What coast2coastrx does

Coast2CoastRx is a free prescription drug discount card program that allows consumers to access reduced prices on medications at participating pharmacies nationwide. The program is owned and operated by Financial Marketing Concepts (FMC), a company established in 1997 and headquartered in Ponte Vedra Beach, Florida. The card requires no registration and no fee from end users and has been endorsed by hundreds of community governments across the United States, including the City of Phoenix, the City of Houston, San Diego County, Niles Township, and the Mississippi Association of Supervisors. The program's primary user segments are uninsured, underinsured, and Medicare Part D consumers seeking out-of-pocket savings on prescription medications.

The core product is the Coast2CoastRx prescription discount card, accepted at a national network of pharmacies and accompanied by a mobile application launched in 2021 for digital access and engagement. Beyond the prescription card, the platform has been extended into a portfolio of adjacent discount offerings covering dental, vision, hearing, veterinary, diabetic supplies, lab testing, and telehealth services. The architecture appears to be a card-and-network model with a web and mobile front-end, integrated with pharmacy benefit and discount administration back-end systems; no proprietary AI or advanced technical components are described.

The business model relies on transaction fees generated when cardholders fill prescriptions at participating pharmacies. Coast2CoastRx does not charge consumers directly; instead, it monetizes through negotiated economics with pharmacy benefit administrators and the pharmacy network. Distribution is driven primarily by partnerships with municipal, county, township, and state-level government entities, which endorse and promote the free card to their residents as a public benefit, providing Coast2CoastRx with a low-cost acquisition channel for cardholder adoption.

Name

coast2coastrx

Legal name

Coast2CoastRx

Website

https://coast2coastrx.com

Company type

Private

Founded year

1997

Operating status

Operating

Short description

Coast2CoastRx, operated by Financial Marketing Concepts since 1997, provides a free prescription drug discount card accepted at a national pharmacy network and endorsed by hundreds of community governments, serving uninsured and underinsured U.S. consumers.

Ownership category

akta.pro rank

Product category

Prescription Discount Programs

akta.pro primary industry

Private-Label & Store Card Schemes (FSAMAAAE)

Keywords

• Prescription discount card
• Pharmacy benefit network
• Community health savings
• Medication price lookup
• Discount healthcare programs

Headquarters

HQ city

Ponte Vedra Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Prescription Discount Card Program: Coast2CoastRx operates as a free prescription discount card for consumers. The company earns revenue through transaction fees negotiated with participating pharmacies in its network. The card is provided at no cost to users and is funded through discounts negotiated with pharmacies.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Coast2CoastRx operates a free prescription discount card program (not insurance) that provides savings of up to 80% on prescription medications at thousands of participating pharmacies across all 50 U.S. states and territories. The card is distributed through endorsements with hundreds of community governments (cities, counties, townships, states, and associations), requires no registration or personal information, and is supplemented by partner-based discount programs covering dental, vision, hearing, veterinary, diabetic supplies, lab work, and telehealth services.

Product overview

Coast2CoastRx operates as a free prescription discount card program (not insurance) owned and operated by Financial Marketing Concepts (FMC), established in 1997. The core product is the Coast2CoastRx Card, which provides savings up to 80% on prescription medications at over 60,000 prescription drugs including brand name and generic medications, plus pet medications. The card is accepted at thousands of pharmacies nationwide. Beyond the core prescription discount card, the company offers a suite of supplementary discount programs including dental (via Dentemax), vision (via Outlook), hearing (via Beltone), veterinary services, diabetic supplies (via Diabetes Direct Wholesale), lab work (via DirectLabs), and telehealth services (via MeMD). All programs are free to use with no registration, membership fees, or qualifying requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Coast2CoastRx Card Free prescription discount coupon card providing up to 80% savings on brand name, generic, and pet medications at thousands of pharmacies nationwide, including all major chains and independents across all 50 states and U.S. territories. No registration, eligibility requirements, or personal information needed.
• Dental Discount Program Dental discount program provided through Dentemax network, offering up to 60% savings on dental services at over 80,000 providers with 140,000 offices for Coast2CoastRx cardholders.
• Vision Discount Program Vision care discount program provided through Outlook network, offering 10-50% discounts on eye care at over 12,000 chain and independent providers, including frames, lenses, sunglasses, and LASIK, plus a mail-order contact lens program.
• Hearing Discount Program Hearing care discount program provided through Beltone, offering 15% savings on hearing aids, free hearing screening, and aftercare and warranty access at over 1,500 Audiology Centers nationwide.
• Veterinary Discount Program Pet medication and veterinary services discount program offering up to 25% savings at over 3,500 veterinarian offices nationwide, covering office visits, surgical procedures, X-rays, examinations, and pet dental care.
• Diabetic Supplies Discount Diabetes testing equipment and supplies discount program provided through Diabetes Direct Wholesale, offering up to 70% savings with home delivery in 3-5 days.
• Lab Work Discount Program Laboratory services discount program provided through DirectLabs, offering 50-80% savings on lab work at participating providers for Coast2CoastRx cardholders.
• Telehealth Service (MeMD) Telehealth service provided through MeMD offering virtual medical and behavioral health consultations with US-licensed providers via video, app, or phone, with $0 copay for the first 3 urgent care visits per month under the $9.95 monthly program.
• Coast2CoastRx Mobile App Mobile application for iOS and Android that allows Coast2CoastRx cardholders to access their card, check drug pricing, locate participating pharmacies, and manage benefits on smartphone devices.

