Criterion Claims
- Company typePrivate
- Founded1969
- HeadquartersMount Laurel, United States
- Headcount—
- GTM typeB2B
- OfferingServices
Criterion Claims firmographics
Firmographics- Name
- Criterion Claims
- Legal name
- Criterion Claim Service Inc
- Website
- https://criterionclaims.com
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Ownership category
- akta.pro rank
Criterion Claims industry classification
Industry- Product category
- Insurance Claims Adjusting Services
- NAICS
- Claims Adjusting (524291)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Insurance Claims, Property Loss & Business Interruption Valuation (BPAHANAM)
- akta.pro secondary industry
- Claims Advocacy & Loss Recovery Services (FSAEADAH)
Keywords
Where Criterion Claims is headquartered
LocationHeadquarters
- HQ city
- Mount Laurel
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Criterion Claims business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Insurance Claims Adjusting Services: Professional adjusting and investigation services billed to insurance carriers for property damage claims handling, including general liability investigations, appraisal services, and subrogation audits. Revenue generated through service fees for claims investigation and assessment work performed on behalf of carrier clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Criterion Claims product offering
Product offeringCore offering
Criterion Claims is an independent insurance adjusting firm that provides property damage and general liability claim investigation, appraisal, and subrogation audit services to insurance carriers. The firm investigates first and third party property damage claims across residential and commercial properties, determines fault and damage extent, performs claim valuations, and conducts subrogation audits to identify recoverable third-party payments. Services are delivered to local and regional insurance carriers throughout New Jersey and the northeast region.
Product overview
Criterion Claims operates as a single-service independent adjusting firm offering a unified suite of insurance claims services rather than a platform-plus-modules architecture. The core offerings consist of four integrated service lines: General Liability Investigations, Property Damage Investigations, Appraisal Services, and Subrogation Audits. These services work together to serve the full lifecycle of insurance claims—from initial investigation and damage assessment through appraisal valuation to subrogation recovery—servicing both first and third party property damage claims for local and regional insurance carriers throughout New Jersey.
Differentiator
Problem solved
Functional benefit
Products and services
- General Liability Investigations
Companies that use Criterion Claims
Customer profileSegments1 record
Ideal customer profiles1 record
Criterion Claims technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Criterion Claims partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights1 record
Criterion Claims competitors and assessment
Company assessmentBroad incumbents
- Crawford & Company: Largest independent insurance claims management company globally, offering property, casualty, and liability adjusting services to carriers worldwide. Highly comparable to Criterion Claims' core service offering, but operates at vastly greater scale with global footprint and integrated technology platforms.
- Sedgwick: Major claims management and loss-adjusting firm serving insurance carriers, employers, and organizations across property, casualty, and liability lines. Directly competes with Criterion Claims in the property and general liability adjusting space but with national/international scale and far broader service offerings.
- GAB Robins: Large independent claims adjusting and managed care services company serving property and casualty carriers across the US. Overlaps significantly with Criterion Claims' property and liability adjusting services but operates at national scale.
Direct peers
- Engle Martin & Associates: Independent property and casualty adjusting firm providing field adjusting, claims handling, and appraisal services to insurance carriers. Direct peer to Criterion Claims in independent third-party adjusting for property and liability claims, with comparable service lines though broader geographic reach.
- E.A. Renfroe & Company: Independent insurance adjusting and claims management firm serving carriers and self-insureds across multiple states. Directly comparable to Criterion Claims as a regional independent adjuster providing property and casualty claim investigation, though larger in geographic scope.
- Pilot Catastrophe Services: Independent insurance adjusting firm specializing in property claims handling, catastrophe response, and daily claim services for carriers. Comparable to Criterion Claims in core independent adjusting services with property damage specialization.
- Adjusters International: Independent public insurance adjusting and claims management firm handling property loss claims for commercial and residential policyholders. Adjacent peer to Criterion Claims — both serve property claims handling, though Adjusters International works on the policyholder side while Criterion serves carriers.
- Worley Claims Services: Regional independent insurance adjusting firm providing property, casualty, and liability claim investigations to carriers across the eastern US. Closely comparable to Criterion Claims in independent adjusting model and service mix, with broader multi-state coverage.
Emerging players
- Alacrity Solutions: Insurance claims management firm offering property adjusting, restoration oversight, and contents inventory services to carriers. Comparable service mix to Criterion Claims' property damage investigation focus, though positioned as a technology-enabled national provider.
Regional players
- Independent Insurance Adjusters (IIA): Network of regional independent insurance adjusting firms providing property and casualty claims services across multiple US states. Closely comparable to Criterion Claims as an independent adjusting model, with regional member firms serving carrier clients similar to Criterion's NJ carrier base.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Customer concentration
Criterion Claims social profiles
Digital presenceCriterion Claims financial estimates
Financial estimateRevenue estimate
Valuation estimate
Criterion Claims leadership team
Management profileNumber of profiles
Profiles1 record
Criterion Claims funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Criterion Claims M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Criterion Claims
What does Criterion Claims do?
Criterion Claims is an independent insurance adjusting firm that provides property damage and general liability claim investigation, appraisal, and subrogation audit services to insurance carriers. The firm investigates first and third party property damage claims across residential and commercial properties, determines fault and damage extent, performs claim valuations, and conducts subrogation audits to identify recoverable third-party payments. Services are delivered to local and regional insurance carriers throughout New Jersey and the northeast region.
Is Criterion Claims a public or private company?
Criterion Claims is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Criterion Claims founded?
Criterion Claims was founded in 1969.
Where is Criterion Claims based?
Criterion Claims is headquartered in Mount Laurel, United States, in the North America region.
How does Criterion Claims make money?
One revenue line is on record: insurance Claims Adjusting Services.
Who are Criterion Claims's main competitors?
Broad incumbents on record are Crawford & Company, Sedgwick and GAB Robins. Direct peers are Engle Martin & Associates, E.A. Renfroe & Company, Pilot Catastrophe Services, Adjusters International and Worley Claims Services. Alacrity Solutions is listed as an emerging player. Independent Insurance Adjusters (IIA) is listed as a regional player.
Does Criterion Claims have an API?
No public API is recorded for Criterion Claims.
What industry is Criterion Claims in?
Criterion Claims's product category is Insurance Claims Adjusting Services. Its primary akta.pro industry code is BPAHANAM, Insurance Claims, Property Loss & Business Interruption Valuation, with a secondary code of FSAEADAH, Claims Advocacy & Loss Recovery Services. Its NAICS code is 524291 and its SIC code is 6411.