dance mission theater
Dance Mission Theater is a San Francisco nonprofit performing arts venue and dance education center, operated under Dance Brigade's 501(c)(3) since 1998. It serves women artists, queer-identified artists, and artists of color through classes, performances, community programs, and venue rentals.
- Company typePrivate
- Founded1998
- HeadquartersSan Francisco, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What dance mission theater does
Dance Mission Theater is a nonprofit performing arts venue and dance education center located at 3316 24th Street in San Francisco's Mission District. Operated under Dance Brigade's 501(c)(3) nonprofit status since 1998, the organization was founded by Krissy Keefer as an extension of Dance Brigade, a social-change dance company established in 1984. The organization serves women artists, queer-identified artists, artists of color, and culturally-specific dance ensembles, functioning as a multi-cultural and multi-generational artistic sanctuary with a 25+ year operating history.
The organization's product portfolio spans ticketed performances (DMT Presents series including Choreographers Showcase, D.I.R.T. Festival, HOME Artists, and others), adult and youth dance classes, workshops, summer camps, educational outreach (Dance Mission in Schools), community programs (Grrrl Brigade, Liberation Academy), technical training (Stage Lighting Tech Fellowship), and theater and studio rentals. Revenue is generated through four primary streams: class registration fees (managed via Mindbody Online), venue and studio rental income, ticketed performance revenue, and philanthropic donations (processed via Givebutter). The organization currently runs a $1 million stabilization campaign called "Thorns That Bloom" to ensure solvency over the next five years and position for a 2030 lease renewal.
The go-to-market motion is community-led, relying on email newsletters, the organizational website, in-person performances and events, and word-of-mouth within the dance and arts community. The organization has no proprietary technology platform, no disclosed headcount, and operates exclusively from its single San Francisco venue, serving the San Francisco Bay Area market. As of 2023-2024, Dance Mission Theater is celebrating its 25th anniversary while Dance Brigade marks its 50th.
dance mission theater firmographics
Firmographics- Name
- dance mission theater
- Legal name
- Dance Brigade
- Website
- https://dancemission.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Short description
- Dance Mission Theater is a San Francisco nonprofit performing arts venue and dance education center, operated under Dance Brigade's 501(c)(3) since 1998. It serves women artists, queer-identified artists, and artists of color through classes, performances, community programs, and venue rentals.
- Ownership category
- akta.pro rank
dance mission theater industry classification
Industry- Product category
- Performing Arts Venue & Dance Education
- NAICS
- Dance Companies (711120), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)
- akta.pro secondary industries
- Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)
Keywords
Where dance mission theater is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
dance mission theater business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Class Registration & Workshops: Fees charged for adult classes, youth programs, workshops, and summer camps. Registration managed through Mindbody Online platform.
- Theater & Studio Rentals: Rental income from offering theater and studio spaces to external artists and groups.
- Performance Ticketing (DMT Presents): Revenue from ticketed performances including Choreographers Showcase, D.I.R.T. Festival, HOME Artists series, and other presented shows.
- Donations & Fundraising: Philanthropic support including the Thorns That Bloom $1 million stabilization campaign, general donations, and support from funders. Operated under Dance Brigade's 501(c)(3) status since 1998.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Class and workshop pricing available through Mindbody Online registration platform |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
dance mission theater product offering
Product offeringCore offering
Dance Mission Theater operates a San Francisco performing arts venue and dance education center offering ticketed theatrical performances, adult and youth dance classes, workshops, summer camps, and school outreach programs. It also rents its theater and studio spaces to external artists and groups, and runs curated performance series under the DMT Presents banner. The organization functions as a multi-cultural artistic sanctuary serving women, queer-identified artists, artists of color, and culturally-specific dance ensembles.
Product overview
Dance Mission Theater operates as a multi-faceted arts organization offering a unified portfolio of dance education, performance, and community programs. The core offerings include live theatrical performances and events (Shows/Events), dance instruction for adults and youth (Adult Classes, Youth Classes, Summer Camps, Dance Mission in Schools), curated performance series (DMT Presents with sub-programs including Choreographers Showcase, D.I.R.T. Festival, HOME Artists, Black to Africa, Cuerpos Sanos/Mentes Sanas, Dos Rios), specialized youth programming (Grrrl Brigade), technical training (Stage Lighting Tech Fellowship), venue rentals (Theater Rentals, Studio Rentals), and the parent organization Dance Brigade. Liberation Academy serves as the educational arm. The organization is women-led, artist-driven, multi-cultural, and multi-generational, providing an artistic sanctuary for women and queer-identified artists, artists of color, and culturally-specific dance ensembles. Currently running the 'Thorns That Bloom' $1 million stabilization campaign for financial sustainability.
Differentiator
Problem solved
Functional benefit
Brands
- DMT Presents: Performance series showcasing choreographers and dance artists
- Liberation Academy
- Grrrl Brigade
- Dance Brigade
Products and services
- Shows and Events Ticketed theatrical performances and events at the San Francisco venue, including upcoming shows and an event archive of past performances for general audiences.
