Aquatechno

What Aquatechno does

Aquatechno is a privately held Canadian company founded in 1993 and headquartered in Montreal, Quebec, that distributes the patented Myrtha modular pool system and complementary aquatic equipment to municipal, institutional, commercial, and hospitality clients across Canada and selectively in the United States and internationally. Its core product is the Myrtha basin, a modular construction method using stainless-steel panels coated with high-temperature PVC that provides waterproofing, design flexibility, and 50% CO2 reduction versus concrete pools while eliminating on-site welding and heavy machinery; the technology is LEED-certified and has been specified for the Beijing 2008 and London 2012 Olympic Games. Aquatechno bundles the basin with mechanical-room equipment (filters, strainers, pumps), deck equipment, and specialized chemical products sourced through partnerships with Neptune Benson, Hydro Ther, ETS-UV, Fluidra, La Motte, and Pulsar.

The company monetizes through three revenue streams: one-time Myrtha basin and equipment sales, professional services spanning design, construction, renovation, and repair, and recurring maintenance contracts for clients lacking qualified in-house staff. Pricing is quote-based and project-driven, with no publicly disclosed rate cards. Go-to-market is B2B enterprise field sales, supported by a Montreal showroom where prospective buyers can view Myrtha installations and attend Lunch & Learn training sessions, plus a bilingual website, email newsletter, and social channels for top-of-funnel awareness. Notable customers include Parc Olympique, Parc Aquatique Jean-Drapeau, Complexes Sportifs Terrebonne, Mascouche, Wet'n Wild, Grand Hotel Central Barcelona, Hôtel Resort Le Fay Italy, and Fondation Don Ronchi.

Aquatechno has completed over 1,500 projects in roughly 25 years, ranks among the Top 5 Myrtha distributors in North America, and has accumulated 20 industry awards. Its competitive position rests on the exclusive Canadian Myrtha distribution agreement, LEED-certified technology, multi-decade municipal relationships, and an integrated services-plus-equipment offering that creates switching costs for facility operators. Revenue, ownership, and headcount are not disclosed, and the company has no announced funding, M&A, or leadership changes in the input data.

Name

Aquatechno

Legal name

Aquatechno

Website

https://aquatechno.com

Company type

Private

Founded year

1993

Operating status

Operating

Short description

Aquatechno is the exclusive Canadian distributor of Myrtha modular pool technology and provides design, construction, maintenance, and training services to municipal, institutional, commercial, and hospitality aquatic facility operators across Canada and select international markets.

Ownership category

akta.pro rank

Product category

Commercial Aquatic Systems

NAICS

Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720)

SIC

General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

akta.pro secondary industries

Filter, Pump & Heater Maintenance/Repair (HSAIALAC), Water Testing & Chemical Balancing (HSAIALAB), Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Modular pool systems
• Commercial pool construction
• Aquatic facility services
• Pool maintenance contracts
• Water filtration equipment

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Pool Systems and Products Sales: Sale of Myrtha modular pools, mechanical room equipment (filters, sieves, pumps), deck equipment, and chemical products. This includes both one-time product sales and equipment supply for new construction and renovation projects.
2. Professional Services: Design, construction, renovation, repair, maintenance, and training services for aquatic facilities. Services include consulting, project management, ongoing maintenance contracts, and training sessions for client staff.
3. Maintenance Contracts: Regular maintenance services for clients who do not have qualified personnel on staff, ensuring equipment remains in good condition and operates at maximum capacity.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Aquatechno is the exclusive Canadian distributor of Myrtha modular pool systems, supplying patented stainless steel and PVC-panel pools for municipal, institutional, and commercial aquatic facilities. The company also distributes mechanical room equipment (filters, strainers, pumps), deck equipment, and chemical products, and provides end-to-end professional services including design, construction, renovation, repair, maintenance, and training.

