designplus.sg

What designplus.sg does

DesignPlus is a Singapore-based digital renovation platform founded in 2019 that connects homeowners with verified interior designers and contractors across residential and commercial segments. Operating as Design Plus Interior Pte. Ltd. from its Singapore headquarters, the company runs a curated marketplace restricted to CaseTrust-certified firms, with supporting certifications including HDB License HB-05-5965C, bizSAFE, and SG Safe. The platform serves end consumers free of charge and generates revenue via supplier and contractor network participation, referral arrangements, and premium add-on services. The company claims to have served over 10,000 clients cumulatively and onboarded more than 100 suppliers across Singapore, Malaysia, Indonesia, and Thailand.

The platform is organized around three core service lines: Direct Contractor (verified contractor matching), DP Originals (curated designer marketplace), and Interior Design Services powered by the 'Renobot' matching engine. Supporting modules include DP Assure (quality assurance with defect benchmarks and pre/post-renovation walkthroughs), the Renovation Estimate budgeting tool, an AI-Aided Shopping List for materials and appliances, an AI-Assisted Project Management system, and native iOS/Android mobile applications. The technology stack combines a SaaS marketplace architecture with lightweight AI features for matching, sourcing, and workflow tracking; no proprietary foundation models, API surface, or AI/ML research output is disclosed.

The business model is freemium at the consumer layer — the platform is explicitly 100% free for homeowners with no commissions — implying monetization occurs on the supply side through designer/contractor network fees, referral arrangements, and paid quality-assurance add-ons. Go-to-market is digital-first via SEO-optimized portfolio galleries indexed by property type and design style, a renovation-cost blog, and social channels (Facebook, Instagram, Behance). No external funding rounds, management team bios, or revenue figures are disclosed in the available source material, suggesting a bootstrapped or founder-financed capital structure.

Name

designplus.sg

Legal name

Design Plus Interior Pte. Ltd

Website

https://designplus.sg

Company type

Private

Founded year

2019

Operating status

Operating

Short description

DesignPlus is a Singapore-based renovation marketplace founded in 2019 that connects homeowners with CaseTrust-certified interior designers and contractors, offering AI-assisted matching, quality assurance, and project management across Southeast Asia.

Ownership category

akta.pro rank

Product category

Interior Design Marketplace

NAICS

Interior Design Services (541410)

SIC

Services-Prepackaged Software (7372), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industries

Industrial/Product & Furniture Design (BPAHAKAM), Design-Build / EPC General Contracting (IMAFAAAD)

Keywords

• Interior design platform
• Home renovation marketplace
• Designer matching service
• Renovation contractor network
• Home improvement services

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Platform Services (Commission-Free): DesignPlus operates as a free platform for homeowners - explicitly stated as '100% free' and 'we never take commissions' from homeowners. The company is funded by network and partnerships, suggesting revenue comes from supplier/contractor network participation fees or referral arrangements with the verified contractor and designer network.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

DesignPlus operates a SaaS-based renovation platform that connects homeowners with a verified network of CaseTrust-certified interior designers and contractors. The platform offers three core service paths (Direct Contractor matching, DP Originals curated designer marketplace, and Interior Design Services via Renobot AI matching), supported by DP Assure quality assurance, a Renovation Estimate budgeting tool, AI-Aided Shopping List, and AI-Assisted Project Management for end-to-end residential and commercial renovation journeys.

Product overview

DesignPlus is a Singapore-based interior design platform that connects homeowners with verified interior designers and contractors. The platform operates as a unified ecosystem with three core service offerings: (1) Direct Contractor for verified contractor matching, (2) DP Originals for curated designer selection, and (3) Interior Design Services powered by Renobot for AI-assisted designer matching. Supporting features include DP Assure (quality assurance with defect benchmarks), a Renovation Estimate tool for budgeting, AI-Aided Shopping List for material sourcing, and AI-Assisted Project Management for project tracking. The company also offers a mobile app for iOS and Android. Services span residential (interior design, décor, renovation, project management) and commercial (reinstatement works, commercial layout, commercial renovation) segments.

Differentiator

Problem solved

Functional benefit

Brands

• DP Assure: Quality assurance service for renovation projects with defect benchmarks and tolerances
• DP Originals
• Direct Contractor

Products and services

• Direct Contractor

Quantifiable outcome

• Homeowners receive matched shortlists within 24-48 hours for most requests
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• CaseTrustcoreStrategic or Co-development PartnerCaseTrust accreditation partnership ensures only verified, CaseTrust-certified interior design firms are listed on the platform, providing homeowners with added peace of mind and dispute resolution support.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Livspace: Asia-focused interior design and renovation platform operating in Singapore and India with marketplace plus project execution model; comparable tech-enabled renovation platform with regional ambitions.

Direct peers

• Qanvast: Singapore-based home renovation marketplace that connects homeowners with interior designers and contractors, with portfolio browsing, reviews, and lead generation — the closest direct competitor to DesignPlus.
• Spacely: Singapore interior design marketplace that aggregates designers, design ideas, and matching services; directly comparable marketplace model serving the same SEA residential renovation customer.
• RenoNation: Singapore renovation marketplace offering curated interior designers, renovation packages, and project references; competes for the same homeowner-designer match flow.
• LocalSupply: Singapore home renovation platform offering fixed-price renovation packages and verified designers; highly comparable given DesignPlus's DP Originals offering.

Broad incumbents

• Mr. DIY: Large regional home improvement and DIY retailer operating across SEA with significant scale; broad incumbent overlapping with DesignPlus's supplier ecosystem and homeowner audience.
• HipVan: Singapore home furnishings and interior platform with design packages and a curated product catalog; adjacent incumbent overlapping on interior design content and sourcing.
• HomeAdvisor (Angi): Large home services marketplace connecting homeowners with vetted contractors and service professionals; reference peer demonstrating scaled marketplace mechanics for home renovation services.
• Carousell: Major Southeast Asia consumer-to-consumer marketplace with categories spanning home, furniture, and services; a broad incumbent with marketplace dynamics comparable to DesignPlus's platform.
• Kaodim: Southeast Asia services marketplace covering home services including renovation and interior design across multiple countries; broader incumbent with overlapping SEA geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/designplussg
• Instagraminstagram.com/sgdesignplus
• LinkedInlinkedin.com/company/design-plus-pte-ltd

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about designplus.sg