Vet Classics

What Vet Classics does

Vet Classics is a pet health supplements brand operated by Garmon Corporation and headquartered at 27461 Via Industria, Temecula, California. The company manufactures veterinarian-formulated health supplements for dogs, cats, and horses across multiple categories including joint health, urinary support, digestive aids, calming/anxiety, skin and coat care, cardiovascular care, liver support, immune support, vitamins, and grooming aids. Products are delivered in soft chew, tablet, powder, and liquid formats and feature natural ingredients such as herbs, probiotics (notably the proprietary PB6 strain), enzymes, and botanical extracts.

The company's technical foundation is its FDA and NASC audited manufacturing facility, which incorporates Near Infrared Spectroscope testing for ingredient identity verification, triple-tested Certificate of Analysis validation by outside laboratories, and routine third-party finished-product testing to confirm label claims. All products carry the NASC Quality Seal, and the company offers a 180-day money-back satisfaction guarantee backed by Garmon Corporation. A 70-dog clinical study on ArthriEase-GOLD showed 2.6 times greater odds of activity increase versus placebo after 25 days, providing a single quantitatively validated clinical outcome for the joint-care line.

Vet Classics generates revenue through one-time retail unit sales distributed across veterinary clinics (accessed via a vet locator tool), major online retailers (Amazon, Chewy), veterinary-focused distributors (VetRXDirect), and specialty pet health retailers (Pet Health Market). The company's go-to-market relies on veterinary recommendations as a referral channel, complemented by e-commerce shelf presence and an educational resource center on its website. Markets served are the United States and Canada, though products and pricing are formally intended for U.S. customers only. The current brand logo carries Swedencare branding, indicating integration under the Swedish-listed animal health group as of late 2022.

Name

Vet Classics

Legal name

Garmon Corporation

Website

https://vetclassics.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Vet Classics, operated by Garmon Corporation, manufactures veterinarian-formulated health supplements for dogs, cats, and horses. The Temecula, California-based brand sells through veterinary clinics and major online retailers including Amazon, Chewy, and specialty pet health retailers.

Ownership category

akta.pro rank

Product category

Pet Health Supplements

NAICS

Dog and Cat Food Manufacturing (311111), Animal Food Manufacturing (3111), Pet and Pet Supplies Retailers (459910)

SIC

Pharmaceutical Preparations (2834)

akta.pro primary industry

Specialty & Condition-Specific Nutraceuticals (e.g., Liver, Eye, Endocrine) (HLAMALAO)

akta.pro secondary industries

Species-Specific Supplements (Dog/Cat/Other Companion Species) (HLAMALAN), Urinary & Kidney Support Supplements (HLAMALAI), Calming & Behavioral Support Supplements (HLAMALAD), Immune Support Supplements (HLAMALAE), Cardiac & Circulatory Support Supplements (HLAMALAK)

Keywords

• Pet health supplements
• Veterinary formulated supplements
• Pet joint care products
• Pet digestive aids
• Animal skin coat care

Headquarters

HQ city

Temecula

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Pet Health Supplements: Vet Classics generates revenue through the sale of veterinarian-formulated pet health supplements including soft chews, tablets, powders, and liquids for dogs, cats, and horses. Products address conditions including joint health, digestive aids, calming supplements, urinary support, and skin/coat care. Distribution occurs through veterinary clinics, online retailers, and direct-to-consumer channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Vet Classics manufactures and sells veterinarian-formulated pet health supplements for dogs, cats, and horses. The product line spans soft chews, tablets, powders, and liquids addressing joint health, urinary support, digestive balance, calming, cardiovascular, liver, immune, skin and coat, and grooming needs. Products are manufactured in an FDA- and NASC-audited facility in Temecula, CA, with triple third-party ingredient testing, and are sold through veterinary clinics and online retailers.

Product overview

Vet Classics is a pet health supplements company that offers a comprehensive portfolio of veterinarian-formulated supplements for dogs, cats, and horses. The product line includes soft chews, tablets, powders, and liquids organized across multiple health categories: Joint Health (ArthriEase-GOLD, Joint Support Plus, GCM Plus, Pain Plus, S.O.D. & Boswellia), Urinary Support (Cranberry Comfort, Bladder Support, Incontinence Tablets), Digestive Aids (Protegrity EZ, Protegrity GI, No Scoot, Stop Stool Eating), Skin & Coat Care (Omega 3-6-9 Powder, Salmon Oil Soft Chews, Allergy Skin & Coat), Calming Aids (Stress Away), Cardiovascular Care (Cardiovascular Tablets), Immune Support (CAS Options), Liver Support (Liver Support Tablets/Soft Chews), Grooming Aids (Tear Stain, Ear Wash), Vitamins (Antioxidants, Pet-A-Lyte), and Behavior & Training Aids (YUCK!). Products are available in multiple delivery formats (soft chews, tablets, powders, liquids) and target various pet health needs from joint care to urinary support to digestive health.

