ferca

What ferca does

Ferca s.r.l. is an Italian manufacturer and retailer of aerosol spray products founded in 1973 and headquartered in Lainate, Milan. The company operates under the trading name Ferca Spray and sells a broad catalog of decorative paints, technical aerosols, automotive sprays, nautical coatings, hardware/industrial products, and household/maintenance sprays across roughly ten industry verticals. Its technology base centers on aerosol spray chemistry using ecological gas propellants (non-detrimental to the ozone layer), thermoplastic acrylic resin formulations (MAS line), water-based acrylics (AQVA), high-temperature resistant coatings rated to 600–800°C (MARMIT COLOR), silicone-free dashboard polish (SPLENDAUTO), and zinc-based anti-corrosion sprays (ZINKO), with self-cleaning valves and wide-base dispensers as application features. The company positions itself as a 50-year European market leader and pioneer in ecological propellants.

Ferca monetizes through one-time unit sales of its aerosol SKUs at price points ranging from approximately €2.50 to over €90, with most technical sprays priced between €4 and €9 and bulk/wholesale tiers available. Go-to-market is a self-serve WooCommerce e-commerce storefront serving both B2C and SMB B2B buyers, supplemented by a direct phone/email sales channel ([email protected]) for bulk, custom, and enterprise orders, plus a private-label/contract manufacturing service that allows buyers to brand Ferca cans with their own identity. Customer segments are diversified across art writing/street art, automotive professionals, hardware and industrial, nautical, carpentry/woodworking, household/DIY, office, and paint retailers (colorifici), with no single segment flagged as primary. The company holds no disclosed funding, parent, subsidiaries, or M&A activity, operates only within Europe per disclosed sources, and reports no management team, revenue, or headcount in the available data.

Name

ferca

Legal name

Ferca s.r.l.

Website

https://fercaspray.it

Company type

Private

Founded year

1973

Operating status

Operating

Short description

Ferca s.r.l. is a privately held Italian manufacturer founded in 1973 that produces and sells aerosol spray paints, coatings, and technical sprays through its own e-commerce storefront and B2B direct sales, serving automotive, industrial, nautical, artistic, and household DIY customers across Europe.

Ownership category

akta.pro rank

Product category

Aerosol Spray Paints and Coatings

NAICS

Soap and Cleaning Compound Manufacturing (32561)

SIC

Miscellaneous Chemical Products (2890)

akta.pro primary industry

Aerosol Cans (Personal Care, Household, Industrial) (IMALADAC)

akta.pro secondary industry

Aerosol & Pressurized Packaging (Cans, Valves, Actuators) (IMALAJAD)

Keywords

• Aerosol spray paints
• Industrial coatings
• Automotive refinishing
• Technical maintenance sprays
• Paint manufacturing

Headquarters

HQ city

Lainate

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Aerosol Spray Product Sales: Direct sales of aerosol spray products through e-commerce platform (WooCommerce) and wholesale distribution. Products include paints, lubricants, cleaners, and technical sprays across multiple industry segments.
2. Custom/Private Label Manufacturing: Brand customization service allowing customers to personalize spray cans with their own brand identity.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Ferca s.r.l. manufactures and distributes aerosol spray products including decorative paints, technical sprays (lubricants, cleaners, degreasers), automotive refinishing products, marine coatings, and specialty formulations under multiple sub-brands (MAS, AQVA, Domino Paint, MARMIT COLOR, SPLENDAUTO, ZINKO, VAVIA). The company sells through its own e-commerce store and wholesale channels, and offers custom private-label branding services to B2B customers.

Product overview

Ferca s.r.l. is a leading European manufacturer of aerosol spray products with over 50 years of experience, operating from Lainate, Italy. The company produces a comprehensive portfolio organized across multiple market segments: Art Writing/Street Art (including Domino Paint sub-brand), Automotive, Colorificio/Paint Store (featuring MAS acrylic paints, AQVA water-based paints, and MARMIT COLOR high-temperature paints), Ferramenta e Industria, Nautica, Technical Sprays (Tecnici - including lubricants, degreasers, and cleaners), and household/office products. Ferca differentiates through ecological propellants and specialized formulations including SPLENDAUTO dashboard polishes, ZINKO zinc coatings, and VAVIA paint strippers. The product line spans from decorative and artistic sprays to industrial technical aerosols, serving both professional and consumer markets.

Differentiator

Problem solved

Functional benefit

Segments8 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Montana Colors: Spanish aerosol spray paint manufacturer specializing in graffiti, street art, and decorative spray paints. Directly comparable to Ferca's Art Writing / Domino Paint line on product, customer base, and distribution through art and DIY channels.
• Motip Dupli: European aerosol paint and technical spray manufacturer with broad automotive, decorative, and industrial product lines. Closely comparable to Ferca on aerosol technology, multi-vertical segmentation, and B2B/B2C distribution model across Europe.
• Belton: German aerosol paint manufacturer offering decorative and functional spray coatings. Comparable to Ferca on aerosol paint product category, European mid-market positioning, and OEM/private-label capabilities.
• Spray.bike: Specialist bicycle and creative spray paint brand with strong direct-to-consumer e-commerce motion. Comparable to Ferca on aerosol paint technology and DIY/artistic customer base, though narrower in vertical focus.

Broad incumbents

• Rust-Oleum: Global leader in protective paints and coatings including aerosol spray paints. Comparable to Ferca on core product category (aerosol paints/coatings) but operates at vastly greater scale across consumer, industrial, and automotive channels worldwide.
• Krylon: Major US aerosol paint brand owned by Sherwin-Williams, with broad consumer and DIY distribution. Comparable on aerosol spray paint category and end-customer overlap with Ferca's Household DIY and Colorificio segments.
• PPG Industries: Global paints and coatings manufacturer with significant industrial and automotive aerosol/coating lines. Comparable to Ferca's industrial and automotive segments through its broader industrial coatings portfolio, though much larger and more diversified.
• AkzoNobel: Global paints and coatings group (Dulux, Sikkens, International). Comparable to Ferca through its decorative paints and specialty coatings businesses, particularly relevant to Ferca's Colorificio and DIY channels.

Emerging players

• Loop Colors: Italian aerosol spray paint brand focused on street art and creative applications with growing international presence. Highly comparable to Ferca's Art Writing / Domino line on geography, product, and target customers.
• The Army Painter: Specialty spray paints for miniature hobby painting, with strong e-commerce and direct-to-consumer motion. Comparable to Ferca on aerosol paint technology and the broader creative/hobby customer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ferca