michels medien

What michels medien does

Michels Medien is a boutique design, marketing, and operational services firm based in Saarbrücken, Germany, operating under the legal entity Nextsolution Concepts UG (haftungsbeschränkt). The firm was founded in 2015 by Claudia Michels, who serves as Geschäftsführerin (CEO) and brings nearly 30 years of professional experience in corporate design, marketing communication, and visual identity work. In 2025, the business underwent a formal restart under the Nextsolution Concepts UG entity to broaden its scope beyond traditional agency services into e-commerce operations, backoffice/logistics support, and trade show/congress organization.

The company delivers four integrated service pillars: (1) Branding / Agenturleistung covering corporate design, brand identity development, logo and style guide creation, and print/digital media implementation; (2) e-Commerce consulting, conception, and ongoing operation of online shops including platform selection and technical maintenance; (3) Dienstleistungen / Backoffice providing customized backoffice support, logistics, fulfillment, picking, and process optimization; and (4) Messe- und Congress Service covering trade show organization, catering, decoration, booth staffing, and on-site support. No proprietary technology platform, software product, or AI/ML capability is disclosed; the offering is entirely labor-based professional services.

Revenue is generated through custom-tailored project engagements on a professional services basis, with pricing determined per consultation. The go-to-market is sales-led direct outreach targeting SMBs, healthcare providers, and nonprofits primarily in the Saarland and Bavaria regions of Germany. The firm operates with 1-5 employees and is wholly founder-owned with no external investors disclosed.

Name

michels medien

Legal name

Nextsolution Concepts UG (haftungsbeschränkt)

Website

https://michels-medien.de

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Michels Medien / Nextsolution Concepts UG is a Saarbrücken-based boutique agency providing branding, corporate design, e-commerce consulting, backoffice support, and trade show services to SMBs, healthcare providers, and nonprofits in the Saarland and Bavaria regions of Germany.

Ownership category

akta.pro rank

Headquarters

HQ city

Saarbrücken

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Agency Services: Custom branding, corporate design, and marketing consulting services delivered as professional services engagements.
2. E-Commerce Services: Consulting, conception, and ongoing operation of online shops for clients, including technical maintenance, security updates, and marketing optimization.
3. Business Support Services: Backoffice support, logistics, commission handling, and trade show organization services provided as customized service packages.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Michels Medien, operating through Nextsolution Concepts UG (haftungsbeschränkt), is a boutique agency delivering four integrated service pillars: (1) branding and corporate design including strategy, visual identity, style guides, and print/digital implementation; (2) e-commerce consulting, conception, and operation of online shops including target group analysis and platform selection; (3) operational backoffice services such as logistics, picking, fulfillment, and process optimization; and (4) trade show and congress services covering organization, catering, decoration, staffing, and on-site booth support. Services are custom-tailored rather than template-based and are aimed at small and medium-sized businesses, primarily in Germany.

Product overview

Michels medien operates as a full-service agency offering four integrated service pillars: (1) Branding/Agenturleistung for corporate design, brand identity, and marketing consulting; (2) e-Commerce for online shop consulting, conception, and operations; (3) Dienstleistungen/Backoffice for backoffice support, logistics, and fulfillment services; and (4) Messe- und Congress Service for trade show organization and event support. The company rebranded in 2025 under Nextsolution Concepts UG to expand into digital transformation services while maintaining its established agency capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding / Agenturleistung

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Kolle Rebbe: Independent Hamburg-based creative agency offering branding, corporate design, and integrated marketing communications for German clients. Directly comparable to Michels Medien as a German agency delivering brand strategy and design services with a similar boutique-style model.
• kempertrautmann: Independent Hamburg creative agency providing brand design, corporate communications, and digital campaigns. Direct comparison: both operate as independent German agencies offering bespoke branding, design, and communications services to business clients.
• denkwerk: Independent German digital agency offering branding, design, UI/UX, and digital marketing services. Direct comparison: comparable service mix spanning brand identity, UI design, and digital communications for business clients in the German market.
• nexum: Cologne-based digital agency providing branding, e-commerce, and digital transformation services. Direct comparison: both deliver integrated branding, e-commerce consulting, and digital services to SMB and mid-market clients in Germany.
• kleiner und bold: Independent creative agency in Cologne offering branding, design, and corporate communications. Direct comparison: similar independent German agency model with comparable boutique scale and service offerings targeted at SMB and mid-market clients.

Broad incumbents

• Scholz & Friends: One of Germany's largest independent creative agency groups headquartered in Hamburg. Same industry comparison (German creative/branding agencies) but operates at national scale with much broader service portfolio and significantly larger client roster.
• Jung von Matt: Major German creative agency network known for branding, advertising, and integrated campaigns. Comparable industry but operates at much larger scale with offices across multiple countries and broad geographic reach.
• Serviceplan Group: Largest independent agency group in Europe, headquartered in Munich, with full-service creative, digital, and media capabilities. Same industry (German creative/marketing agencies) but operates at massive scale across all disciplines and geographies.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/michels-medien

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about michels medien