ksgf
KSGF-FM is a private conservative talk radio station broadcasting on 104.1 FM in Springfield, Missouri, owned by SummitMedia and serving the Ozarks region with syndicated and local programs, podcasts, mobile apps, and advertising-supported listener contests.
- Company typePrivate
- Founded-
- HeadquartersSpringfield, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What ksgf does
KSGF-FM is a private talk radio station broadcasting on 104.1 FM in Springfield, Missouri, serving the Springfield metropolitan area and surrounding Ozarks region. Owned and operated by SummitMedia (referenced via the station's EEO report and privacy policy), the station is also referred to as "Springfield's Talk 104.1." The day-part lineup is dominated by nationally syndicated conservative talk programming — Red Eye Radio (overnight), Mornings with Nick Reed (local morning drive), Glenn Beck, Dana Loesch, Sean Hannity, Mark Levin, The Alex Marlow Show, The Scott Jennings Show, and Armstrong & Getty — providing a full 24-hour conservative talk schedule.
The station distributes content across three primary channels: a terrestrial FM broadcast on 104.1, a website-based streaming player at ksgf.com, and dedicated iOS and Android mobile applications branded "Springfield's Talk 104.1." The website and digital properties are powered by OneCMS™, a content management system provided by InterTech Media LLC. KSGF also maintains an on-demand podcast directory with multiple original and hosted shows spanning legal, retirement, financial, firearms, and Missouri State University sports topics.
KSGF generates revenue exclusively through advertising and sponsorship, with no listener subscription or paywall in place. Revenue streams include traditional spot advertising, sponsored segments, and recurring contest-based sponsorships (e.g., Godfather's Pizza office pizza parties and Lunch Bunch promotions, and The Travel Group's annual "KSGF Great Escape" trip — with the 2027 edition announced for the Dominican Republic). The station operates a VIP Club loyalty program for listener engagement and local event participation. Named partnerships include SRN News (national news content), Townhall Media (conservative news/commentary content and banner advertising), and The Warriors Journey (community/veterans nonprofit). Audience targeting is geographically concentrated on the Ozarks region, and customer segments on the revenue side are local and regional small-to-mid businesses advertising to the conservative talk radio demographic.
ksgf firmographics
Firmographics- Name
- ksgf
- Legal name
- KSGF-FM
- Website
- https://ksgf.com
- Company type
- Private
- Operating status
- Operating
- Short description
- KSGF-FM is a private conservative talk radio station broadcasting on 104.1 FM in Springfield, Missouri, owned by SummitMedia and serving the Ozarks region with syndicated and local programs, podcasts, mobile apps, and advertising-supported listener contests.
- Ownership category
- akta.pro rank
ksgf industry classification
Industry- Product category
- Talk Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ)
Keywords
Where ksgf is headquartered
LocationHeadquarters
- HQ city
- Springfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ksgf business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Advertising and Sponsorship: The station generates revenue through advertising slots during programming, sponsored segments, and promotional partnerships with local businesses such as Godfather's Pizza, The Travel Group, and other advertisers. The station offers VIP Club membership for listeners seeking exclusive content.
- Contest and Promotion Sponsorships: Revenue generated through promotional contests and events including the 'KSGF Great Escape' travel prizes, office pizza party giveaways from Godfather's Pizza, and other local promotions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
ksgf product offering
Product offeringCore offering
KSGF-FM is a conservative talk radio station broadcasting on 104.1 FM in Springfield, Missouri, providing news, political commentary, weather, and entertainment programming to listeners in the Ozarks region. Its core offering combines nationally syndicated conservative talk shows (Glenn Beck, Sean Hannity, Mark Levin, Dana Loesch, Alex Marlow, Scott Jennings, Armstrong & Getty, Red Eye Radio) with locally produced content such as "Mornings with Nick Reed," distributed via over-the-air FM, website streaming, iOS/Android mobile apps, and a podcast network.
Product overview
KSGF operates as a traditional radio station (104.1 FM) offering live broadcast programming and digital streaming services. The station provides talk radio content including news shows like Mornings with Nick Reed and syndicated programs from Glenn Beck, Dana Loesch, Sean Hannity, and Mark Levin. Digital offerings include a live streaming player, mobile applications for iOS and Android, and a collection of on-demand podcasts covering local news, politics, and various topical discussions.
Differentiator
Problem solved
Functional benefit
Products and services
- KSGF-FM 104.1 FM Talk Radio Broadcast Over-the-air talk radio station on 104.1 FM serving the Springfield, Missouri metro and Ozarks region with syndicated conservative talk shows (Glenn Beck, Sean Hannity, Mark Levin, Dana Loesch, Alex Marlow, Scott Jennings, Armstrong & Getty, Red Eye Radio) and local content including Mornings with Nick Reed.
- KSGF Listen Live Streaming Online streaming service allowing listeners worldwide to tune into the KSGF-FM broadcast in real time via the station's website player.
- Springfield's Talk 104.1 Mobile App Mobile applications for iOS and Android devices that enable listeners to stream the KSGF-FM broadcast, access podcasts, and engage with station content on the go.
- KSGF Podcast Network On-demand audio podcast catalog including Nick Reed Podcasts, All Out Law Podcasts, CLARYfication, The Sarah Myers Podcast, LaTour Retirement Talk, Safe Money Radio with Brad Pistole, Sidelines Missouri State, Show Me the Money with Randy Floyd, and The Gun Show with Matt Canovi.
Companies that use ksgf
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
ksgf technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
ksgf partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- The Warriors JourneyminorCommunity organization partnership with banner advertising placement on KSGF website supporting veterans and military community initiatives.
