Midwest Woodturners

What Midwest Woodturners does

Midwest Woodturners LLC is a privately held, for-profit woodworking and epoxy-resin business based in Spring Valley, Wisconsin. It combines salvaged or live-edge wood, principally black walnut, with colored epoxy to produce standard, mini, XL, and inlay charcuterie boards, coaster sets, Lazy Susans, pizza cutters, custom furniture, and coffee tables. Its Pour Your Own Epoxy line also sells a 1:1 table-top resin that self-levels at 1/8 inch and a low-VOC 3:1 casting resin designed for pours up to 1.75 inches at 4 gallons. Adjacent services include wood selection consulting, domestic and foreign slab sales, kiln drying, wood care products, and an interactive pour-your-own table experience.

The company serves individual consumers buying entertaining and gift products online or at its showroom, retailers purchasing wholesale boards through Faire, DIY material buyers, and workshop participants in the Upper Midwest. Revenue comes from product and material sales, wholesale orders with volume discounts and paid laser engraving, professional consulting and kiln-drying services, and paid epoxy classes. Go-to-market routes include a Shopify store, the Spring Valley showroom, Faire, educational workshops, email, social platforms, and tutorial video content; disclosed prices range from $10 for Wood Butter to $799 for the coffee-table class, with wholesale boards at $37.50 or $74.99.

Name

Midwest Woodturners

Legal name

Midwest Woodturners LLC

Website

https://midwestwoodturners.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Midwest Woodturners is a Spring Valley, Wisconsin maker and retailer of custom epoxy-wood furniture, charcuterie boards, accessories, and DIY resin products for consumers, retailers, and class participants across the Upper Midwest and online.

Ownership category

akta.pro rank

Headquarters

HQ city

Spring Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Product Sales: Direct-to-consumer sales of epoxy-wood products including charcuterie boards, Lazy Susans, coasters, pizza cutters, coffee tables, and wood care products through their e-commerce website and showroom
2. Wholesale Distribution: Wholesale sales of mini and standard charcuterie boards to retailers through Faire marketplace, with volume discounts (5% off orders over $800, 10% off over $1500)
3. Material Sales: Sale of epoxy products including 1-gallon and 4-gallon kits, and wood slabs. Also offers kiln drying services for customer boards
4. Wood Consulting: Consulting services for wood selection, purchase and sale of walnut trees (standing or downed), and wood slab sales
5. Epoxy Classes and Workshops: Teaching pour-your-own epoxy classes for coffee tables and workshop experiences in the upper Midwest region
6. Custom Laser Engraving: Laser engraving of company logos on boards for wholesale customers at $2.50 per board

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Midwest Woodturners manufactures and retails custom epoxy-wood functional art products, primarily charcuterie boards (standard, XL, inlay, and mini), lazy susans, coaster sets, and pizza cutters made from live edge black walnut and colored epoxy. The company also sells its private-label Pour Your Own Epoxy® resin kits, offers custom furniture, provides wood consulting and slab sales, and teaches pour-your-own epoxy classes across the upper Midwest.

Product overview

Midwest Woodturners is a custom woodworking company specializing in epoxy and natural wood products. Their portfolio centers on handcrafted charcuterie boards (standard, mini, XL, and inlay varieties) made from live edge black walnut filled with colored epoxy, complemented by related kitchen items including coaster sets, lazy susans, and epoxy resin pizza cutters. The company offers Pour Your Own Epoxy® branded epoxy resin products including Table Top Epoxy (2 Gallon Kit) and Casting Resin Epoxy (4 Gallon Kit) for DIY projects. Additional offerings include interactive coffee table pouring classes, custom furniture (dining tables, end tables, coffee tables), wood consulting and slab sales, and wood care products like Wood Butter. The company operates a showroom in Spring Valley, WI, and offers wholesale options through Faire marketplace.

Differentiator

Problem solved

Functional benefit

Brands

• Pour Your Own Epoxy®: Private labeled epoxy resin brand including Table Top Epoxy and Casting Resin Epoxy products sold in gallon kits.

Products and services

• Charcuterie Board

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• FairecoreChannel Partner/ Reseller/ DistributorMidwest Woodturners offers wholesale products through the Faire marketplace, allowing retailers to purchase charcuterie boards. Retailers signing up through their direct link receive $200 off first order and 1 year of free shipping.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• JK Adams: Vermont-based manufacturer of wooden kitchen products including charcuterie boards, cutting boards, and serving pieces. Directly comparable product category (handmade wood kitchenware) and overlapping customer base of home cooks and gift buyers.
• Catskill Craftsmen: Long-established maker of wooden kitchen islands, carts, cutting boards, and butcher blocks. Comparable in offering handcrafted wood kitchenware and serving pieces to home and gifting customers.
• Totally Bamboo: Specializes in bamboo and wood kitchenware including cutting boards, serving boards, and utensils. Closely comparable category and DTC-plus-wholesale distribution model for kitchen and entertaining products.
• John Boos & Co. Premium U.S. maker of hardwood cutting boards, butcher blocks, and kitchen workstations. Comparable in producing high-end wood serving/prep boards and furniture pieces for kitchen-focused customers.
• Mountain Woods: Maker of custom wooden cutting boards, cheese boards, and engraved serving pieces with corporate-gifting capability. Directly comparable custom-wood kitchenware offering and B2B gifting angle.
• BigWoody Boards: Custom handmade wood and epoxy charcuterie boards, coasters, and live-edge furniture. Near-direct competitor in epoxy-wood functional art and serving pieces sold DTC.
• Woodchuck Products: Custom wood and resin products including cutting boards and live-edge pieces. Comparable offering of personalized wood-epoxy functional products to consumer and corporate-gifting buyers.

Broad incumbents

• Sauder Woodworking: Large-scale U.S. furniture and wood products manufacturer. Overlaps in wood furniture/kitchen-adjacent products but operates at mass-market scale rather than the small-batch, custom, epoxy-specialist niche Midwest Woodturners serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/midwestwoodturners
• LinkedInlinkedin.com/company/midwest-woodturners

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midwest Woodturners