greenlinqdata
GreenlinQdata is a Dutch SaaS provider that helps greenhouse and open-field growers digitally register crop inputs, comply with GLOBALG.A.P. certification, and share cultivation data with cooperatives, certification bodies, and buyers across Europe.
- Company typePrivate
- Founded2014
- HeadquartersWageningen, Netherlands
- Headcount—
- GTM typeB2B
- OfferingSoftware
What greenlinqdata does
GreenlinQdata is a Dutch SaaS company, founded in 2014 and headquartered in Wageningen with a second office in Zoetermeer, that provides crop registration and cultivation data management software for greenhouse and open-field horticulture. The company's flagship product, GQ-data, enables growers to digitally record crop protection products, fertilizers, water, energy, and biological inputs in compliance with GLOBALG.A.P. and IPM standards, supplemented by the GQ-App mobile companion with offline capability and barcode scanning. The complementary GQ-Insight platform, launched in 2023, aggregates registration data across incompatible legacy farm systems (Agrovision, Dacom, Agromanager) to enable real-time data exchange between growers, cooperatives, exporters, and certification bodies without forcing users to abandon their existing software.
The business model is subscription-based annual licensing priced at €299-€399 per grower per year for Royal FloraHolland members and other sectors, layered with a freemium crop protection module (60-day free trial plus permanent free tier) to drive SMB adoption. Distribution is hybrid: a self-serve web portal serves individual growers, while a sales-led motion targets Dutch agricultural cooperatives and producer organizations through deep relationships with sector shareholders LTO Bedrijven, VAA Data Works, and (since January 2024) Federatie Vruchtgroenteorganisaties (FVO), the latter representing five major cooperatives covering more than 400 vegetable producers. The company is privately held, GDPR-compliant, and operates primarily in the Netherlands with active expansion into Germany, Belgium, Italy, and Spain.
greenlinqdata firmographics
Firmographics- Name
- greenlinqdata
- Legal name
- GreenlinQdata
- Website
- https://greenlinqdata.nl
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Short description
- GreenlinQdata is a Dutch SaaS provider that helps greenhouse and open-field growers digitally register crop inputs, comply with GLOBALG.A.P. certification, and share cultivation data with cooperatives, certification bodies, and buyers across Europe.
- Ownership category
- akta.pro rank
greenlinqdata industry classification
Industry- Product category
- Agricultural Data Management Software
- NAICS
- Support Activities for Crop Production (11511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Farm Data Management & Decision Support Services (FMIS Setup, Data Integration, Analytics) (AFACACAC)
- akta.pro secondary industry
- Carbon, Sustainability & MRV Platforms (GHG Accounting, Regenerative Ag) (AFAAAFAK)
Keywords
Where greenlinqdata is headquartered
LocationHeadquarters
- HQ city
- Wageningen
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
greenlinqdata business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Software (GQ-data modules): Annual subscription fees for registration software modules. Basic crop protection module free; premium modules for comprehensive cultivation registration (fertilizers, biology, water, energy) at paid tier.
- Environmental Certification Support: Facilitation of environmental certification process connecting growers with certification bodies (Control Union, SGS, ECAS) for GLOBALG.A.P. IDA certification
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | GQ-data Basisregistratie for Royal FloraHolland suppliers |
| Subscription | Annual | GQ-data Basisregistratie for Royal FloraHolland members |
| Freemium | Monthly | GQ-data Crop Protection Module |
| Subscription | Annual | Multi-location Enterprise |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
greenlinqdata product offering
Product offeringCore offering
GreenlinQdata provides cloud-based SaaS software (GQ-data, GQ-Insight, GQ-App) that enables growers and agribusinesses to digitally register crop inputs (crop protection, fertilizers, biology, water, energy) and to securely exchange cultivation data with certification bodies, sales organizations, and cooperatives. The platform supports compliance with GLOBALG.A.P. and environmental certification standards, especially for ornamental and fruit/vegetable horticulture in the Netherlands and other EU countries.
Product overview
GreenlinQdata offers a unified product portfolio centered on GQ-data (core data management platform), GQ-Insight (data sharing platform for agribusiness), and GQ-App (mobile companion). The architecture consists of a base platform with crop protection and crop registration modules, extended by a data exchange layer that connects growers, exporters, certification bodies, and other supply chain partners through the GQ-Insight platform.
Differentiator
Problem solved
Functional benefit
Brands
- GQ-data: Registration tool for growers to register crop protection, fertilizers, biology, water and energy consumption
- GQ-insight
- GQ-app
- Spuitlicentie.nl
Quantifiable outcome
- Digital registration reduces administrative time compared to paper/Excel-based systems
- +1 more outcomes
Companies that use greenlinqdata
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
greenlinqdata technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
greenlinqdata partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- FVO (Federatie Vruchtgroenteorganisaties)coreFVO participates as shareholder in GreenlinQdata, marking a milestone in digitization and sustainability for the glass vegetable sector. FVO represents 5 major grower cooperatives with over 400 vegetable producers. Partnership enables data-driven decision making and strengthens HortiFootprint initiatives.
- GlobalGAPcoreOfficial GlobalGAP partner for environmental certification in ornamental horticulture. GreenlinQdata serves as registration tool for GlobalGAP IDA (Impact Driven Approach) environmental certification. Partnership provides complete solution for digital environmental registration and certification.
- Control UnioncoreCertification body conducting audits for GlobalGAP IDA environmental certification. First GreenlinQdata customer (Henk Kwakernaak) received GlobalG.A.P. certification through Control Union.
