Global Wood
Global Wood Trade Network operates a B2B online marketplace connecting buyers and sellers of timber and wood products across 170+ countries through 14 vertical-specific sub-marketplaces, monetized via tiered annual subscriptions starting at USD129.
- Company typePrivate
- Founded2002
- HeadquartersBoca Raton, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Global Wood does
Global Wood (legally Global Wood Trade Network) operates a B2B e-marketplace for the global timber and wood products industry, founded in 2002 and headquartered in Boca Raton, Florida. The platform, accessible at globalwood.org, aggregates 14 vertical-specific marketplaces covering the full wood products value chain — from logs, sawn lumber, plywood, veneers, panels, and flooring through furniture and woodworking machinery. It connects buyers and sellers across more than 170 countries, with localized experiences in English, French, German, Italian, Spanish, Portuguese, Russian, Danish, and Japanese. Surrounding the core trade center are a Company Directory, Product Showroom, Trade Leads System, classified ads, an exhibitions/fairs calendar, and a continuously updated news and market intelligence section that publishes regional timber price indices for the US, Canada, Europe, China, Japan, and Australia.
The platform is built on a self-service, web-based architecture with no disclosed mobile app, API, or third-party integrations. Access is gated by a freemium model: free basic membership allows limited Offer-to-Buy messages and directory listings, while paid annual memberships unlock progressively more marketplaces, higher trade-lead quotas, and marketing promotion services — Bronze at USD129/year (4 marketplaces, 600 messages), Silver at USD169/year (8 marketplaces, 900 messages, 3-month promotion), and Gold at USD260/year (all 14 marketplaces, 1,600 messages, 6-month promotion). Member Go-to-market is product-led growth with content marketing (weekly market reports, news) as the top-of-funnel acquisition channel and the company directory functioning as SEO-driven mid-funnel discovery.
Customer targeting is horizontal across the timber value chain, spanning forestry and logging companies, manufacturers and sawmills, importers and exporters, wholesalers and distributors, and furniture manufacturers — all accessed through global self-service sign-up. The company is privately held, has no disclosed institutional investors, parent company, or funding history, and operates with a small team of 11–50 employees. There is no disclosed management team, no M&A activity, and no published revenue figures.
Global Wood firmographics
Firmographics- Name
- Global Wood
- Legal name
- Global Wood Trade Network
- Website
- https://globalwood.org
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Global Wood Trade Network operates a B2B online marketplace connecting buyers and sellers of timber and wood products across 170+ countries through 14 vertical-specific sub-marketplaces, monetized via tiered annual subscriptions starting at USD129.
- Ownership category
- akta.pro rank
Global Wood industry classification
Industry- Product category
- B2B Timber & Wood Products Marketplace
- NAICS
- Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331), Support Activities for Forestry (1153)
- SIC
- Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031), Forestry (800)
- akta.pro primary industry
- Timber Procurement & Wood Dealer/Timber Buying Services (IMAMAAAF)
- akta.pro secondary industries
- Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard) (IMAMAIAC), Hardwood Lumber Distribution & Trading (IMAMAIAB), Softwood Lumber Distribution & Trading (IMAMAIAA)
Keywords
Where Global Wood is headquartered
LocationHeadquarters
- HQ city
- Boca Raton
- HQ country
- United States
- HQ region
- North America
Markets served
Global Wood business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Paid Membership Subscriptions: The platform generates revenue through tiered membership subscriptions. Bronze membership at USD129/year provides basic listing services and limited marketplace access. Silver membership at USD169/year adds more marketplaces and marketing promotion. Gold membership at USD260/year offers full access to all 14 professional marketplaces, complete market intelligence, and 6-month marketing promotion services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Bronze Membership - Basic listing with limited marketplace access |
| Subscription | Annual | Silver Membership - Enhanced access with marketing promotion |
| Subscription | Annual | Gold Membership - Full access with maximum promotion |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Global Wood product offering
Product offeringCore offering
Global Wood operates a self-service B2B online marketplace that connects global buyers and sellers of timber and wood products across 14 professional marketplace categories. The platform offers trade lead postings, a searchable company directory, a product showroom, regional timber market intelligence and pricing data, and industry news, all monetized through tiered annual membership subscriptions ranging from free to $260 per year.
Product overview
Global Wood operates as a B2B e-marketplace for the global timber and wood products industry, offering a unified platform that connects buyers and sellers across 14 professional marketplace categories. The platform integrates the Global Wood Trade Center (the core marketplace), a Company Directory, Product Showroom, Trade Leads System, and Market Intelligence services. Members can access tiered paid memberships (Bronze, Silver, Gold) with varying levels of marketplace access, trade lead visibility, and marketing promotion features. The platform facilitates trade in logs, sawn lumber, plywood, engineered wood products, flooring, furniture, and woodworking machinery.
Differentiator
Problem solved
Functional benefit
Products and services
- Global Wood Trade Center Web-based marketplace platform enabling global trade in timber and wood products, featuring 14 professional marketplace categories for listing, buying, and selling wood-related commodities including logs, lumber, plywood, flooring, furniture, and woodworking machinery.
