power edge pro

What power edge pro does

Power Edge Pro (PEP), operated by Quinn's PowerEdge Hockey Inc. and founded in 2005 by Joe Quinn in Smiths Falls, Ontario, is a hockey player development company that sells patented Reactive Countering Training (R.C.T.) equipment, instructor certifications, and elite training camps. Its core offering is a multi-overload training methodology protected by patents in the U.S., Canada, Switzerland, Germany, Finland, and Sweden, in which players execute puck-control circuits that fire multiple motor skills simultaneously and create Sequential-Secondary Reactions not replicable by standard pylon drills. Products include the R.C.T. Starter System (4-Pak, $1,150-$1,405 USD), advanced on-ice gear paks scaled for teams, and the 2024-launched R.C.T. Home Trainer ($229.99-$580 USD) for off-ice use; supporting services include five-tier instructor certification, the PEP Instructor Platform (250+ training videos), and invitation-based Pro, Top Prospects, and Women's Pro Camps.

The company monetizes through three channels: direct-to-consumer hardware sales via regional e-commerce storefronts in the USA, Canada, and Europe; instructor certification and platform fees; and elite camp revenues and team consulting engagements. Distribution extends across 80+ youth hockey associations, 9 NHL teams (including the Edmonton Oilers, Washington Capitals, Detroit Red Wings, Boston Bruins, Nashville Predators, Minnesota Wild, and Vancouver Canucks), NCAA programs (Michigan, North Dakota, Penn State), the USNTDP, and a network of 77+ certified instructors in the USA alone. The company is privately held and family-run, with Joe Quinn as President and Founder and his son Nick Quinn as Executive Director; no external institutional investment is disclosed.

Endorsements and development outcomes from elite NHL players including Connor McDavid, Connor Bedard, Jack Hughes, and John Tavares function as the company's primary marketing asset, supported by coverage from outlets such as Sports Illustrated, TSN, The Athletic, and The Hockey News. Revenue figures are not publicly disclosed.

Name

power edge pro

Legal name

Quinn's PowerEdge Hockey Inc.

Website

https://poweredgepro.com

Company type

Private

Founded year

2005

Operating status

Operating

Ownership category

akta.pro rank

Product category

Hockey Training Equipment

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Ice Hockey & Field Hockey Equipment Retail (CRAMAEAE)

akta.pro secondary industry

Strength & Conditioning / Athletic Performance Training (HSADAEAB)

Keywords

• Hockey training equipment
• Player development systems
• On-ice training gear
• Reactive training methodology
• Instructor certification programs

Headquarters

HQ city

Ridgeway

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Training Gear Sales: PEP sells its proprietary R.C.T. training equipment directly to consumers and organizations through its e-commerce platform. Products include R.C.T. Starter Systems, On-Ice Advanced Gear Paks, and Home Trainers. Available in multiple currencies (USD, CAD, EUR) with regional storefronts.
2. Training Equipment Sales: Sale of on-ice and off-ice training gear including R.C.T. Large Trainers, PEP Sticks, and accessories. Prices range from $229.99 to over $1,900 depending on configuration.
3. Instructor Certification: PEP offers a tiered certification program for coaches and trainers (Level 1 through Master Trainer). Certifications include virtual coursework, on-ice training, and ongoing access to the PEP Instructor Platform with marketing support.
4. PEP Masterclass Certifications: Direct training events like the Summer 2026 PEP Masterclass Certification in Toronto ($695 CAD) that includes Zoom masterclass, on-ice circuits, and gear credit.
5. Pro Camps and Training Services: Elite camps including PEP Top Prospects Camps, Pro Camps, and Women's Pro Camps held across North America, Europe, and Asia. Invitation-based programs for top players.
6. Apparel and Merchandise: Sale of branded PEP merchandise including jerseys, hoodies, hats, water bottles, and other hockey apparel through the e-commerce platform.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Power Edge Pro manufactures and sells patented on-ice and off-ice hockey training equipment built around its proprietary Reactive Countering Training (R.C.T.) methodology, which develops simultaneous motor skills (hands, feet, vision, brain) under game-like resistance. The company also delivers elite hockey training camps, runs a five-tier instructor certification program, and provides player development consulting for professional and junior hockey teams.

