archer first aid cpr training
Archer First Aid CPR Training is a privately held, WSIB Ontario-approved first aid and CPR training provider based in Peterborough, Ontario, serving corporate clients, healthcare and educational institutions, nonprofits, and individuals via in-person, on-site courses across Ontario.
- Company typePrivate
- Founded-
- HeadquartersPeterborough, Canada
- Headcount—
- GTM typeB2B
- OfferingServices
What archer first aid cpr training does
Archer First Aid CPR Training is a privately held, Ontario-based training provider that delivers WSIB-approved first aid, CPR (Levels A and C), and AED courses to corporate clients, healthcare and educational institutions, not-for-profit organizations, and individuals. Its core product set comprises Basic First Aid with CPR (C) ($80 per person, 6.5 hours), Intermediate First Aid with CPR (C) ($160 per person, 13 hours), standalone CPR courses ($60 per person, 3.5 hours), and a standalone AED Provider course, each including a digital First Aid book. The business is anchored to Workplace Safety and Insurance Board of Ontario Regulation 1101 approval, which requires Ontario employers to source first aid certificates only from recognized training agencies; Archer is listed in the WSIB 1101 brochure and on wsib.on.ca, and operates primarily in the Peterborough region with on-site corporate delivery available across days, evenings, and weekends.
The company's revenue mechanics are straightforward unit pricing per learner with corporate group rates and multi-year contracts, supplemented by an instructor certification program that recruits new first aid responders as paid trainers. Go-to-market is direct and low-funnel: SEO-driven website traffic, email and phone-based registration ([email protected], 1-905-349-3872), and testimonial-led social proof from named nonprofit accounts such as Community Living Trent Highlands, Chimo Youth & Family Services, and Canopy Support Services. Operationally, the firm is founder-led (Rick is identified as the principal instructor in customer testimonials), with two disclosed Peterborough addresses and no reported parent company, institutional investors, or external funding.
The technology stack is conventional: instructor-led in-person delivery using AED training equipment and digital course materials. There is no mobile app, no public API, and no disclosed AI/ML or automation capabilities. The company has signaled intent to scale delivery capacity by recruiting additional instructors under an above-industry-standard compensation model and has formalized accessibility commitments under AODA and EDI frameworks, but no geographic expansion beyond Ontario, no product digitization, and no M&A or funding activity are documented in the source data.
archer first aid cpr training firmographics
Firmographics- Name
- archer first aid cpr training
- Legal name
- Archer First Aid CPR Training
- Website
- https://archerfirstaid.ca
- Company type
- Private
- Operating status
- Operating
- Short description
- Archer First Aid CPR Training is a privately held, WSIB Ontario-approved first aid and CPR training provider based in Peterborough, Ontario, serving corporate clients, healthcare and educational institutions, nonprofits, and individuals via in-person, on-site courses across Ontario.
- Ownership category
- akta.pro rank
archer first aid cpr training industry classification
Industry- Product category
- First Aid and CPR Training Services
- NAICS
- Educational Services (61), Other Schools and Instruction (6116)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Emergency Response, First Aid/CPR/AED & Incident Management Training (BPAKAOAJ)
Keywords
Where archer first aid cpr training is headquartered
LocationHeadquarters
- HQ city
- Peterborough
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
archer first aid cpr training business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- First Aid/CPR Training Courses: Revenue generated from delivering first aid and CPR training courses to corporate clients and individuals. Courses are priced per person with corporate group rates available. Digital First Aid books are included with courses.
- Instructor Certification Program: Earning revenue through training new first aid responders who wish to become certified instructors, providing them with industry-standard compensation opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Basic First Aid with CPR (C) - $80 per person |
| Unit Pricing | Pay-as-you-go | Intermediate First Aid with CPR (C) - $160 per person |
| Unit Pricing | Pay-as-you-go | CPR (C) - $60 per person |
| Unit Pricing | Multi-year contract | Corporate Group Rates |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
archer first aid cpr training product offering
Product offeringCore offering
Archer First Aid delivers WSIB Ontario-approved instructor-led first aid, CPR, and AED certification courses to corporate clients and individuals in Ontario. The portfolio includes Basic First Aid with CPR (C) at $80 per person, Intermediate First Aid with CPR (C) at $160 per person, standalone CPR (A) and CPR (C) courses, and an AED Provider course. The company provides on-site corporate training as well as individual registration, with digital First Aid books included with each registration.
Product overview
Archer First Aid CPR Training is a WSIB-approved first aid and CPR training provider in Ontario offering instructor-led in-person courses. The core product portfolio consists of Basic First Aid with CPR Level C ($80 per person), Intermediate First Aid with CPR Level C ($160 per person), and standalone CPR courses at Levels A and C ($60). AED training is included in all First Aid/CPR courses and can also be taken as a standalone AED Provider Course. The company provides corporate in-house training as well as individual enrollment, with digital First Aid books provided with course registration.
