coralytics ai

What coralytics ai does

Coraly (formerly Coralytics) is a Dubai-headquartered AI software company serving the real estate industry, founded in 2022 by Fouad Bekkar (ex-VP Data & AI at Property Finder) and Stuart Chapley (ex-Director at Rightmove, ex-VP Product at Property Finder) and incorporated at the In5 Tech incubator. The company operates a three-layer platform: an Agency Growth Platform that unifies listing creation, lead qualification, marketing automation, and transaction management for brokerages; an AI API Suite that lets property portals and MLSs embed listing-description generation, photo enhancement, AI translation, lead enrichment, and fraud detection via a single integration; and GPPI (Global Property Portal Index), an independent benchmark scoring 200+ portals across 54 markets on 158+ metrics.

Underlying technology combines computer vision (privacy detection, materially-edited image detection, virtual staging, sky replacement, object removal), natural language processing (compliant listing copy, multilingual translation, social captions), predictive analytics (lead intent scoring and routing), and process automation (multi-portal publishing, disclosure workflows, transaction tracking). The platform is RESO-certified, the first AI platform for real estate to be certified outside the Americas and Europe, and includes a compliance suite addressing California AB-723 and UAE DLD requirements.

Revenue is generated through SaaS subscriptions on the Growth Platform (Free, Pro, Team, Enterprise tiers), API licensing to portals and MLSs, freemium and paid access tiers for GPPI (Free, Portal Participant, Institutional), and usage-based Launch Packs and Disclosure Packs. Distribution combines product-led growth through free AI tools (virtual staging, photo enhancer, sky replacement, privacy checker, disclosure checker), enterprise field sales for brokerages and MLS rollouts, and channel partnerships with MLS operators, property portals, and training partners. The company raised a $2M pre-seed round in August 2025 from Salica Oryx Fund (lead), EQ2 Ventures, and Second Century Ventures (NAR), and was selected for the inaugural REACH Middle East 2026 cohort.

Name

coralytics ai

Legal name

Coralytics FZ-LLC

Website

https://coralytics.com

Company type

Private

Founded year

2022

Operating status

Operating

Short description

Coraly is a Dubai-based AI platform providing real estate agencies, MLSs, and property portals with AI-powered listing automation, lead qualification, transaction workflows, and an independent portal benchmarking index (GPPI) covering 200+ portals across 54 markets.

Ownership category

akta.pro rank

Product category

Real Estate AI Software

NAICS

Software Publishers (5132), Software Publishers (51321)

akta.pro primary industry

Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• AI listing creation
• Real estate workflow software
• Property portal benchmarking
• Real estate compliance automation
• Lead intent scoring

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Agency Growth Platform Subscription: SaaS subscription for brokerages and agencies providing AI listing creation, lead management, marketing workflows, and transaction tracking. Tiered plans (Free preview, Pro, Team, Enterprise) with per-seat or usage-based components.
2. AI API Suite Licensing: Modular AI capabilities licensed to property portals and MLS operators via API integration, enabling them to embed listing generation, photo enhancement, lead enrichment, and fraud detection into their platforms.
3. GPPI Access Tiers: Free tier provides limited portal profiles and market data. Professional and Institutional tiers unlock deeper benchmarking, monitoring, exports, and custom alerts for portal operators, investors, and analysts.
4. Launch Packs & Disclosure Packs: On-demand marketing material generation from listing photos — social creatives, flyers, videos, disclosure documentation. Free preview with watermarks; paid tiers for full-resolution exports and batch processing.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Coraly provides an AI growth and trust platform exclusively built for real estate, delivered as a three-layer product: (1) the Agency Growth Platform that unifies AI listing creation, lead qualification, marketing, compliance, and transaction workflows for brokerages; (2) the AI API Suite, a modular set of real estate-native AI capabilities (listing descriptions, photo enhancement, translation, lead enrichment, fraud detection) that property portals and MLSs embed directly into their platforms via a single integration; and (3) GPPI, an independent evidence-first benchmark indexing 200+ property portals across 54 markets on 158+ metrics. Free standalone AI tools (virtual staging, photo enhancer, sky replacement, object removal, privacy checker, disclosure checker) drive product-led adoption into the paid platform.

Product overview

Coraly is a three-layer AI platform for real estate operations: Layer 01 (Agency Growth Platform) serves agents and brokerages with listing creation, lead management, marketing, compliance, and transaction workflows; Layer 02 (AI API Suite) provides modular AI capabilities (listing description generation, photo enhancement, translation, lead enrichment, fraud detection) that portals and MLSs embed via API; Layer 03 (GPPI - Global Property Portal Index) is an independent benchmarking system covering 200+ portals across 54 markets. The platform unifies listings, leads, transactions, and reporting into one action-oriented system. Standalone tools include Virtual Staging, Photo Enhancer, Sky Replacement, Object Removal, Privacy Checker, Disclosure Checker, Launch Packs, and Disclosure Packs.

Differentiator

Problem solved

Functional benefit

Brands

• GPPI (Global Property Portal Index): The world's first cross-market property portal benchmarking system covering 500+ portals across 54 markets.

