hodo soy
Hodo Foods is an Oakland-based artisan plant-based food company that handcrafts organic, non-GMO tofu, fresh yuba, and ready-to-eat plant-based meals for retail grocery, restaurant chains (including Chipotle's Sofritas), and food-service operators. Calbee acquired a majority stake in September 2025.
- Company typePrivate
- Founded2004
- HeadquartersOakland, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What hodo soy does
Hodo Foods, Inc. is an Oakland, California-based plant-based food company founded in 2004 by Vietnamese refugee Minh Tsai and John Notz. The company handcrafts organic, non-GMO tofu, fresh yuba (tofu skin), and a range of ready-to-eat and ready-to-cook plant-based products using traditional artisan methods — including calcium sulfate coagulation and hand-lifted yuba sheets. Its core technical differentiator is that it is the only producer in the United States of fresh, organic, handmade yuba, and its tofu formulations yield up to 50% more protein per serving than standard varieties.
Hodo sells through two primary channels: retail grocery (Whole Foods, HEB, Wegmans, Safeway Albertsons, The Fresh Market, Natural Grocers), where it carries a leading-brand position in the tofu and plant-based categories, and food service (Chipotle's national Sofritas program, sweetgreen, Superiority Burger, Google and Facebook corporate campuses, and Michelin-starred restaurants State Bird Provisions and SingleThread). Distribution also extends to meal-kit and grocery-delivery services (Imperfect Foods, Misfits Market, Gobble) and direct farmers-market sales in the San Francisco Bay Area. Pricing and revenue figures are not publicly disclosed, and soymilk is restricted to food-service and farmers-market customers.
In September 2025, Calbee, Inc. — a global Japanese snacks and food-products company — acquired a majority stake in Hodo, while Hodo retained operational independence and brand identity. The business is certified organic by CCOF and kosher by OU, has won repeated editorial awards (Kitchn Grocery Essentials, Food Network Favorite, Acterra Sustainability Award), and remains privately held with headquarters and production facilities at 2921-2923 Adeline Street, Oakland.
hodo soy firmographics
Firmographics- Name
- hodo soy
- Legal name
- Hodo Foods, Inc.
- Website
- https://hodosoy.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Short description
- Hodo Foods is an Oakland-based artisan plant-based food company that handcrafts organic, non-GMO tofu, fresh yuba, and ready-to-eat plant-based meals for retail grocery, restaurant chains (including Chipotle's Sofritas), and food-service operators. Calbee acquired a majority stake in September 2025.
- Ownership category
- akta.pro rank
hodo soy industry classification
Industry- Product category
- Plant-based Foods
- NAICS
- Grain and Oilseed Milling (3112)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)
- akta.pro primary industry
- Tofu, Tempeh & Traditional Soy Foods Manufacturing (AFAKAGAD)
Keywords
Where hodo soy is headquartered
LocationHeadquarters
- HQ city
- Oakland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
hodo soy business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Retail Packaged Goods: Hodo sells packaged tofu, yuba, and plant-based meat and egg alternatives through grocery retail channels including Whole Foods, HEB, Wegmans, Safeway Albertsons, The Fresh Market, and Natural Grocers.
- Food Service Ingredients: Hodo supplies ingredients to restaurants, corporate campuses, and fast-casual chains. Partners include Chipotle (Sofritas), sweetgreen, Superiority Burger, Google, Facebook, State Bird Provisions, and SingleThread.
- Soymilk: Fresh soymilk sold as a specialty item to food service customers and at the San Francisco Farmers Market stall.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Production Worker position |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
hodo soy product offering
Product offeringCore offering
Hodo Soy is an Oakland-based artisan food manufacturer that produces organic, non-GMO tofu, yuba (tofu skin), and a range of ready-to-eat and ready-to-cook plant-based foods including flavored tofu cubes, nuggets, veggie burgers, egg-free scrambles, and soymilk. Products are handcrafted using traditional artisan methods and sold through retail grocery, food service, meal-kit, and farmers market channels in the US and Canada.
Product overview
Hodo is a plant-based food company offering a diverse portfolio of artisan tofu and soy-based products. The product line is organized into Ready-to-Eat and Ready-to-Cook categories, including various flavored tofu (miso, curry, gochujang, chili crisp, teriyaki, moroccan, harissa, barbecue, indian spiced), tofu cubes, nuggets, veggie burger, egg alternatives (egg-free scramble), meat alternatives (mexican crumbles), yuba products (sheets and noodles), and soymilk. The company emphasizes organic, non-GMO ingredients with higher protein content than conventional options, using traditional artisan methods with global flavor inspirations. Products range from grab-and-go convenience items to family-size packs and are available at major retailers, restaurants, and food service locations.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Up to 50% more protein than standard tofu varieties
- +2 more outcomes
Companies that use hodo soy
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
hodo soy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
hodo soy partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- ChipotlecoreHodo developed and supplies Sofritas for Chipotle - a plant-based protein option available at Chipotle locations nationwide. The partnership began when founder Minh Tsai met a Chipotle representative at a farmers market.
- sweetgreencoreHodo is an ingredient-driven counter service partner for sweetgreen, supplying plant-based ingredients to the salad chain's locations.
- Superiority BurgerminorHodo supplies ingredients to Superiority Burger, an ingredient-driven counter service restaurant.
- State Bird ProvisionsminorHodo supplies ingredients to this Michelin-starred restaurant in San Francisco.
