cycle oregon
Cycle Oregon is a Portland-based 501(c)(3) nonprofit founded in 1988 that organizes fully supported multi-day cycling events (Rally, Joyride, GRAVEL) and educational programs promoting cycling, bike tourism, and youth bike education across Oregon.
- Company typePrivate
- Founded1988
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What cycle oregon does
Cycle Oregon is a 501(c)(3) nonprofit organization founded in 1988 and headquartered in Portland, Oregon, that organizes fully supported multi-day cycling events across the state. Its event portfolio comprises three flagship properties — Rally (a 5-day road journey), Joyride (a women-only weekend ride), and GRAVEL (a 2-day gravel event) — together with educational and community programs including the Jump Start school-based bike safety curriculum, Summer Kids Camp, Community Grants, the Oregon Scenic Bikeways program (co-managed with Oregon State Parks), and the Wallowa County Connections bike tourism initiative. The organization serves recreational cyclists, youth and families, and rural Oregon communities, monetizing primarily through event registration fees, individual and corporate donations, fundraising partnerships (notably the 20-year Ride For a Child program with Candlelighters for Children with Cancer, which has raised over $2.5 million), and grants administered through the Cycle Oregon Fund at Oregon Community Foundation.
Cycle Oregon runs a lean operation with 1–10 employees and depends on more than 1,000 volunteers annually for event execution. Technology is not a strategic priority: the organization integrates with Ride With GPS for route tracking and virtual challenge leaderboards, maintains a content-marketing presence via website, blog, YouTube, Instagram, and Facebook, and operates a self-serve online registration funnel. Its go-to-market is community-led and event-driven, with layered educational and grant programs extending reach beyond paying event participants into schools and rural host communities. Cycle Oregon's competitive differentiation rests on its 36+ year brand legacy, the state-embedded Oregon Scenic Bikeways co-management, deep volunteer and sponsor relationships (Trek Bicycle has supported since 1988), and a mission-driven model that aligns consumer cycling experiences with rural economic development and youth access to bicycling.
cycle oregon firmographics
Firmographics- Name
- cycle oregon
- Legal name
- Cycle Oregon, Inc.
- Website
- https://cycleoregon.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cycle Oregon is a Portland-based 501(c)(3) nonprofit founded in 1988 that organizes fully supported multi-day cycling events (Rally, Joyride, GRAVEL) and educational programs promoting cycling, bike tourism, and youth bike education across Oregon.
- Ownership category
- akta.pro rank
cycle oregon industry classification
Industry- Product category
- Cycling Events and Bike Tourism
- NAICS
- Tour Operators (56152), Scenic and Sightseeing Transportation, Land (487110)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Cycling Events (Road Races, Gran Fondos, Sportives) (MPAKAIAC)
- akta.pro secondary industry
- Cycling, Mountain Biking & E-bike Adventures (THAJABAF)
Keywords
Where cycle oregon is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
cycle oregon business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Event Registration Fees: Participants pay registration fees to join Cycle Oregon cycling events (Rally, Gravel, Joyride). Fees include meals, camping, SAG support, mechanical assistance, and course support services. Proceeds from the Cycle Oregon Fund at Oregon Community Foundation support community projects and preserves special places in Oregon.
- Donations: Tax-deductible donations support Cycle Oregon Foundation programs including Jump Start, Kids Bike Camp, scholarships, and community grants. The organization is a 501(c)(3) nonprofit.
- Ride For a Child Fundraising: The Candlelighters Ride For a Child team fundraises through cycling events. Over 20 years, the program has raised more than $2.5 million for Candlelighters for Children with Cancer.
- Community Grants: The Cycle Oregon Fund supports communities and nonprofits doing projects that support bicycle riding, including creating places to ride, bike fleets, helmets, lockers, hostels, repair stations, and bike racks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | E-bike Rally Registration Add-on |
| Subscription | Multi-year contract | Standard Event Registration |
| Other | Pay-as-you-go | Tent + Porter Service |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
cycle oregon product offering
Product offeringCore offering
Cycle Oregon is a 501(c)(3) nonprofit that organizes fully supported multi-day and weekend bicycle rides (Rally, Joyride, GRAVEL) through Oregon's scenic landscapes, and layers those events with educational and community programs including school-based Jump Start, Summer Kids Camp, Community Grants, and the Oregon Scenic Bikeways program. Participants pay registration fees that cover meals, camping, SAG vans, mechanical and medical support, while donations and sponsorships fund youth programs, scholarships, and rural community grants.
