What Ricoh does

Ricoh provides digital workplace services, office and production printing systems, industrial imaging and embedded products, collaboration equipment, and consumer cameras. It primarily serves large enterprises while also addressing commercial printers, industrial manufacturers, and specialist camera users. The company is headquartered in Tokyo, had 79,544 employees as of March 31, 2024, and operates through regional sales companies in approximately 200 countries and regions.

Its technology base spans printing, optics and image processing, software, environmental technology, production and control systems, materials and devices, AI-enabled workplace support, and inkjet technology. The portfolio is organized across RICOH Digital Services, RICOH Digital Products, RICOH Graphic Communications, RICOH Industrial Solutions, and RICOH Futures, with additional products such as unified communication systems, interactive whiteboards, projectors, RICOH GR cameras, and spherical cameras. As of FY2024, Ricoh held 32,124 patents and spent 109.8 billion yen on research and development.

Ricoh generates revenue from hardware sales and from managed services, support contracts, workplace services, and digital transformation solutions associated with its equipment. It primarily uses direct enterprise field sales through local sales companies, with quote-based pricing and multi-year contracts; specific prices are not publicly disclosed. FY2024 revenue was JPY 2.3489 trillion, including 865.6 billion yen in Japan, 659.7 billion yen in the Americas, 623.7 billion yen in Europe, the Middle East and Africa, and 199.8 billion yen in other markets.

Name

Ricoh

Legal name

Ricoh Company, Ltd.

Website

https://ricoh.com

Company type

Public

Founded year

1936

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Ricoh provides digital workplace services, office and production printing systems, industrial imaging and embedded products, and consumer cameras through a global direct-sales and support network serving enterprises and other specialized customers.

Ownership category

akta.pro rank

Product category

Office Printing and Imaging Equipment

NAICS

Printing and Related Support Activities (3231), Commercial Printing (except Screen and Books) (323111), Audio and Video Equipment Manufacturing (33431)

SIC

Printing Trades Machinery & Equipment (3555), Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Paper & Paper Products (5110)

akta.pro primary industry

Production & High-Volume Printing Systems (HDACAEAJ)

Keywords

• Office printing solutions
• Production printing systems
• Document management services
• Digital workplace services
• Industrial imaging components

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Sales of Office Products and Services: Ricoh generates revenue through the sale of office printing equipment (multifunction printers, facsimile, digital duplicators, wide format, production printers), projectors, unified communication systems, interactive whiteboards, and related services and solutions. This represents the core business generating the majority of revenue.
2. Services and Solutions: Ricoh provides associated services and solutions including managed services, workplace services, and support contracts that accompany hardware sales.
3. Digital Services Transformation: Ricoh is transforming from a hardware company to a digital services company, with business units including RICOH Digital Services, RICOH Digital Products, RICOH Graphic Communications, RICOH Industrial Solutions, and RICOH Futures.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Ricoh manufactures and sells office and production printing equipment, including multifunction printers, facsimiles, digital duplicators, wide format and production printers, and provides associated managed workplace and digital services. It also supplies industrial components such as embedded units, FA cameras and lenses, industrial inkjets, thermal media, and fonts, and sells consumer imaging products including RICOH GR compact digital cameras and RICOH THETA spherical cameras. Sales are executed through wholly owned regional sales companies in approximately 200 countries and regions.

Product overview

Ricoh operates as a diversified technology company organized into five business units: RICOH Digital Services (digital workplace solutions), RICOH Digital Products (office printing and imaging equipment including multifunction printers, printers, facsimiles), RICOH Graphic Communications (commercial printing and production printers), RICOH Industrial Solutions (industrial products like embedded units, FA cameras, industrial inkjets), and RICOH Futures (future innovation initiatives). The company also produces consumer products including digital cameras (RICOH GR Series) and spherical cameras, and offers collaboration tools such as Unified Communication Systems and Interactive Whiteboards. Ricoh positions itself as a workplace services provider focused on digital transformation and supporting worker creativity.

Differentiator

Problem solved

Functional benefit

Brands

• RICOH Digital Services: Digital workplace services business unit focusing on workplace transformation and managed services
• RICOH Digital Products
• RICOH Graphic Communications
• RICOH Industrial Solutions
• RICOH Futures
• RICOH GR
• RICOH THETA
• Comet Circle

Products and services

• Multifunction Printers
• Production Printers
• Wide Format Printers
• Digital Duplicators
• Facsimile Machines
• Projectors
• Interactive Whiteboards
• Unified Communication Systems
• RICOH GR Series Digital Cameras
• RICOH THETA Spherical Cameras
• Industrial Inkjets
• FA Cameras and Lenses
• Embedded Units
• Thermal Media
• RICOH Digital Services

Quantifiable outcome

• Scope 1 and 2 GHG emissions reduced by 50.6% from FY2015 levels (226.3 thousand t-CO2-eq in FY2024)
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

Two partnerships are on record, tiered core and major.

• ASUENEcoreStrategic or Co-development Partner · 23 July 2026Ricoh accelerates customers' decarbonization through additional Innovation Fund investment in ASUENE. This partnership focuses on providing solutions for customer decarbonization through innovation fund investments.
• ETRIA CO., LTD.majorStrategic or Co-development Partner · 1 July 2024On July 1, 2024, Ricoh and Toshiba Tec established the joint venture ETRIA CO., LTD. This joint venture represents a significant organizational change and strategic partnership between the two companies for co-development and market collaboration.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Canon: Canon is the most direct competitor to Ricoh across office multifunction printers, production printing, and digital cameras, serving the same enterprise and consumer segments with overlapping hardware portfolios.
• HP Inc. HP Inc. is a direct competitor in office and production printing hardware and managed print services, with a comparable global enterprise sales motion and recurring supplies/services economics.
• Xerox: Xerox competes head-to-head with Ricoh in office multifunction devices, production printing, and document services, targeting the same enterprise customer base.
• Konica Minolta: Konica Minolta directly competes in office MFPs, production printing, and industrial print, with a comparable enterprise services strategy and product line breadth.
• Brother Industries: Brother competes with Ricoh in office and SMB printing hardware, with overlapping product lines in multifunction printers and printing consumables distribution.
• Seiko Epson: Epson is a direct peer in inkjet printing technology, office and production printing, with overlapping enterprise and consumer channels and similar patent-led technology positioning.

Broad incumbents

• Kyocera: Kyocera is a broad incumbent in document solutions and multifunction printers, serving enterprise customers with overlapping product categories and a similar Japanese corporate heritage.
• Sharp Corporation: Sharp is a broad incumbent in office equipment, multifunction printers, and workplace collaboration displays, with overlapping enterprise go-to-market and complementary product categories.
• Fujifilm: Fujifilm is a broad incumbent in commercial and industrial printing (inkjet, plate systems, workflow), with overlapping graphic communications customers and comparable technology depth.

Others

• Toshiba (Toshiba Tec): Toshiba Tec is Ricoh's JV partner in ETRIA CO., LTD., combining document solutions businesses; it is operationally integrated with Ricoh's core office print segment and competes in POS and labeling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ricoh