- SingleThreadminorHodo supplies ingredients to SingleThread, a Michelin-starred restaurant.
- GoogleminorHodo products are served in Google corporate campus restaurants.
- FacebookminorHodo products are served in Facebook corporate campus restaurants.
- Whole FoodscoreHodo is a leading brand at Whole Foods, available in stores nationwide.
- HEBcoreHodo is a leading brand at HEB, available in stores.
- WegmanscoreHodo is a leading brand at Wegmans, available in stores.
- Safeway AlbertsonscoreHodo products are available at Safeway Albertsons locations.
- The Fresh MarketcoreHodo products are available at The Fresh Market.
- Natural GrocerscoreHodo is a leading brand at Natural Grocers.
- Imperfect FoodsminorHodo products are available through Imperfect Foods grocery delivery service.
- Misfits MarketminorHodo products are available through Misfits Market grocery delivery service.
- GobbleminorHodo products are available through Gobble meal kit service.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
hodo soy competitors and assessment
Company assessmentDirect peers
- Impossible Foods: Impossible Foods is a plant-based meat company known for the Impossible Burger used in fast-casual and retail. Comparable to Hodo as a competing US plant-based brand seeking food-service placements with major chains and grocery retail listings.
- Lightlife: Lightlife (owned by Maple Leaf Foods) makes plant-based burgers, hot dogs, sausages, and tempeh sold in US retail and foodservice. Comparable to Hodo as a competing plant-based protein brand with overlapping grocery customers and similar foodservice ambitions.
- Tofurky: Tofurky is a plant-based brand best known for holiday roasts and a range of tofu-based deli slices, sausages, and tempeh. Comparable to Hodo as a US-based, tofu-anchored plant-based brand with grocery distribution and vegetarian/vegan positioning.
- Wildwood: Wildwood is a Pulmuone-owned plant-based brand specializing in organic tofu, tempeh, and sprouted foods. Closely comparable to Hodo in product format (organic tofu), ingredient philosophy (organic, non-GMO), and US retail and foodservice distribution.
- Sweet Earth Foods: Sweet Earth (owned by Nestlé) produces plant-based bowls, burritos, burgers, and protein products for retail and foodservice. Comparable to Hodo as a US plant-based brand with overlapping grocery customers and a similar focus on globally inspired, ready-to-eat formats.
- Beyond Meat: Beyond Meat is a leading plant-based meat company offering burgers, crumbles, and nuggets sold nationally in retail and foodservice. Comparable to Hodo as a US plant-based brand competing for similar retail/foodservice shelf space and food-service operator mindshare, though with a meat-analog (rather than tofu-anchored) core.
- Nasoya: Nasoya is a leading US tofu brand owned by Pulmuone, offering organic and conventional tofu products across retail and foodservice channels. Directly comparable to Hodo as a tofu-first brand with overlapping retail and foodservice customers and similar premium/organic positioning.
Broad incumbents
- House Foods: House Foods is a major Japanese food company known for tofu, shirataki noodles, and curry products sold globally including the US. Comparable to Hodo as an established tofu and Asian plant-based incumbent, and especially relevant post-Calbee acquisition given House Foods' Japan distribution.
- Pulmuone: Pulmuone is a large Korean food company that owns Nasoya and Wildwood, with a US tofu and plant-based portfolio. Comparable to Hodo as a larger, established incumbent in the same product categories, competing for similar tofu and Asian plant-based shelf and foodservice placements.
- Morinaga: Morinaga is a large Japanese food and confectionery company with a tofu and plant-based dairy-alternative portfolio. Comparable to Hodo as a broader incumbent with established tofu and soymilk categories, and a relevant peer for Hodo's post-Calbee APAC expansion thesis.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
hodo soy financial estimates
Financial estimateRevenue estimate
Valuation estimate
hodo soy leadership team
Management profileNumber of profiles
Profiles2 records
hodo soy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
hodo soy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about hodo soy
What does hodo soy do?
Hodo Soy is an Oakland-based artisan food manufacturer that produces organic, non-GMO tofu, yuba (tofu skin), and a range of ready-to-eat and ready-to-cook plant-based foods including flavored tofu cubes, nuggets, veggie burgers, egg-free scrambles, and soymilk. Products are handcrafted using traditional artisan methods and sold through retail grocery, food service, meal-kit, and farmers market channels in the US and Canada.
Is hodo soy a public or private company?
hodo soy is a private company. It is classified as corporate owned and is currently operating.
When was hodo soy founded?
hodo soy was founded in 2004.
Where is hodo soy based?
hodo soy is headquartered in Oakland, United States, in the North America region.
How does hodo soy make money?
Three revenue lines are on record. Retail Packaged Goods are the primary driver. The others are food Service Ingredients and soymilk.
Who are hodo soy's main competitors?
Direct peers on record are Impossible Foods, Lightlife, Tofurky, Wildwood, Sweet Earth Foods, Beyond Meat and Nasoya. Broad incumbents are House Foods, Pulmuone and Morinaga.
Does hodo soy have an API?
No public API is recorded for hodo soy.
What industry is hodo soy in?
hodo soy's product category is Plant-based Foods. Its primary akta.pro industry code is AFAKAGAD, Tofu, Tempeh & Traditional Soy Foods Manufacturing. Its NAICS code is 3112 and its SIC code is 2030.