CHAMP-RAY INDUSTRIAL CO.

What CHAMP-RAY INDUSTRIAL CO. does

CHAMP-RAY INDUSTRIAL CO., LTD (鼎瑞機電股份有限公司) is a Taiwan-based manufacturer founded in 2011 and headquartered in Taichung City (Longjing District). The company designs and manufactures DC ceiling fans, DC motors, and electronic speed controllers (ESCs), with the CRG sub-brand covering standardized and customized DC motor products. It has recently expanded its scope to include high-load UAV power modules that integrate DC motors with electronic speed controllers, targeting medium-to-large unmanned aerial vehicles for domestic and international drone manufacturers still in the sample validation phase.

The company operates a vertically integrated hardware manufacturing model: it designs and produces DC motors in-house, integrates them with proprietary ESCs, and assembles finished ceiling fans. Its product portfolio includes ceiling fans with 2–8 blade configurations, single wire wall control technology, and a recently developed integrated motor+ESC UAV power module positioned as a Made-in-Taiwan solution. Primary markets are USA, Australia, and Europe, with roughly balanced Northern and Southern hemisphere customer distributions providing seasonal production smoothing.

CHAMP-RAY generates revenue primarily through B2B hardware sales via direct inquiry-based quotation, supported by worldwide liaison offices, trade show participation (Dubai Airshow, Hong Kong International Lighting Fair, Taiwan AIoT, Japan Drone), and investor relations activities. The company listed on Taiwan's Emerging Stock Market (興櫃) in December 2023 and is preparing for a full exchange listing. It is building a second factory (Longjing Second Factory) with smart, green, and low-carbon certifications, targeting Q3 2025 completion to expand both ceiling fan and UAV power module capacity.

Name

CHAMP-RAY INDUSTRIAL CO.

Legal name

CHAMP-RAY INDUSTRIAL CO., LTD

Website

https://champ-ray.com

Company type

Public

Founded year

2011

Operating status

Operating

Short description

CHAMP-RAY INDUSTRIAL CO., LTD is a Taiwan-based manufacturer of DC ceiling fans, DC motors, and electronic speed controllers serving global distributors across USA, Australia, and Europe. The company is expanding into integrated UAV power modules for medium-to-large drones and is preparing a full stock exchange listing.

Ownership category

akta.pro rank

Product category

DC Ceiling Fans & Motors

NAICS

Electrical Equipment, Appliance, and Component Manufacturing (335), Other Guided Missile and Space Vehicle Parts and Auxiliary Equipment Manufacturing (336419), Relay and Industrial Control Manufacturing (335314), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334)

SIC

Electric Housewares & Fans (3634), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

UAS Power Systems & Propulsion (Motors, ESCs, Batteries, Fuel Cells) (IMABAIAK)

akta.pro secondary industry

AC-DC Power Supplies (Industrial PSUs, DIN-rail, enclosed/open-frame) (IMAGADAA)

Keywords

• DC ceiling fans
• DC motors
• Electronic speed controllers
• UAV power modules
• Ceiling fan manufacturing

Headquarters

HQ city

Taichung

HQ country

Taiwan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. DC Ceiling Fan Products: Sale of DC ceiling fans, DC motors, and related electronic speed controllers. Main market includes USA, Australia, and Europe. Northern and Southern hemisphere customers approximately equal, providing seasonal production balance.
2. UAV/Drone Power Modules: Sale of high-load drone power modules including motors and ESCs for medium-to-large unmanned aerial vehicles. Products in sample validation stage with domestic and international customers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CHAMP-RAY INDUSTRIAL designs and manufactures DC ceiling fans along with the underlying DC motors and electronic speed controllers (ESCs). Under its CRG product line, the company also produces integrated motor-plus-ESC power modules for medium-to-large payload unmanned aerial vehicles (UAVs/drones). Products are sold globally (USA, Australia, Europe) under both standard and customized configurations to distributors, retailers, and OEM drone manufacturers.