Product overview
Cycle Oregon is a 501(c)(3) nonprofit organization offering a portfolio of fully supported cycling events and community programs. The core products include three annual cycling events: Rally (5-day road journey), Joyride (women-only weekend), and GRAVEL (2-day gravel event). The organization layers together educational and community programs including Jump Start (school-based bike education), Summer Kids Camp, Community Grants, and the Oregon Scenic Bikeways program (co-managed with Oregon State Parks). Together these programs work to bring the joy of bicycling to all of Oregon.
Differentiator
Problem solved
Functional benefit
Products and services
- Rally Epic 5-day fully supported road cycling journey showcasing Oregon's vistas, waters, and community hospitality; for adult recreational and experienced cyclists.
- Joyride Women-only weekend ride offering short, medium, and long mixed-surface routes; for women recreational cyclists seeking a community-focused supported experience.
- GRAVEL Two-day gravel cycling event on roads less traveled with challenging mixed-terrain routes; for cyclists seeking off-pavement supported riding.
- Jump Start Program School-based program delivering bikes, helmets, and curriculum to teach kids to safely ride bikes, provided at no cost to Oregon schools; for K-12 students.
- Summer Kids Camp Week-long summer bike camp teaching children cycling skills and safety; for youth participants and families.
- Community Grants Cycle Oregon Fund grants awarded to communities and nonprofits for bicycling infrastructure and access projects; for Oregon communities and nonprofits.
- Oregon Scenic Bikeways Co-managed scenic cycling route program with Oregon State Parks providing 17 official state-designated routes with maps, GPS files, and on-road signage across Oregon; for recreational cyclists and bike tourists.
- First Ride Fundraiser Fundraising initiative empowering the next generation of cyclists through donor contributions; for individual donors supporting youth cycling access.
- Connections Interactive cycling routes highlighting Oregon's diverse regional history and communities, including cultural partnerships with Nez Perce Wallowa Homeland and Maxville Heritage Interpretive Center; for bike tourists and culturally curious cyclists.
Quantifiable outcome
- Over $2.5 million raised for Candlelighters for Children with Cancer over 20 years of Ride For a Child partnership
- +4 more outcomes
Companies that use cycle oregon
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
cycle oregon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
cycle oregon partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, flagship and minor.
- Oregon State ParkscoreCo-manages the Oregon Scenic Bikeways program, the first of its kind in the country. Oregon State Parks selects official routes and provides on-road signage. Cycle Oregon provides signature grant of $50,000 to launch program and continues supporting program development.
- Trek Bicycle PortlandcoreOfficial mechanical support partner for Cycle Oregon events. Trek mechanics are trained in current e-bike technology and provide mechanical support. Tire recommendations and expertise provided for event routes. Has supported Cycle Oregon since the first event in 1988.
- Wallowa County Chamber of CommercecoreKey partner in developing the Connections program for Wallowa County. Chamber office serves as resource for local knowledge, maps, and guides. Critical partner for community engagement and bike tourism development in the region.
- Candlelighters for Children with Cancerflagship20-year Ride For a Child partnership where cyclists fundraise through Cycle Oregon events for Candlelighters. Has raised over $2.5 million supporting families of children with cancer. Honored children participate in ride experiences. Ninety cents of every dollar donated goes to programs and services.
- Oregon Adaptive SportscoreBrought team of 5 riders and full support staff to Tygh Valley Rally, enabling adaptive cycling participation in Cycle Oregon events.
- Nez Perce Wallowa Homelandcore320-acre tribal land featuring Longhouse and Dance Arbor. Cycle Oregon developed cycling routes sharing Nez Perce culture and history. Grants from Cycle Oregon Fund helped acquire homeland lands. Visitor center features vibrant Nez Perce culture. Tamkaliks Celebration held annually.
- Maxville Heritage Interpretive CentercorePreserves and promotes history of Maxville, Oregon logging community including segregated Black American population. Cycle Oregon developed cycling routes connecting riders to diverse regional history. Collaborative route development for Connections program.
- Nossa Familia CoffeeminorCorporate founding member of Community of Giving program. Provides coffee services at events, with Augusto waking before dawn to make coffee and then ride.
- Airstream Adventures NorthwestminorCorporate founding member of Community of Giving program. Adventure travel company supporting Cycle Oregon community.
- Bodywise Physical TherapyminorCorporate founding member of Community of Giving program. Healthcare partner supporting Cycle Oregon community.
- Wallowa Mountains Bicycle ClubcoreLocal cycling club with Tuesday rides alternating between Enterprise and Joseph. Developing new cycling opportunities including a bikepark in Enterprise. Partner in Connections program for Wallowa County.
- Ride With GPScoreProvides GPS route tracking and collections for Cycle Oregon events and Scenic Bikeways. Routes available on Ride With GPS platform. Challenge tracking for virtual events. Key technology partner for route navigation.
