Abergele Golf Club

What Abergele Golf Club does

Abergele Golf Club is a private, member-owned 18-hole parkland golf club located in Abergele, Conwy, North Wales, operating continuously since its founding in 1910. The club operates from its current site adjacent to historic Gwrych Castle, established there in 1968-1969 and incorporated as a limited company in 1967 to acquire over ninety acres of parkland. Core facilities include an 18-hole course with all greens reconstructed to United States Golf Association standard between 2002 and 2003, a four-bay driving range and short game practice area opened in 2020, the SRG Teaching Studio, a Pro Shop led by Head Professional Stuart Runcie and Assistant Professional Adam Runcie, and The View Restaurant and bar with approximately 120 covers plus balcony seating overlooking the course and North Wales coastline.

The club serves a membership of 460+ playing members across men's, ladies', seniors', and junior sections, plus 150 social members, and draws additional revenue from non-member visitors, societies, and corporate bookings. Revenue streams include annual and multi-year membership subscriptions, visitor green fees priced at £20 per round, Pro Shop retail, restaurant and bar transactions, event hire for weddings, christenings, corporate functions, and funeral receptions (Main Lounge up to 120 guests; restaurant up to 40), individual and group golf lessons, the £50 Newbie Golf Programme for beginners, and entry fees from annual open competitions that attract 180-188 participants per event from across the UK. Technology is non-proprietary and limited to standard commercial systems: BRS Golf for online tee-time booking and open competition entries, Mailchimp for member newsletters, reCAPTCHA on enquiry forms, and Trackman golf analytics used during special events.

Distribution and go-to-market are direct-to-consumer: the club sells memberships and visitor play through phone enquiries, its website (abergelegolfclub.co.uk), the BRS Golf platform, and an active social media presence across Facebook, Instagram, Twitter/X, YouTube, LinkedIn, and TikTok. It hosts Open Week tournaments and society days as both a revenue channel and a member-acquisition funnel, while event hire is sold via website enquiry and phone. The club is governed by elected Captains and a Board, with no parent company, external investors, or institutional ownership disclosed.

Name

Abergele Golf Club

Legal name

Abergele Golf Club

Website

https://abergelegolfclub.co.uk

Company type

Private

Founded year

1910

Operating status

Operating

Short description

Abergele Golf Club is a private, member-owned 18-hole parkland golf club in Abergele, North Wales, serving 460+ playing and 150 social members, plus visitors, societies, and event clients through its course, restaurant, Pro Shop, and teaching studio.

Ownership category

akta.pro rank

Headquarters

HQ city

Abergele

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Golf Membership Subscriptions: Annual and multi-year golf memberships providing access to the 18-hole parkland course, practice facilities, clubhouse, and member events. 2026 memberships are currently open.
2. Green Fees (Visitor Golf): Revenue from non-member visitors playing the 18-hole course. Visitor green fee priced at £20 per round.
3. Pro Shop Sales: Sales of golf equipment, apparel, balls, and accessories through the on-site Pro Shop operated by Head Professional Stuart Runcie and team.
4. Restaurant and Bar: Food and beverage sales at The View Restaurant and bar. The restaurant seats approximately 120 covers with outdoor balcony seating overlooking the course and Gwrych Castle. Open 7 days a week for members and visitors.
5. Event and Function Hire: Hire of club facilities for private events including weddings, birthday parties, baby showers, christenings, engagement celebrations, funeral receptions, and corporate functions. Main lounge accommodates up to 120 guests; restaurant seats up to 40 for intimate gatherings.
6. Golf Lessons and Teaching: Revenue from golf instruction through the SRG Teaching Studio and individual lessons with PGA professionals Stuart Runcie and Adam Runcie. Newbie Golf Programme offered at £50 for 9 sessions.
7. Open Competition Entry Fees: Entry fees from hosting open golf competitions including Open Week events, seniors competitions, junior opens, and mixed events attracting participants from golf clubs across the UK.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Abergele Golf Club operates an 18-hole parkland golf course situated adjacent to historic Gwrych Castle in Abergele, North Wales. The club sells annual golf memberships, visitor green fees, golf instruction through the SRG Teaching Studio and PGA professionals, retail from an on-site Pro Shop, food and beverage at The View Restaurant and bar, and hires out function rooms for weddings, parties, and corporate events.

