yinolink
- Company typePrivate
- Founded2018
- HeadquartersHangzhou, China
- Headcount—
- GTM typeB2B
- OfferingSoftware
yinolink firmographics
Firmographics- Name
- yinolink
- Legal name
- 杭州几海里网络科技有限公司
- Website
- https://yinolink.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Ownership category
- akta.pro rank
yinolink industry classification
Industry- Product category
- Cross-border Advertising Management Platform
- NAICS
- Advertising Agencies (541810), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Marketing Technology, AdTech & MarTech Services (BPAFAAAN)
Keywords
Where yinolink is headquartered
LocationHeadquarters
- HQ city
- Hangzhou
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
yinolink business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Advertising Agency Commissions: Revenue from commissions as official authorized agents for Meta, TikTok, and Google advertising platforms. Service fees for account opening and ongoing account management.
- Advertising Top-up Services: Revenue from processing advertising credit recharges for clients on Meta, TikTok, and Google platforms with dual currency (RMB/USD) support
- Managed Advertising Services: Full-service advertising management including strategy consultation, creative production, campaign optimization, and performance analysis
- Training and Education: YinoLink周5出海 training platform providing marketing knowledge courses, live sessions, and offline training camps
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Self-serve platform with 0 service fees |
| Hybrid | Monthly | Gold Expert Support for Meta advertisers |
| Hybrid | Monthly | Gold Expert Support for TikTok advertisers |
| Hybrid | Monthly | Gold Expert Support for Google advertisers |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
yinolink product offering
Product offeringCore offering
YinoLink 易诺 is an authorized overseas advertising service provider that helps Chinese cross-border e-commerce sellers open and manage advertising accounts on Meta (Facebook), TikTok, and Google. Its core product, YinoCloud 易诺云, is an AI-powered one-stop advertising management platform offering 60-second self-service account opening, automated template-based ad creation, AI-driven multilingual creative production, and multi-platform campaign management. The company also delivers managed advertising services, including strategy consultation, creative production, and campaign optimization for high-spend clients.
Product overview
YinoLink易诺 is a cross-border e-commerce overseas marketing service provider operating a unified platform-plus-services model centered on YinoCloud (易诺云), an AI-powered one-stop advertising management system. YinoCloud serves as the core product, providing 60-second self-service ad account opening, automated template-based ad creation, AI material generation (image + video + text), and multi-platform management across Meta, TikTok, Google, and Bing. Around this core platform, YinoLink offers three distinct advertising agent services — Meta (Facebook), TikTok for Business, and Google Ads — each with dedicated strategy, creative, and optimization support rooted in official platform partnerships. A complementary training and knowledge platform called 周5出海 (YinoLink Academy) provides weekly live courses, offline bootcamps, and marketing guides. The portfolio is unified under YinoCloud's shared infrastructure and data layer, with each ad platform service targeting e-commerce sellers at different growth stages.
Differentiator
Problem solved
Functional benefit
Brands
- YinoCloud (易诺云): One-stop overseas advertising intelligent management system providing account opening, ad management, automated ad templates, AI material creation, and data analytics services
- 周5出海
Products and services
- YinoCloud 易诺云 One-stop overseas advertising intelligent management system providing 60-second self-service account opening and recharging, automated ad delivery, automated ad templates, AI-powered multilingual creative production (images, virtual try-on, model skin replacement), advertising intelligence data, and cross-platform account management for Meta, TikTok, Google, Bing, X (Twitter), Snapchat, Pinterest, and Apple Search Ads. Designed for cross-border e-commerce sellers seeking self-serve campaign management.
- Meta (Facebook) Advertising Service
- TikTok for Business Advertising Service
- Google Ads Service
- YinoLink周5出海 Training Platform
Quantifiable outcome
- ROI increase of 3x+ on average
- +4 more outcomes
Companies that use yinolink
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles2 records
yinolink technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability14 records
Feature6 records
yinolink partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- GooglecoreExcellent partner since 2023. Provides Google advertising services including search ads, YouTube video ads, GDN display ads, and Shopping ads with certified digital marketing team.
- TikTok for BusinesscoreAuthorized advertising agent since 2022. Provides TikTok advertising account opening and campaign management services. Short video ad materials have been selected as official excellent cases.
- Meta (Facebook)coreOfficial authorized agent since 2018. Provides Facebook and Instagram advertising account opening, management services, and optimization support for Chinese cross-border sellers. 8 years of partnership with multiple official awards.
- 云途物流 (YunExpress)minorCross-border logistics provider covering 220+ countries. New customers receive 288 RMB shipping discount. 4 dedicated cargo aircraft.
- 4PX递四方minorCross-border supply chain services. Specializes in large items, dangerous goods, and apparel solutions.