- SGScoreInternational certification and inspection company serving as certification body for GlobalGAP IDA environmental certification in the Netherlands.
- MPS-ECAScoreCertification body providing ECAS registration services for GlobalGAP IDA environmental certification.
- Agrar-ControlminorListed as certification body for GlobalGAP in German language materials.
- Greenhouse MarketeerscorePartnership enables growers to share cultivation registration data with Greenhouse Marketeers for footprint calculations. Data from GreenlinQdata can be transferred to Flori Footprint Tool. Collaboration supports FloriPEFCR standard implementation.
- Horti Footprint Chain ProgramcoreGreenlinQdata is participant in Horti Footprint Chain Program, working towards climate-neutral horticultural chains by 2030 based on footprint calculations.
- Spuitlicentie.nlminorPartnership for spray license holders. GreenlinQdata products connected to Spuitlicentie.nl platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
greenlinqdata competitors and assessment
Company assessmentDirect peers
- Agrovision: Dutch farm management software for arable, dairy, and horticulture operations, with crop registration and compliance modules. Directly comparable to GreenlinQdata — Agrovision is one of the systems GreenlinQdata integrates with via GQ-Insight and competes with in the Dutch horticulture registration layer.
- Dacom: Dutch agricultural software for crop protection registration, weather, and farm management. Dacom is another integration source for GreenlinQdata's data-exchange layer and competes head-to-head for the same compliance-driven workflows in Dutch horticulture.
- AGRIVI: Global SaaS farm management system covering crop planning, input tracking, and compliance. Compares on subscription SaaS delivery to growers with a similar vertical focus on input and cultivation record-keeping, but addresses a much broader geography than GreenlinQdata's Dutch base.
- Floriday: Royal FloraHolland's own digital platform for the ornamental horticulture supply chain. Most direct peer because Floriday sits in the same Royal FloraHolland supplier ecosystem that drives GreenlinQdata's environmental registration flow and could expand into environmental/certification modules.
- Agromanager: Dutch farm management and registration software primarily for arable and open-field operations. One of the three named integration partners for GQ-Insight and a competitor in agricultural registration, with overlap on the compliance workflows GreenlinQdata emphasizes.
Broad incumbents
- 365FarmNet (CLAAS): Multi-vendor, multi-crop farm management platform originating from the CLAAS equipment ecosystem. Compares as a broad incumbent in the same FMIS category, with deeper enterprise and machinery integrations than GreenlinQdata's horticulture specialization.
- Granular: Farm management SaaS owned by Corteva serving row-crop operations at scale. Compares on subscription SaaS delivery to growers but operates as a much broader, multi-crop incumbent against GreenlinQdata's narrow horticulture/compliance niche.
- xarvio (Bayer): Bayer's digital farming platform spanning crop protection recommendation, field monitoring, and farm management. Compares broadly in digital agriculture SaaS with overlap on input tracking and compliance, but operates from a much larger installed base in row crops rather than greenhouse ornamentals/vegetables.
- Cropwise Operations (Syngenta): Syngenta's digital farming suite covering crop registration, monitoring, and benchmarking. Overlaps with GreenlinQdata on input/cultivation recordkeeping but at a much broader, multi-country, multi-crop incumbent scale.
Emerging players
- Cropin: India-based agricultural intelligence and farm management platform expanding globally. Comparable as a vertical SaaS for growers with similar input/compliance traceability but operates as an emerging player with much broader crop and country reach than GreenlinQdata's Dutch horticulture base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
greenlinqdata social profiles
Digital presencegreenlinqdata compliance and trust
Trust signalCompliance2 records
greenlinqdata financial estimates
Financial estimateRevenue estimate
Valuation estimate
greenlinqdata leadership team
Management profileNumber of profiles
Profiles4 records
greenlinqdata funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
greenlinqdata M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about greenlinqdata
What does greenlinqdata do?
GreenlinQdata provides cloud-based SaaS software (GQ-data, GQ-Insight, GQ-App) that enables growers and agribusinesses to digitally register crop inputs (crop protection, fertilizers, biology, water, energy) and to securely exchange cultivation data with certification bodies, sales organizations, and cooperatives. The platform supports compliance with GLOBALG.A.P. and environmental certification standards, especially for ornamental and fruit/vegetable horticulture in the Netherlands and other EU countries.
Is greenlinqdata a public or private company?
greenlinqdata is a private company. It is classified as corporate owned and is currently operating.
When was greenlinqdata founded?
greenlinqdata was founded in 2014.
Where is greenlinqdata based?
greenlinqdata is headquartered in Wageningen, Netherlands, in the Europe region.
How does greenlinqdata make money?
Two revenue lines are on record. Subscription Software (GQ-data modules) is the primary driver. The others are environmental Certification Support.
Who are greenlinqdata's main competitors?
Direct peers on record are Agrovision, Dacom, AGRIVI, Floriday and Agromanager. Broad incumbents are 365FarmNet (CLAAS), Granular, xarvio (Bayer) and Cropwise Operations (Syngenta). Cropin is listed as an emerging player.
Does greenlinqdata have an API?
No public API is recorded for greenlinqdata.
What industry is greenlinqdata in?
greenlinqdata's product category is Agricultural Data Management Software. Its primary akta.pro industry code is AFACACAC, Farm Data Management & Decision Support Services (FMIS Setup, Data Integration, Analytics), with a secondary code of AFAAAFAK, Carbon, Sustainability & MRV Platforms (GHG Accounting, Regenerative Ag). Its NAICS code is 11511 and its SIC code is 7372.