sulphur springs

What sulphur springs does

Sulphur Springs Livestock Auctions (DBA: SS Livestock) is a privately held livestock auction house founded in 1952 and headquartered in Sulphur Springs, Texas. The company operates a single physical auction facility featuring a large air-conditioned auditorium, an on-site restaurant on sale days, and extensive parking for trucks, pickups, and trailers, with a truck stop located two miles away. Its core product is a weekly Monday cattle auction, supplemented by special sales (dispersals and replacement dairy cattle events); a regular monthly dairy sale was discontinued in September 2019 due to declining local dairy cattle numbers.

The company extends auction access beyond the physical venue through NETBIO (National Electronic Board Internet Option), a third-party online platform that enables remote buyers to view sale sheets, schedules, and submit bids online. Supporting services include published market reports and sales sheets distributed via the company website and a Facebook page. Technology stack is minimal: a WordPress-based website, standard telephony, Yahoo email, and a basic Facebook presence — there is no proprietary software, mobile app, API, or disclosed AI capability.

Sulphur Springs earns revenue primarily through commissions on livestock transactions facilitated at its auction facility (a transaction-fee model), with no publicly disclosed pricing or contract structures. The customer base is horizontal and local/regional in scope, serving two primary personas: livestock sellers (farmers and ranchers) bringing animals to market, and livestock buyers attending in person or via NETBIO. The company is privately held with no disclosed funding rounds, headcount, M&A activity, or partnerships.

Name

sulphur springs

Legal name

Sulphur Springs Livestock Auctions

Website

https://sslivestockauctions.com

Company type

Private

Founded year

1952

Operating status

Operating

Short description

Sulphur Springs Livestock Auctions is a privately held, single-location livestock auction house in Sulphur Springs, Texas, founded in 1952. It serves regional farmers, ranchers, and buyers via weekly Monday cattle auctions, special sales, and the NETBIO online bidding platform, earning commission-based revenue on each transaction.

Ownership category

akta.pro rank

Headquarters

HQ city

Sulphur Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Livestock Auction Commissions: The company operates as a livestock commission sale barn, earning revenue by facilitating auctions between livestock sellers (farmers, ranchers) and buyers. Revenue is generated through commissions on each transaction completed at the auction.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Sulphur Springs Livestock Auctions operates a regional livestock commission sale barn in Sulphur Springs, Texas, conducting weekly Monday cattle auctions and special sales at its physical facility. The company supplements in-person auctions with the NETBIO online platform, enabling remote buyers to bid and view sale information electronically. Additional services include market reports, sales sheets, and special dispersal sales.

Product overview

Sulphur Springs Livestock Auctions operates a single-location livestock auction business offering weekly Monday auctions as its core product. The company provides an online participation platform called NETBIO that allows remote buyers to participate in auctions. Additional services include market reports, sales sheets, and special sale events. The facility features a well-maintained auction auditorium with amenities including air conditioning, restaurant services, and extensive parking.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Superior Livestock Auction: Largest U.S. video/online cattle auction connecting sellers and buyers nationally. Highly comparable to Sulphur Springs because both earn commissions by intermediating cattle transactions; Superior represents the online-first competitive alternative to the local auction model.
• Western Video Market: Western U.S. video cattle auction operating a similar commission-based intermediation model. Directly comparable as a competing online cattle marketplace that pulls regional sellers/buyers away from single physical sale barns like Sulphur Springs.
• Jordan Cattle Auction: Multi-location Texas cattle auction company running regular sales at physical sale barns. Closely comparable regional competitor with the same physical-venue, commission-based model serving Texas cattle producers.

Regional players

• Amarillo Livestock Auction: Long-running Texas Panhandle livestock auction facility operating weekly cattle sales. Comparable regional peer in scale and business model; serves a different Texas sub-region rather than directly competing with Sulphur Springs' Northeast Texas catchment.
• San Angelo Livestock Auction: Historic West Texas livestock auction with weekly cattle sales and special sales. Comparable regional peer operating the same physical-venue commission model in a different Texas region than Sulphur Springs.
• Clovis Livestock Auction: Eastern New Mexico / West Texas livestock auction running weekly cattle sales. Comparable single-location regional peer offering the same physical-venue commission intermediation model in an adjacent geography.
• Empire Livestock Marketing: Multi-location Northeast U.S. livestock auction company. Comparable as a regional physical-sale-barn operator using commission-based intermediation, but serving a different geography than Sulphur Springs' Texas base.

Broad incumbents

• United Producers, Inc. Farmer-owned cooperative operating multiple livestock auction facilities across the Midwest and South. Comparable as a larger, broader incumbent in physical livestock marketing that competes for sellers who might otherwise choose a local barn like Sulphur Springs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Sulphur-Springs-Livestock-Commission-Co-187420951288265
• LinkedInlinkedin.com/company/sulphur-springs-livestock-commission-co.-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sulphur springs