Product overview

Aquatechno is a distributor of Myrtha filtration, control, and modular pool systems for municipal, institutional, and commercial pools since 1993. The company's core product is the Myrtha Modular Pools system—a patented modular technology using stainless steel panels with PVC coating. This is complemented by a portfolio of add-on modules including Mechanical Room equipment (filtration, pumps), Deck Equipment, and Chemical Products. Aquatechno also provides comprehensive services encompassing Design, Construction, Renovation, Repair and Maintenance, and Training. As the exclusive distributor of Myrtha Modular Pools in Canada, Aquatechno serves water parks, recreational facilities, competition venues, hotel pools, rooftop pools, and wellness/spa centers. The product portfolio is architecturally integrated, with the Myrtha modular basin as the central offering and supporting mechanical, equipment, and chemical systems enabling complete aquatic facility solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Myrtha Modular Pools (Bassins modulaires Myrtha) Patented modular pool system using stainless steel panels with high-temperature PVC coating, providing high waterproofing and structural reliability. Configurations include skimmer, overflow edge, and integrated overflow designs for recreational, competition, hotel, rooftop, and wellness pool applications. Sold to municipal, institutional, hospitality, and commercial buyers.
• Mechanical Room Equipment (Salle mécanique) Pool filtration systems including filters, strainers, and circulation pumps for optimal water treatment and circulation in aquatic facilities. Distributed as part of the company's mechanical room offering for commercial pool clients.
• Deck Equipment (Équipement pour promenade) Equipment for maintaining pool water quality and deck areas to ensure clean and safe aquatic environments. Distributed to commercial and municipal pool operators as part of facility solutions.
• Chemical Products (Produits chimiques) Specialized chemical products including disinfectants, water balancing products, and test kits for maintaining optimal water chemistry in pools. Supplied to commercial and municipal pool operators.
• Design Services (Conception) Pre-construction design and consulting service that analyzes client needs and produces an optimal aquatic facility plan, delivered alongside top engineers, architects, and pool builders.
• Construction Services (Construction) Full aquatic facility construction service, leveraging Myrtha modular pool technology and Aquatechno's qualified installation teams for projects of any type.
• Renovation Services (Rénovation) Consulting and project management for renovation of existing aquatic facilities, leveraging Myrtha's design flexibility for retrofits in constrained or challenging spaces.
• Repair and Maintenance Services (Réparation et maintenance) Repair and maintenance solutions for aquatic facilities, including regular maintenance contracts for clients lacking qualified personnel, ensuring equipment operates at maximum capacity.
• Training and Consultation Services (Formation) Training sessions and consultations on purchased aquatic equipment and products, delivered to client staff to ensure proper operation and longevity of installations.

Quantifiable outcome

• 50% reduction in CO2 emissions compared to concrete pools
• +3 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Myrtha PoolscoreTechnology or IntegrationMyrtha Pools is a world-leading pool manufacturer with over 50 years of experience. Aquatechno serves as the exclusive distributor of Myrtha modular pools in Canada. The partnership provides Aquatechno with patented modular pool technology that has been used in over 1,500 pools annually, including installations for Olympic Games (Beijing 2008, London 2012). Myrtha provides technical office support, R&D innovation, and qualified installation teams.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Others

• Myrtha Pools (Piscine Castiglione): Italian manufacturer and licensor of the patented Myrtha modular pool technology that Aquatechno exclusively distributes in Canada. Comparable as the upstream supplier-partner and as a direct provider of Myrtha pools in non-Canadian geographies.

Broad incumbents

• Fluidra: Global pool and wellness equipment manufacturer/distributor. Listed as a partner supplier to Aquatechno, it competes across the broader pool-equipment value chain with a much wider portfolio and geographic reach.
• Pentair: Large U.S. pool and water treatment equipment manufacturer with broad commercial and residential offerings. Comparable as an incumbent equipment supplier serving many of the same municipal and commercial pool customers.
• Hayward Holdings: Major manufacturer of pool equipment and connected controls with significant commercial-pool presence. Comparable as a broad-line incumbent competing for mechanical-room and equipment-spend budgets.
• SCP Distributors (Pool Corporation): Largest North American wholesale distributor of pool equipment and supplies. Comparable as a wholesale channel competitor and route-based pool equipment distributor serving commercial and residential markets.

Direct peers

• Waterco: Manufacturer and distributor of pumps, filtration, and pool/water-treatment equipment with global distribution. Comparable as a peer pool-equipment manufacturer/distributor competing for similar commercial-pool specifications.
• Premier Pools & Spas: Large U.S. pool builder and service franchise network. Comparable as a commercial/residential pool construction and service operator competing for similar municipal, hospitality, and institutional projects.
• Davey Water Products: Manufacturer and distributor of water treatment, filtration, and pumping equipment for pool, irrigation, and industrial markets. Comparable as an equipment manufacturer/distributor addressing commercial-pool mechanical-room specifications.
• Aquatic Development Group: U.S. design-build firm specializing in commercial aquatic facilities including pools, waterparks, and splash pads. Comparable as a direct competitor for turnkey commercial aquatic facility construction and renovation contracts.

Regional players

• Bel-Aqua Pool Supply: U.S.-based wholesale distributor of pool equipment, parts, and supplies serving commercial and residential customers. Relevant as a regional distribution peer competing for commercial-pool equipment budgets in overlapping geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aquatechno