anthem country club
Anthem Country Club is a private, invitation-only country club in Henderson, Nevada, founded in 1999, offering championship golf, racquet sports, fitness, dining, and event hosting to affluent Las Vegas Valley residents and non-resident National Golf members.
- Company typePrivate
- Founded1999
- HeadquartersHenderson, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What anthem country club does
Anthem Country Club is a private, member-owned country club operating as a Nevada Non-Profit Corporation from a single 2,600-ft-elevation site in Henderson, Nevada, roughly 15 minutes south of the Las Vegas Strip. Founded in 1999 and managed under the Arnold Palmer Golf banner, the club operates under a membership-by-invitation model in which prospective members must be sponsored by existing members, supported by an Ambassador Committee that approaches new area residents. The property is anchored by an 18-hole, par-72, 7,373-yard championship golf course designed by Hale Irwin and Keith Foster, complemented by six lighted tennis courts, four lighted pickleball courts, a 13,700 sq. ft. fitness center, a resort-style pool, and multiple dining venues (Mixed Grille, Desert Sky, Club Café). Technology infrastructure is built on Jonas Club Software for member management, event calendars, and the member portal, with Tripleseat supporting private event bookings.
The club generates revenue primarily through three subscription membership tiers (Social, Golf, and National Golf), an optional Palmer Advantage network upgrade priced at $15/month with a $100 initiation fee, private event and catering revenue from weddings, corporate retreats, and banquets (capacity 100-150 guests), and ancillary food and beverage operations. Specific dues amounts are not publicly disclosed and require direct inquiry with the Membership Director. The customer base consists primarily of affluent Las Vegas Valley residents and retirees, plus a secondary segment of non-resident National Golf members (snowbirds and part-time visitors), with non-member event hosts providing incremental demand.
anthem country club firmographics
Firmographics- Name
- anthem country club
- Legal name
- Anthem Country Club
- Website
- https://anthemcc.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Short description
- Anthem Country Club is a private, invitation-only country club in Henderson, Nevada, founded in 1999, offering championship golf, racquet sports, fitness, dining, and event hosting to affluent Las Vegas Valley residents and non-resident National Golf members.
- Ownership category
- akta.pro rank
anthem country club industry classification
Industry- Product category
- Private Country Club Services
- NAICS
- Golf Courses and Country Clubs (71391)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)
Keywords
Where anthem country club is headquartered
LocationHeadquarters
- HQ city
- Henderson
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
anthem country club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Golf Membership Dues: Full golf membership provides complete access to all facilities including the 18-hole golf course, practice areas, tennis courts, pickleball courts, fitness center, pool, and all dining venues. Privileges extend to member, spouse/partner, and dependent children under 25.
- Social Membership Dues: Social membership provides full access to all club facilities except the golf course. Includes tennis, pickleball, fitness, pool, dining, and social activities. Available to both residents and non-residents.
- National Golf Membership: Designed for non-residents who visit Las Vegas regularly. Includes 24 rounds of golf per year plus full access to all other amenities. Ideal for snowbirds or part-time Las Vegas visitors.
- Palmer Advantage Upgrade: Optional membership upgrade at $15/month with $100 initiation fee providing access to 300+ golf courses, VIP sports experiences, concierge travel services, and exclusive member events.
- Private Events & Catering: Revenue from hosting weddings, corporate retreats, birthdays, anniversaries, and other private events. The club accommodates up to 100-150 guests with customizable menus and event spaces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Palmer Advantage upgrade for existing members |
| Subscription | Monthly | Social Membership - Full access excluding golf |
| Subscription | Monthly | Golf Membership - Full access to all facilities |
| Subscription | Monthly | National Golf Membership - For non-residents with limited rounds |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
anthem country club product offering
Product offeringCore offering
Anthem Country Club operates an exclusive private country club in Henderson, Nevada, providing members with access to an 18-hole championship golf course, racquet sports facilities (tennis and pickleball), a fitness center with pool, multiple dining venues, and private event hosting. The club operates on a membership-by-invitation model with three tiers (Social, Golf, National Golf) plus an optional Palmer Advantage network upgrade offering access to 300+ partner golf courses.
