the assethub

What the assethub does

AssetHUB operates a UK-based two-sided marketplace for buying, selling, and procuring telecoms infrastructure and connectivity services. Founded in 2023 under the Hubbub Group, the platform enables trading of dark fibre, duct, ethernet, wavelengths, poles, masts, towers, street furniture, cabinets, comms rooms, data centres, land, and abandoned utility infrastructure. It serves seven primary segments: altnets and network operators, buyer-side service providers and carriers, public sector and local authorities, utilities, mobile network operators, data centres and AI operators, and infrastructure investors.

The platform is built on Digpro's FIBE-X technology, the same engine powering Sweden's CESAR2 wholesale marketplace which has operated for 12+ years with 180+ organisations, 1,500+ users, 10,000 annual enquiries, and €500m in active contracts. AssetHUB provides GIS-based asset discovery, standardised enquiry-to-quote-to-contract workflows, audit logging, asset visibility controls, and full API integration for automated procurement. It is hosted on Google Cloud Platform in the UK, is Cyber Essentials certified, BDUK Project Gigabit and ATI Regulations 2016 compliant, and listed on G-Cloud 14 for public sector procurement.

The business monetises through marketplace transaction fees on infrastructure trades plus subscription fees for commercial access, while providing the platform free of charge to public sector organisations for ATI compliance. Distribution combines direct enterprise field sales with a 'Request a Demo' CTA, channel partnerships with CNI (50 member organisations) and INCA's Infrastructure Sharing Special Interest Group, and the G-Cloud procurement framework. Recent strategic activity (CNI Oct 2024, ITS Technology Aug 2025, CWP Oct 2025) indicates an accelerating ecosystem buildout around infrastructure sharing and wholesale connectivity services.

Name

the assethub

Legal name

AssetHUB

Website

https://asset-hub.co.uk

Company type

Private

Founded year

2023

Operating status

Operating

Short description

AssetHUB operates a UK telecoms infrastructure marketplace for trading dark fibre, duct, wavelengths, poles, and street furniture. Built on Sweden's CESAR2/FIBE-X technology, it serves altnets, network operators, public sector, utilities, and mobile operators with built-in BDUK/ATI compliance.

Ownership category

akta.pro rank

Product category

Telecommunications Infrastructure Marketplace

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

akta.pro primary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

Keywords

• Telecommunications infrastructure marketplace
• Dark fibre trading
• Network asset sharing
• Connectivity procurement
• Infrastructure asset exchange

Headquarters

HQ city

Not specified

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Marketplace Transaction Fees: AssetHUB generates revenue by facilitating transactions between buyers and sellers of telecoms infrastructure on its marketplace platform. Sellers list spare capacity (dark fibre, duct, wavelengths) and buyers pay to access and procure these assets.
2. Platform Subscription/Access: Organisations pay for access to the platform to list and manage assets, though public sector organisations receive free access to the platform.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

AssetHUB operates a UK-based B2B marketplace where organizations can list, discover, buy, sell, and procure telecommunications infrastructure and connectivity services. The offering covers dark fibre, duct access, wavelengths, Ethernet, structures, street furniture, site access, and land access, with transaction workflows extending from enquiry through contracting and including map-based discovery and API integration.

Product overview

AssetHUB is a single, unified marketplace platform for trading telecommunications infrastructure in the UK. It is built on Digpro's FIBE-X technology (the same proven platform behind Sweden's CESAR2 system) and supports the trading of multiple asset types: Dark Fibre, Ethernet, Wavelengths, Duct Access, Poles/Masts/Towers, Street Furniture, Site Access (Cabinets/Data Centres), Land Access, and Abandoned Utility Infrastructure. The platform provides standardised processes for seamless and secure trading of telecoms assets and infrastructure services, managing the full workflow from enquiry to quote to order to contract, with API integration available for automated procurement.

Differentiator

Problem solved

Functional benefit

Products and services

• AssetHUB Platform A B2B online marketplace for listing, discovering, buying, selling, and procuring telecommunications infrastructure and connectivity services, with workflows extending from enquiry to contract.
• Dark Fibre Trading Marketplace access for buying and selling dark-fibre infrastructure between telecommunications asset owners and connectivity buyers.
• Duct Access Marketplace access for buying, selling, and procuring access to underground telecommunications duct routes.
• Wavelength Trading Marketplace access for buying and selling optical-wavelength connectivity capacity.
• Ethernet Trading Marketplace access for buying and selling Ethernet connectivity services.
• Structure Access - Poles, Masts and Towers Marketplace access for buying, selling, and procuring access to poles, masts, and telecommunications towers.
• Street Furniture Access Marketplace access for buying, selling, and procuring access to street-based telecommunications structures.
• Site Access - Cabinets, Communications Rooms and Data Centres Marketplace access for buying, selling, and procuring access to cabinets, communications rooms, and data-centre facilities.
• Land Access Marketplace access for buying, selling, and procuring land access associated with telecommunications infrastructure.
• Abandoned Utility Infrastructure Marketplace access for buying, selling, and procuring abandoned utility infrastructure suitable for telecommunications use.

