iaoai

What iaoai does

IAOAI LTD is a privately held UK software vendor, headquartered in London's Docklands with a registered address in Bradford, that builds cloud and on-premise warehouse management systems (WMS) under the IAOAI WMS and QuickStart sub-brands, alongside a human resource management system (IAOAI HRMS). The core technology stack delivers real-time inventory tracking, perpetual cycle counting, system-driven warehouse optimization, SSCC processing, voice-directed picking via Honeywell SoundSense, custom dashboards, and quarantine/release workflows, deployable as multi-tenant SaaS or on-premise. The company complements its software with resold Honeywell hardware (barcode scanners, mobile computers, RFID readers, voice headsets, industrial printers) and implementation consultancy services spanning Foundation, Education, Solution Delivery, and go-live phases.

IAOAI serves warehouse-intensive verticals including food and beverage, fashion and apparel, FMCG/high-tech, automotive, wholesale and distribution, manufacturing, pharmaceuticals and chemicals, e-commerce, packaging, 3PL, and cold chain/cold storage, with named case-study customers such as Puma, Tetrosyl, NGK Spark Plugs, Baker Taylor, Panache Lingerie, Evans Vanodine, Dickies Workwear, Lees of Scotland, and Ring. Its go-to-market is hybrid: consultation-led enterprise sales for customized deployments alongside a self-serve subscription motion with 30-day free trial via panel.raqiablue.com.

Revenue is generated primarily through recurring subscriptions (WMS at approximately $59-$69/user/month after a 15% discount, HRMS at $59/user/month, an Enterprise suite at $14.99/month), supplemented by a one-time $5,000 Premium lifetime tier, hardware resale, and professional services for system implementation and training. Pricing is publicly disclosed, multi-tiered, and aimed at both SMB quick-deployment (QuickStart 5-10 user packages on 12-month terms) and larger custom enterprise contracts, with no maintenance or server costs passed to cloud customers.

Name

iaoai

Legal name

IAOAI LTD

Website

https://iaoai.io

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

IAOAI is a UK-based software vendor offering cloud and on-premise warehouse management systems (IAOAI WMS, QuickStart) and an HRMS product, complemented by Honeywell hardware resale and implementation consultancy, serving warehouse-intensive verticals including 3PL, e-commerce, manufacturing, pharma, and food and beverage via subscription and enterprise sales.

Ownership category

akta.pro rank

Product category

Warehouse Management Software

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ)

Keywords

• Warehouse management software
• Inventory tracking systems
• Human resource management
• Warehouse consultancy services
• Warehouse hardware solutions

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. WMS Subscription: Cloud-based warehouse management system subscription with tiered pricing (WMS at $69/month base, QuickStart at fixed monthly subscription for 5-10 users). Includes 12-month subscription options with no maintenance or server costs.
2. HRMS Subscription: Human resource management system charged per user per month at $59/month with modules for attendance, reports, payroll, payslips, events, meetings, and tickets
3. Enterprise Solutions: Custom WMS, HRMS, CMS, CRM, Purchasing, and E-Commerce solutions at $14.99 Enterprise tier. Custom integration and development services for large organizations.
4. Consultancy Services: Warehouse management consultancy including implementation planning, project launch, hardware/software configuration, process review, training, and go-live support. Professional services for system implementation.
5. Hardware Sales: Sale of warehouse management hardware including Honeywell barcode scanners, mobile computers, RFID readers, voice solutions, and industrial printers

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

IAOAI develops and delivers cloud-based and on-premise Warehouse Management System (WMS) and Human Resource Management System (HRMS) software for industries including food & beverage, fashion, FMCG, automotive, pharma, 3PL, and e-commerce. The company complements its software with warehouse hardware (barcode scanners, mobile computers, label printers, voice solutions, RFID readers) and implementation consultancy services for end-to-end deployment.

Product overview

IAOAI offers a suite of enterprise software solutions centered around warehouse and human resource management. The core product portfolio consists of IAOAI WMS (Warehouse Management System) and QuickStart WMS as the primary software offerings for logistics and supply chain operations, complemented by IAOAI HRMS for human resources management. IAOAI WMS is available as either a full-featured flagship system or a rapid-deployment QuickStart cloud subscription variant. The company also provides a comprehensive range of warehouse hardware including barcode scanners/mobile computers, label printers, voice picking headsets, and RFID readers. Professional consultancy services support implementation across all products. The software solutions can be deployed on-premise or in the cloud and serve industries including food & beverage, fashion, FMCG, automotive, pharmaceuticals, e-commerce, and 3PL.