- 三态速递minorCross-border e-commerce logistics provider. New customers receive 1000 RMB logistics coupon for shipping to Europe and emerging markets.
- 燕文物流minorCross-border export e-commerce integrated logistics services. Established 1998, leading logistics provider.
Scale indicators15 records
yinolink competitors and assessment
Company assessmentDirect peers
- Yeahmobi (易点天下): Yeahmobi is one of China's largest cross-border digital advertising platforms and a direct competitor to YinoLink. Both serve Chinese cross-border e-commerce sellers with Meta, Google, and TikTok ad buying, creative production, and campaign optimization services.
- Papaya Mobile (木瓜移动): Papaya Mobile is a Chinese cross-border marketing platform offering overseas ad buying and mobile marketing services for app developers and e-commerce sellers. Overlaps directly with YinoLink on Meta/Google authorized agency services for cross-border customers.
- FST (飞书深诺): FST is a leading Chinese cross-border digital marketing service provider and authorized Meta/TikTok/Google partner. Directly competes with YinoLink in providing full-funnel overseas advertising services to Chinese cross-border e-commerce sellers.
- Tec-Do (钛动科技): Tec-Do is a cross-border marketing technology company providing overseas ad buying, creative production, and influencer marketing services. Competes with YinoLink in the Chinese cross-border e-commerce advertising agency segment.
Broad incumbents
- BlueFocus (蓝色光标): BlueFocus is one of China's largest marketing and PR conglomerates with a significant cross-border advertising division. While serving the same Chinese cross-border sellers, BlueFocus operates a much broader portfolio spanning brand strategy, digital marketing, and traditional PR.
- Meta Business Partners (authorized agency network): Meta's broader authorized Business Partner network (including companies like Dentsu, Publicis, and other Chinese regional agents) competes for the same cross-border Meta advertising wallet as YinoLink with greater scale and global presence.
Emerging players
- AppGrowing: AppGrowing is a mobile advertising intelligence and analytics platform that is integrated as a YinoLink partner but also competes in offering ad intelligence, competitive analysis, and creative insights to cross-border e-commerce advertisers.
- GoodFox: GoodFox is a cross-border e-commerce product selection and ad intelligence tool integrated into the YinoLink ecosystem. Provides ad intelligence and product research capabilities that complement but do not fully overlap with YinoLink's full-service advertising offering.
Others
- Shoplazza (店匠): Shoplazza is a cross-border e-commerce website builder integrated as a YinoLink partner, but it increasingly bundles advertising recommendations and integrations that compete with portions of YinoLink's website-plus-ads value proposition for DTC brands.
- WanliuNiu (万里牛): WanliuNiu is a cross-border ERP and operations platform integrated with YinoLink. While primarily an ERP provider rather than an ad agency, its bundled e-commerce operations tooling increasingly overlaps with adjacent services that YinoLink offers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
yinolink social profiles
Digital presenceyinolink financial estimates
Financial estimateRevenue estimate
Valuation estimate
yinolink leadership team
Management profileNumber of profiles
Profiles2 records
yinolink subsidiaries and ownership
Company hierarchySubsidiaries2 records
yinolink funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
yinolink M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about yinolink
What does yinolink do?
YinoLink 易诺 is an authorized overseas advertising service provider that helps Chinese cross-border e-commerce sellers open and manage advertising accounts on Meta (Facebook), TikTok, and Google. Its core product, YinoCloud 易诺云, is an AI-powered one-stop advertising management platform offering 60-second self-service account opening, automated template-based ad creation, AI-driven multilingual creative production, and multi-platform campaign management. The company also delivers managed advertising services, including strategy consultation, creative production, and campaign optimization for high-spend clients.
Is yinolink a public or private company?
yinolink is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was yinolink founded?
yinolink was founded in 2018.
Where is yinolink based?
yinolink is headquartered in Hangzhou, China, in the Asia region.
How does yinolink make money?
Four revenue lines are on record. Advertising Agency Commissions are the primary driver. The others are advertising Top-up Services, managed Advertising Services and training and Education.
Who are yinolink's main competitors?
Direct peers on record are Yeahmobi (易点天下), Papaya Mobile (木瓜移动), FST (飞书深诺) and Tec-Do (钛动科技). Broad incumbents are BlueFocus (蓝色光标) and Meta Business Partners (authorized agency network). Emerging players are AppGrowing and GoodFox. Others are Shoplazza (店匠) and WanliuNiu (万里牛).
Does yinolink have an API?
No public API is recorded for yinolink.
What industry is yinolink in?
yinolink's product category is Cross-border Advertising Management Platform. Its primary akta.pro industry code is BPAFAAAN, Marketing Technology, AdTech & MarTech Services. Its NAICS code is 541810 and its SIC code is 7311.