alcina cosmetic polska thomas preuss s.j.

What alcina cosmetic polska thomas preuss s.j. does

Alcina Cosmetic Polska Thomas Preuss S.J. is a privately held Polish partnership (Spółka Jawna) that operates as the exclusive Polish distributor of the German Alcina professional cosmetics brand, founded nearly 70 years ago by chemist Dr. Kurt Wolff. The company is headquartered in Mikołów, Poland, and distributes a comprehensive portfolio of professional-grade skin care, hair care, hair styling, and decorative cosmetics products that are manufactured in Germany and formulated using galenic technology — a discipline of dosage-form design intended to optimize active-ingredient delivery. The product range spans multiple sub-brands and lines covering hair coloring, anti-aging skin care, sensitive skin/scalp care, and color cosmetics, with proprietary platform technologies such as the dual-molecule Hyaluron 2.0 system, the Aquarich Complex (black oat extract, lecithin, glycerin), and biotechnological vegan spider silk for skin regeneration.

The company's business model operates through two distinct channels: a B2B distribution arm targeting verified professional hairdressers and beauticians who access wholesale pricing on alcinashop.pl after a registration and verification process, and a direct-to-consumer e-commerce storefront on the same platform for end users. Pricing for professional buyers is gated behind identity verification, while consumer pricing is openly available. The go-to-market is sales-led and supplemented by an extensive professional training program covering coloring systems, cutting trends, and makeup application, plus content marketing across Alcina.pl, Alcina TV (video), Facebook, YouTube, and Instagram. The company does not disclose pricing publicly, and it has no identified parent-subsidiary relationship to a German corporate entity, external investors, or public shareholders in the source data.

The addressable customer base is dominated by Polish-based professional salons and individual consumers; named enterprise customers, ARR figures, headcount, and funding history are not disclosed in the available sources. Alcina's competitive positioning leans on its nearly seven-decade German brand heritage, pharmaceutical-grade formulation standards, and the breadth of its training-supported professional channel rather than on proprietary technology platforms or scale advantages.

Name

alcina cosmetic polska thomas preuss s.j.

Legal name

Alcina Cosmetic Polska Thomas Preuss Spółka Jawna

Website

https://alcina.pl

Company type

Private

Operating status

Operating

Short description

Alcina Cosmetic Polska Thomas Preuss S.J. is a privately held Polish partnership that distributes German-manufactured Alcina professional cosmetics (skin care, hair care, makeup, styling) to verified hairdressers/beauticians via alcinashop.pl and to end consumers through the same e-commerce storefront.

Ownership category

akta.pro rank

Product category

Professional Cosmetics

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (45612)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Professional/Salon Beauty Distribution (CRAOAEAB)

akta.pro secondary industries

Haircare & Hair Color Distribution (CRAOAEAE), Beauty & Salon Professional Supply Marketplaces (CRAFAHAH)

Keywords

• Professional cosmetics
• Hair care products
• Skin care products
• Makeup cosmetics
• Beauty distribution

Headquarters

HQ city

Mikołów

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations

Revenue model

1. B2B Professional Product Sales: Alcina sells professional cosmetics to verified hairdressers and beauticians at special B2B pricing through the alcinashop.pl platform, requiring registration and verification for access to professional pricing.
2. Consumer E-commerce Sales: Direct-to-consumer sales of professional cosmetics through the alcinashop.pl e-commerce platform for end consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Alcina Cosmetic Polska Thomas Preuss S.J. distributes the German Alcina professional cosmetics brand in Poland, selling hair care, skin care, and decorative (makeup) cosmetics. The company sells through two channels: a B2B portal (alcinashop.pl) requiring professional verification for hairdressers and beauticians to access special pricing, and a direct-to-consumer e-commerce storefront. The company also delivers professional training programs for hairdressers covering coloring, cutting, styling, and makeup techniques.

Product overview

Alcina Cosmetic Polska Thomas Preuss S.J. is a professional cosmetics company offering a comprehensive product portfolio for hair care, skin care, and makeup. The product range includes multiple specialized sub-brands: hair care lines such as ALCINA N°1 (for colored hair), ALCINA Nutri Shine (with argan oil), ALCINA Hyaluron 2.0 (hyaluronic acid), AC Plex (for bleached hair), GANZ SCHÖN LANG (for long hair), and Therapy lines for sensitive scalp; anti-aging skin care lines including ALCINA It's Never Too Late and Pre-Aging; and makeup products including contouring lines, eyeshadow palettes (Pretty Rose, Smokey), foundation sticks, lipsticks, and nail polishes. The company provides professional training programs for hairdressers and stylists. Products are manufactured in Germany with high-quality ingredients and skin tolerance standards.

