Cin7
Cin7 is a cloud-based inventory and order management software provider serving 8,500+ product-based SMBs and mid-market companies across manufacturing, retail, wholesale, food & beverage, fashion, and health & beauty, with AI-powered forecasting and 700+ native integrations.
- Company typePrivate
- Founded2012
- HeadquartersDenver, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Cin7 does
Cin7 is a cloud-based inventory management and order management software provider serving product-based small and mid-sized businesses (SMBs). Founded in 2012 and headquartered in Denver, Colorado, the company operates a two-product architecture: Cin7 Core, an out-of-the-box inventory management suite with tiered monthly subscriptions (Standard $349, Pro $599, Advanced $999), and Cin7 Omni, a customizable, multi-entity platform sold on custom multi-year contracts for more complex operations. The platform natively integrates with 700+ third-party applications including Shopify, Amazon, QuickBooks Online, Xero, WooCommerce, ShipStation, and Salesforce, and is extended by add-on modules such as B2B Portal, 3PL Connect, Cin7 Pay (embedded payments), and Cin7 Capital (embedded lending).
The company reports 8,500+ customers globally, processing more than 125 million orders and $35+ billion in sales annually through its platform. Cin7 serves vertical-specific segments including manufacturing, wholesale & distribution, retail/e-commerce, food & beverage, fashion & apparel, and health & beauty. Distribution combines product-led growth (free 14-day trial, self-serve onboarding for Core) with a direct sales motion for mid-market and Omni customers, supplemented by a Service Partners program and 700+ App Partners. Revenue is generated primarily through recurring SaaS subscriptions, integration add-ons, and emerging embedded finance modules.
Cin7 has built a portfolio of AI capabilities including ForesightAI (demand forecasting), Intelligent Document Recognition (computer vision for document processing), and AMA (an LLM-powered conversational interface), and acquired Czech AI startup Inventoro in May 2024 to deepen its forecasting stack. A March 2026 strategic partnership with Rillet integrates Cin7 with an AI-native general ledger, targeting replacement of QuickBooks and NetSuite for multi-entity product businesses. The company is privately held and backed by Rubicon Technology Partners, which closed a $500 million single-asset continuation fund in November 2024. Sheldon Cummings was appointed CEO in April 2026 to lead the next phase of AI-powered growth.
Cin7 firmographics
Firmographics- Name
- Cin7
- Legal name
- Cin7 Americas, Inc.
- Website
- https://cin7.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cin7 is a cloud-based inventory and order management software provider serving 8,500+ product-based SMBs and mid-market companies across manufacturing, retail, wholesale, food & beverage, fashion, and health & beauty, with AI-powered forecasting and 700+ native integrations.
- Ownership category
- akta.pro rank
Where Cin7 is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Cin7 business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - Core Tiers: Tiered subscription pricing for Cin7 Core inventory management software with three tiers (Standard, Pro, Advanced) offering increasing features and capabilities. Monthly subscription model with annual discount options. Starting at $349/month for Standard tier.
- SaaS Subscription - Omni: Custom-priced enterprise tier for Cin7 Omni with more advanced customization and multi-entity support. Pricing determined based on business requirements and scale.
- Integration Add-ons: Additional integrations available for purchase beyond the base plan's included e-commerce and app connections. Base plans include 6 integrations with more available for purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Cin7 Core Standard - Entry-level inventory management for growing businesses |
| Subscription | Monthly | Cin7 Core Pro - Mid-tier with enhanced features |
| Subscription | Monthly | Cin7 Core Advanced - Advanced features for scaling businesses |
| Subscription | Multi-year contract | Cin7 Omni - Enterprise/custom tier for complex operations |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels11 records
Cin7 product offering
Product offeringCore offering
Cin7 sells a cloud-based inventory and order management platform under two product lines: Cin7 Core (out-of-the-box inventory management for SMBs) and Cin7 Omni (more customizable, multi-entity platform for complex operations). The platform bundles inventory management, purchasing, warehouse management, EDI, 3PL connections, POS, order management, accounting integration, and reporting, and is extended by AI-powered add-on modules including ForesightAI for demand forecasting, Cin7 Pay for embedded payments, and Cin7 Capital for embedded SMB lending.
