What Omanet does

Omanet (legal entity: Omanet.om, Arabic: عمانت) is a Muscat-based digital directory and marketplace platform serving anyone seeking to visit, relocate to, or establish a business in the Sultanate of Oman. Originally established in 2004 as one of the earliest reference websites on Oman, the platform was relaunched in 2025 as an integrated hub spanning verified accommodation listings (Verified Stays), car rentals, an information portal on visas/residency/housing (including a dedicated Move-to-Oman portal with Persian/Farsi guides for the Iranian community), and a multi-category business directory covering consulting, real estate, F&B, health, education, technology, transport, retail, tourism, and legal/finance. The technology stack is a web-based directory platform with WhatsApp Business integration for sales and support, multilingual content delivery (English, Arabic, Persian), and a team-led listing-verification process; no public API, mobile app, or proprietary AI capabilities are disclosed.

Name

Omanet

Legal name

Omanet.om

Website

https://omanet.om

Company type

Private

Founded year

2004

Operating status

Operating

Short description

Omanet is a Muscat-based digital directory and marketplace platform that helps tourists, expats, and entrepreneurs find verified stays, car rentals, and business services in Oman, and monetizes via directory listing subscriptions and professional services for company registration, residency, and market entry.

Ownership category

akta.pro rank

Product category

Online Business Directory and Marketplace

NAICS

Travel Agencies (561510), Passenger Car Rental and Leasing (53211), Information (51)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Accommodation-Focused OTAs (Hotels & Alternative Stays) (THAKAAAB)

akta.pro secondary industries

Corporate Travel Booking Platforms (Online Booking Tools/SME) (THALAFAI), Business Intelligence, Reporting & Data Platforms (THALACAL)

Keywords

• Business directory listings
• Company formation services
• Market entry consulting
• Verified accommodation listings
• Visa residency services

Headquarters

HQ city

Muscat

HQ country

Oman

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Directory Listing Subscriptions: Three-tier subscription model for business listings: Basic (free with name, contact, category, description), Premium (25 OMR/year with logo, gallery, featured badge, priority ranking), and Featured (50 OMR/year with homepage showcase, social links, copper badge).
2. Professional Services: End-to-end business services including company registration (from 200 OMR), market entry strategy (from 500 OMR), real estate investment advisory (from 300 OMR), trading and import/export setup (from 300 OMR), and residency/visa processing (from 150 OMR). Pricing is quote-based and depends on specific requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Omanet is a digital business platform operating as a verified directory and advertising marketplace that connects tourists, expats, entrepreneurs, and investors with accommodations, car rentals, businesses, and professional services in Oman. The platform supplements its marketplace listings with fee-based professional services covering company registration, market entry strategy, real estate investment advisory, trading/import-export setup, and residency/visa processing for individuals and businesses entering the Omani market.

Product overview

Omanet is a web-based platform operating as a directory/advertising marketplace with integrated service offerings. The core platform consists of a verified business directory organized by sector, a travel accommodation listing (verified stays and car rentals), and an informational guide/news section. These are complemented by fee-based service modules for business setup in Oman: Company Registration (LLC, SPC, Branch, Free Zone), Market Entry Strategy, Real Estate Investment Advisory, Trading & Import/Export Setup, and Residency & Visa Processing. Users can also list their own businesses through tiered subscription plans. The platform positions itself as a directory/advertising platform where bookings and services are arranged directly between users and providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Verified Stays Directory A curated directory of verified accommodation providers in Oman where bookings are arranged directly between guest and host, targeting tourists and short-term visitors seeking trustworthy lodging.
• Car Rentals Directory A directory of car rental operators in Oman, connecting tourists, expats, and visitors with verified vehicle rental providers for short-term and long-term mobility needs.
• Business Directory A subscription-based online directory where Omani-registered businesses across hospitality, retail, mobility, and professional services can list on tiered annual plans (Basic, Premium, Featured) to gain visibility and qualified inbound leads from tourists, expats, and entrepreneurs.
• Company Registration Service A fee-based professional service (starting at OMR 150) that assists entrepreneurs, investors, and SMEs with company formation and registration in Oman, handling administrative and regulatory formalities for market entry.
• Market Entry Strategy Service A fee-based professional service (starting at OMR 200) that provides market entry consulting and strategy development for businesses and investors looking to enter or expand within the Omani market.
• Real Estate Investment Advisory Service A fee-based professional service (starting at OMR 250) that advises investors and businesses on real estate opportunities in Oman, supporting property acquisition and investment decisions.
• Trading and Import/Export Setup Service A fee-based professional service (starting at OMR 500) that supports businesses in setting up trading operations and import/export activities in Oman, including regulatory and operational setup.
• Residency and Visa Services A fee-based professional service (starting at OMR 350) that assists expats, investors, and relocating professionals with residency applications and visa processing for entry and stay in Oman.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Booking.com: Global OTA dominating accommodation booking worldwide with extensive Oman inventory. Represents the broad incumbent competing for the same "Verified Stays" use case, with vastly greater scale, but without Omanet's local verification or services depth.
• Tripadvisor: Global travel reviews and discovery platform covering accommodations, attractions, and restaurants. Comparable to Omanet's travel discovery function at a much larger scale, though lacking Omanet's local verification process and direct WhatsApp human support.

Direct peers

• Internations: Global expat community platform with country-specific guides, local events, and services for relocating professionals. Comparable to Omanet in serving the expat persona with curated local information, though Internations operates at global scale versus Omanet's Oman focus.
• MoveHub: UK-based relocation marketplace providing guides and comparison services for international moves including visas, removals, and utilities. Directly comparable to Omanet's "Move to Oman" pillar in combining editorial content with lead-generation service offerings.
• Expatica: Online information portal for expats covering visas, housing, banking, and local life across multiple countries. Closely comparable to the Omanet "Move" journey in delivering multilingual, locally-relevant expat guides with integrated service recommendations.

Regional players

• Creative Zone: UAE-based company formation and business setup consultancy offering LLC setup, licensing, and PRO services. Directly comparable to Omanet's Company Registration and Market Entry services, operating as the leading player in adjacent UAE market.
• Yellow Pages UAE: Long-running UAE business directory with categorized listings and paid tiers. Comparable as a regional directory platform with similar listing-monetization mechanics to Omanet's Business Directory product, though serving a different geography.
• Property Finder: Leading real estate listings platform across the MENA region, headquartered in Dubai. Comparable as a regional property marketplace with verified listings, premium subscription tiers for agents, and similar directory-plus-services monetization model.
• Virtuzone: Long-established UAE business setup and corporate services firm offering company formation, visa processing, and ongoing PRO support. Closely mirrors Omanet's professional services portfolio (LLC/SPC formation, residency visa, market entry advisory) but in the UAE market.
• Bayut: Major UAE and GCC real estate classifieds platform owned by EMPG. Operates a directory-plus-leads model with tiered agent subscriptions comparable to Omanet's listing tiers, and serves as the dominant property portal in neighboring UAE.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Omanet