Product overview
Anthem Country Club is a private country club offering a comprehensive portfolio of recreational services centered around an 18-hole championship golf course (designed by Hale Irwin and Keith Foster). The club operates as a single unified property with multiple interconnected service lines: golf facilities, six tennis courts, four pickleball courts, a 13,700 sq. ft. fitness center with resort-style pool, multiple dining venues (Mixed Grille, Desert Sky Dining Room, Club Café), and event spaces for weddings and banquets. The club offers three membership tiers—Social, Golf, and National Golf—plus an optional Palmer Advantage upgrade providing access to 300+ golf courses network-wide. Junior programs extend across golf, tennis, and pickleball, while Tot Stop childcare supports family use of fitness facilities.
Differentiator
Problem solved
Functional benefit
Brands
- Palmer Advantage: An optional membership upgrade offering access to 300+ private clubs, golf courses, travel services, and exclusive events beyond Anthem Country Club's facilities.
Products and services
- Championship Golf Course An 18-hole, par-72, 7,373-yard championship golf course designed by Hale Irwin and Keith Foster, featuring dramatic elevation changes, six sets of tees, bentgrass greens, and views of the Las Vegas Valley. Used by members for recreational play, tournaments, and instruction.
- Tennis Courts and Programs Six lighted tennis courts with professional instruction, USTA League Teams, and social events for adult and junior members.
- Pickleball Courts and Programs Four lighted pickleball courts with weekly leagues, instructional programs, and social events; over 250 players participate in daily play and special activities.
- Fitness Center & Pool A 13,700 sq. ft. fitness center featuring modern equipment, fitness classes (Zumba, Cross Training, Boot Camp, Pilates, Yoga), personal training, and a resort-style swimming pool with 5 lap lanes.
- Mixed Grille Restaurant Full-service restaurant and bar with views of the 18th hole, featuring executive chef Eric Castillo's culinary creations, outdoor patio, and happy hour specials.
- Desert Sky Dining Room Intimate dining room with panoramic views of the Las Vegas Valley and Strip, offering upscale evening service Wednesday through Friday.
- Club Café Casual café located in the Fitness Center serving members daily, with poolside delivery available.
- Weddings & Banquets Event Hosting Event venues for weddings, vow renewals, corporate retreats, and celebrations with lakeside ceremonies, patios, and poolside spaces accommodating up to 100 guests with views of the Las Vegas Strip.
- Social Membership Full access to all club facilities including tennis, pickleball, fitness center, pool, dining, and social events for member, spouse, and dependent children under 25 (excludes golf course).
- Golf Membership Full access to all club facilities including the 18-hole golf course, practice areas, tennis, pickleball, fitness, pool, dining, and all club events and activities.
- National Golf Membership Membership designed for non-residents offering access to all upscale amenities with 24 rounds of golf per year, including practice facilities, fitness, dining, and racquet sports.
- Palmer Advantage Network Upgrade Premium membership upgrade offering access to 300+ golf courses across North America, private club network, VIP sports experiences, concierge travel services, and exclusive entertainment access.
- Junior Golf Program PGA-certified coaching program for young golfers focusing on skill development, tournaments, clinics, and team play in a supportive environment.
- Junior Racquet Sports Program Tennis and pickleball programs for junior members including USTA tournaments and professional instruction tailored to age and skill level.
- Golf Tournaments & Outings Coordination Professional tournament coordination services for corporate outings, charity fundraisers, and member events including practice facilities, catering, and electronic scoring.
Companies that use anthem country club
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
anthem country club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
anthem country club partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- West Coast TurfminorWest Coast Turf partnered with Anthem Country Club for bunker renovation work on holes 16 and 17. The project includes sod installation as part of the club's ongoing efforts to maintain championship course conditions. Work is currently underway.
- Palmer AdvantagecorePalmer Advantage offers Anthem members upgraded access to 300+ golf courses across North America, VIP sports experiences, concierge travel services, and exclusive member events. Members can upgrade their membership for $15/month with $100 initiation fee. Spouse/partner can be added at no additional charge.
