What valueimagery.com does

Value Imagery is a privately-held professional video production and corporate photography agency founded in 2017 and headquartered in Byron Bay, Northern Rivers NSW, Australia, with service coverage extending to the Gold Coast, Brisbane and Australia-wide. The company delivers end-to-end content creation services spanning pre-production (scriptwriting, storyboarding, location scouting, casting), production (multi-camera filming, CASA-certified drone cinematography, live event coverage), and post-production (editing, color correction, VFX compositing, broadcast TV distribution). Its technology stack centers on Sony FX6 and Sony Cinema Line cameras capturing at 4K Ultra HD, multi-camera live switching infrastructure, professional lighting setups, CASA-certified aerial drone operations under RePL/ReOC certifications, and live streaming workflows integrating Zoom webinars, Facebook re-streaming and mobile app feeds.

Value Imagery serves a diversified mix of clients including government bodies (NSW Government, Byron Shire Council, Tweed Shire Council, NSW Health), large enterprises (Telstra, Westpac, Deloitte, Sotheby's, Cushman & Wakefield, Essential Energy, UNSW), and SMBs across food and beverage, hospitality, wellness, real estate, manufacturing, and non-profit sectors. The company has worked with over 200 brands and holds a 5.0 Google Rating. Named long-term clients include Seven Mile Brewing (since 2017) and Kimberley Kampers (since 2019).

The business model is primarily project-based professional services with custom quoting, a 50% deposit requirement to secure bookings, and remaining balance due upon delivery or within 30 days of production. Some clients operate on monthly content retainer arrangements. Value Imagery offers discounted rates for charities and non-profits. Distribution is exclusively direct, via website enquiry forms, phone and email, with a consultative sales approach. Marketing relies on a case-study-driven website, local SEO service-area pages, client testimonial and logo social proof, and educational blog content highlighting video marketing statistics. The company is founder-led by Alexander Sharkey with no disclosed institutional investors, parent company, or external funding.

Name

valueimagery.com

Legal name

Value Imagery

Website

https://valueimagery.com

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Value Imagery is a privately-held Australian video production and corporate photography agency founded in 2017, based in Byron Bay NSW, serving government, enterprise and SMB clients across Australia with end-to-end content creation including drone, live streaming and post-production services.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Commercial Photography (541922), Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industries

Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG), Photography & Photo Production (BPAFAIAF), Graphic Design & Visual Content Production (BPAFAIAC), Motion Graphics & Title Design (MPADACAD)

Keywords

• Video production services
• Corporate photography
• Drone cinematography
• Live streaming services
• Event videography

Headquarters

HQ city

Byron Bay

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Video Production Services: Project-based video production services including corporate videos, TV commercials, social media content, event coverage, live streaming, documentary filmmaking, training videos, and web series production. Pricing is quote-based with a 50% deposit required to secure bookings. Remaining balance due upon handover of deliverables or within 30 days of production.
2. Corporate Photography Services: Professional photography services including corporate headshots, product photography, food photography, brand photography, real estate photography, event photography, and lifestyle photography. Billed as part of project quotes.
3. Content Retainer Arrangements: Monthly content creation retainer arrangements for ongoing clients. Some clients engage the company on regular basis for ongoing imagery needs, as evidenced by testimonials mentioning ongoing relationships since 2017.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Value Imagery is a professional video production and corporate photography company offering end-to-end content creation services from pre-production (scriptwriting, storyboarding, location scouting, casting) through production (multi-camera filming, drone cinematography, live streaming) to post-production (editing, colour correction, VFX, media distribution). Core offerings include Professional Video Production, Corporate Photography, CASA Certified Drone Video & Photography, and Multi-Camera Event & Live Streaming for businesses, government bodies, TV networks, creative agencies, and non-profits across Australia.

Product overview

Value Imagery is a video production and corporate photography company based in Byron Bay, NSW, offering a comprehensive suite of content creation services. The core offerings consist of Professional Video Production (including corporate interviews, event coverage, live streaming, and industry-specific video content) and Corporate Photography (including portrait/headshots, food, product, brand, event, real estate, and drone photography). The company operates as a full-suite agency providing end-to-end services from pre-production (script writing, location scouting, casting) through post-production (video editing, color correction, VFX animation, media distribution). Additional services include multi-camera event coverage with live streaming capabilities, CASA-certified drone operations, and digital marketing services including website redesign, CRM integration, and social media marketing. The company serves clients across Australia including government bodies, TV networks, creative agencies, and businesses in Byron Bay, Ballina, Gold Coast, and surrounding regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Video Production Full-service video production including corporate interviews, event coverage, live streaming, food and beverage, government and education, and industry and trade video production for businesses, government bodies, TV networks, and agencies across Australia.
• Corporate Photography Professional business photography services including portrait and corporate headshots, food photography, product photography, brand photography, event photography, real estate photography, and lifestyle photography tailored to brand and messaging.
• CASA Certified Drone Video & Photography

Quantifiable outcome

• 92% of businesses report video marketing returns positive ROI
• +6 more outcomes

Named customers27 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Curious Films: Australian full-service video production agency producing corporate, brand and broadcast content for enterprise clients. Closely comparable in offering mix (corporate video, TV commercials, branded content) and customer type to Value Imagery, though operating at larger scale across Sydney/Melbourne.
• Rumble Studios: Sydney-based video production and animation studio serving brands, agencies and government with corporate video, animation and post-production. Similar end-to-end production model and client segments (enterprise, agencies, government) make it a direct comparable.
• Cutting Edge: Australian video production and post-production company producing TV commercials, corporate video and digital content. Closely aligned in broadcast TV compliance, multi-camera capability and corporate client focus.
• Filmconstruct: Mid-sized Australian video production house specializing in corporate, brand and digital content for enterprise and SMB clients. Similar full-service offering and customer base to Value Imagery.
• Shoot Photo & Video: Australian corporate photography and video production provider offering headshots, brand and product photography plus video. Direct overlap with Value Imagery's photography practice and similar SMB/enterprise client mix.

Broad incumbents

• Visual Domain: One of Australia's largest video production and post-production houses, serving enterprise, agency and government clients nationwide. Overlaps significantly on corporate video and post-production but operates at much greater scale and broader geographic footprint.
• Genero: Global video production marketplace and agency working with brands on branded video content. Comparable in producing corporate/marketing video at scale but with a marketplace model and broader international reach.
• Loud&Clear: Australian creative content production company producing corporate, brand and documentary video for government and enterprise clients. Overlaps on documentary and corporate video capabilities but at a larger scale.

Regional players

• Hello Future Films: Regional Australian video production company serving SMB and mid-market businesses with corporate video and social content. Comparable business model and target customer profile to Value Imagery though operating in a different geography.
• Storybox Media: Australian video production agency producing brand, corporate and event video for businesses. Comparable in full-service video offering and SMB/mid-market focus, with similar scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/value-imagery

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about valueimagery.com