénie billetting to physical access hardware via ITBOX. Ingénie explicitly references ITcotation as a certified access control partner.
• AchetezamajorTechnology or IntegrationAcheteza is a 360-degree ticketing solution for municipalities and public aquatic centers. ITcotation connects Acheteza to turnstiles and readers via ITBOX, serving municipal pools and multi-site aquatic facilities across France.
• DAHUA TechnologymajorTechnology or IntegrationDAHUA is a global manufacturer of IP cameras, NVRs, intercoms, and access control hardware. ITcotation integrates DAHUA cameras for video surveillance (residential, commercial, and municipal) and as counting cameras within the ITBOX ecosystem. DAHUA products are also used for ANPR (automatic number plate recognition).
• BoschmajorTechnology or IntegrationBosch is a global technology company providing video surveillance cameras and the Bosch VMS platform. ITcotation installs Bosch cameras as counting cameras within the ITBOX ecosystem and offers Bosch VMS for complex municipal and industrial video surveillance projects.
• JablotronmajorTechnology or IntegrationJablotron is a European manufacturer of alarm and intrusion detection systems. ITcotation is an authorized Jablotron reseller and integrator in France and Luxembourg, offering Jablotron 100 — a hybrid wired/wireless alarm platform with GSM/IP connectivity, 7-year warranty, and smart home integration.
• EDEN InnovationscoreTechnology or IntegrationEDEN Innovations provides the Optima access control software suite (OPTIMA 360 supervision, ONE View video, ONE Safe alarm, ONE Lock locking, ONE Way ANPR, ONE Face facial recognition, ONE Time time management). ITcotation integrates and deploys EDEN Optima for industrial sites, universities, and municipalities.
• DoratecminorChannel Partner/ Reseller/ DistributorDoratec is a European EAS (Electronic Article Surveillance) manufacturer. ITcotation distributes Doratec anti-theft systems (RF 8.2 MHz and AM 58 kHz) for retail boutiques and museum shops, featuring self-calibrating technology with minimal maintenance requirements.
• OneFitness Services (MaxiOne / MaxiBooster)minorGTM or Marketing PartnerOneFitness Services provides MaxiOne and MaxiBooster automated protein vending machines for fitness clubs. ITcotation recommends and co-sells these machines alongside fitness access control installations, adding revenue streams for gym operators.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Genetec: Canadian unified physical security platform (Security Center, AutoVu, Omnicast). Already listed as a partner/reference for ITcotation, but also competes for large integrated security-and-access tenders in the same enterprise and municipal client segment.
• Bosch Security and Safety Systems: Division of Bosch offering cameras, VMS, intrusion, and access control for enterprise, industrial, and municipal customers — directly overlapping with ITcotation's Bosch-camera-based counting and IVA analytics deployments while operating at vastly greater scale.
• Hikvision: Global video surveillance giant with growing physical access control and intercom product lines. Indirect competitor in integrated municipal and enterprise video-plus-access bids where ITcotation currently partners with Dahua and Bosch.
• Assa Abloy: Global leader in access solutions — locks, doors, electronic access, and entrance systems. Operates across a vastly broader portfolio than ITcotation but overlaps in the underlying physical access control category, with brands (e.g., HID, Aperio) that ITcotation integrates alongside.

Direct peers

• Nedap: Dutch provider of physical access control solutions (AEOS platform) and people-counting technologies. Directly comparable to ITcotation's combined access-control + visitor-counting proposition in European enterprise and leisure markets.
• TIL Technologies: French software publisher specializing in access control and security supervision (e.g., TIL ACCESS). Competes with ITcotation's EDEN Optima/ITBOX software proposition for the same French integrator and end-customer channels in physical access control.
• STid: French RFID and identification specialist (MIFARE, DESFire, LEGIC readers). Direct competitor in the QR/RFID access-reader category ITcotation bundles into turnstiles for pools, museums, and corporate sites.
• Gunnebo Entrance Control: European (Swedish) entrance-control manufacturer offering turnstiles, speed gates, and full-height doors for transit, leisure, and industrial sites. Targets the same access control verticals — including swimming pools, museums, and corporate entrances — as ITcotation.
• Salto Systems: Spanish/European electronic access control specialist offering cloud-managed locking, mobile credentials, and online door components. Overlaps with ITcotation on the access control + ticketing integration stack, particularly in fitness, leisure, and cultural venues.
• Automatic Systems: Belgian-headquartered manufacturer of turnstiles, speed gates, and full-height doors with strong French market presence. Directly competes with ITcotation's iDTRONIC and PERCo distribution business on the same physical access control category and municipal/enterprise customer base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/itcotation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ITcotation