- Jonas Club SoftwarecoreJonas Club Software provides the club's website, member portal, event management, and club management systems. Powers member login, event calendars, and online communications.
- WeddingWireminorWeddingWire hosts reviews and listings for Anthem Country Club's wedding and event services, providing a channel for prospective event hosts to discover and evaluate the venue.
Scale indicators7 records
Recent moves7 records
Expansion highlights4 records
anthem country club competitors and assessment
Company assessmentDirect peers
- Reflection Bay Golf Club: Lake-front country club community in Henderson, NV offering golf, social, and dining amenities — a near-substitute for Anthem members living in southeast Henderson/Lake Las Vegas.
- TPC Las Vegas: TPC-network private club in Las Vegas with championship golf, clubhouse dining, and event hosting, directly competing for high-end golfers and corporate tournaments in the same metro.
- Red Rock Country Club: Private golf and country club in Summerlin (Las Vegas) with Arnold Palmer signature-designed course, tennis, fitness, and dining — directly comparable on product, prestige, and target member.
- Spanish Trail Golf & Country Club: Private equity-style country club in Las Vegas offering golf, tennis, fitness, dining, and social amenities — a head-to-head competitor for Anthem's affluent Las Vegas Valley members.
Broad incumbents
- Discovery Land Company: Ultra-luxury private club and residential community operator with amenity-rich properties including golf, racquet sports, wellness, and dining; comparable to Anthem at the high-end luxury club archetype.
- Invited (formerly ClubCorp): Largest operator of private golf and country clubs in North America with hundreds of properties; relevant as a portfolio incumbent that competes across multiple Las Vegas-area clubs and at scale.
Regional players
- Lake Las Vegas Sports Club: Private sports club in the Lake Las Vegas master-planned community offering fitness, racquet sports, and pool amenities — a competing social/fitness option for southeast Henderson residents.
- Rio Secco Golf Club: Las Vegas-area resort-style golf club with practice facilities and event hosting; competes for Anthem's National Golf / snowbird segment and corporate outing bookings.
- Siena Golf Club: Private golf community in suburban Las Vegas offering golf, social, and dining amenities — competing with Anthem in the family/private-community segment on the west side of the valley.
Others
- Wynn Golf Club: Las Vegas Strip resort-based championship golf course on the Strip; competes primarily for corporate outings, tournaments, and visitor golf rather than membership, but competes for the same high-end Las Vegas golf-spend wallet.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
anthem country club social profiles
Digital presenceanthem country club financial estimates
Financial estimateRevenue estimate
Valuation estimate
anthem country club leadership team
Management profileNumber of profiles
Profiles13 records
anthem country club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
anthem country club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about anthem country club
What does anthem country club do?
Anthem Country Club operates an exclusive private country club in Henderson, Nevada, providing members with access to an 18-hole championship golf course, racquet sports facilities (tennis and pickleball), a fitness center with pool, multiple dining venues, and private event hosting. The club operates on a membership-by-invitation model with three tiers (Social, Golf, National Golf) plus an optional Palmer Advantage network upgrade offering access to 300+ partner golf courses.
Is anthem country club a public or private company?
anthem country club is a private company. It is classified as unknown and is currently operating.
When was anthem country club founded?
anthem country club was founded in 1999.
Where is anthem country club based?
anthem country club is headquartered in Henderson, United States, in the North America region.
How does anthem country club make money?
Five revenue lines are on record. Golf Membership Dues are the primary driver. The others are social Membership Dues, national Golf Membership, palmer Advantage Upgrade and private Events & Catering.
Who are anthem country club's main competitors?
Direct peers on record are Reflection Bay Golf Club, TPC Las Vegas, Red Rock Country Club and Spanish Trail Golf & Country Club. Broad incumbents are Discovery Land Company and Invited (formerly ClubCorp). Regional players are Lake Las Vegas Sports Club, Rio Secco Golf Club and Siena Golf Club. Wynn Golf Club is listed as an others.
Does anthem country club have an API?
No public API is recorded for anthem country club.
What industry is anthem country club in?
anthem country club's product category is Private Country Club Services. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of MPAKABAE, Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs). Its NAICS code is 71391 and its SIC code is 7997.