- Travel OregoncoreCo-develops Oregon Scenic Bikeways program. Provides printed guides and promotional materials. Bike Friendly Business program support. Key state tourism partner.
- Oregon Department of Transportation (ODOT)corePartner in Oregon Scenic Bikeways program creation in 2009. Supports bikeway infrastructure and cycling safety initiatives.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
cycle oregon competitors and assessment
Company assessmentDirect peers
- Bike Texas (Texas Bicycle Tour): State-organized multi-day supported bicycle tour in Texas. Comparable mission and format to Cycle Oregon: promoting cycling and bringing riders to rural communities for economic impact.
- Trek Travel: Premium supported bicycle tour operator. Comparable to Cycle Oregon in offering multi-day guided cycling trips with full support, lodging, and meals, though with a different commercial (vs. nonprofit) business model.
- Cycle North Carolina: North Carolina's statewide supported cycling ride weekend. Comparable to Cycle Oregon as a state-branded, multi-day cycling tour that promotes cycling tourism and routes through rural communities.
- Adventure Cycling Association: Nonprofit organizing supported long-distance bicycle tours and routes across the US. Directly comparable to Cycle Oregon in mission, multi-day supported rides, route content, and nonprofit event operations.
- Tour de Cure (American Diabetes Association): Charity cycling rides held nationwide. Comparable to Cycle Oregon's cause-marketing ride model, including multi-day formats, fundraising commitments, and community economic impact orientation.
- RAGBRAI (Register's Annual Great Bicycle Ride Across Iowa): Long-running multi-day supported bicycle tour across Iowa. Directly comparable to Cycle Oregon's Rally as a state-wide, week-long, fully supported mass-participation cycling event with lodging, meals, and SAG support.
Broad incumbents
- Travel Oregon: State tourism agency and Cycle Oregon partner. Comparable as the broader tourism-promotion umbrella organization within which Cycle Oregon operates scenic bikeway development and bike-tourism initiatives.
Emerging players
- PeopleForBikes: National bicycle advocacy and industry organization. Comparable to Cycle Oregon's mission layer around growing cycling participation, infrastructure, and community impact across a multi-state footprint.
- Rails-to-Trails Conservancy: Nonprofit focused on converting rail trails into active transportation corridors. Comparable to Cycle Oregon's grants and bikeways work in building cycling infrastructure and community bike networks.
- Bikes for Kids / All Kids Bike: Nonprofit providing bikes and bike-riding curriculum to schools. Comparable to Cycle Oregon's Jump Start program in delivering free bikes and bike education to schools and youth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
cycle oregon social profiles
Digital presencecycle oregon financial estimates
Financial estimateRevenue estimate
Valuation estimate
cycle oregon leadership team
Management profileNumber of profiles
Profiles4 records
cycle oregon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
cycle oregon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about cycle oregon
What does cycle oregon do?
Cycle Oregon is a 501(c)(3) nonprofit that organizes fully supported multi-day and weekend bicycle rides (Rally, Joyride, GRAVEL) through Oregon's scenic landscapes, and layers those events with educational and community programs including school-based Jump Start, Summer Kids Camp, Community Grants, and the Oregon Scenic Bikeways program. Participants pay registration fees that cover meals, camping, SAG vans, mechanical and medical support, while donations and sponsorships fund youth programs, scholarships, and rural community grants.
Is cycle oregon a public or private company?
cycle oregon is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was cycle oregon founded?
cycle oregon was founded in 1988. It employs 1 to 10 people.
Where is cycle oregon based?
cycle oregon is headquartered in Portland, United States, in the North America region.
How does cycle oregon make money?
Four revenue lines are on record. Event Registration Fees are the primary driver. The others are donations, ride For a Child Fundraising and community Grants.
Who are cycle oregon's main competitors?
Direct peers on record are Bike Texas (Texas Bicycle Tour), Trek Travel, Cycle North Carolina, Adventure Cycling Association, Tour de Cure (American Diabetes Association) and RAGBRAI (Register's Annual Great Bicycle Ride Across Iowa). Travel Oregon is listed as a broad incumbent. Emerging players are PeopleForBikes, Rails-to-Trails Conservancy and Bikes for Kids / All Kids Bike.
Does cycle oregon have an API?
No public API is recorded for cycle oregon.
What industry is cycle oregon in?
cycle oregon's product category is Cycling Events and Bike Tourism. Its primary akta.pro industry code is MPAKAIAC, Cycling Events (Road Races, Gran Fondos, Sportives), with a secondary code of THAJABAF, Cycling, Mountain Biking & E-bike Adventures. Its NAICS code is 56152 and its SIC code is 7900.