Amandla.mobi
Amandla.mobi is the company under analysis, but the provided material lacks source identifiers for statements describing its activities. Without admissible support, its products, users, technology, business model, and organizational characteristics cannot be reliably extracted.
- Company typePrivate
- Founded2014
- HeadquartersJohannesburg, South Africa
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Amandla.mobi does
Amandla.mobi is the company under analysis. The provided material contains descriptive statements about it, but none includes a resolvable WX source identifier, so those statements cannot be admitted into a source-attributable extraction.
Consequently, no factual summary of its activities, products, users, technology, or funding model can be validated from the admissible evidence.
Amandla.mobi firmographics
Firmographics- Name
- Amandla.mobi
- Legal name
- amandla.mobi NPC
- Website
- https://amandla.mobi
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Amandla.mobi is the company under analysis, but the provided material lacks source identifiers for statements describing its activities. Without admissible support, its products, users, technology, business model, and organizational characteristics cannot be reliably extracted.
- Ownership category
- akta.pro rank
Amandla.mobi industry classification
Industry- Product category
- Civic Advocacy Platform
- NAICS
- Human Rights Organizations (813311), Social Advocacy Organizations (8133), Other Social Advocacy Organizations (813319)
- SIC
- Services-Social Services (8300), Services-Membership Organizations (8600)
- akta.pro primary industry
- Human Rights & Anti-Discrimination Organizations (BPAGAFAB)
- akta.pro secondary industries
- Governance, Democracy & Rule of Law (BPAGABAI), Political/GOTV & Advocacy Calling (Campaigns) (BPAAADAK)
Keywords
Where Amandla.mobi is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Amandla.mobi business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Foundation Grants: Primary funding from charitable foundations and institutional donors including Brot für die Welt, Constitutionalism Fund via New Venture Fund, Global Health Advocacy Incubator, Luminate, Mulago Foundation, Norwegian People's Aid, Rise Up Together, The Schmidt Family Foundation, African Women's Development Fund, Hewlett Foundation, and others. Funding is used to support the organization's mission of building a just and people-powered South Africa.
- Individual Donations: Donations from individual members of the public and supporters. Online donations accepted via GivenGain platform with options for single or monthly donations. Donations over R10,000 are published in annual financial statements. Tax receipts (Section 18A certificates) issued for donations of R100 or more per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free membership and campaign participation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Amandla.mobi product offering
Product offeringCore offering
Amandla.mobi operates a digital advocacy platform that enables low-income Black women in South Africa to sign petitions, create community campaigns, and take coordinated civic actions targeting decision-makers on social and economic justice issues. The two-platform ecosystem (amandla.mobi for participation and awethu.mobi for campaign creation) allows members to mobilize around issues including economic fairness, food justice, corporate accountability, social welfare, and democratic governance.
Product overview
Amandla.mobi operates as a two-platform advocacy ecosystem: the main amandla.mobi platform serves as an independent community advocacy organization enabling membership-based campaign participation, petitions, and civic action coordination targeting decision-makers. The companion platform awethu.mobi provides a dedicated space for community members to create and launch their own campaigns with organizational support. Both platforms work together to mobilize low-income Black women in South Africa for collective action on issues including economic fairness, food justice, corporate accountability, and social welfare.
Differentiator
Problem solved
Functional benefit
Brands
- awethu.mobi: Community campaign platform where members can run campaigns about issues they care about, with support from the amandla.mobi team.
Products and services
- amandla.mobi platform Independent community advocacy digital platform that enables members to sign petitions, participate in coordinated campaigns on social and economic justice issues, and engage decision-makers in South Africa. Targets low-income Black women and broader community advocates on issues including economic fairness, social welfare, corporate accountability, health and food justice, environmental justice, and thriving democracy.
- awethu.mobi campaign platform Community campaign creation platform that allows users to create and launch their own advocacy campaigns about issues they care about, with step-by-step support from the amandla.mobi team. Designed for community members in South Africa to drive their own grassroots organizing efforts.
Quantifiable outcome
- 900,000+ members in movement
- +3 more outcomes
Companies that use Amandla.mobi
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Amandla.mobi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Amandla.mobi partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Action for Southern Africa (ACTSA)coreCollaborated on panel discussions about Universal Basic Income and social welfare issues, demonstrating strategic partnership in advocacy work.