Product overview
Cin7 is an inventory management software and small business ERP platform offered as a two-product architecture: Cin7 Core and Cin7 Omni, complemented by a portfolio of add-on modules and an acquired brand. Cin7 Core is the flagship out-of-the-box inventory management solution with three pricing tiers (Standard, Pro, Advanced), while Cin7 Omni provides a more customizable, flexible configuration for complex multi-entity operations. The platform is extended through add-on modules including Cin7 ForesightAI (AI-driven demand forecasting), Cin7 Pay (embedded global payments), Cin7 Capital (embedded SMB lending), B2B Portal (buyer self-service), and 3PL Connect (third-party logistics integration). The portfolio also includes Inventoro by Cin7, an AI-driven sales forecasting product acquired in May 2024. A March 2026 strategic partnership with Rillet adds AI-native accounting capabilities. Cin7 integrates with over 700 app partners including QuickBooks Online, Xero, Shopify, Amazon, WooCommerce, ShipStation, and Salesforce.
Differentiator
Problem solved
Functional benefit
Brands
- Cin7 Core: Robust out-of-the-box inventory management solution for streamlining operations
- Cin7 Omni
- Cin7 ForesightAI
- Cin7 Capital
- Cin7 Pay
- Inventoro by Cin7
- B2B Portal
- 3PL Connect
Products and services
- Cin7 Core Cloud-based inventory management software for small and mid-sized businesses providing out-of-the-box features including inventory management, purchasing, warehouse management, EDI, 3PL connections, accounting integration, POS, order management, and reporting. Targets product sellers from startups through scaling businesses.
- Cin7 Omni More customizable inventory and order management platform suited for niche use cases and complex multi-channel operations, offering flexible configuration, multi-entity support across brands and locations, and advanced B2B capabilities. Targets mid-market and enterprise businesses with complex needs.
- Cin7 ForesightAI AI-powered demand forecasting and inventory intelligence add-on that anticipates demand to avoid overstock and stockouts, identifies key products, and optimizes order sizes and planning. Integrated into both Cin7 Core and Cin7 Omni platforms.
- Cin7 Capital Embedded lending and financing solution for SMBs providing access to growth capital directly within the Cin7 platform. Part of Cin7's financial features suite.
- Cin7 Pay Embedded global payments solution enabling customers to process transactions seamlessly through built-in payment processing within the Cin7 platform. Part of Cin7's finance features suite.
- B2B Portal Customizable web portal for B2B buyers enabling wholesalers and distributors to offer their business customers a branded self-service ordering experience and ongoing relationship management within the Cin7 platform.
- 3PL Connect Native integration linking Cin7 to third-party logistics (3PL) providers for complete inventory visibility across all fulfillment partners and warehouses.
- Inventoro by Cin7 AI-driven sales forecasting solution acquired from Czech startup Inventoro, predicting sales and optimizing inventory for e-commerce businesses using machine learning. Now offered as a distinct product line within the Cin7 portfolio.
Quantifiable outcome
- Royal Essence achieved up to 40% increase in sales using Cin7 Core
- +4 more outcomes
Companies that use Cin7
Customer profileNamed customers8 records
Segments8 records
Ideal customer profiles2 records
Cin7 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability7 records
Feature12 records
Cin7 partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- RilletcoreStrategic partnership to integrate Cin7's cloud inventory management platform with Rillet's AI-native general ledger for product businesses. The integration delivers unified inventory and financial data, real-time reporting, and combined AI capabilities through Cin7's ForesightAI and Rillet's Aura AI. Targets high-volume, multi-entity businesses seeking to replace legacy systems like QuickBooks or NetSuite.
- InventorocoreCin7 acquired Inventoro, a Czech AI-driven sales forecasting company, to strengthen its AI-powered demand forecasting capabilities. The integration aims to help product sellers optimize inventory, reduce excess stock, and make informed decisions through advanced predictive analytics.
- XerocoreNative integration with Xero accounting software for seamless synchronization of sales, purchases, and costs. Enables real-time inventory value tracking combined with financial management.
- QuickBooks OnlinecoreNative integration with QuickBooks Online for sync of sales, purchases, and costs. Provides real-time inventory value tracking with accounting integration.
- ShopifycoreNative integration with Shopify e-commerce platform for real-time inventory sync, order management, and multichannel selling capabilities.
- AmazoncoreNative integration with Amazon marketplace for inventory synchronization and order management across Amazon selling channels.
- WooCommercecoreNative integration with WooCommerce WordPress e-commerce platform for inventory sync and order management.
- ShipStationcoreIntegration with ShipStation shipping platform for streamlined fulfillment and label printing across carriers.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Cin7 competitors and assessment
Company assessmentDirect peers
- Brightpearl: Brightpearl is a cloud-based inventory, order, and financial management platform purpose-built for multichannel SMB retailers and wholesalers. It competes head-to-head with Cin7 Core and Omni across retail/wholesale verticals, native marketplace integrations (Shopify, Amazon), and SMB ERP workflows.