Differentiator

Problem solved

Functional benefit

Brands

• Vet Classics: Pet health supplements formulated by veterinarians for dogs, cats, and horses, including soft chews, tablets, powders, and liquids for various health support needs.

Products and services

• Bladder Support Soft Chews Veterinarian formulated soft chews for dogs to maintain and support normal urinary tract function and bladder control.
• Joint Support Plus Tablets Veterinarian formulated tablets for dogs over age two to support and maintain joint health and flexibility and alleviate discomfort associated with normal daily exercise.
• Joint Support Plus Soft Chews Veterinarian formulated soft chews for dogs over age two to support and maintain joint health and flexibility.
• ArthriEase-GOLD Tablets Clinically tested formula for dogs and cats providing advanced joint care support, suitable for senior pets and those recovering from joint injuries or surgery.
• ArthriEase-GOLD Powder Clinically tested powder formula for dogs and cats providing advanced joint care support, suitable for senior pets or those recovering from joint-related injuries.
• GCM Plus Tablets Tablets for dogs over age two to support and maintain hip and joint health and flexibility.
• Pain Plus Soft Chews Veterinarian formulated soft chews for dogs over age 12 weeks to help alleviate aches and discomfort associated with normal daily activity or exercise.
• Pain Plus Tablets Veterinarian formulated tablets for dogs over age 12 weeks to help alleviate aches and discomfort associated with normal daily activity or exercise.
• S.O.D. & Boswellia Tablets Tablets for dogs and cats over age 12 weeks to support healthy hip and joint function and alleviate aches associated with daily exercise.
• Cranberry Comfort Soft Chews Veterinarian formulated soft chews for dogs and cats over age 12 weeks to help maintain and support a healthy urinary tract.
• Cranberry Comfort Powder Veterinarian formulated powder for dogs and cats over age 6 weeks to support urinary tract health.
• Incontinence Tablets Tablets for dogs over age 12 weeks to support normal healthy bladder control and urination.
• No Scoot Soft Chews Veterinarian formulated soft chews for dogs over age 12 weeks to help support healthy anal gland function by increasing daily fiber intake.
• Protegrity EZ Soft Chews Daily maintenance probiotic and enzyme supplement for dogs and cats over age 6 weeks supporting normal digestive balance, consistent stool quality, and gastrointestinal health with PB6 Probiotic.
• Protegrity EZ Powder Daily maintenance probiotic and enzyme powder for dogs and cats over age 6 weeks supporting normal digestive balance, consistent stool quality, and gastrointestinal health with PB6 Probiotic.
• Protegrity GI Soft Chews Advanced probiotic supplement for cats and dogs over age 6 weeks to help support and balance the total GI system during times of stress or illness with PB6 Probiotic.
• Stop Stool Eating Tablets Veterinarian formulated tablets for dogs over age 12 weeks to help deter dogs from consuming their own stool or other dogs' stools.
• Stop Stool Eating Soft Chews Veterinarian formulated soft chews for dogs over age 12 weeks to help deter dogs from consuming their own stool or other dogs' stool.
• Stress Away Soft Chews Veterinarian formulated soft chews for dogs and cats over age 12 weeks with Thiamine, L-Tryptophan, Ginger, and Melatonin to help reduce stress and tension.
• Cardiovascular Tablets Tablets for dogs over age 12 weeks to support normal function of the heart and cardiovascular system.
• Antioxidants Tablets Blend of antioxidants for dogs over age 12 weeks to support overall health and help eliminate free radicals.
• Liver Support Tablets Tablets for cats over age 12 weeks with Glutathione, Milk Thistle, and B-Vitamins to support and maintain normal liver function and health.
• Liver Support Soft Chews Soft chews for dogs and cats over age 12 weeks to support and maintain normal liver function and health.
• CAS Options Soft Chews Veterinarian formulated soft chews for dogs and cats over age 12 weeks to help maintain a normal healthy immune system with immunostimulating proteoglycans and polysaccharides.
• Pet-A-Lyte Liquid Veterinarian formulated liquid for dogs and cats over age 12 weeks to help maintain normal fluid balance and hydration during mild fluid loss due to vomiting and/or diarrhea.
• Tear Stain Soft Chews Soft chews for dogs and cats over age 12 weeks to help support the immune system and lubricate mucous membranes to help with tear stains.
• Tear Stain Liquid Topical tear stain remover for dogs and cats over age 12 weeks for removal of tear and saliva stains from fur.
• Ear Wash Liquid Gentle ear wash formula designed to help dissolve ear wax and remove foreign debris, recommended for use after bathing and swimming.
• Salmon Oil Soft Chews Soft chews for dogs and cats over age 12 weeks providing DHA and EPA, as well as Omega-3 and Omega-6 fatty acids to support healthy skin and a glossy coat.
• Omega 3-6-9 Powder Veterinarian formulated powder for dogs and cats over age 12 weeks combining Omega-3, Omega-6, and Omega-9 fatty acids for healthy skin and a glossy coat, fortified with Biotin and vitamins.
• Allergy Skin & Coat Soft Chews Veterinarian formulated soft chews for dogs and cats over age 12 weeks providing antioxidants to support a normal immune system and assist in combating environmental pollutants with Omegas, DHA, and EPA.
• YUCK! Liquid Training aid liquid spray for dogs, cats, and horses that stops unwanted chewing on bandages, drapes, furniture, hot spots, paws, sores, summer itch, tails, wood, and wounds.

