Chargrill Charlie’s

Casual Dining Restaurantschargrillcharlies.com

Chargrill Charlie's is a privately held Australian quick-service restaurant chain founded in 1989, operating multi-unit stores serving chargrilled chicken, burgers, rolls, salads, and catering to retail consumers from its Chatswood headquarters.

Company typePrivate
Founded1989
HeadquartersChatswood, Australia
Headcount501–1,000
GTM typeB2C
OfferingServices

What Chargrill Charlie’s does

Chargrill Charlie's is an Australian privately held quick-service restaurant chain founded in 1989, headquartered in Chatswood. The company operates restaurants serving a menu built around chargrilled chicken, complemented by burgers, rolls, salads, and a catering offering. Per the firm's firmographic profile, it employs between 501 and 1,000 staff, implying a multi-unit footprint, consistent with the corporate website maintaining a dedicated store-locator and holiday trading-hours page.

The business model is a conventional QSR retail operation: revenue is generated through dine-in and takeaway transactions at company-operated stores, supplemented by catering sales. No franchise, licensing, or royalty revenue streams are documented in the source data, and ownership structure (founders, investors, or parent) is not disclosed. The company markets directly to Australian consumers; no B2B enterprise segment, named accounts, or partnership channels are referenced in the available evidence.

There is no disclosed technology stack, proprietary digital platform, app, loyalty system, or data-asset positioning. The corporate website is functional but minimal, limited to brand presence and location information. No funding rounds, M&A activity, leadership changes, or regulatory actions are recorded in the input data, leaving the company's strategic direction and financial profile substantially undocumented beyond its core operating facts.

Chargrill Charlie’s firmographics

Firmographics

Name: Chargrill Charlie’s
Website: https://chargrillcharlies.com
Company type: Private
Founded year: 1989
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: Chargrill Charlie's is a privately held Australian quick-service restaurant chain founded in 1989, operating multi-unit stores serving chargrilled chicken, burgers, rolls, salads, and catering to retail consumers from its Chatswood headquarters.
Ownership category
akta.pro rank

Chargrill Charlie’s industry classification

Industry

Product category: Casual Dining Restaurants
NAICS: Restaurants and Other Eating Places (72251)
SIC: Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
akta.pro primary industry: Steakhouses & Seafood Restaurants (THAFACAE)

Keywords

Casual dining restaurants
Chargrilled chicken
Burgers and rolls
Food catering services
Australian restaurant chain

Where Chargrill Charlie’s is headquartered

Location

Headquarters

HQ city: Chatswood
HQ country: Australia
HQ region: Oceania

Markets served

Chargrill Charlie’s business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Chargrill Charlie’s product offering

Product offering

Core offering

Chargrill Charlie's operates a chain of Australian restaurants selling chargrilled chicken, burgers, rolls and salads to dine-in and takeaway customers. The chain also provides catering services for events and group orders. The offering is centred on a chargrill-cooked chicken menu supplemented by classic burger and salad items across multiple physical restaurant locations.

Differentiator

Problem solved

Functional benefit

Products and services

Chargrilled chicken menu
Burgers, rolls and salads menu
Catering services

Companies that use Chargrill Charlie’s

Customer profile

Ideal customer profiles1 record

Chargrill Charlie’s technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Chargrill Charlie’s partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights1 record

Chargrill Charlie’s competitors and assessment

Company assessment

Direct peers

Red Rooster: Major Australian chicken-focused QSR/casual chain owned by Craveable Brands, directly comparable to Chargrill Charlie's on product category (chicken-led), geography (Australia), and casual-dining positioning.
Oporto: Australian Portuguese-style chicken chain operating casual dine-in and drive-thru locations; competes with Chargrill Charlie's for the same chicken-led lunch and dinner occasions in Australia.
Nando's: Global peri-peri chicken casual-dining chain with a substantial Australian footprint; directly comparable on hero product (chicken), casual-dining format, and Australian customer base.
Schnitz: Australian fast-casual chain specializing in schnitzel (chicken) and burgers; competes with Chargrill Charlie's for chicken-led casual-dining occasions across Australian metros.
El Jannah: Australian Lebanese-style charcoal chicken chain with strong dine-in and takeaway presence; directly comparable on charcoal/chargrilled chicken hero product and Australian casual-dining positioning.
Chicken Treat: Australian chicken QSR chain with dine-in, drive-thru and delivery; comparable to Chargrill Charlie's on chicken-focused menu and Australian casual-dining customer base.
Grill'd: Australian better-burger casual-dining chain with a chargrilled positioning; comparable to Chargrill Charlie's on casual-dining format, chargrilled cooking style, and Australian demographic targeting.

Broad incumbents

Hungry Jack's: Master franchisee of Burger King in Australia and a major casual/QSR competitor; broadly comparable as a large incumbent competing for the same Australian casual-dining occasions as Chargrill Charlie's.
KFC Australia: Australian arm of Yum! Brands' global chicken QSR giant; comparable as a large incumbent in the Australian chicken category that competes directly for the same share of chicken occasions.
McDonald's Australia: Largest Australian QSR operator with broad menu including chicken items; comparable as a dominant incumbent competing for casual-dining and quick-service occasions in Australia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Chargrill Charlie’s financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Chargrill Charlie’s leadership team

Management profile

Number of profiles

Chargrill Charlie’s funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Chargrill Charlie’s M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chargrill Charlie’s

What does Chargrill Charlie’s do?

Is Chargrill Charlie’s a public or private company?

Chargrill Charlie’s is a private company. It is classified as unknown and is currently operating.

When was Chargrill Charlie’s founded?

Chargrill Charlie’s was founded in 1989. It employs 501 to 1,000 people.

Where is Chargrill Charlie’s based?

Chargrill Charlie’s is headquartered in Chatswood, Australia, in the Oceania region.

Who are Chargrill Charlie’s's main competitors?

Direct peers on record are Red Rooster, Oporto, Nando's, Schnitz, El Jannah, Chicken Treat and Grill'd. Broad incumbents are Hungry Jack's, KFC Australia and McDonald's Australia.

Does Chargrill Charlie’s have an API?

No public API is recorded for Chargrill Charlie’s.

What industry is Chargrill Charlie’s in?

Chargrill Charlie’s's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants. Its NAICS code is 72251 and its SIC code is 5810.