Quantifiable outcome

• Save up to 80% on individual prescriptions
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Ten partnerships are on record, tiered flagship and core.

• San Diego County, CaliforniaflagshipGTM or Marketing Partner · 1 January 2011San Diego County launched the Coast2Coast Rx Card Program in 2011 with endorsements from County Supervisors Greg Cox and Ron Roberts.
• Niles Township, IllinoiscoreGTM or Marketing Partner · 1 January 2011First township in Illinois to offer the Coast2CoastRx program in October 2011. Achieved 45.5% average savings on 7,385 prescriptions with $216,000 total savings.
• City of Phoenix, ArizonaflagshipGTM or Marketing Partner · 1 January 2010Phoenix has been a partner since 2010. Residents have saved well over $15 million through the program. City provides free drug discount card to Phoenix residents through the partnership.
• City of Houston, TexasflagshipGTM or Marketing Partner · 1 January 2010Houston partnered with Coast2CoastRx in 2010 with Heinz Foundation support to offer free prescription drug savings cards to Houstonians. Partnership aimed at reducing prescription costs to free up cash for other family needs.
• DentemaxcoreStrategic or Co-development PartnerDental network partner providing Coast2CoastRx cardholders access to over 80,000 dental care providers with over 140,000 offices. Cardholders save up to 60% on dental care. Network dentists charge 25-40% below usual charges based on a fixed fee schedule.
• Outlook VisioncoreStrategic or Co-development PartnerVision care discount network with over 12,000 chain and independent providers. Cardholders save 10-50% on eye care including frames, prescription lenses, sunglasses, and LASIK. Mail-order contact lens replacement program available.
• BeltonecoreStrategic or Co-development PartnerHearing care partner with over 1,500 Audiology Centers nationwide. Cardholders receive 15% retail discount on hearing aids, free hearing screening, and access to aftercare and warranty programs.
• Diabetes Direct WholesalecoreStrategic or Co-development PartnerDiabetic supplies partner offering up to 70% savings on diabetes testing equipment and supplies. Products shipped within 3-5 days with free talking meter and dash meter programs available.
• MeMDcoreTechnology or IntegrationTelehealth partner providing online medical and behavioral health services via video, app, or phone consultation. US-licensed medical providers and therapists available. Program includes $0 copay for first 3 urgent care visits per month.
• Mississippi Association of SupervisorscoreGTM or Marketing PartnerStatewide endorsement encouraging all Mississippi counties and residents to participate in the prescription discount program.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• GoodRx: Direct competitor operating the largest U.S. prescription discount card and price-comparison platform, serving uninsured and underinsured consumers at the same major-chain pharmacies that accept Coast2CoastRx.
• SingleCare: Direct competitor offering a free prescription discount card accepted at major pharmacies, with a similar transaction-fee revenue model and comparable focus on uninsured and Medicare populations.
• Inside Rx: Prescription savings program from Express Scripts offering discounted pricing on brand-name and generic medications at participating pharmacies, directly overlapping Coast2CoastRx's core offering.
• NeedyMeds: Non-profit operating a drug discount card and patient-assistance directory serving the same uninsured/underinsured segments as Coast2CoastRx, including Medicare donut hole users.
• ScriptSave WellRx: Prescription discount card with a nationwide pharmacy network and drug-pricing tool, operating a similar free-card model against the same retail pharmacy ecosystem.
• FamilyWize: Community-distributed prescription discount card with a similar partnership-driven model, accepted at major U.S. pharmacies and targeting uninsured and underinsured consumers.
• RxCut: Free prescription discount card program accepted at thousands of U.S. pharmacies, with comparable value proposition for uninsured consumers and Medicare Part D participants.

Emerging players

• PharmacyChecker: Compares prescription drug prices across verified online and retail pharmacies and offers a discount card, partly overlapping Coast2CoastRx's pricing-tool and card functions.

Broad incumbents

• CVS Caremark: PBM and pharmacy-services division of CVS Health with its own prescription savings and discount programs (e.g., CVS coupon card referenced on the Coast2CoastRx site), representing both a partner and a competitive threat at the network level.
• Express Scripts: Largest PBM in the U.S. operating Inside Rx and broad pharmacy benefit programs; competes indirectly by negotiating prescription pricing across the same retail pharmacies as Coast2CoastRx.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about coast2coastrx