Differentiator
Problem solved
Functional benefit
Products and services
- Basic First Aid with CPR (C)
Companies that use archer first aid cpr training
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles2 records
archer first aid cpr training technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
archer first aid cpr training partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Workplace Safety and Insurance Board of Ontario (WSIB)coreWSIB Ontario approved training provider. Company is listed in the WSIB 1101 brochure and on the WSIB website. This approval is essential for providing WSIB-compliant first aid certification to Ontario employers under Regulation 1101.
- Chimo Family Youth ServicesminorCustomer testimonial provided. Serves as referral source for satisfied training outcomes.
- Canopy Support ServicesminorCustomer providing positive feedback on customized training for developmental services sector.
- Community Living Trent HighlandsminorMulti-year customer relationship for first aid training services. Provides ongoing referrals.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
archer first aid cpr training competitors and assessment
Company assessmentDirect peers
- Rescue 7: Ontario-based WSIB-approved first aid, CPR, and AED training provider serving corporate clients. Closely comparable in service mix, geographic focus, and on-site corporate training model.
- St. John Ambulance Canada: National not-for-profit delivering WSIB-approved first aid and CPR training across Ontario. Direct competitor offering the same core courses (Basic, Intermediate, CPR/AED) with comparable certification recognized by Ontario employers.
- Canadian Red Cross: Major national provider of first aid and CPR/AED certification courses recognized by WSIB and employers. Competes directly with Archer on curriculum, certification acceptance, and corporate training contracts.
- Heart & Stroke Foundation of Canada: Nationwide authority on CPR and AED training, widely used by Ontario employers for certification. Overlaps directly with Archer's CPR (A), CPR (C), and AED Provider Course offerings.
- Lifesaving Society: Canadian organization offering first aid and CPR training programs accepted in Ontario workplaces. Competes in the same WSIB-recognized certification space with both individual and corporate delivery.
- First Aid 4U: WSIB-approved training provider in Ontario offering Basic, Intermediate, CPR, and AED courses to corporate and individual clients. Highly comparable on product mix, pricing approach, and target market.
Broad incumbents
- Workplace Medical Corp: Larger Ontario provider of workplace health and safety services including first aid/CPR training alongside broader occupational health offerings. Competes for the same corporate training budget with a wider service portfolio.
Regional players
- SOS First Aid and Safety Training: Regional WSIB-approved training provider focused on first aid and CPR across Ontario. Comparable product mix and corporate/individual delivery model but with different geographic concentration.
Emerging players
- Coast2Coast First Aid & Aquatics: Canadian first aid and CPR training provider with Red Cross-affiliated programming. Adjacent competitor targeting similar individual and corporate learners with comparable certification outputs.
Others
- Ontario CPR Society: Affiliate partner of Archer First Aid and a network of CPR training providers in Ontario. Adjacent ecosystem participant rather than direct corporate competitor, but representative of the broader Ontario CPR training community.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
archer first aid cpr training social profiles
Digital presencearcher first aid cpr training financial estimates
Financial estimateRevenue estimate
Valuation estimate
archer first aid cpr training leadership team
Management profileNumber of profiles
Profiles1 record
archer first aid cpr training funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
archer first aid cpr training M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about archer first aid cpr training
What does archer first aid cpr training do?
Archer First Aid delivers WSIB Ontario-approved instructor-led first aid, CPR, and AED certification courses to corporate clients and individuals in Ontario. The portfolio includes Basic First Aid with CPR (C) at $80 per person, Intermediate First Aid with CPR (C) at $160 per person, standalone CPR (A) and CPR (C) courses, and an AED Provider course. The company provides on-site corporate training as well as individual registration, with digital First Aid books included with each registration.
Is archer first aid cpr training a public or private company?
archer first aid cpr training is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was archer first aid cpr training founded?
archer first aid cpr training was founded in -1.
Where is archer first aid cpr training based?
archer first aid cpr training is headquartered in Peterborough, Canada, in the North America region.
How does archer first aid cpr training make money?
Two revenue lines are on record. First Aid/CPR Training Courses are the primary driver. The others are instructor Certification Program.
Who are archer first aid cpr training's main competitors?
Direct peers on record are Rescue 7, St. John Ambulance Canada, Canadian Red Cross, Heart & Stroke Foundation of Canada, Lifesaving Society and First Aid 4U. Workplace Medical Corp is listed as a broad incumbent. SOS First Aid and Safety Training is listed as a regional player. Coast2Coast First Aid & Aquatics is listed as an emerging player. Ontario CPR Society is listed as an others.
Does archer first aid cpr training have an API?
No public API is recorded for archer first aid cpr training.
What industry is archer first aid cpr training in?
archer first aid cpr training's product category is First Aid and CPR Training Services. Its primary akta.pro industry code is BPAKAOAJ, Emergency Response, First Aid/CPR/AED & Incident Management Training. Its NAICS code is 61 and its SIC code is 8200.