Product overview

Power Edge Pro (PEP) is a hockey player development company offering a patented Reactive Countering Training (R.C.T.) system. The core offering includes three interconnected training methodologies: Reactive Countering Training, Reactive Linear Crossover Training, and Reactive Puck Placement. Physical products include The R.C.T. Starter System (4-Pak) entry-level on-ice gear, On-Ice Advanced PEP Gear Paks with sequential-secondary reaction technology, and The R.C.T. Home Trainer for off-ice practice. The portfolio extends to player apparel, the PEP Instructor Platform (digital platform with 250+ training videos), and five-tier instructor certification programs. Services include PEP Pro Camp for NHL players, Top Prospects Camp for rising stars, Women's Pro Camp, and coaching consulting adopted by seven NHL teams including the Edmonton Oilers and Washington Capitals. Equipment systems scale from 4-pak (3-6 players) through 22-pak (30+ players) configurations.

Differentiator

Problem solved

Functional benefit

Brands

• Reactive Countering Training (R.C.T.): PEP's core training methodology focusing on simultaneous motor skills firing for hockey player development
• Reactive Linear Crossover Training (R.L.C.T.)
• Reactive Puck Placement

Products and services

• The R.C.T. Starter System (4-Pak) Entry-level on-ice training package with 4 Large R.C.T. Trainers and 12 PEP Sticks, plus Virtual Level 1 R.C.T. Certification and 30-day trial access to the PEP Instructor Platform. Designed for small groups of 3-6 players and priced at $1,150-$1,405 USD.
• On-Ice Advanced PEP Gear Paks Advanced on-ice training equipment featuring Sequential-Secondary Reactions technology with patented Speed Lanes that increase puck touches by 6-10x over standard drills. Available in Foundation (12-Pak), Intermediate (18-Pak), and Pro (22-Pak) configurations for teams and associations at enterprise pricing.
• The R.C.T. Home Trainer Off-ice home training equipment inspired by Connor McDavid's developmental methods, including 20 drill videos featuring McDavid, 5 Practice Plans, a 4-week digital training program, and a PEP Reps tracking sheet. Priced at $229.99-$580.00 USD.
• Player Apparel Branded hockey apparel line including practice jerseys, warmup jackets and pants, hoodies, polos, shorts, hats, performance socks, and Yeti Ramblers sold through the e-commerce platform in Canadian and US dollars.
• PEP Instructor Platform Digital training platform for PEP-certified instructors delivering 250+ R.C.T. Circuit videos, the McDavid Skills Series, technical and tactical breakdowns by Joe Quinn, practice plans, and tools for running PEP sessions, clinics, and camps.
• PEP Instructor Certification Programs Five-tier certification system ranging from Level 1 Foundation (virtual) through Master Trainer, including virtual coursework, on-ice training, PEP Trainer Portal access, and marketing support for certified instructors.
• PEP Pro Camp Elite training camps for current NHL players and rising stars held at exclusive locations across North America, featuring advanced R.C.T. methodology and a competitive atmosphere.
• PEP Top Prospects Camp Annual invitation-only camps for approximately 100 top hockey players aged 12-20 to train alongside NHL idols, held in Asia, Calgary, Chicago, Detroit, Europe, Montreal, Saskatoon, Toronto, and Vancouver. The program has developed over 70 first-round NHL draft picks since 2018.
• PEP Women's Pro Camp Elite training camps for top women's hockey players including Professional Women's Hockey League (PWHL) athletes such as Sarah Nurse, Sarah Fillier, and other Olympians and PWHL stars.
• Coaching & Player Development Consulting Professional consulting services for NHL organizations and teams on player development using PEP's Reactive Countering Training methodology, adopted by Washington Capitals, Boston Bruins, Vancouver Canucks, Nashville Predators, Detroit Red Wings, Minnesota Wild, and Edmonton Oilers.

Quantifiable outcome

• PEP R.C.T. training produces 5x more repetitions than traditional drill-based practices
• +6 more outcomes

Named customers33 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

13 partnerships are on record, tiered core, supporting and key.