- Global Wood Company Directory A searchable directory of timber and wood products manufacturers, wholesalers, exporters, and service providers from around the world, allowing members to list their company for discovery by trade counterparties.
- Market Intelligence & Timber Prices Provides timber pricing data, market reports, and analysis across multiple regions including U.S., Canada, Europe, China, Japan, and international markets, with full access available to Gold-tier members.
- Membership Subscriptions Tiered annual memberships for access to the Global Wood marketplace. Free basic membership provides entry-level access; paid memberships include Bronze at $129/year (4 marketplaces, 600 offer-to-buy messages, partial market intelligence), Silver at $169/year (8 marketplaces, 900 offer-to-buy messages, 3-month promotion), and Gold at $260/year (all 14 marketplaces, 1,600 offer-to-buy messages, 6-month promotion, complete market intelligence).
- Industry News & Market Reports Aggregated news coverage of the global timber and wood products industry including market trends, price movements, company news, and trade updates across U.S., Canada, Europe, China, Japan, Australia, Russia, and other markets.
Quantifiable outcome
- Access to 170+ countries and global timber market participants
Companies that use Global Wood
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Global Wood technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Global Wood partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Global Wood competitors and assessment
Company assessmentDirect peers
- TradeKey: Pakistan-based B2B marketplace serving global buyers and suppliers with paid premium membership tiers and product directory features. Highly comparable in scale, model (subscription-based listings, trade leads), and category breadth.
- ThomasNet: North American industrial B2B marketplace and supplier directory used by procurement professionals to source manufacturers and wholesalers including lumber and building products. Closely mirrors Global Wood's directory-plus-trade-leads model, focused primarily on the U.S. market.
- Global Sources: Hong Kong-headquartered B2B marketplace linking international buyers with Asian suppliers across multiple verticals including furniture and wood products. Direct competitor in the cross-border B2B trade-facilitation model that Global Wood also operates, with overlapping suppliers and buyer pool.
- Made-in-China: Major B2B marketplace operated by Focus Technology focused on Chinese manufacturers and global buyers, with strong categories in wood products, furniture, and building materials. Highly comparable business model (paid memberships, trade leads, product showrooms) competing for the same cross-border wood-products demand.
- EC21: South Korea-headquartered global B2B marketplace with membership tiers (Basic/Premier) for buyers and sellers across categories including wood and lumber. Directly comparable because it operates the same freemium-plus-paid-listing marketplace mechanic for cross-border trade.
Broad incumbents
- Alibaba: World's largest horizontal B2B marketplace connecting global buyers and manufacturers including wood products. Comparable because it is the dominant horizontal platform that absorbs the same cross-border demand Global Wood targets, although it spans all categories rather than specialising in timber.
- IndiaMART: India's largest B2B marketplace connecting buyers with Indian manufacturers and suppliers across categories including wood and furniture. Comparable business model (paid listings, lead generation, verified suppliers) but India-centric rather than global like Global Wood.
Emerging players
- Timber Online (Holzkurier/wood markets): European timber industry marketplace and price-reporting service connecting sawmills, traders, and buyers of sawn wood and panels. Comparable as a vertical timber marketplace with price-reporting, though narrower in geography than Global Wood's global footprint.
- Forest2Market: U.S.-based timber and forest products data, analytics, and marketplace platform serving North American wood buyers, sellers, and investors with proprietary pricing and market intelligence. Closely comparable vertical focus on timber, with stronger data/analytics monetisation than Global Wood.
- Houzz Pro: U.S.-based platform connecting homeowners and design professionals with suppliers of building products including wood, cabinetry, and furniture. Partial overlap with Global Wood's furniture/building-materials marketplace but oriented toward design professionals and project leads rather than raw-material trade.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Global Wood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Global Wood leadership team
Management profileNumber of profiles
Global Wood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Global Wood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Global Wood
What does Global Wood do?
Global Wood operates a self-service B2B online marketplace that connects global buyers and sellers of timber and wood products across 14 professional marketplace categories. The platform offers trade lead postings, a searchable company directory, a product showroom, regional timber market intelligence and pricing data, and industry news, all monetized through tiered annual membership subscriptions ranging from free to $260 per year.
Is Global Wood a public or private company?
Global Wood is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Global Wood founded?
Global Wood was founded in 2002. It employs 11 to 50 people.
Where is Global Wood based?
Global Wood is headquartered in Boca Raton, United States, in the North America region.
How does Global Wood make money?
One revenue line is on record: paid Membership Subscriptions.
Who are Global Wood's main competitors?
Direct peers on record are TradeKey, ThomasNet, Global Sources, Made-in-China and EC21. Broad incumbents are Alibaba and IndiaMART. Emerging players are Timber Online (Holzkurier/wood markets), Forest2Market and Houzz Pro.
Does Global Wood have an API?
No public API is recorded for Global Wood.
What industry is Global Wood in?
Global Wood's product category is B2B Timber & Wood Products Marketplace. Its primary akta.pro industry code is IMAMAAAF, Timber Procurement & Wood Dealer/Timber Buying Services, with a secondary code of IMAMAIAC, Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard). Its NAICS code is 42331 and its SIC code is 5031.