Quantifiable outcome

• In a 70-dog clinical study, dogs on ArthriEase-GOLD had 2.6 greater odds of showing an increase in activity after 25 days compared to placebo

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Garmon CorporationcoreOthersVet Classics is owned and operated by Garmon Corporation, a pet health product manufacturer based in Temecula, CA. Garmon provides the corporate infrastructure, manufacturing capabilities, and quality control systems for Vet Classics products. The company offers a 180-day satisfaction guarantee backed by Garmon Corporation.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Virbac: Global animal health company with a substantial pet supplement and OTC portfolio. Comparable as a broader incumbent in veterinary animal health and nutraceuticals with overlapping product categories and clinical claims.
• Swedencare: Parent/related company (per Vet Classics logo) and global animal health platform with multiple supplement brands across species. Comparable as the broader corporate structure that owns Vet Classics and provides international distribution potential.

Direct peers

• Nutramax Laboratories: Veterinary-channel leader in pet supplements (Cosequin, Proviable, Denamarin). Most direct comparable to Vet Classics given the vet-channel distribution model and condition-specific product portfolio across joint, digestive, and liver health.
• NaturVet: Veterinarian-formulated pet supplements including soft chews, powders, and liquids for joint, digestive, urinary, and skin/coat health. Highly comparable in product format, distribution through vet clinics and mass retail, and species coverage (dogs, cats, horses).
• Tomlyn (Vetoquinol): Veterinary-focused pet health products including Laxatone, Nutri-Cal, and various supplement lines. Direct peer in the vet-channel supplement space with overlapping condition categories (digestive, urinary, calming).
• Pet Naturals of Vermont: Veterinarian-recommended pet supplements for calming, joint, digestive, and immune health. Comparable in product format (soft chews, tablets), vet channel distribution, and condition-specific positioning.
• Zesty Paws: Fast-growing pet supplement brand with soft chews across joint, digestive, skin/coat, calming, and immune categories. Comparable product format and category breadth, though more DTC-focused than Vet Classics' vet-channel model.
• Pet Honesty: DTC-native pet supplement brand offering soft chews and liquids for joint, skin/coat, calming, and digestive health. Comparable in product categories and condition-specific positioning, though primarily e-commerce vs. Vet Classics' vet channel.
• Grizzly Pet Products: Specialty pet supplements including joint, digestive, and omega products. Comparable in condition-specific product lines and multi-channel distribution through specialty pet retail and online.
• VetIQ: Veterinarian-recommended pet health supplements for joint, digestive, calming, and immune support. Comparable in vet-channel positioning, species coverage, and condition-specific soft chew formulations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/vetclassics
• Facebookfacebook.com/vetclassics
• LinkedInlinkedin.com/company/vetclassics

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vet Classics