- Zoho Inventory: Zoho Inventory is part of Zoho's broader SMB software suite and offers cloud inventory, order, and warehouse management with multichannel e-commerce integrations. It directly competes with Cin7 Core for SMB product sellers and benefits from cross-sell within Zoho Books, CRM, and Commerce.
- Fishbowl Inventory: Fishbowl is a well-established SMB inventory and manufacturing management software known for QuickBooks integration and barcode-driven workflows. It competes with Cin7 Core in the small and mid-sized manufacturer/wholesaler segment with similar QuickBooks-centric positioning.
- inFlow Inventory: inFlow is a cloud and on-prem inventory management platform targeting SMBs and growing businesses with order, purchasing, and barcode workflows. It competes directly with Cin7 Core for product sellers moving off spreadsheets and seeking multichannel and manufacturing capabilities.
- Unleashed Software: Unleashed is a cloud inventory and stock management platform for SMB manufacturers, wholesalers, and retailers with strong Xero/QuickBooks integration and multichannel order support. It directly competes with Cin7 in the SMB inventory management segment, particularly in Australia/NZ where it originated.
Emerging players
- Odoo: Odoo is an open-source, modular ERP suite covering inventory, manufacturing, accounting, e-commerce, and POS that is increasingly adopted by SMBs. Its modular pricing model and broad ERP footprint make it a fast-emerging alternative to Cin7's all-in-one inventory + POS + EDI + 3PL positioning.
Broad incumbents
- NetSuite (Oracle): Oracle NetSuite is the dominant cloud ERP for mid-market and growth-stage companies, including substantial inventory, order management, and financial modules. It is the principal incumbent competitor that Cin7 Omni positions against and the one Cin7+Rillet explicitly targets for displacement.
- SAP Business One: SAP Business One is SAP's ERP for small and mid-sized businesses with manufacturing, inventory, and multi-entity capabilities. It represents a broader incumbent threat as it has been aggressively pushed down-market in recent years to compete with cloud-native SMB platforms like Cin7.
- Acumatica: Acumatica is a cloud-native mid-market ERP suite with distribution, manufacturing, and inventory management editions. It competes with Cin7 Omni in the mid-market segment via partner-led sales channels and consumption-based licensing models.
- Sage Intacct / Sage X3: Sage (now parent of Brightpearl) offers Intacct (financials) and X3 (ERP with manufacturing and distribution) targeting small and mid-sized product businesses. Through Brightpearl, Sage is now both a competitor and adjacent partner in the same SMB inventory/ERP category Cin7 serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cin7 social profiles
Digital presenceCin7 compliance and trust
Trust signalCompliance2 records
Cin7 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cin7 leadership team
Management profileNumber of profiles
Profiles6 records
Cin7 subsidiaries and ownership
Company hierarchySubsidiaries1 record
Cin7 funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cin7 M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cin7
What does Cin7 do?
Cin7 sells a cloud-based inventory and order management platform under two product lines: Cin7 Core (out-of-the-box inventory management for SMBs) and Cin7 Omni (more customizable, multi-entity platform for complex operations). The platform bundles inventory management, purchasing, warehouse management, EDI, 3PL connections, POS, order management, accounting integration, and reporting, and is extended by AI-powered add-on modules including ForesightAI for demand forecasting, Cin7 Pay for embedded payments, and Cin7 Capital for embedded SMB lending.
Is Cin7 a public or private company?
Cin7 is a private company. It is classified as private equity controlled and is currently operating.
When was Cin7 founded?
Cin7 was founded in 2012. It employs 101 to 250 people.
Where is Cin7 based?
Cin7 is headquartered in Denver, United States, in the North America region.
How does Cin7 make money?
Three revenue lines are on record. SaaS Subscription - Core Tiers are the primary driver. The others are saaS Subscription - Omni and integration Add-ons.
Who are Cin7's main competitors?
Direct peers on record are Brightpearl, Zoho Inventory, Fishbowl Inventory, inFlow Inventory and Unleashed Software. Odoo is listed as an emerging player. Broad incumbents are NetSuite (Oracle), SAP Business One, Acumatica and Sage Intacct / Sage X3.
Does Cin7 have an API?
Yes. Cin7 provides authentication infrastructure supporting OAuth/OpenID Connect flows (evidenced by the Omni login portal at auth.cin7.com with redirect URIs and scope parameters for openid, profile, email, cin7Roles, api1, and offline_access). However, no public or partner-facing API documentation portal, developer hub, or SDK is explicitly surfaced on the website. API availability may be restricted to enterprise/partner channels.