ufp edge

What ufp edge does

UFP Edge is a product brand of UFP Industries, Inc. (NASDAQ: UFPI), a publicly traded diversified wood products manufacturer headquartered in Grand Rapids, Michigan. Edge manufactures and sells premium exterior wood building materials — specifically siding, trim, and pattern/shiplap products — targeting construction professionals including builders, contractors, and architects, as well as homeowners and interior designers purchasing through dealer networks. The company's core technology centers on thermal modification, a process that heats wood up to 415°F in an oxygen-free environment (using steam or nitrogen) to degrade hemicellulose, achieving equilibrium moisture content below 7% versus 20%+ in unmodified wood. This is supplemented by finger-jointed and edge-glued engineered wood manufacturing for dimensional stability.

The product portfolio is organized across three categories: trim (EvoTrim with 40-year warranty, Premium Primed, Primed SPF, and Arris Trim), siding (ForgeWood thermally modified poplar with 20-year warranty, Thermally Modified VG Hemlock, and Natural Wood Siding), and pattern/shiplap (Timeless collection with Nickel Gap, V-Groove, and Edge & Center Bead profiles, plus Rustic Collection and Charred Wood). Warranties range from 5 to 40 years, and EvoTrim earned the 2026 Good Housekeeping Home Reno Award.

UFP Edge operates a sales-led, dealer-distributed go-to-market model, with products available through a Where to Buy dealer locator, direct sample ordering via the company website, and a Become a Dealer program. Distribution partnerships with ABMDA (new markets) and ProWood (Northeast) were expanded in 2025. The company supports professionals through a dedicated Pro Center with installation guides, coverage calculators, and design tools. Marketing is executed through content marketing, an AI-powered Design Visualizer, and active social media presence across Facebook, Pinterest, Instagram, LinkedIn, and YouTube. Revenue is generated through one-time product sales of wood building materials; no subscription or recurring revenue model is present.

Name

ufp edge

Legal name

UFP Industries, Inc.

Website

https://ufpedge.com

Company type

Public

Operating status

Operating

Short description

UFP Edge, a product brand of UFP Industries (NASDAQ: UFPI), manufactures premium wood siding, trim, and shiplap using thermal modification and engineered wood processes, selling through dealer networks to construction professionals and homeowners in the United States.

Ownership category

akta.pro rank

Product category

Wood Building Materials

NAICS

Other Millwork (including Flooring) (321918)

SIC

Millwood, Veneer, Plywood, & Structural Wood Members (2430)

akta.pro primary industry

Wood Siding, Cladding & Exterior Wood Profiles (IMADADAH)

akta.pro secondary industries

Engineered Wood Siding, Trim & Mouldings (IMAMACAI), Engineered Wood Product Finishing, Coating & Overlay (Film-faced, HPL/LPL) (IMAMACAN)

Keywords

• Wood siding products
• Exterior trim boards
• Thermally modified wood
• Pattern shiplap boards
• Construction building materials

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Wood Building Materials Sales: UFP Edge generates revenue through the sale of exterior wood building materials including trim, siding, and pattern/shiplap products. Products are sold through dealer networks and direct sample ordering. The company is a subsidiary of UFP Industries, Inc. (NASDAQ: UFPI), a major manufacturer and distributor of wood products.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

UFP Edge manufactures and sells premium exterior building materials organized into three product categories: trim (EvoTrim, Arris, Premium Primed, Primed SPF), siding (ForgeWood thermally modified poplar, Thermally Modified VG Hemlock, Natural Wood Siding), and pattern/shiplap (Timeless collection, Rustic Collection, Charred Wood, Natural Pattern Boards). Products are enhanced through proprietary thermal modification technology and engineered wood processes, and are sold to construction professionals and DIY buyers through a national dealer network.

Product overview

Edge (UFP Edge) offers a comprehensive portfolio of exterior building materials organized across three core product categories: exterior trim, siding, and pattern/shiplap. The trim lineup includes EvoTrim (40-year warranty, deep-penetration treatment for rot/decay/insect resistance), Premium Primed (5-20 year warranties, finger-jointed construction), Primed SPF (5-year warranty), and Arris Trim. The siding portfolio features ForgeWood (thermally modified poplar with 20-year warranty, available in 1x6/1x8 widths with five finishes: Brass, Tungsten, Steel, Coal, Raw) and Thermally Modified VG Hemlock (natural vertical grain hemlock with 20-year warranty). The pattern/shiplap collection centers on the Timeless line (offering Nickel Gap, V-Groove, and Edge & Center Bead profiles in multiple prepainted and primed colors) plus the Rustic Collection and Charred Wood products. An AI Design Visualizer tool enables customers to preview products in simulated environments. All products target construction professionals and are backed by industry-leading warranties ranging from 5 to 40 years.