- Adult Dance Classes Year-round dance instruction for adults, including workshops and pricing packages with gift certificates, scheduled and registered through the Mindbody Online platform.
- Youth Dance Programs Year-round dance classes and seasonal summer camps for young dancers, plus the Dance Mission in Schools outreach program bringing dance education to schools.
- Grrrl Brigade A specific youth-focused dance program under Dance Mission Theater's offerings, providing dance instruction and community engagement for young participants.
- DMT Presents Performance Series Curated performance series showcasing emerging and established choreographers through programs including the Choreographers Showcase, D.I.R.T. Festival, HOME Artists, Black to Africa, Cuerpos Sanos/Mentes Sanas, and Dos Rios.
- Liberation Academy An educational program focused on dance and social change, part of the organization's mission for community empowerment through dance training.
- Theater Rentals Rental of the theater space to outside artists and companies for performances and events.
- Studio Rentals Rental of the studio space for rehearsals, classes, or events.
- Stage Lighting Tech Fellowship
Companies that use dance mission theater
Customer profileSegments5 records
Ideal customer profiles4 records
dance mission theater technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
dance mission theater partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dance BrigadecoreDance Brigade, the social-change dance company founded by Krissy Keefer in 1984, operates Dance Mission Theater under its 501(c)(3) nonprofit status since 1998. This is the founding parent organization that established and continues to oversee Dance Mission Theater.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
dance mission theater competitors and assessment
Company assessmentDirect peers
- Alonzo King LINES Ballet: San Francisco dance company operating its own LINES Theater with year-round performances, training programs (BFA program), and community classes — comparable operating model combining a resident company, venue, and school.
- ODC/Dance: San Francisco-based contemporary dance company with its own venue (ODC Theater) and presenting/education programming — directly comparable as a dance company operating a performance venue and running classes/community programs.
- Zaccho Dance Theatre: San Francisco-based dance organization producing site-specific performances, training programs, and youth education with a mission-driven, community-engaged focus — closely comparable to Dance Mission's nonprofit dance presenting model.
- CounterPulse: San Francisco performing arts venue and community hub supporting experimental dance, theater, and performance with a focus on risk-taking and underrepresented artists — comparable as a nonprofit presenting space in the same city.
- Dimensions Dance Theater: Oakland-based African-diaspora dance company presenting culturally-specific performances, classes, and community programming — closely comparable mission and operating model (community-rooted, culturally-specific dance presentation).
- Joe Goode Performance Group: San Francisco-based dance company producing original works and running community programs — directly comparable as a dance company with both performance and education/community components.
Broad incumbents
- San Francisco Ballet: Large, established SF ballet company with a major venue (War Memorial Opera House), school, and broad programming — comparable as a dance presenting/education organization but at much larger scale and broader audience focus.
Regional players
- Intersection for the Arts: San Francisco nonprofit performing arts presenter and arts advocacy organization supporting experimental and community-rooted performance — comparable as a mission-driven Bay Area performing arts nonprofit.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
dance mission theater social profiles
Digital presencedance mission theater financial estimates
Financial estimateRevenue estimate
Valuation estimate
dance mission theater leadership team
Management profileNumber of profiles
Profiles1 record
dance mission theater subsidiaries and ownership
Company hierarchySubsidiaries1 record
dance mission theater funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dance mission theater M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dance mission theater
What does dance mission theater do?
Dance Mission Theater operates a San Francisco performing arts venue and dance education center offering ticketed theatrical performances, adult and youth dance classes, workshops, summer camps, and school outreach programs. It also rents its theater and studio spaces to external artists and groups, and runs curated performance series under the DMT Presents banner. The organization functions as a multi-cultural artistic sanctuary serving women, queer-identified artists, artists of color, and culturally-specific dance ensembles.
Is dance mission theater a public or private company?
dance mission theater is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was dance mission theater founded?
dance mission theater was founded in 1998.
Where is dance mission theater based?
dance mission theater is headquartered in San Francisco, United States, in the North America region.
How does dance mission theater make money?
Four revenue lines are on record. Class Registration & Workshops are the primary driver. The others are theater & Studio Rentals, performance Ticketing (DMT Presents) and donations & Fundraising.
Who are dance mission theater's main competitors?
Direct peers on record are Alonzo King LINES Ballet, ODC/Dance, Zaccho Dance Theatre, CounterPulse, Dimensions Dance Theater and Joe Goode Performance Group. San Francisco Ballet is listed as a broad incumbent. Intersection for the Arts is listed as a regional player.
Does dance mission theater have an API?
No public API is recorded for dance mission theater.
What industry is dance mission theater in?
dance mission theater's product category is Performing Arts Venue & Dance Education. Its primary akta.pro industry code is MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking), with a secondary code of BPAGAHAB, Performing Arts Organizations (Theater, Dance, Opera, Music). Its NAICS code is 711120 and its SIC code is 7900.