Beacon Oral & Maxillofacial Surgeons

What Beacon Oral & Maxillofacial Surgeons does

Beacon Oral & Maxillofacial Surgeons is an independently owned, multi-location oral surgery practice founded in 2008 by Dr. Russell Lieblick, DMD, with Dr. Brandon Rehrer, DDS joining as a partner surgeon. The practice operates four clinical locations across Oregon (Gresham, The Dalles, Milwaukie) and Washington (Camas), serving the Portland metropolitan area and the Columbia River Gorge region. Core service lines include dental implant placement, wisdom tooth removal, the proprietary DIEM Full-Arch Restoration (an All-on-4-style protocol), bone grafting, corrective jaw surgery, facial trauma repair, oral pathology, pre-prosthetic surgery, and emergency services.

The practice is built around two board-certified oral and maxillofacial surgeons with hospital-grade anesthesia training and PALS certification, executing high-volume, standardized surgical workflows that reportedly deliver success rates above 98%. Diagnostic and planning capabilities center on 3D cone-beam CT (CBCT) imaging and digital workflow technology used for treatment planning and coordinated care with referring restorative dentists. Patient-experience differentiators include multiple anesthesia options (including pediatric-specific protocols), EXPAREL non-opioid pain management providing up to 96 hours of post-operative relief, and a Stemodontics partnership enabling stem cell banking from extracted wisdom teeth. The practice also runs the Implant Mini Residency Program, an educational offering for general dentists seeking to expand their implant skills.

Commercially, Beacon functions as a direct-pay, fee-for-service healthcare provider with revenue generated on a transaction basis per surgical procedure. Patient acquisition runs through a dual channel: a dentist referral network as the primary pipeline, and direct-to-patient marketing anchored by a near-2,000-review Google reputation averaging 4.9-5.0 stars across all four locations, an extensive YouTube patient-testimonial library, the Oral Surgery Insights podcast, and community outreach. Pricing is quote-based following consultation, with payment plans and insurance accepted. The practice has remained private and independent, with Dr. Lieblick publicly stating the rejection of private equity acquisition offers to preserve clinical autonomy.

Name

Beacon Oral & Maxillofacial Surgeons

Legal name

Beacon Oral & Maxillofacial Surgeons

Website

https://beaconoms.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

Beacon Oral & Maxillofacial Surgeons is an independently owned, four-location oral surgery practice in Oregon and Washington, providing dental implants, wisdom tooth removal, and proprietary DIEM full-arch restoration via dentist referrals and direct patient acquisition.

Ownership category

akta.pro rank

Product category

Oral and Maxillofacial Surgery Services

NAICS

Offices of Dentists (62121), Offices of Dentists (621210), Offices of Dentists (6212)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Oral & Maxillofacial Surgery Group Practices (HLABAKAE)

akta.pro secondary industries

Dental Implant Surgery & Bone Grafting (HLABAEAB), Anesthesia & Sedation Services for OMS (Office-Based/Outpatient) (HLABAEAI), Dental Implant Placement (Surgical Implantology) (HLABACAE)

Keywords

• Oral surgery services
• Dental implant placement
• Wisdom teeth removal
• Full-arch restoration
• Maxillofacial surgery

Headquarters

HQ city

Gresham

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Oral Surgery Procedures: One-time surgical procedures including dental implant placement, wisdom teeth removal, tooth extractions, bone grafting, and corrective jaw surgery. Revenue is transaction-based, generated per procedure performed. Patients may require multiple visits for complex cases like full-arch restoration.
2. Specialized Surgical Services: Advanced procedures such as DIEM Full-Arch Restoration, facial trauma repair, oral pathology treatment, and emergency oral surgery services. These higher-complexity procedures generate significant per-case revenue.
3. Anesthesia and Sedation Services: Various anesthesia options including IV sedation, general anesthesia, and EXPAREL for post-operative pain relief. Anesthesia services are bundled with surgical procedures.
4. Dental Implant Residency Program: Educational programs for dentists to learn implant dentistry skills, generating revenue through training fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Beacon Oral & Maxillofacial Surgeons is a multi-location specialty oral surgery practice that performs dental implant placement, wisdom teeth removal, and the proprietary DIEM® Full-Arch Restoration (All-on-4) protocol, along with bone grafting, tooth extractions, facial trauma repair, oral pathology treatment, corrective jaw surgery, and emergency oral surgery. The practice serves individual patients referred by general dentists or self-referred across four clinical locations in Oregon and Washington, with supporting diagnostic imaging (3D CBCT scanning), multiple anesthesia options, and EXPAREL® non-opioid pain management bundled into each surgical procedure.

