What Access Agriculture does

Access Agriculture is a Belgium-based non-profit organization, founded in 2012 and headquartered in Ixelles, that operates a multilingual video platform delivering agricultural training content to smallholder farmers and rural communities across approximately 20 countries. Its core offering is a curated library of 1,015 agroecology training videos translated into 18 languages, covering categories including cereals, vegetables, legumes, livestock, aquaculture, sustainable land management, and business skills. The platform has reached a cumulative viewership of over 14.1 million users, supplemented by the EcoAgtube community video-sharing platform, the Entrepreneurs for Rural Access (ERA) program deploying 73 trained young entrepreneurs as local distributors, and an Android mobile application enabling offline viewing. The organization also runs an AI chatbot called Ask Agi to assist users in navigating content, and has begun extending into formal education, reaching over 4,360 primary school students in Uganda.

The underlying technology stack combines a web-based video distribution platform, a community knowledge-sharing network (EcoAgtube), broadcast partnerships with radio and TV stations, and a mobile application on the Google Play Store. Content production and localization are supported by a global network of more than 200 communication professionals and strategic partnerships with institutions such as the Regional Universities Forum for Capacity Building in Agriculture (RUFORUM). Distribution relies heavily on the grassroots entrepreneur network and broadcast partnerships to reach farmers with limited internet connectivity, creating a multi-channel delivery model optimized for emerging-market last-mile access.

Access Agriculture is a non-profit organization funded through donations and grants from financial partners; content and access are provided free of charge to end users. The organization's revenue model is therefore grant-driven rather than transactional, with no pricing structure applicable to users. As an independent non-profit with 11-50 employees, Access Agriculture has received the Environmental Gold award in recognition of its sustainability contributions.

Name

Access Agriculture

Legal name

Access Agriculture

Website

https://accessagriculture.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Access Agriculture is a Belgium-based non-profit operating a multilingual video platform that delivers agroecology training videos to smallholder farmers across approximately 20 countries, supported by a network of local young entrepreneurs.

Ownership category

akta.pro rank

Product category

Agricultural Education and Knowledge Platform

NAICS

Educational Support Services (611710), Motion Picture and Video Production (51211), Support Activities for Crop Production (11511)

SIC

Services-Educational Services (8200), Services-Motion Picture & Video Tape Production (7812), Agricultural Services (700)

akta.pro primary industry

Interactive Multimedia Learning Content (Video, Audio, Interactive Lessons) (EDAFACAG)

akta.pro secondary industries

Training, Safety & Compliance Video (MPADAEAM), K–12 Instructional Video & Multimedia (EDAGALAA)

Keywords

• Agricultural training videos
• Agroecology education
• Farmer knowledge platform
• Multilingual agricultural content
• Sustainable farming resources

Headquarters

HQ city

Ixelles

HQ country

Belgium

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Donations and Grants: As a non-profit organisation, Access Agriculture relies on donations and grants from financial partners to fund video production, translation, and distribution activities

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Access Agriculture operates a non-profit video-based knowledge platform that provides quality agricultural training videos in local languages covering agroecology, organic farming, and sustainable agricultural practices. It produces, translates, and distributes over 1,015 training videos across 18 languages, supported by a mobile app, an AI assistant (Ask Agi), and a network of young entrepreneurs in 20 countries who facilitate local distribution and adoption.

Product overview

Access Agriculture is a non-profit organization that operates a video-based agricultural training platform supporting organic farming and agroecology. The core offering is the Access Agriculture Video Platform, complemented by the Ask Agi AI assistant for content discovery, a mobile application for on-the-go access, and the EcoAgtube platform for extended video sharing. Additional resources include curated video series and multi-language content versions. The platform has reached 14,113,034 viewers with 1,015 agroecology videos available in 18 languages, and supports 73 entrepreneurs across 20 countries.

Differentiator

Problem solved

Functional benefit

Brands

• EcoAgtube: A platform for agroecology content and community engagement
• Entrepreneurs for Rural Access (EFRA)
• Ask Agi

Products and services

• Access Agriculture Video Platform

Quantifiable outcome

• 14+ million total viewers reached with agricultural training content
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Regional Universities Forum for Capacity Building in Agriculture (RUFORUM)coreStrategic or Co-development PartnerAccess Agriculture partnered with RUFORUM to conduct residential interviews with participants on EcoAgtube, supporting knowledge sharing and capacity building in agricultural education across African universities.
• Communication professionals networkcoreOthersAccess Agriculture collaborates with more than 200 communication professionals across the globe to develop local language versions, mass multiply and disseminate agricultural training videos.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Digital Green: Digital Green produces localized agricultural training videos for smallholder farmers in South Asia and Africa using a community-led video dissemination model. Directly comparable to Access Agriculture in target audience, video-first delivery, and donor-funded non-profit structure.
• Farmerline: Farmerline delivers mobile-based agricultural advisory, market information, and weather data to smallholder farmers across Africa. Comparable in serving the same smallholder farmer segment with digital knowledge and advisory tools, though Farmerline leans more on SMS/voice than video.

Broad incumbents

• FAO (Food and Agriculture Organization of the United Nations): FAO is the leading UN agency producing global agricultural knowledge, training materials, and extension resources for member states. Comparable in producing farmer-facing training content and targeting smallholder farmers in developing countries, but with vastly larger scale and institutional mandate.
• One Acre Fund: One Acre Fund is a large non-profit serving smallholder farmers in Africa with input financing, training, and market access. Comparable end-user base (smallholder farmers) and non-profit extension model, but operates as a broad service provider rather than a content platform.
• CABI (Centre for Agriculture and Biosciences International): CABI is an inter-governmental not-for-profit that produces scientific agricultural knowledge, including the Plantwise plant-health advisory program. Comparable as a knowledge-production and dissemination organization for farmers, but broader in scientific scope and institutional governance.

Others

• aWhere: aWhere provides agricultural intelligence, weather data, and crop modeling to agribusinesses and development organizations. Comparable as an agricultural knowledge and data provider targeting smallholder-adjacent value chains, though commercial and analytics-led rather than video-led.
• Mercy Corps AgriFin: Mercy Corps AgriFin partners with mobile network operators and agri-tech firms to deliver digital advisory and financial services to smallholder farmers in Africa. Comparable in serving smallholders with digital agricultural knowledge, but as part of a broader humanitarian NGO portfolio.
• WRI (World Resources Institute): WRI is a global research organization producing knowledge on sustainable agriculture, food systems, and climate. Comparable in promoting agroecological and sustainable farming practices globally, but delivers research and policy output rather than localized farmer training videos.

Regional players

• Sprout Open Content (Sprout): Sprout is a South African-based open-content platform producing farmer training videos in local African languages. Highly comparable in video-based, multilingual, free-access farmer education, but operates regionally (Southern Africa) rather than globally.

Emerging players

• CTA (Technical Centre for Agricultural and Rural Cooperation): CTA was an EU-funded institution promoting agricultural knowledge sharing between ACP countries through publications, videos, and ICT4Ag. Highly comparable in mission and content approach, though its operations were wound down in 2020—its successor functions are partly absorbed by Access Agriculture-style actors.

Market position

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AccessAgriculture
• LinkedInlinkedin.com/company/access-agriculture

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Access Agriculture