Differentiator

Problem solved

Functional benefit

Brands

• ALCINA N°1: Hair care line for colored hair
• ALCINA Cashmere
• ALCINA Skin Manager
• ALCINA Hyaluron
• Nutri Shine
• Age Vital
• Hyaluron 2.0
• It's never too late
• Pre-Aging
• Terapia włosów
• Sensitiv
• AC Plex
• Pastell Ice Blond
• GANZ SCHÖN LANG
• Smokey
• Pretty Rose
• Continging – Power of Light
• AC Plex

Products and services

• ALCINA N°1 Hair care line for colored and dyed hair with exceptional formula providing nourishment, moisturizing and intensive protection for dyed hair every day.
• ALCINA Hyaluron 2.0 Hyaluronic acid-based product line for intensive moisturizing and anti-wrinkle treatment for both skin and hair, featuring both small and large molecule hyaluronic acid for deep and surface moisturization.
• ALCINA Nutri Shine Hair care line based on argan oil and grape seed oil providing luxurious treatment with smoothing, shine, silkiness and elasticity without weighing hair down.
• ALCINA It's Never Too Late Anti-wrinkle product line including face cream, eye balm, and toner with collagen matrixyl that activates skin's own repair process and reduces wrinkles.
• ALCINA Pastell Ice Blond Blonde hair care product line including shampoo, conditioner, and coloring spray for ice-blonde effect on highlighted or bleached hair.
• AC Plex Professional hair care product for bleached or colored hair that visibly strengthens hair, providing more shine, strength and bounce.
• ALCINA Terapia włosów i wrażliwej skóry głowy Hair and sensitive scalp therapy product line with professional products for people with scalp problems and weakened hair that restore scalp balance and strengthen the protective barrier.
• Professional Training Programs for Hairdressers Series of professional training seminars and workshops for verified hairdressers covering coloring systems (Fascination Colors, Color System Workshop, Mythos Blond, Color Professional, Color & Cut), hair care and styling (Know How, Cut & Trendy, Kolekcja Trendy, 100% Man, Cut & Form), and makeup techniques.
• Contingging – Power of Light (Contouring Line) Contouring makeup line including concealer, loose powder, shaping pencil, and contouring powders for defining facial features with natural glow.

Quantifiable outcome

• Clinical studies on It's Never Too Late cream demonstrated skin rejuvenation equivalent to 5.5 years younger skin when used daily for two months.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Goldwell (Kao): Professional-only salon hair color and care brand distributed primarily through stylist channels in Poland; competes head-to-head with Alcina's color/care focus in mid-tier salons.
• Schwarzkopf Professional (Henkel Beauty Care): Operates a comparable professional hair-care and hair-color distribution model in Poland, supplying salons through B2B channels and stylists with branded education programs, directly competitive with Alcina's core offering.
• L'Oréal Professionnel: Direct competitor in professional hair color, hair care and styling in Poland; uses a salon-B2B plus DTC e-commerce architecture analogous to Alcina's, with the scale and training budget of a global incumbent.
• Wella Professionals: Global professional hair color and care brand with strong salon distribution and education (Wella Professionals, Sebastian, System Professional) — overlapping product mix and go-to-market in Poland.
• Revlon Professional: Professional hair color and care brand with mid-tier salons in Poland; comparable B2B distribution model and product mix in color and care.
• Framesi: Italian professional hair color and care brand with established salon distribution in Central Europe, comparable scale and positioning to Alcina for Polish stylists.

Broad incumbents

• Kérastase (L'Oréal): Premium professional hair and scalp-care line from L'Oréal sold through salons; overlaps with Alcina's Hyaluron 2.0 and scalp-therapy sub-brands and competes for the same stylist prescription shelf.

Emerging players

• Olaplex: Bond-building hair treatment brand with growing salon-channel presence in Poland; competes directly with Alcina's AC Plex and color-treatment sub-brands with a strong ingredient-led marketing story.
• Maria Nila: Vegan-focused professional hair-care brand marketed to stylists and consumers; partial overlap with Alcina's vegan spider silk and Nutri Shine messaging, sold through both salon and DTC channels.

Regional players

• Lirene (Laboratorium Kosmetyczne Dr Irena Eris): Polish-rooted skin-care and hair-care brand sold across Polish retail and drugstores; competes with Alcina's consumer-DTC skin-care and hair-care lines in the same Polish market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCpkFDWsLmYLdEFMp63Bd_yQ
• Facebookfacebook.com/alcinacosmeticpolska
• Instagramthepicta.com/user/alcinapoland/4702074180

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about alcina cosmetic polska thomas preuss s.j.