100cameras
100cameras is a 501(c)(3) nonprofit founded in 2009 that delivers photography and storytelling curriculum to youth across the United States and nine additional countries, serving schools, community organizations, individuals, and corporations through licensed curricula, online courses, and workshops.
- Company typePrivate
- Founded2009
- HeadquartersNew York, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What 100cameras does
100cameras is a 501(c)(3) nonprofit founded in 2009 that designs and delivers photography and storytelling programs for youth impacted by systemic inequities. The organization partners with community-based programs, K-12 schools, and international institutions across the United States, Colombia, Cuba, Venezuela, India, Vietnam, Iraq, Bangladesh, Kenya, and The Gambia, serving youth aged approximately 8-18. Its methodology pairs technical photography instruction with narrative/storytelling frameworks, delivered by trained facilitators in partner-hosted settings and increasingly through standardized, licenseable curriculum products.
The organization has assembled five distinct product lines: (1) a Curriculum for Classrooms package consisting of 8 modules and 41 activities, sold as a recurring teacher license at $1,500 per seat and co-developed with Adobe; (2) a Self-Guided Online Course / Semester Pack priced at $197, distributed via Teachable; (3) Professional Development workshops for schools and districts priced between $350 and $2,500; (4) Corporate Workshops delivered to employer and CSR clients; and (5) Practice Cameras sold at $90 each. Curriculum content is intentionally aligned to CASEL, Common Core, and SEL standards, which positions the product inside school purchasing frameworks.
Revenue derives from a hybrid of fee-for-service curriculum licensing, online course sales, hardware, professional services for schools, corporate workshops, and donations and grants. The 2020 launch of the online curriculum platform marked a structural pivot from a volunteer-led, in-person delivery model to a recurring digital license business, and the organization now operates with paid staff and a portfolio of institutional partnerships with Adobe, UNIDIR, Apple, Paramount, and historically ViacomCBS, Framebridge, and Billtrust.
100cameras firmographics
Firmographics- Name
- 100cameras
- Legal name
- 100cameras, Inc
- Website
- https://100cameras.org
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Short description
- 100cameras is a 501(c)(3) nonprofit founded in 2009 that delivers photography and storytelling curriculum to youth across the United States and nine additional countries, serving schools, community organizations, individuals, and corporations through licensed curricula, online courses, and workshops.
- Ownership category
- akta.pro rank
100cameras industry classification
Industry- Product category
- Youth Education and Social-Emotional Learning
- NAICS
- Fine Arts Schools (611610), Fine Arts Schools (61161), Professional and Management Development Training (611430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Photography & Videography Arts Programs (EDAMAAAC)
- akta.pro secondary industries
- Visual Arts & Media Arts Programs (Art Club, Photography, Film) (EDAJAJAF), Children’s & Youth Educational Entertainment (Edutainment) (EDAGALAK), Photography & Videography (EDAAAGAF), Personal Enrichment & Creative Arts Programs (EDAAAEAG)
Keywords
Where 100cameras is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
100cameras business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Curriculum Licensing: Annual teacher licenses sold to schools, districts, and organizations for access to the digital curriculum portal, with 12-month terms and unlimited students per license
- Self-Guided Online Course (Semester Pack): Direct-to-consumer online course sold for $197 through Teachable platform, designed for families and homeschool groups
- Practice Cameras: Sale of 100cameras-designed cameras to schools and organizations at $90 per unit with SD card
- Professional Development Workshops: Lab sessions ($350), half-day workshops ($1,250), and full-day workshops ($2,500) for educator professional development in schools and districts
- Corporate Workshops: Custom corporate workshop experiences for team building, with proceeds directly funding youth scholarships
- Donations and Grants: Nonprofit funding from corporations, foundations, and individuals supporting scholarship model and organizational growth
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lab Session - 90-minute virtual or onsite educator session |
| Unit Pricing | Pay-as-you-go | Half-Day Workshop - Up to 3 hours professional learning |
| Unit Pricing | Pay-as-you-go | Full-Day Workshop - Up to 6 hours facilitation and reflection |
| Subscription | Annual | Curriculum Licensing - Annual teacher license with unlimited students |
| Unit Pricing | Pay-as-you-go | Practice Cameras |
| One time/ perpetual license | Pay-as-you-go | Semester Pack - Self-guided online course for families and youth |
| Other | Pay-as-you-go | Corporate Workshop - Half-day, full-day, or virtual formats |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels3 records
100cameras product offering
Product offeringCore offering
100cameras delivers a photography and storytelling curriculum (8 modules, 41 activities) to youth through schools, community organizations, families, and corporate partners. Offerings include a Classroom Curriculum, a Self-Guided Online Course, Professional Development, Corporate Workshops, and a Practice Camera physical product, supported by a digital curriculum portal and a train-the-trainer methodology.
Product overview
100cameras is a nonprofit organization offering a portfolio of programs centered on teaching youth to process and share their stories through photography. The core offering is the Photography & Storytelling Program, which serves as the foundation. Building on this, they provide the Curriculum for Classrooms (a research-backed 8-module program with 41 activities delivered via their Curriculum Portal) and a Self-Guided Online Course for families and youth. Professional Development services (Labs and Workshops) help educators implement the methodology, while Corporate Workshops enable brands to fund youth scholarships while building team connection. Optional hardware includes Practice Cameras. The entire portfolio is tied together by their customizable curriculum developed with Adobe for Education, meeting Literacy, CASEL, Common Core, and SEL standards.