• Edmonton OilerscoreStrategic or Co-development PartnerNHL team utilizing PEP training methods for player development. The Oilers have been associated with PEP training for multiple players including Connor McDavid and Leon Draisaitl.
• Washington CapitalscoreStrategic or Co-development PartnerNHL team using PEP for player development. Featured in 2024 Washington Capitals development camp.
• Detroit Red WingscoreStrategic or Co-development PartnerNHL team utilizing PEP training methods. Captain Dylan Larkin trains at PEP Pro Camps.
• Boston BruinscoreStrategic or Co-development PartnerNHL team using PEP training methods for prospect and player development.
• Nashville PredatorscoreStrategic or Co-development PartnerNHL team utilizing PEP training methods. Featured in Predators development camp.
• Minnesota WildcoreStrategic or Co-development PartnerNHL team using PEP training methods for player development.
• Vancouver CanuckscoreStrategic or Co-development PartnerNHL team utilizing PEP training methods. Captain Quinn Hughes trains at PEP Pro Camps.
• USNTDPcoreStrategic or Co-development PartnerUS National Team Development Program. All athletes at NTDP train with PEP. Quoted as saying 'PEP's R.C.T. greatly benefits our players.'
• HudlsupportingTechnology or IntegrationPEP certification programs include Hudl software integration for video analysis. Hudl is the leading teaching tool for professional coaches, used by 20 NHL teams.
• Michigan WolverineskeyStrategic or Co-development PartnerNCAA Championship hockey program using PEP training methods for player development.
• Saginaw SpiritkeyStrategic or Co-development PartnerOHL Championship team using PEP training methods.
• North Dakota Fighting HawkskeyStrategic or Co-development PartnerNCAA hockey program utilizing PEP training methods.
• Penn State HockeykeyStrategic or Co-development PartnerNCAA hockey program using PEP training methods for player development.

Scale indicators16 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• TRUE Hockey: TRUE Hockey manufactures composite hockey sticks, goalie equipment, and skates sold through pro, retail, and team channels. As an established hockey equipment brand, it competes for the same team and association procurement budgets as PEP's program sales.
• CCM Hockey: CCM is a major hockey equipment manufacturer offering sticks, skates, protective equipment, and apparel across professional and consumer channels. As a broad incumbent with NHL partnerships, it competes for the same coaching and program-level training budgets PEP targets.
• Bauer Hockey: Bauer is one of the largest hockey equipment manufacturers globally, producing sticks, skates, protective gear, and increasingly training tools. Its scale and NHL/retail distribution make it a broad incumbent that could expand into PEP's niche training category.
• Warrior Sports: Warrior Sports produces hockey sticks, gloves, and protective equipment and serves professional, junior, and consumer hockey markets. It overlaps with PEP at the team-level sponsorship and equipment category, making it a broad incumbent peer.
• Franklin Sports: Franklin Sports is a broad sporting goods manufacturer with hockey training product lines (stickhandling aids, mini sticks, shooting targets) sold at mass retail. It competes at the lower-priced end of the consumer hockey training market that PEP's Home Trainer also addresses.

Direct peers

• Better Hockey: Better Hockey offers digital and in-person hockey skills training, including online courses, training apps, and camps, closely overlapping with PEP's instructional and certification offerings for individual players and coaches.
• HockeyShot: HockeyShot sells a broad catalog of off-ice and on-ice hockey training equipment (stickhandling aids, shooting pads, synthetic ice) directly to consumers, making it a direct e-commerce competitor to PEP's training gear line. Both target individual players, parents, and coaches seeking at-home training solutions.
• Bison Hockey: Bison Hockey designs and sells premium on-ice training equipment (shooting tarps, passer boards) used by NHL players, youth coaches, and parents, competing head-to-head with PEP for the same hockey training gear wallet.
• Winnwell: Winnwell manufactures and retails hockey training accessories, including shooting targets, stickhandling aids, and training balls, positioning it as a direct peer in the hockey training equipment retail category alongside PEP's R.C.T. gear.

Emerging players

• Hockey Training Institute: Hockey Training Institute is a hockey-specific player development service offering in-person and remote coaching, video analysis, and structured training programs. It overlaps with PEP's coaching/certification side as an emerging competitor targeting the same elite and youth player segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/power-edge-pro

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about power edge pro