entrance

What entrance does

Entrance is a privately held, independent contemporary art gallery founded in 2017 in New York City by brothers Jack and Louis Shannon. The gallery represents emerging and mid-career artists across painting, sculpture, photography, video, and installation art, and has presented work by over 50 artists since inception. It operates two physical locations: the original Entrance / Lower East Side at 48 Ludlow Street in Manhattan, and Entrance / Red Hook at 113 Wolcott Street in Brooklyn, opened in late 2022 to accommodate larger-format installations and outdoor work.

The gallery's core business is the curation, exhibition, and sale of contemporary artworks. Revenue is generated through commissions on art transactions, with pricing handled privately via direct inquiry rather than public listing. Its go-to-market combines on-site exhibition programming at its two galleries with recurring participation in major art fairs, notably the New Art Dealers Alliance (NADA) fairs in New York, Miami, and Paris, and Felix Art Fair in New York and Los Angeles. The gallery also runs curated projects, group exhibitions, print and publication releases, and community events as part of its programming.

Entrance serves individual art collectors and enthusiasts, both seasoned and new buyers, seeking access to curated emerging talent. It also serves the artistic community by providing exhibition opportunities, market access, and professional development for represented artists. The gallery is independently owned with no disclosed institutional investment, operates without a technology product or software platform, and runs on standard website and email communications for marketing and collector outreach.

Name

entrance

Legal name

Entrance

Website

https://entrance.nyc

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Entrance is an independently operated New York City contemporary art gallery, founded in 2017, with two physical locations (Lower East Side and Red Hook). It represents emerging and mid-career artists, generates revenue through art sales commissions, and reaches collectors via exhibitions and recurring art fair participation (NADA, Felix).

Ownership category

akta.pro rank

Product category

Contemporary Art Gallery

NAICS

Art Dealers (459920)

akta.pro primary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

Keywords

• Contemporary art gallery
• Art exhibitions
• Artist representation
• Art fair participation
• Curated art sales

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Art Sales and Commissions: Entrance generates revenue through the sale of artworks by represented and exhibited artists. As a gallery, Entrance likely operates on commission from art sales, which is standard for commercial galleries.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Entrance is a contemporary art gallery operating two physical locations in New York City (Lower East Side and Red Hook, Brooklyn). The gallery presents solo and group exhibitions featuring emerging and mid-career artists across diverse mediums including painting, sculpture, photography, video, and installation art, and sells artworks on commission. It also participates in major art fairs such as NADA and Felix Art Fair to extend its reach to international collectors and institutions.

Product overview

Entrance is a contemporary art gallery operating two locations in New York City—Entrance / Lower East Side (48 Ludlow Street) and Entrance / Red Hook (113 Wolcott Street, Brooklyn). The gallery's offerings include curated exhibitions featuring emerging and established artists, participation in art fairs (including NADA and Felix Art Fair), and special projects. The gallery represents artists working across diverse mediums including painting, sculpture, photography, video, and installation art. Entrance does not offer a technology product, software platform, or SaaS service—it is a traditional art gallery providing physical exhibition space, artist representation, and curation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Gallery Exhibitions (Lower East Side)
• Gallery Exhibitions (Red Hook)
• Art Fair Participation
• Artist Projects and Special Events

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Felix Art FaircoreStrategic or Co-development Partner · 19 February 2024Felix Art Fair is a contemporary art fair held annually in Los Angeles and New York. Entrance has participated in Felix Art Fair 2024 and 2025, and Felix Los Angeles 2026, representing their artists at these prestigious events.
• New Art Dealers Alliance (NADA)coreStrategic or Co-development Partner · 5 May 2022NADA is a non-profit organization dedicated to the professional advancement of its members and the broader contemporary art community. Entrance has participated in multiple NADA art fairs including NADA New York (2022, 2023, 2024), NADA Miami (2022, 2023, 2024, 2025), and NADA Paris (2024). This represents the gallery's primary art fair partnership for reaching collectors and institutions.
• Basketball City at Pier 36minorOthers · 5 May 2022Venue partner for Entrance's first art fair participation at NADA New York 2022, held at Basketball City, Pier 36 in New York.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Canada: Canada is a New York contemporary art gallery presenting emerging and established artists through exhibitions and related projects. It closely matches Entrance's artist-representation model, collector audience, and combination of local programming and fair participation.
• 47 Canal: 47 Canal is a New York gallery known for exhibitions of experimental and emerging contemporary practices. Its curation-led model and focus on artist development are closely comparable to Entrance's support for emerging artists.
• Anton Kern Gallery: Anton Kern Gallery represents contemporary artists and operates exhibition and art-fair channels in New York and internationally. It is directly comparable in its gallery model, collector base, and representation of artists at different career stages.
• Miguel Abreu Gallery: Miguel Abreu Gallery is a New York contemporary art gallery representing international emerging and established artists through exhibitions, projects, and fairs. Its artist-development focus and commission-based gallery economics are similar to Entrance.
• Sikkema Jenkins & Co. Sikkema Jenkins & Co. is a New York contemporary art gallery that represents artists and presents exhibitions and fair programs. It is directly comparable to Entrance, although it operates at a more established scale and with a larger global profile.
• Petzel: Petzel is a New York gallery representing contemporary artists through gallery exhibitions and international art fairs. It overlaps directly with Entrance in artist representation, curation, and sales to collectors and institutions, but serves a larger and more global roster.
• James Cohan: James Cohan is a contemporary art gallery with locations in New York and additional international exhibition activity. Its artist-representation, fair, and collector-engagement model closely parallels Entrance's, though on a broader scale.

Broad incumbents

• David Zwirner: David Zwirner is a global contemporary art platform representing artists and operating multiple exhibition spaces. It overlaps with Entrance in artist representation and collector sales, but is substantially larger and serves a broader international market.
• Pace Gallery: Pace Gallery is an established global gallery with a broad artist roster, multiple locations, and extensive exhibition and fair programming. It is a broad incumbent comparable through the same gallery, representation, and collector monetization model.
• Gagosian: Gagosian operates a global network of galleries representing prominent contemporary artists and participating in major fairs. While much larger, it competes for the same collector and institutional spending addressed by Entrance.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about entrance