insens

What insens does

Insens (Insens SRL) is a Belgian private company founded in 2019 and headquartered in Ottignies-Louvain-la-Neuve, Belgium. The company develops and commercializes RED (Reliability Energy Diagnostics), an IoT and AI-based system that performs predictive maintenance and energy optimization on industrial rotating equipment driven by three-phase AC motors. RED uses sensors installed inside motor control cabinets to continuously analyze voltage and current flows via Electrical Signature Analysis (ESA), detecting both electrical and mechanical faults weeks to months in advance — including cavitation, bearing wear, misalignment, belt degradation, chain wear, gearbox faults, stator/rotor issues, and VFD problems. The system is also positioned for hard-to-reach or hazardous environments, including ATEX zones and submerged equipment, because the sensor sits in the cabinet rather than on the asset itself.

The company monetizes RED through a combination of upfront hardware and software license sales plus recurring annual license renewals, with quote-based custom enterprise pricing tied to the number of machines and production lines monitored. Insens goes to market through direct enterprise field sales (offering 30-minute live demonstrations) and a channel partner program targeting industrial installers, reliability specialists, and maintainers, with partners earning both upfront and recurring commissions. Its target verticals are mining and quarrying, petrochemical, food and beverage, water, steel and metals, and other process industries using three-phase AC motors. Named customers include TotalEnergies, Knauf, Liberty Steel, Aperam, Lhoist, Heidelberg Materials (CBR), Pierre Bleue Belge, Calcaires de Florennes, Iscal Sugar, SWDE, and INBW.

Insens remains an early-stage company. The product was officially launched in 2022 after R&D work starting in 2020-2021. Three co-founders (Guillaume Francaux, Nicolas Verbeek as CTO, and Gautier Waterlot) lead the business, with active hiring underway across engineering, commercial, and business development roles. The company is privately held with registered share capital of €18,600 and no disclosed institutional funding rounds or external investors to date.

Name

insens

Legal name

Insens SRL

Website

https://insens.eu

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Insens is a Belgian IoT/AI startup (founded 2019) that sells RED, a sensor-and-platform system performing predictive maintenance and energy optimization on industrial three-phase AC motors via Electrical Signature Analysis, serving enterprise customers in mining, petrochemical, food, water, and steel sectors across Europe.

Ownership category

akta.pro rank

Product category

Industrial IoT Predictive Maintenance

NAICS

Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro industry

PRIMARYEDAOAHAA

Industrial Maintenance & Reliability

Education/Vocational, Technical & Trade Education/Industrial Maintenance, Mechatronics & Robotics

Keywords

• Predictive maintenance software
• Energy optimization solutions
• Industrial IoT monitoring
• AC motor diagnostics
• Rotating equipment analytics

Headquarters

HQ city

Louvain-la-neuve

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Supply Chain, Operations

Revenue model

1. Hardware and Software License Sales: Initial sale of RED system includes hardware (sensor) and software license components. Customers pay upfront for the physical sensor installation and license.
2. Annual License Renewal: Recurring annual subscription for software license renewal as long as the customer contract remains active. Partners earn recurring commissions on these renewals.
3. Predictive Maintenance Services: Expert analysis of machine data with direct expert contact when failures are detected to determine action plans. Part of the ongoing service offering.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Insens sells RED (Reliability Energy Diagnostics), an IoT and AI-based system that continuously monitors three-phase AC motor-driven production assets by analyzing voltage and current signals from sensors installed inside motor control cabinets. The system provides two integrated capabilities: predictive maintenance (detecting mechanical and electrical faults weeks to months in advance) and energy consumption optimization (reducing electrical overconsumption of rotating equipment). Data is delivered through a cloud-based online platform with real-time dashboards.

Product overview

Insens offers a single unified product called RED (Reliability Energy Diagnostics) — an AI-based predictive maintenance and energy optimization system designed for industrial rotating equipment. The system consists of sensors installed inside motor control cabinets that analyze electrical signals from three-phase AC motors, combined with a cloud-based platform for real-time monitoring, fault detection, and energy optimization recommendations. RED delivers two core capabilities through one integrated system: predictive maintenance (detecting electrical and mechanical faults before failures occur) and energy optimization (reducing energy consumption by 15% and CO2 emissions by 15%). The product is marketed to industrial sectors including mining, petrochemistry, food, water, steel, and other manufacturing industries.