- GivenGainminorThird-party online donation platform used to process member donations and monthly giving. Donors can make single or recurring donations through this platform.
Scale indicators5 records
Amandla.mobi competitors and assessment
Company assessmentEmerging players
- Code for South Africa: South African civic-tech nonprofit using technology and data to promote transparency, accountability, and citizen engagement — adjacent mobile/civic-tech platform approach serving similar civic-advocacy users.
Direct peers
- 350.org: Global grassroots climate movement using digital organizing and mass mobilization to drive policy advocacy — comparable member-led, issue-campaign-driven advocacy model with strong South African presence.
- Public Affairs Research Institute (PARI): South African research and advocacy organization producing evidence-based analysis to support social justice movements — complementary policy-influence function targeting government decision-makers in similar thematic areas.
- GetUp!: Australia's leading independent digital advocacy movement running member-driven campaigns on social justice, economic fairness, and democracy — comparable digital mobilization platform and grassroots campaign structure.
- Section27: South African public-interest law and advocacy organization focused on socioeconomic rights, including health and social welfare — comparable legal-advocacy-plus-mobilization model targeting government accountability.
- Treatment Action Campaign (TAC): Iconic South African grassroots health and rights movement using mass mobilization, petitions, and strategic campaigns to drive HIV/AIDS policy change — strong parallel in mobilizing marginalized communities into political pressure.
- Equal Education: South African social justice movement advocating for equality and quality education, using grassroots organizing and campaigns to pressure the government — directly comparable member-led advocacy model serving low-income Black communities in SA.
- 38 Degrees: UK-based digital campaigning organization enabling mass member-led petitions and policy campaigns — closest analogue in digital mass-membership advocacy platform model and grassroots campaign mechanics.
Broad incumbents
- Avaaz: Global online advocacy platform running petitions and campaigns across 194 countries on human rights, economic justice, and democracy — broader geographic and thematic scope but directly comparable digital petition and mobilization model.
- Oxfam South Africa: Large international development and social justice organization with a South African presence campaigning on inequality and economic justice — broader portfolio but overlapping thematic advocacy and shared donor ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Key risks5 records
Key highlights7 records
Customer concentration
Amandla.mobi social profiles
Digital presenceAmandla.mobi compliance and trust
Trust signalCompliance3 records
Amandla.mobi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amandla.mobi leadership team
Management profileNumber of profiles
Profiles2 records
Amandla.mobi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amandla.mobi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amandla.mobi
What does Amandla.mobi do?
Amandla.mobi operates a digital advocacy platform that enables low-income Black women in South Africa to sign petitions, create community campaigns, and take coordinated civic actions targeting decision-makers on social and economic justice issues. The two-platform ecosystem (amandla.mobi for participation and awethu.mobi for campaign creation) allows members to mobilize around issues including economic fairness, food justice, corporate accountability, social welfare, and democratic governance.
Is Amandla.mobi a public or private company?
Amandla.mobi is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Amandla.mobi founded?
Amandla.mobi was founded in 2014. It employs 11 to 50 people.
Where is Amandla.mobi based?
Amandla.mobi is headquartered in Johannesburg, South Africa, in the Africa region.
How does Amandla.mobi make money?
Two revenue lines are on record. Foundation Grants are the primary driver. The others are individual Donations.
Who are Amandla.mobi's main competitors?
Code for South Africa is listed as an emerging player. Direct peers are 350.org, Public Affairs Research Institute (PARI), GetUp!, Section27, Treatment Action Campaign (TAC), Equal Education and 38 Degrees. Broad incumbents are Avaaz and Oxfam South Africa.
Does Amandla.mobi have an API?
No public API is recorded for Amandla.mobi.
What industry is Amandla.mobi in?
Amandla.mobi's product category is Civic Advocacy Platform. Its primary akta.pro industry code is BPAGAFAB, Human Rights & Anti-Discrimination Organizations, with a secondary code of BPAGABAI, Governance, Democracy & Rule of Law. Its NAICS code is 813311 and its SIC code is 8300.