- Godfather's PizzaminorLocal business sponsor for VIP Club contests including office pizza party giveaways and 'Lunch Bunch' promotions featuring Nick and Sarah.
- The Travel GroupminorTravel agency partner organizing the annual 'KSGF Great Escape' trips, including the 2027 trip to the Dominican Republic.
- Summit MediacoreParent company owning and operating KSGF and other radio stations. The company is referenced in the station's EEO reports and privacy policy.
- InterTech Media LLCcoreTechnology provider powering the station's website with OneCMS™ content management system for website hosting and content delivery.
- Nick Reed PodcastscoreLocal host Nick Reed produces morning show and associated podcast content distributed through KSGF website and platforms.
- All Out Law PodcastsminorLegal-themed podcast content hosted on KSGF website, expanding station's podcast offerings beyond news.
- Claryfication PodcastminorPodcast series available through KSGF podcast directory, expanding content offerings.
- The Sarah Myers ShowminorLocal talk show podcast hosted by Sarah Myers, distributed through KSGF platforms.
- LaTour Retirement TalkminorRetirement planning focused podcast content available through KSGF website.
- Safe Money Radio with Brad PistoleminorFinancial planning podcast available through KSGF platforms.
- The Gun Show with Matt CanoviminorSecond Amendment themed podcast distributed through KSGF website.
- Sidelines Missouri StateminorMissouri State University sports podcast distributed through KSGF platforms.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
ksgf competitors and assessment
Company assessmentRegional players
- KFAQ (1170 AM / 103.5 FM): KFAQ is a Tulsa conservative news and talk outlet that combines local programming with nationally syndicated content. Its format, political audience, and advertising-led business model are closely analogous to KSGF, although it serves a different geography.
- KRMG (740 AM / 102.3 FM): KRMG is a Tulsa news and talk station combining local information, national programming, and advertiser-supported radio. It is comparable to KSGF in operating model and audience proposition but does not compete in the same local market.
- KMOX (1120 AM): KMOX is an established news and talk station serving St. Louis listeners and businesses. Its local news, talk, sports, and advertising proposition is comparable to KSGF, but its market and coverage footprint are materially larger and different.
- Zimmer Communications: Zimmer Communications is a Missouri-focused radio operator with local station clusters and advertising sales. Its regional cluster economics and local-business monetization are highly relevant to KSGF as part of SummitMedia's Springfield cluster.
Direct peers
- KWTO (560 AM): KWTO is a news and talk station serving the same Springfield, Missouri radio market. It directly overlaps with KSGF in local listeners, news and talk programming, and Springfield-area advertising customers.
Broad incumbents
- Salem Media Group: Salem Media Group is a large national operator with substantial news, talk, and conservative talk radio assets. It is a relevant benchmark for syndicated content, politically engaged audiences, and national and local advertising sales.
- iHeartMedia: iHeartMedia operates a large portfolio of local radio stations, syndicated programs, streaming services, and podcasts. Its integrated broadcast, digital, and advertising model is comparable to KSGF's multi-platform offering, but at much greater scale.
- Cumulus Media: Cumulus Media operates local radio-station clusters, syndicated talk content, and digital audio products supported by advertising. It provides a relevant incumbent benchmark for KSGF's terrestrial station, content, and local sales operations.
- Townsquare Media: Townsquare Media is a local-market radio and digital media company with station clusters, online inventory, events, and advertising sales. Its emphasis on local audience monetization makes it comparable to KSGF's regional, advertiser-supported model.
- Audacy: Audacy is a major radio and audio operator with local stations, news and talk programming, digital streaming, and podcasts. Its mixed broadcast-digital distribution and advertising model closely parallels KSGF's core business.
Market position
Strengths4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
ksgf social profiles
Digital presenceksgf financial estimates
Financial estimateRevenue estimate
Valuation estimate
ksgf leadership team
Management profileNumber of profiles
ksgf funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ksgf M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ksgf
What does ksgf do?
KSGF-FM is a conservative talk radio station broadcasting on 104.1 FM in Springfield, Missouri, providing news, political commentary, weather, and entertainment programming to listeners in the Ozarks region. Its core offering combines nationally syndicated conservative talk shows (Glenn Beck, Sean Hannity, Mark Levin, Dana Loesch, Alex Marlow, Scott Jennings, Armstrong & Getty, Red Eye Radio) with locally produced content such as "Mornings with Nick Reed," distributed via over-the-air FM, website streaming, iOS/Android mobile apps, and a podcast network.
Is ksgf a public or private company?
ksgf is a private company. It is classified as corporate owned and is currently operating.
When was ksgf founded?
ksgf was founded in -1.
Where is ksgf based?
ksgf is headquartered in Springfield, United States, in the North America region.
How does ksgf make money?
Two revenue lines are on record. Advertising and Sponsorship is the primary driver. The others are contest and Promotion Sponsorships.
Who are ksgf's main competitors?
Regional players on record are KFAQ (1170 AM / 103.5 FM), KRMG (740 AM / 102.3 FM), KMOX (1120 AM) and Zimmer Communications. KWTO (560 AM) is listed as a direct peer. Broad incumbents are Salem Media Group, iHeartMedia, Cumulus Media, Townsquare Media and Audacy.
Does ksgf have an API?
No public API is recorded for ksgf.
What industry is ksgf in?
ksgf's product category is Talk Radio Broadcasting. Its primary akta.pro industry code is MPABACAF, Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 51611 and its SIC code is 4832.