Differentiator

Problem solved

Functional benefit

Brands

• ForgeWood: Thermally modified poplar siding product line featuring four finishes: Brass, Tungsten, Steel, and Coal, inspired by metal tones.
• EvoTrim
• Timeless
• Arris

Products and services

• ForgeWood Thermally Modified Poplar Siding Thermally modified poplar siding combining hardwood stability with heat treatment for exterior durability. Available in 1x6 and 1x8 widths with end-matched lengths in five prefinished finishes (Brass, Tungsten, Steel, Coal) plus a Raw variant. Backed by a 20-year limited warranty against rot and decay; targeted at construction professionals for residential and commercial exterior siding applications.
• EvoTrim Exterior Trim Exterior trim product featuring deep-penetrating treatment that provides internal defense against rot, decay, and insects. Carries a 40-year limited warranty and earned the 2026 Good Housekeeping Home Reno Award. Targeted at construction professionals seeking high-performance exterior trim.
• Premium Primed Exterior Trim High-quality primed exterior trim engineered with finger-jointed, knot-free wood for stability and professional finish quality. Offered with 5 and 20-year limited warranties; targeted at construction professionals for exterior trim applications.
• Primed SPF Trim Spruce-Pine-Fir primed trim product with a 5-year limited warranty, designed for exterior applications requiring consistent quality and finish. Targeted at construction professionals.
• Arris Trim Premium trim product in the Edge featured trim lineup, designed for construction professionals seeking quality finishing solutions for exterior applications.
• Thermally Modified VG Hemlock Siding Vertical grain hemlock siding enhanced through the thermal modification process to provide resistance to rot and decay by removing wood sugars. Features natural color with knot-free appearance and a 20-year limited warranty; targeted at construction professionals for premium exterior siding applications.
• Natural Wood Siding Natural wood siding products blending authentic wood appearance with modern durability for exterior applications. Targeted at construction professionals and homeowners seeking genuine wood aesthetics.
• Timeless Shiplap Collection Shiplap and pattern collection offering clean, modern lines in three profile options—Nickel Gap, V-Groove, and Edge & Center Bead—and multiple prepainted colors including Farmhouse White, Midnight Black, Cavalry Blue, and primed options. Targeted at construction professionals and homeowners for accent walls, ceilings, and interior applications.
• Rustic Collection Shiplap Shiplap collection featuring a rustic aesthetic with charcoal and white finish options, including Rustic Natural, White, and Charcoal variants with distinctive textured appearance. Targeted at construction professionals and homeowners seeking rustic interior design elements.
• Charred Wood Shiplap Shiplap featuring charred wood treatment in Ash Gray and Smoke White colors, creating a distinctive dramatic appearance with darkened wood grain. Targeted at construction professionals and homeowners for accent walls and feature installations.
• Natural Pattern Boards Natural wood pattern boards for accent walls, ceilings, and design applications within Edge's pattern and shiplap product lineup. Targeted at construction professionals and homeowners seeking natural wood design elements.

Quantifiable outcome

• 20-year limited warranty against rot and decay on ForgeWood products
• +3 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• ABMDAcoreChannel Partner/ Reseller/ Distributor · 1 January 2025Expanded relationship with ABMDA opened access to new markets and helped align training and resources across their network. The partnership strengthens support for dealers and construction professionals through improved distribution and resource allocation.
• ProWoodcoreChannel Partner/ Reseller/ Distributor · 1 January 2025Collaboration with ProWood broadened distribution in the Northeast United States. Together, the partnership creates a smoother path for pros sourcing both structural and aesthetic materials from connected suppliers.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Westlake Royal Building Products: Westlake Royal Building Products offers a broad portfolio of exterior siding, trim, and cladding systems across wood-composite, cellular-PVC, and other materials. It is comparable to Edge's pro-facing exterior building-products portfolio and dealer channel.
• LP Building Solutions: LP Building Solutions is a direct engineered-wood siding and trim peer through products such as LP SmartSide. It competes for professional builders, contractors, and distributors seeking durable, installable exterior wood-based materials.
• James Hardie: James Hardie is a major siding and exterior-trim supplier focused on durable, low-maintenance fiber-cement products. It competes for the same builders, contractors, architects, and exterior-wall specifications as UFP Edge.
• Woodgrain: Woodgrain is a wood-products manufacturer and distributor with millwork, moulding, doors, and related building components. It is comparable to Edge in its combination of manufactured wood products, professional customers, and broad dealer distribution.
• Metrie: Metrie manufactures and distributes interior and exterior moulding, trim, and millwork products through professional channels. Its product mix and specification-led customer base closely overlap with Edge's trim and pattern portfolio.

Broad incumbents

• Pella: Pella is an established building-envelope manufacturer and supplier focused on windows and doors, with professional sales and dealer support. It is an adjacent incumbent comparable in its construction-professional customer base and emphasis on durable, designed exterior products.
• Cornerstone Building Brands: Cornerstone Building Brands is a large exterior building-products company spanning siding, windows, doors, metal, and related systems. It is a broad incumbent competing for the same construction professionals and exterior-envelope specifications, albeit with a much wider portfolio.

Emerging players

• Thermory: Thermory specializes in thermally modified wood products for exterior and interior applications, including cladding and decking. It is a direct technology and product-category analogue to Edge's ForgeWood and thermally modified siding.
• Lunawood: Lunawood manufactures thermally modified wood for cladding, decking, and interior applications. Its thermally modified exterior products and sustainability-oriented positioning overlap directly with UFP Edge's core process differentiation.

Others

• Builders FirstSource: Builders FirstSource is a large building-materials supplier and manufacturer serving contractors, builders, and dealers. It is comparable to UFP Edge's dealer-led professional distribution model, although it competes more broadly across structural, interior, and exterior materials.

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCg5yJ46w_iI2lPrugPMNZTA
• Facebookfacebook.com/ufpEDGE
• LinkedInlinkedin.com/showcase/ufpedge
• Instagraminstagram.com/ufpedge
• Pinterestpinterest.com/ufpedge

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ufp edge