boochy call kombucha

What boochy call kombucha does

Boochy Call Kombucha is a privately held, founder-owned craft kombucha brewery operating from a single production site at 6836 Tommytown Road in Sharpsburg, Maryland. Founded by Eric Kelchlin, a 15-year homebrewer who pivoted to fermented tea after a 2018 health crisis, the company began commercial production on August 2, 2021 under a Maryland Health Department food production license. It produces eight raw, unpasteurized, organic kombucha flavors (Innocence, Wild Thing, Limelight, Zest for Life, The Crush, Marrakech, The Full Monty, Hiboochy Mamma) differentiated by a beer-brewing methodology that emphasizes aroma, mid-palate, and a dry finish, combined with a cold-filtering process that removes sediment while preserving flavor.

The underlying production approach draws on beer brewing equipment and techniques, cold-pressed whole-fruit and vegetable juices, whole spices, and multiple fresh mint varieties grown in company herb gardens, sweetened with local honey or maple syrup. Each recipe is laboratory tested to confirm alcohol content stays under the 0.50% ABV regulatory ceiling. The product is sold on draft, in 16oz and 32oz bottles, and in 64oz growlers.

Revenue comes from three streams: direct-to-consumer sales at the brewery on Saturdays, weekly farmers markets and festivals, and a wholesale channel supplying a small set of independent local retailers across Western Maryland and the Eastern Panhandle of West Virginia. Online ordering with local pickup points supplements direct sales. The company has no external institutional funding, no parent company, and operates with a small team described as a few hands covering brewing, bottling, kegging, and delivery.

Name

boochy call kombucha

Legal name

Boochy Call Kombucha

Website

https://boochycall.com

Company type

Private

Founded year

2021

Operating status

Operating

Short description

Boochy Call Kombucha is a privately held, bootstrapped craft kombucha brewery in Sharpsburg, Maryland. Founded in 2021 by Eric Kelchlin, it produces eight raw, organic flavors using beer-brewing principles and sells direct-to-consumer, at farmers markets, and to local retailers across Western Maryland and Eastern West Virginia.

Ownership category

akta.pro rank

Product category

Craft Kombucha

NAICS

Beverage Manufacturing (3121)

SIC

Beverages (2080)

akta.pro primary industry

Kombucha Production (AFAFAHAA)

akta.pro secondary industries

Kombucha & Other Fermented Non-Alcoholic Beverages (AFAFABAK), Fermented Tea & Botanical Beverage Production (Jun, Kvass, etc.) (AFAFAHAD), Kombucha & Fermented Beverage Taprooms (THAFAKAG)

Keywords

• Craft kombucha brewing
• Fermented tea beverages
• Raw organic kombucha
• Probiotic drinks
• Locally sourced beverages

Headquarters

HQ city

Sharpsburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct Retail Sales: Direct sales of kombucha at the brewery during tasting hours (Saturdays 12pm-5pm), including 16oz cups, 32oz bottles, and 64oz growlers. Also available for purchase online with convenient pickup locations.
2. Wholesale Distribution: Wholesale supply to local retailers, shops, and distributors. Contact person Eric Kelchlin manages wholesale client relationships.
3. Farmers Markets and Events: Direct sales at local farmers markets and festivals throughout the week. Product available on tap and in bottles at these events.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Boochy Call Kombucha brews and sells eight flavors of raw, unpasteurized, organic kombucha using beer-brewing principles applied to fermented tea. The company produces kombucha with complex flavor profiles (aroma, middle notes, dry ending) using whole raw ingredients, cold-pressed juices, fresh herbs from company gardens, and local honey or maple syrup, sold on tap, in bottles, and in growlers.

Product overview

Boochy Call Kombucha is a single-product kombucha beverage company that produces eight distinct kombucha flavors (Innocence, Wild Thing, Limelight, Zest for Life, The Crush, Marrakech, The Full Monty, and Hiboochy Mamma). The company uses beer-brewing principles to create kombucha with specific aroma profiles, middle notes, and dry finishes. Products are available on draft (tap), in bottles (16oz and 32oz), and in growlers (64oz). The kombucha is unprocessed, raw, unpasteurized, and made with organic, locally grown ingredients sourced from local farms and the company's own herb gardens.

Differentiator

Problem solved

Functional benefit

Products and services

• Innocence A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• Wild Thing A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• Limelight A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• Zest for Life A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• The Crush A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• Marrakech A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.
• The Full Monty An award-winning raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles; won bronze medal at the KombuchaKon international competition in March 2022.
• Hiboochy Mamma A signature raw, unpasteurized kombucha flavor produced by Boochy Call Kombucha, brewed with organic, locally grown ingredients using beer-brewing methodology for complex flavor profiles.

Quantifiable outcome

• Won bronze medal at first KombuchaKon international competition in March 2022 for The Full Monty flavor

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• GT's Living Foods: Largest kombucha brand in the U.S. (GT's Synergy line) with national distribution across grocery, natural, and foodservice channels. Directly comparable category and customer base to Boochy Call, but vastly larger scale and broader portfolio.
• Kevita (PepsiCo): Major kombucha and functional beverage brand acquired by PepsiCo, with broad national retail distribution. Represents the incumbent scale player Boochy Call would compete against for shelf space.

Direct peers

• Health-Ade Kombucha: Premium craft kombucha brand selling raw, small-batch flavors through natural and conventional grocery retail nationwide. Closest direct competitor to Boochy Call on positioning (flavor-forward, craft, raw) and target consumer (health-conscious millennials).
• Brew Dr. Kombucha: Craft kombucha brand from Townshend's Tea Company emphasizing whole-leaf tea and botanical flavor profiles, distributed through natural grocery and on-premise accounts. Comparable craft positioning and ingredient-driven philosophy to Boochy Call.
• Humm Kombucha: Oregon-based craft kombucha brand with multiple unique flavor SKUs distributed via DSD and grocery. Comparable product breadth (8+ flavors) and craft positioning to Boochy Call's 8-flavor lineup.
• Rowdy Mermaid: Boulder-based craft kombucha focused on functional ingredients and creative flavor profiles. Comparable craft, ingredient-forward positioning targeting health-conscious consumers.
• Lion's Head: Smaller regional craft kombucha brand with similar small-batch, flavor-driven philosophy. Comparable scale to Boochy Call and useful proxy for craft kombucha unit economics and channel mix.
• The Bu Kombucha: Health-focused kombucha brand with strong DSD and natural grocery presence. Comparable craft positioning and shared target consumer (wellness-oriented, premium beverage buyers).

Emerging players

• Culture Pop Probiotic Soda: Emerging live-culture fermented beverage brand with national retail traction (Target, Whole Foods). Adjacent category (fermented soda vs. kombucha) targeting the same alcohol-alternative consumer Boochy Call addresses.
• Shark Tank Kombucha (Brew Heart Kombucha): Smaller emerging craft kombucha player navigating the same DTC + wholesale + farmers market channel mix Boochy Call employs. Useful comparable for small-batch kombucha go-to-market strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BoochyCallKombucha
• Instagraminstagram.com/boochy_call_kombucha

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about boochy call kombucha