Product overview

Beacon Oral & Maxillofacial Surgeons is a multi-location oral surgery practice offering a comprehensive suite of surgical services. The core offering centers on dental implant placement (including single implants, immediate-load implants, and implant-supported bridges) and wisdom teeth removal. The practice also provides full-arch restoration (DIEM® Full-Arch Replacement/All-on-4), bone grafting, tooth extractions, facial trauma treatment, oral pathology, corrective jaw surgery, and emergency services. Supporting services include 3D CBCT scanning for diagnosis, multiple anesthesia options including EXPAREL® non-opioid pain management, and a partnership with Stemodontics® for stem cell banking from wisdom teeth. The practice operates four locations in Oregon and Washington serving the Portland metro area.

Differentiator

Problem solved

Functional benefit

Brands

• Oral Surgery Insights: Podcast covering topics related to oral surgery, dental implants, and practice management topics.
• The Pathway to Peak Performance Podcast
• Implant Mini Residency Program

Products and services

• Dental Implants

Quantifiable outcome

• 98+ percent surgical success rate
• +2 more outcomes

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• StemodonticscoreStrategic or Co-development PartnerPartnership with Stemodontics for wisdom teeth stem cell banking. When patients have wisdom teeth removed, they can choose to have stem cells harvested and stored for potential future medical use. This adds value to routine wisdom teeth procedures and positions the practice as offering cutting-edge regenerative medicine options.
• Make-A-WishminorOthersCharitable partnership where podcast proceeds are donated to Make-A-Wish Foundation. Dr. Lieblick chose this charity for the Pathway to Peak Performance Podcast sponsorship.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Oregon Oral & Maxillofacial Surgeons: Multi-location OMS group practice serving the Portland and Salem, Oregon area with dental implants, wisdom teeth removal, and full-arch restoration. Direct competitor to Beacon in the same metro with similar service mix, surgeon-led model, and referring-dentist channel.
• Affordable Dentures & Implants: National chain focused on tooth replacement, including dental implants and full-arch solutions, with a strong value brand and broad U.S. footprint. Comparable in the dental implant and denture-adjacent category, competing for similar price-sensitive implant and extraction patients.
• ClearChoice Dental Implant Centers: National DSO-style network dedicated exclusively to dental implants and full-arch restoration (All-on-4). Directly competes with Beacon's DIEM full-arch offering via a standardized, high-volume, brand-led model.

Regional players

• Puget Sound Oral Surgery: Multi-surgeon OMS practice in the greater Seattle/Puget Sound area offering the same core services (implants, wisdom teeth, jaw surgery). Regional peer operating in the Pacific Northwest with comparable scope, though in a non-overlapping Washington geography.

Broad incumbents

• Aspen Dental: Large multi-specialty DSO offering extractions, implants, dentures, and general dentistry across hundreds of U.S. locations. Broader incumbent in the same patient-overlap category with significant implant and extraction volume.
• Heartland Dental: Largest U.S. dental support organization providing non-clinical support to thousands of practices. While primarily general dentistry, it represents the DSO/PE-backed consolidation trend that Beacon has publicly resisted and competes for talent and referral relationships.
• Western Dental & Orthodontics: Multi-state dental services organization offering implants, oral surgery, orthodontics, and general dentistry. Comparable as a scaled incumbent that bundles oral surgery with broader dental services in markets adjacent to the Pacific Northwest.

Emerging players

• Nuvia Dental Implant Center: Fast-growing, multi-state dental implant chain focused on permanent teeth-in-a-day full-arch restorations. Directly comparable to Beacon's DIEM protocol in patient value proposition and surgeon-led delivery model.

Others

• Archy Dental Marketing: Marketing agency specialized in SEO, reviews, and patient acquisition for dental and oral surgery practices. Adjacent service provider reflective of the digital marketing playbook Beacon uses to drive Portland-metro patient volume.
• Nobel Biocare: Global manufacturer of dental implants and digital workflow systems widely used in All-on-4-style full-arch protocols like DIEM. Adjacent ecosystem enabler and supplier to the implant category Beacon operates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beacon Oral & Maxillofacial Surgeons