Differentiator
Problem solved
Functional benefit
Products and services
- 100cameras Curriculum for Classrooms
Quantifiable outcome
- 93% of students reported increased optimism about where they would be 5 years into the future
- +2 more outcomes
Companies that use 100cameras
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles4 records
100cameras technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
100cameras partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, flagship and historical.
- AdobecoreAdobe collaborated with 100cameras to develop the curriculum, meeting Literacy, CASEL, Common Core, and SEL standards. Ongoing corporate partnership supporting youth programming worldwide.
- UNIDIRcorePartnership with United Nations Institute for Disarmament Research to deliver photography and storytelling programs in conflict-affected regions including Kurdistan-Iraq and refugee settings.
- ApplecoreFeatured in Apple Newsroom showcasing collaboration with students. Apple partnership supporting visibility and credibility for the organization.
- ParamountflagshipOngoing corporate partnership with Vice President of Social Responsibility endorsement. Hosted employee workshops and supporting youth programs globally.
- ViacomCBShistoricalHistorical corporate partner for employee workshops supporting youth programming. Now operates under Paramount following merger.
- FramebridgehistoricalHistorical corporate partner for employee workshops connecting brand values with community impact.
- BilltrusthistoricalHistorical corporate partner for employee workshops.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
100cameras competitors and assessment
Company assessmentDirect peers
- Catchlight: Catchlight is a media and visual storytelling organization that uses photography to surface underreported stories and empower communities, sharing 100cameras' photography-for-impact model applied to community storytelling and social change.
- The Memory Project: The Memory Project creates portraits for orphaned and vulnerable youth worldwide, using photography as a vehicle for dignity and connection. It directly parallels 100cameras' use of photography to empower youth and tell their stories.
- PhotoVoice: PhotoVoice is a UK-based nonprofit using participatory photography with marginalized communities, including youth, for self-expression and advocacy. Closely comparable to 100cameras' photography and storytelling curriculum for youth empowerment.
- Shooting Without Bullets: Shooting Without Bullets is a youth photography nonprofit that teaches photography to young people in underserved communities to shift narratives about their lives. It directly mirrors 100cameras' youth photography and storytelling model.
Broad incumbents
- Aperture Foundation: Aperture Foundation is a leading photography institution producing publications, exhibitions, and educational programming. It operates broadly in photography education and is comparable as a larger, more established photography education organization, though it is not youth-focused.
- Committee for Children (Second Step): Committee for Children produces Second Step, a leading K-12 SEL curriculum used in tens of thousands of schools. It is the dominant incumbent in school-based SEL that 100cameras' standards-aligned program competes alongside for the same procurement budgets.
- Panorama Education: Panorama Education is a leading K-12 SEL and student success platform offering surveys, curriculum, and intervention tools. It competes for the same district-level SEL procurement dollars as 100cameras with broader scope.
Emerging players
- Move This World: Move This World delivers PreK-12 SEL programming through video-based social-emotional learning curricula. It is comparable as a specialized SEL curriculum provider competing for school district contracts, with a more generalist delivery medium than 100cameras' photography focus.
- Aperture Education: Aperture Education provides SEL assessment and curriculum tools for K-12 schools, including the DESSA suite. It is comparable as an SEL curriculum provider competing in the same procurement environment, with a more assessment-anchored product than 100cameras.
- Choose Love Movement: Choose Love Movement provides no-cost SEL curriculum for K-12 schools nationwide, founded after the Sandy Hook tragedy. It is comparable as a nonprofit SEL curriculum provider with similar donor-supported distribution into schools.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
100cameras social profiles
Digital presence100cameras financial estimates
Financial estimateRevenue estimate
Valuation estimate
100cameras leadership team
Management profileNumber of profiles
100cameras funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
100cameras M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 100cameras
What does 100cameras do?
100cameras delivers a photography and storytelling curriculum (8 modules, 41 activities) to youth through schools, community organizations, families, and corporate partners. Offerings include a Classroom Curriculum, a Self-Guided Online Course, Professional Development, Corporate Workshops, and a Practice Camera physical product, supported by a digital curriculum portal and a train-the-trainer methodology.
Is 100cameras a public or private company?
100cameras is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was 100cameras founded?
100cameras was founded in 2009.
Where is 100cameras based?
100cameras is headquartered in New York, United States, in the North America region.
How does 100cameras make money?
Six revenue lines are on record. Curriculum Licensing is the primary driver. The others are self-Guided Online Course (Semester Pack), practice Cameras, professional Development Workshops, corporate Workshops and donations and Grants.
Who are 100cameras's main competitors?
Direct peers on record are Catchlight, The Memory Project, PhotoVoice and Shooting Without Bullets. Broad incumbents are Aperture Foundation, Committee for Children (Second Step) and Panorama Education. Emerging players are Move This World, Aperture Education and Choose Love Movement.
Does 100cameras have an API?
No public API is recorded for 100cameras.
What industry is 100cameras in?
100cameras's product category is Youth Education and Social-Emotional Learning. Its primary akta.pro industry code is EDAMAAAC, Photography & Videography Arts Programs, with a secondary code of EDAJAJAF, Visual Arts & Media Arts Programs (Art Club, Photography, Film). Its NAICS code is 611610 and its SIC code is 7330.