Differentiator

Problem solved

Functional benefit

Brands

• RED: AI-based predictive maintenance and energy optimization monitoring system for AC motor-driven production assets. The system analyzes voltage and current flows from sensors installed in motor control cabinets to detect electrical and mechanical faults and optimize energy consumption.

Products and services

• RED (Reliability Energy Diagnostics) An AI-based predictive maintenance and energy optimization system for industrial AC motors. RED uses a single sensor installed inside motor control cabinets to continuously analyze electrical signals, detect mechanical and electrical faults weeks to months in advance (including cavitation, bearing wear, misalignment, belt degradation, chain wear, gearbox faults, stator/rotor issues, VFD problems), and provide energy consumption optimization recommendations for production equipment. Accessible via a cloud-based online platform offering real-time dashboards and alerts. Targeted at industrial sectors including mining, petrochemistry, food, water, steel, and other manufacturing industries.

Quantifiable outcome

• 15% energy consumption reduction for customers using RED system
• +3 more outcomes

Named customers11 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Rotary Machine InstallerscoreChannel Partner/ Reseller/ DistributorInstaller partners expand business by offering innovative RED predictive maintenance solution to their existing customer base. Partners benefit from curiosity effect in prospecting, attractive commissions on initial hardware/license sales, recurring commissions on annual license renewals, complete training, marketing materials, and commercial support.
• Reliability SpecialistscoreChannel Partner/ Reseller/ DistributorReliability specialist partners can combine Insens predictive solutions with their maintenance and repair services, enabling better spare parts inventory management and improved intervention planning for their customers.
• Industrial MaintainerscoreChannel Partner/ Reseller/ DistributorMaintainer partners receive certification to propose Insens solutions and can integrate predictive maintenance capabilities into their service offerings for industrial clients across petrochemical, pharmaceutical, food, water, mining, metallurgy, and other sectors.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SparkCognition: SparkCognition delivers AI-driven predictive maintenance, asset performance and energy optimization solutions for industrial customers across energy, manufacturing and defense. Its overlap with Insens spans AI-based anomaly detection on industrial equipment and energy-focused analytics.
• Uptake: Uptake is an industrial AI and asset performance management platform serving heavy industries (mining, energy, rail, manufacturing). Its condition-based monitoring and predictive maintenance for industrial rotating assets is a close analog to Insens's RED offering.
• Augury: Augury is a leading AI-based machine health and process optimization platform for industrial rotating equipment. It is the closest direct peer to Insens, offering AI-driven anomaly detection and energy/performance optimization on motors, pumps, fans and similar assets — directly overlapping Insens's RED value proposition.
• Senseye (SKF): Senseye, owned by SKF, provides AI-based predictive maintenance software for industrial machinery including motors and rotating equipment. It targets the same customer problem (unplanned downtime on industrial assets) using a software-only model layered on top of various sensor inputs, overlapping with Insens's PdM core.

Broad incumbents

• Schneider Electric EcoStruxure: Schneider Electric's EcoStruxure platform offers asset performance, energy management and predictive analytics for industrial plants and motor-driven systems. It competes with Insens at the enterprise level in energy optimization and motor-condition monitoring, bundled into Schneider's broader automation portfolio.
• Samsara: Samsara is a broad industrial IoT platform with asset monitoring, equipment utilization and energy-related analytics for industrial customers. It overlaps with Insens in industrial equipment monitoring but operates at a much larger scope (fleet, facilities, assets) and is far better capitalized.
• Fluke Corporation: Fluke (a Fortive company) manufactures portable and stationary electrical test and measurement instruments used to diagnose motors, power quality and industrial equipment. While its products are point-in-time instruments rather than continuous monitoring like RED, it competes in the electrical-signature diagnostic workflow Insens addresses.
• Fiix Software (Rockwell Automation): Fiix, acquired by Rockwell Automation, provides a CMMS and predictive maintenance platform for industrial maintenance teams. While primarily software for maintenance workflow, it increasingly adds PdM capabilities and competes for the same maintenance-and-reliability budget as Insens.
• ABB Ability: ABB Ability is ABB's industrial IoT and asset performance suite, including condition monitoring, predictive maintenance and energy optimization for motors, drives and rotating equipment. ABB is the OEM of many of the motors Insens monitors, making it both a partner and a competitor.

Emerging players

• TWAICE: TWAICE provides AI-based battery analytics and predictive maintenance for energy storage and industrial battery systems. While focused on batteries rather than AC motors, it operates in the same industrial AI-predictive-maintenance category and serves overlapping industrial customer profiles in Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/insens

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about insens