Products and services

• Coraly Growth Platform Main agency platform unifying AI listing creation, lead qualification, marketing, compliance, and transaction workflows with AI-driven action recommendations for real estate brokerages and agencies. Replaces spreadsheets, chats, email, calendars, and disconnected tools with a single action layer from empty listing to closed deal.
• Coraly AI API Suite Modular, real estate-native AI capabilities (listing description generation, photo enhancement and quality scoring, AI translation and localisation, lead enrichment and intent scoring, policy enforcement, and fraud detection) that property portals and MLSs embed directly into their platforms via a single API integration. RESO-certified data standards enable interoperability with US MLS systems.
• GPPI (Global Property Portal Index) Independent evidence-first benchmark measuring property portal health across discoverability, market experience, listing quality, product innovation, AI adoption, compliance, and market structure. Indexes 200+ property portals across 54 markets on 158+ metrics across five dimensions; no portal pays to be rated and scores cannot be bought.
• Virtual Staging Standalone AI-powered virtual furniture staging tool for empty rooms with automatic disclosure labels and original image preservation for compliance (including California AB-723). Available free with watermarked outputs to drive product-led adoption.

Quantifiable outcome

• Listing time reduced from 4 hours to 45 minutes (85% reduction) — Paragon Properties
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability8 records

Feature9 records

Partnerships

Nine partnerships are on record, tiered government programme partner, core certification partner, incubator partner, enterprise customer, flagship channel partner, core channel partner, co-marketing partner and training partner.

• Dubai Land Departmentgovernment programme partnerStrategic or Co-development Partner · 1 February 2026Dubai Land Department co-launched REACH Middle East programme in support of Dubai's Real Estate Strategy 2033 and Dubai Economic Agenda D33. Coraly selected as inaugural cohort member from nearly 100 applicants.
• RESO (Real Estate Standards Organization)core certification partnerStrategic or Co-development Partner · 1 August 2025RESO certifies Coraly's AI platform for real estate data standards. First AI platform for real estate to be RESO-certified outside the Americas and Europe. Certification opens access to every MLS in the United States. Endorsed by Sam Debord, RESO CEO.
• In5 Tech Hub, Dubaiincubator partnerStrategic or Co-development Partner · 1 August 2025Based at In5 Tech, Dubai's leading technology incubator. Coraly incorporated at In5 Tech in 2022. The incubator supports Dubai's innovation and technology agenda.
• Chestertons Globalenterprise customerChannel Partner/ Reseller/ Distributor · 1 August 2025Implemented across 47+ international offices globally. Standardised on Coraly for unified listing management, demonstrating enterprise-scale deployment capability.
• Paragon Propertiesenterprise customerChannel Partner/ Reseller/ Distributor · 1 August 2025Reduced listing time from 4 hours to 45 minutes — demonstrating 85% efficiency gain. Featured in 'How We Transformed Our Agency' industry validation video.
• PropertyFinderflagship channel partnerGTM or Marketing PartnerThe largest property portal in MENA recommends Coraly to its network. Notable quality improvement in listings and better user experience for buyers. Industry Validation video featured on site.
• SDMLScore channel partnerChannel Partner/ Reseller/ Distributor8,000 US agents onboarded through one MLS partnership. Demonstrates Coraly's ability to deploy at MLS scale, enabling automated lead routing and follow-up for SDMLS members.
• SeLogerco-marketing partnerGTM or Marketing PartnerFrance's leading property portal engaged in co-marketing with Coraly. Represents European portal market entry and validation.
• ThinkProptraining partnerChannel Partner/ Reseller/ DistributorAbu Dhabi's licensed training partner builds on Coraly for agent education and workflow adoption. Extends Coraly's reach into training and professional development channels in the UAE.

Scale indicators9 records

Recent moves10 records

Expansion highlights7 records

Direct peers

• Ylopo: AI-powered marketing and lead generation platform purpose-built for real estate agents and teams. Directly comparable to Coraly's Growth Platform in serving the same agent/brokerage persona with AI-driven listings, leads, and marketing automation.
• CINC (Commissions Inc): AI-driven real estate lead generation and conversion platform for agents, teams, and brokerages. Comparable to Coraly's Lead Suite with similar targeting on lead qualification, automated follow-up, and brokerage-wide deployments.
• Roof.ai: Conversational AI platform for real estate lead engagement and qualification. Closely aligned with Coraly's Lead Suite and intent-scoring capabilities targeting the same agent/broker customer base.
• Spacely AI: AI-powered interior design and virtual staging platform for real estate listings. Directly competes with Coraly's Virtual Staging and Photo Enhancement tools with comparable computer-vision-driven outputs for agents and brokerages.
• REimagineHome: AI virtual staging, photo enhancement, and listing description tool for real estate professionals. Directly comparable to Coraly's standalone image and listing tools, including virtual staging and sky replacement features.

Broad incumbents

• BoldTrail (formerly kvCORE): End-to-end CRM, lead generation, and back-office platform for real estate brokerages with embedded AI features. Comparable to Coraly's Growth Platform at a larger, more established scale serving similar brokerage customers.
• Compass: Large US real estate brokerage with proprietary technology platform for agents. Overlaps with Coraly's listing, lead, and marketing workflows but Compass serves its own internal agents rather than licensing to brokerages.
• Zillow: Dominant US real estate portal with embedded AI tools for listing descriptions, photo enhancements, and CRM features. Provides indirect competitive pressure on Coraly's API Suite and listing capabilities given Zillow's scale and agent adoption.

Emerging players

• Virtual Staging AI: AI virtual staging and furniture rendering tool for real estate listings. Competes with one slice of Coraly's photo tools (Virtual Staging) with a more focused, single-product offering.
• Structurely: AI-powered lead engagement and qualification platform for real estate, mortgage, and adjacent verticals. Comparable to Coraly's Lead Suite in AI-driven lead follow-up but with broader vertical scope beyond real estate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about coralytics ai