Product overview

Abergele Golf Club is a traditional golf club offering an 18-hole parkland course as its core product, complemented by clubhouse hospitality services (The View Restaurant and bar), a Pro Shop, and the SRG Teaching Studio for golf instruction. The club provides golf lessons, a Newbie Golf Programme for beginners, and a Junior Golf Programme for youth development. Membership packages grant access to the course and facilities, while non-members can book tee times or participate in open competitions. Additional revenue streams include room hire for events such as weddings, parties, and funeral receptions, with catering provided by the restaurant.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Parkland Golf Course An 18-hole parkland golf course regarded as one of the most picturesque in Wales, situated next to Gwrych Castle with coastal views, offering play to members and visitors.
• Golf Membership Annual subscription membership offering access to the 18-hole course, practice facilities, clubhouse, and member events for individuals and families.
• The View Restaurant and Bar

Quantifiable outcome

• Club raised £10,761 for St Kentigern's Hospice through a single charity golf day in September 2023
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Royal National Institute of Blind People (RNIB)minorStrategic or Co-development Partner · 14 February 2023RNIB supported Abergele Golf Club's Blind and Visually Impaired Taster Session on 11th March 2023. The session was designed to introduce golf to visually impaired individuals with guidance from the RNIB's See Sport Differently campaign. Club professional Stuart Runcie and assistant Adam Runcie led instruction.
• ITV (Good Morning Britain, Lorraine, This Morning)minorGTM or Marketing Partner · 1 August 2020ITV television programmes broadcast live from Abergele Golf Club's course and balcony during filming of 'I'm A Celebrity...Get Me Out Of Here!' at neighbouring Gwrych Castle in 2020 and 2021. This proximity led to club closures to visitors during filming but generated significant media exposure.
• Kitchens of AbergeleminorGTM or Marketing PartnerLocal kitchen design company sponsored Open Week Texas Scramble events in 2023 and 2024, providing prize vouchers for winners.
• DBM PodiatryminorGTM or Marketing PartnerPodiatry business sponsored ladies open competitions including Ladies Am Am Stableford Open and Ladies 9-Hole events during Open Week.
• Abergele Town CouncilminorGTM or Marketing PartnerSponsored Junior Open competitions, with deputy mayor Cllr Tracy Brennan presenting prizes at the 2024 event.
• Mona (F&T) SteelminorGTM or Marketing PartnerSteel supplier specialising in reinforcement fabric, fixings, and engineering consumables. Sponsored Men's Senior Betterball competitions in 2023 and 2024.
• Threeways Garage AbergeleminorGTM or Marketing PartnerEstablished since 1979, this car retailer (Hyundai, Fiat, Suzuki, MG, Isuzu) sponsored Men's Open BetterBall Medal events during Open Week.
• The MayquayminorGTM or Marketing PartnerSeaside pub near Sandy Cove sponsored Men's Team of 3 and Seniors Individual 9 Hole Open events.
• The Bull HotelminorGTM or Marketing PartnerLocal hotel sponsored Ladies Open Team of 3 Waltz competition during Open Week.
• BRS GolfcoreTechnology or IntegrationOnline tee time booking platform used by the club for member login, open competition entries, and visitor bookings through dedicated URLs.

Scale indicators5 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Conwy Golf Club: Historic 18-hole links/parkland club in Conwy, North Wales, with comparable membership, visitor green fees, clubhouse hospitality, open competitions, and a regional member base. Directly comparable in product mix, geography, and target customer.
• Royal St David's Golf Club: Premier championship links course in Harlech, North Wales. Comparable as a historic Welsh golf club operating memberships, visitor play, open competitions, and clubhouse F&B; attracts golfers from across the UK, including participants in Abergele's open events.
• North Wales Golf Club: 18-hole course in Kinmel Bay near Abergele. Directly competing for the same local members, society bookings, and visitors along the North Wales coast; similar scale and amenities.
• Rhuddlan Golf Club: 18-hole parkland course in Rhuddlan, Denbighshire. Direct regional competitor for memberships and visitor green fees in North Wales; documented in Abergele's own open competition participant base.
• Rhos-on-Sea Golf Club: Coastal North Wales golf club with similar parkland course, clubhouse, and member/visitor business model. Competes for the same coastal North Wales leisure golfer.
• Old Colwyn Golf Club: Smaller historic club on the North Wales coast near Colwyn Bay. Direct competitor for casual members and visiting societies in the same geographic catchment.
• Prestatyn Golf Club: 18-hole course in Prestatyn, North Wales coast. Comparable member/visitor/F&B model serving the same regional catchment; listed among clubs participating in Abergele's open events.

Broad incumbents

• QHotels Golf Resorts: UK operator of multi-property golf and spa resorts. Comparable as a much larger incumbent offering memberships, F&B, events, and instruction across a portfolio — useful benchmark for club-level operations at greater scale.

Others

• BRS Golf: UK SaaS provider of online tee time booking and member management software used by Abergele. Industry ecosystem enabler across the UK & Ireland golf club market — relevant for benchmarking digital distribution capability and member experience.
• Wales Golf: National governing body for golf in Wales, which administers handicapping, rules, and championships including the Welsh Boys Championship hosted at Abergele in 1984. Relevant ecosystem participant shaping competitive structure and junior pathways.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC-Qhu1dylmnVPS7eV2JiKiA
• Facebookfacebook.com/abergelegolf
• LinkedInlinkedin.com/company/abergele-golf-club
• Instagraminstagram.com/abergelegolf/?hl=en
• Xtwitter.com/abergelegolf
• TikToktiktok.com/@abergelegolf

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Abergele Golf Club