Differentiator

Problem solved

Functional benefit

Brands

• QuickStart: Award-winning WMS delivered in a rapid deployment, cloud-based, low risk and low cost subscription package
• Raqiablue
• IAOAI WMS
• IAOAI HRMS

Products and services

• IAOAI WMS (Warehouse Management System) A top-tier warehouse management system providing real-time inventory oversight, operational transparency, and functionality. Uses a system-driven approach to enhance warehouse space utilization and operator efficiency, optimizing stock placement and minimizing travel time. Deployed on-premise or in the cloud.
• QuickStart WMS A rapid-deployment, cloud-based, low-cost subscription WMS package designed for quick implementation. Includes free site assessment, preconfigured industry templates, up to 10 simultaneous users, and core IAOAI WMS capability with ERP integration.
• IAOAI HRMS (Human Resource Management System) A comprehensive HR management solution offering performance tracking, attendance, payroll, employee communication, event scheduling, asset management, vacation tracking, and ticket management. Supports English, Arabic, French, and Urdu languages.
• Barcode Scanners & Mobile Computers Hardware solutions including handheld mobile computers (CT45, CT45XP, CK65, CT47), rugged tablets (RT10), vehicle-mounted computers (Thor VM1A), and wearable computers (CW45) for warehouse data capture and management.
• Barcode & Label Printers Industrial and rugged printers including PX45, PX65, PM45, and RP4e Series for high-volume label printing and track-and-trace functionality.
• Voice Automated Solutions SRX3 Wireless Headset with Bluetooth technology enabling voice-directed warehouse workflow efficiencies and hands-free picking operations.
• RFID Solutions IH40 RFID Handheld Reader for retail and warehouse inventory management, increasing inventory accuracy and enabling omni-channel fulfillment.
• Consultancy Services Expert warehouse management consultancy including implementation planning, project launch, hardware/software configuration, process review, training, migration planning, and go-live support across phases: Foundation, Education, Solution Delivery, and Implementation.

Quantifiable outcome

• Up to 99% improved stock accuracy
• +6 more outcomes

Named customers10 records

Segments12 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• HoneywellcoreTechnology or IntegrationHardware partnership for warehouse management equipment including barcode scanners, mobile computers (CK65, CT45, CT47), RFID readers (IH40), voice solutions (SRX3), and industrial printers (PX45, PX65, PM45). Honeywell Mobility Edge platform integration.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Manhattan Associates: Long-standing enterprise WMS and supply chain vendor. Comparable because it sells WMS to large distribution, retail and 3PL customers, though it operates at materially larger scale and a broader portfolio than IAOAI.
• Blue Yonder: Major WMS and supply chain platform (formerly JDA). Comparable as a cloud WMS provider targeting large enterprises in retail, manufacturing and 3PL, overlapping directly with IAOAI's target verticals.
• Körber (HighJump): Supply chain software suite including warehouse management. Comparable as a WMS vendor serving distribution, manufacturing and 3PL, competing for the same mid-market and enterprise deals IAOAI targets.
• Oracle Warehouse Management Cloud: Oracle's cloud WMS module as part of its SCM suite. Comparable because it directly competes in the cloud WMS market that IAOAI targets, particularly with larger enterprise accounts.
• SAP Extended Warehouse Management: SAP's enterprise WMS offering, deeply integrated with SAP ERP. Comparable because it competes for the same enterprise warehouse software deals across IAOAI's target verticals (FMCG, automotive, pharma, manufacturing).
• Descartes Systems Group: Logistics technology provider including warehouse and supply chain solutions. Comparable as a vendor selling WMS-adjacent software and services to logistics-intensive businesses globally.

Direct peers

• Logiwa: Cloud-native WMS purpose-built for SMB and 3PL fulfillment. Directly comparable to IAOAI's QuickStart WMS in pricing model, target customer size and SaaS delivery approach.
• Cin7: Cloud inventory and WMS platform targeting SMB and mid-market product businesses. Comparable because it sells subscription-based WMS to small and mid-sized distributors and e-commerce sellers with self-serve onboarding.
• Fishbowl Inventory: Inventory management and WMS solution for SMB manufacturers and distributors. Comparable to IAOAI's QuickStart tier in customer size, deployment simplicity and subscription pricing.

Emerging players

• NetSuite WMS (Oracle NetSuite): Cloud ERP suite with WMS capabilities popular with SMB and mid-market distributors and e-commerce brands. Comparable because it competes for the same SMB subscription WMS buyers IAOAI targets with QuickStart.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/IAOAIWMS
• YouTubeyoutube.com/user/iaoai
• LinkedInlinkedin.com/company/iaoai

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iaoai