Quantifiable outcome

• UK network builders can save up to £2.6 billion in construction costs by reusing abandoned utility infrastructure
• +3 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Six partnerships are on record, tiered core, major and notable.

• CWP (Common Wholesale Platform)coreStrategic or Co-development Partner · 1 October 2025Strategic partnership to streamline access to essential services including infrastructure sharing, UPRN Finder, Wholesale Billing, automated broadband checking, and business switching services. Partnership combines infrastructure visibility with wholesale tools for faster route to market. Includes joint marketing campaigns, webinars, and event presence at Connected Britain, INCA, and UKWISPA.
• ITS Technology GroupcoreStrategic or Co-development Partner · 5 August 2025Partnership allowing Altnets and other parties to purchase ITS dark fibre assets through AssetHUB's marketplace. Enables ITS to benefit as both seller and buyer - sourcing infrastructure for its own build while selling its dark fibre. Collaboration aims to speed up fibre deployments in major UK cities by avoiding unnecessary dig costs and overbuild.
• Cooperative Network Infrastructure (CNI)coreStrategic or Co-development Partner · 9 October 2024Strategic partnership enabling all 50 CNI members to use AssetHUB platform for managing fibre and infrastructure asset enquiries. CNI represents public and private sector organisations including NHS trusts, local authorities, and operators (CityFibre, ITS, Virgin Media) in Tameside, Blackpool, Manchester, Lancaster, Brighton and Sussex. Partnership includes free access to AssetHUB 'shop window' for CNI members.
• INCA (Independent Network Cooperative Association)majorGTM or Marketing PartnerAssetHUB works closely with INCA and participates in their Infrastructure Sharing Special Interest Group (ISG) for pole, duct and cabinet space sharing. Free trial of AssetHUB available for all INCA members. Both companies are jointly working on encouraging Altnets to share physical infrastructure through standardisation efforts.
• DigprocoreTechnology or IntegrationDigpro develops and owns the FIBE-X technology that powers AssetHUB. Digpro also developed the Swedish CESAR2 platform (150+ companies, €500m contracts) that AssetHUB is based on. Technology partnership provides proven marketplace infrastructure.
• Boldyn NetworksnotableStrategic or Co-development PartnerBoldyn Networks signed a concession agreement with Transport for London (TfL) to reuse TfL assets for 4G/5G deployment on the Underground tube network. AssetHUB maps and showcases such opportunities including the 1,800km of traffic management duct and 52,000 road junctions available through such arrangements.

Scale indicators15 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• DIGPRO: DIGPRO is the Swedish technology firm that built FIBE-X and operates CESAR2 — the direct predecessor and now-sister marketplace to AssetHUB in Sweden. They are the technology partner and effectively the closest competitor in a different geography, operating the same model against the same use cases.
• NEXSYS-ONE: NEXSYS-ONE is a telecom infrastructure management and marketplace platform that connects asset owners, contractors, and operators for tower, fibre, and small-cell projects. It overlaps directly with AssetHUB on workflow automation, asset discovery, and multi-party collaboration across telecoms infrastructure lifecycles.

Broad incumbents

• IQGeo: IQGeo (formerly Ubisense Network Intelligence) provides geospatial network management software to telecom operators and altnets, including fibre planning and asset visualisation. It competes with AssetHUB's GIS-based asset discovery and workflow layer, though it is sold as a broader OSS/network-management suite rather than a transactional marketplace.
• Esri (UK business): Esri's ArcGIS platform underpins much of the telecoms and utility asset mapping in the UK. Many altnets and local authorities use Esri tooling for fibre and street asset mapping, making it an incumbent indirect competitor to AssetHUB's GIS-based asset discovery and live map features.
• Netcracker Technology: Netcracker provides BSS/OSS and partner-management suites used by large telecom operators for wholesale ordering, fulfilment, and partner integration. It competes with AssetHUB on the API-driven automated procurement and partner workflow capabilities, though it is sold to Tier 1 operators rather than UK altnets and local authorities.

Emerging players

• Sitetracker: Sitetracker is an infrastructure project management and asset lifecycle platform widely used by telecoms operators, tower companies, and altnets. It overlaps with AssetHUB on workflow automation, enquiry-to-contract traceability, and inventory visibility, but does not offer a public marketplace for third-party trading.
• Vitruvi Software: Vitruvi provides infrastructure planning and delivery management software for telecoms, utilities, and broadband programs. It is comparable to AssetHUB on the programme-management side (BDUK/Project Gigabit-like workflows) but focuses on capital-program execution rather than asset trading between parties.

Others

• Boldyn Networks: Boldyn is a major neutral-host network operator (e.g., the TfL concession) and a named AssetHUB customer/partner. While not a marketplace competitor, it is the largest single deployer of shared-asset concessions in the UK and effectively a 'wholesale buyer' on the platform — a critical ecosystem participant and benchmark for institutional adoption.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-assethub

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about the assethub