Product overview

CHAMP-RAY INDUSTRIAL CO. is a Taiwan-based professional DC motor ceiling fan manufacturer established in 2011. The company operates a platform-plus-components architecture centered on DC ceiling fans, supported by in-house manufactured DC motors and electronic speed controllers. The product portfolio includes standard and customized DC ceiling fans (main product), UAV motors, and integrated UAV power modules (motor+ESC) for medium-to-large payload drones. The company has recently expanded into drone power systems as a diversification strategy, with products shipped primarily to USA, Australia, and Europe markets.

Differentiator

Problem solved

Functional benefit

Brands

• CRG: Product line for DC motors and related products featuring smaller, more efficient, standard and customized solutions for ceiling fans and other applications.

Products and services

• DC Ceiling Fans (直流馬達吊扇)
• DC Motors (馬達)
• Electronic Speed Controllers (電子調速器)
• UAV Power Module (無人機動力模組)

Quantifiable outcome

• Revenue growth of 14.02% YoY in January 2025
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• National Taichung University of Science and Technology - Creative Product Design DepartmentminorStrategic or Co-development Partner · 17 October 2023Industry-academia collaboration project with the university for creative product design. The company visited the university to finalize the project, touring specialized workshops including ceramics, woodworking, metal processing, gem crafting, 3D printing, and painting facilities. The collaboration aims to develop new product designs through university expertise.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Atomberg Technologies: India-based direct competitor specializing in BLDC (brushless DC) energy-efficient ceiling fans with integrated remote and smart control features. Highly comparable to Champ-Ray's DC ceiling fan business with similar energy-efficiency value proposition targeting residential and commercial customers globally.
• T-Motor (Tiger Motor): China-based manufacturer of brushless motors and ESCs specifically designed for UAV/drone applications across payload classes. Directly comparable to Champ-Ray's UAV power module (motor + ESC) business targeting medium-to-large commercial and industrial drones.
• Hunter Fan Company: One of the largest US ceiling fan manufacturers with broad product portfolio across residential and commercial segments. Direct competitor in the same product category as Champ-Ray's DC ceiling fans, with overlapping distribution into US home improvement retail channels.
• KDE Direct: US-based manufacturer of high-performance brushless motors, ESCs, and integrated power systems for commercial and industrial UAVs. Directly comparable to Champ-Ray's high-load drone power module business in product offering and target customer segment (medium-to-large drone OEMs).
• Minka Group (Minka-Aire): Major US ceiling fan manufacturer offering designer ceiling fans with motor and control integration across residential and light commercial segments. Directly competes with Champ-Ray in the ceiling fan category with overlapping US distribution and customization capabilities.
• Hobbywing: China-based manufacturer of electronic speed controllers (ESCs), motors, and power systems widely used in UAV, robotics, and RC applications. Directly comparable to Champ-Ray on the ESC/power electronics side of the UAV power module business.
• Fanimation: US designer and manufacturer of decorative and functional ceiling fans for residential and commercial applications. Comparable to Champ-Ray in the ceiling fan product category with overlapping US distribution and custom design offerings.
• Scorpion Power System: Manufacturer of high-performance brushless motors for unmanned aerial vehicles and other demanding applications. Comparable to Champ-Ray on the motor side of UAV power systems with similar focus on performance and reliability for medium-to-large drone platforms.

Broad incumbents

• Nidec Corporation: Global Japanese motor manufacturer and broad incumbent producing motors and electronic components across automotive, appliance, industrial, and commercial applications. Comparable to Champ-Ray's underlying DC motor technology base but at vastly larger scale and broader portfolio.
• Mabuchi Motor: Japanese leading manufacturer of small DC motors used in automotive, home appliance, and consumer electronics applications worldwide. Broad incumbent comparable to Champ-Ray's core DC motor manufacturing capability, though serving far broader end-markets and customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CHAMP-RAY INDUSTRIAL CO.